Omtex Healthwear

What Omtex Healthwear does

Omtex Healthwear, doing business as Omtex Sports, is an India-based manufacturer and direct-to-consumer retailer of cricket apparel, compression sportswear, and cricket training equipment, founded in 1969 and operating a single manufacturing facility in Vasai (East), Palghar, with 51–100 employees. Its product portfolio spans men's cricket whites and training apparel (Bermuda Series, Ancients Series), compression and gym wear featuring its branded "Jaldi Dry" moisture-wicking and seamless compression technology, a women's line (Swee Series shapewear, Hooked Up Series, Gem Collection, Swee Athletica Bottom), accessories (bags, caps, gloves, supporters, jockstraps), and cricket-specific training equipment including weighted balls, flexible and spring stumps, sidearm ball throwers, and radar guns.

The company monetizes exclusively through unit-level one-time sales across four revenue streams — apparel, cricket equipment, accessories, and custom teamwear/corporate branding — distributed through its owned Shopify storefront with multi-currency support (USD, EUR, GBP, CAD, AED) and shipping to France, India, UK, and the US. Pricing spans $1.58 budget T-shirts to $1,577.26 radar guns, with heavy promotional discounting (40–47% off observed on best-sellers). Customer acquisition is digital-first via Instagram (@omtexsports), YouTube, blog content, email newsletter, and SEO, reinforced by testimonials from professional cricketers and a "Century Achievers Club" loyalty program rewarding cricket centurions. Primary customer segments are cricket players (professional, semi-professional, amateur), cricket teams and clubs requiring customized teamwear, fitness enthusiasts, and women athletes; named references are individual athletes and coaches rather than institutional accounts, indicating a distributed, transactional demand base.

Name

Omtex Healthwear

Legal name

Omtex Sports

Website

https://omtexsports.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

51–100 employees

Short description

Omtex Sports is an India-based manufacturer and direct-to-consumer retailer of cricket apparel, compression sportswear, and cricket training equipment, serving individual cricketers, fitness enthusiasts, and cricket teams via its Shopify storefront with international shipping.

Ownership category

akta.pro rank

Product category

Sportswear and Cricket Equipment

NAICS

Sporting and Athletic Goods Manufacturing (339920), Apparel Manufacturing (315), Sporting Goods Retailers (45911)

SIC

Sporting & Athletic Goods, Nec (3949), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Athletic / Performance & Activewear Brands (CRAAAAAD)

akta.pro secondary industries

Team Sports Protective Gear & Sports Medicine Retail (CRAMAEAJ), Sporting Goods & Outdoor Omnichannel (CRAFAEAG)

Keywords

• Sportswear manufacturing
• Cricket apparel
• Compression wear
• Cricket equipment
• Teamwear customization

Headquarters

HQ city

Vasai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Apparel Sales: One-time sale of sportswear including T-shirts, shorts, track pants, compression wear, and shapewear through e-commerce platform
2. Cricket Equipment Sales: Sale of cricket-specific equipment including balls, stumps, gloves, bats, and training gear
3. Accessories Sales: Sale of cricket and sports accessories including bags, caps, sunglasses, socks, and support gear
4. Custom Teamwear: Bespoke teamwear and corporate teamwear customization services for cricket teams, academies, and organizations

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

Omtex Healthwear (operating as Omtex Sports) manufactures and sells sportswear, cricket equipment, fitness apparel, and accessories through its own e-commerce storefront. Its catalog spans men's and women's athletic apparel (cricket whites, T-shirts, shorts, track pants, compression wear, gym stringers, shapewear), cricket training equipment (weighted balls, stumps, ball throwers, gloves, bats), and accessories (bags, caps, sunglasses), plus a custom teamwear service for cricket teams, academies, and corporate organizations.

Product overview

Omtex Sports is a sportswear manufacturing company specializing in high-quality athletic apparel and cricket equipment. The product portfolio is organized into men's and women's categories with multiple sub-lines. Men's offerings include Casual Sports T-Shirts, Cricket Whites T-shirts, Shorts, Cricket Whites Trousers, Track Pants, Supporters and Jockstraps, and the premium Omtex SEAMLESS COMPRESSION line featuring tight compressive garments engineered for athletes. The Bermuda Series provides dedicated cricket training apparel. Women's products span the Swee Series including Seamless Shapewear, Hooked Up Series, and Gem Collection shapewear lines, plus athletic tops and bottoms. Equipment offerings include cricket training balls (Weighted Balls, Hanging/Knocking Balls, Power Balls), cricket stumps (Flexible, Spring, Fusion), Sidearm ball throwers, and protective batting gloves. Accessories include sports bags, caps, and general cricket gear. The company positions its SEAMLESS COMPRESSION technology as India's #1 Jaldi Dry Seamless Compression Set, with products designed for performance without compromise.

Differentiator

Problem solved

Functional benefit

Brands

• Swee Series: Women's shapewear and athletic wear line including Seamless Shapewear, Hooked Up Series, Gem Collection, and Athletica Bottom products.
• Bermuda Series
• Ancients Series
• Omtex ICWC

Products and services

• Cricket Whites T-Shirts Traditional cricket whites T-shirts designed for professional and amateur cricket players, available in junior and senior sizes with full and half sleeve options.
• Cricket Whites Trousers Professional cricket trousers in traditional whites from the Arjun Series and JW Series, available in junior and senior sizes.
• Athletic Shorts Athletic shorts for men including Kings, Royal, and Elite series in multiple colors for cricket and general sports use.
• Track Pants Men's track pants including Ace, Royal, and Elite series with various color options and piping styles.
• Casual Sports T-Shirts Casual sports T-shirts for everyday wear and light sporting activities, available in various styles including round neck and polo designs.
• Gym Stringers Men's gym tank tops and stringers designed for workout sessions with various color combinations.
• Omtex SEAMLESS COMPRESSION Wear Premium seamless compression garments line featuring Jaldi Dry moisture-wicking fabric and tight compressive clothing engineered for athletes, including tops, shorts, and trousers. Marketed as India's #1 Jaldi Dry Seamless Compression Set.
• Bermuda Series Cricket Training Apparel Cricket training apparel collection including V-neck collar T-shirts, polo T-shirts, trousers, zipper jackets, and jerseys designed for cricket training.
• Swee Series Seamless Shapewear Women's seamless shapewear including high waist shaper briefs, full body shapers, and tummy shapers from the Swee Series.
• Hooked Up Shapewear Series Women's shapewear line including Spark and Glow high waist shapers with full thigh coverage.
• Swee Athletica Vital Seamless Women's Bottoms Women's athletic seamless bottoms from the Swee Athletica Vital Seamless Series.
• Women's Sports Tops Women's sports tops including Breeze, Eyelite, DOTTY, and KD V Neck T-shirts in various colors.
• Women's Sports Bottoms Women's athletic bottoms including Nuva YogaPants, COMFY Trousers, PIXY Stripe Shorts, and TRAKS TrackPants.
• Cricket Training Balls Cricket training balls including weighted balls, hanging and knocking balls, power ball combos, swing balls, wobble balls, dimple balls, and ProSoft balls for muscle memory, velocity, and hand-eye coordination training.
• Cricket Equipment Cricket training equipment including Sidearm ball throwers, flexible stumps, spring stumps, fusion stumps, Pugg goals, Katchet boards, speed radar guns, and cricket bats.
• Cricket Gloves Cricket batting and fielding gloves including finger cut catching gloves, professional inner gloves, player cut inner gloves, and academy-level gloves.
• Cricket Batting Shorts Cricket batting shorts with inner padding, available in compression style for both right and left-handed players in black and white colors.
• Sports Bags Sports and travel bags including mini pouches, ball bags, duffel bags, travel backpacks, shoe bags, and ball cases.
• Caps and Hats Sports caps including Polo Cap 101 and 111 series, Performance Sports Caps in various colors, Baggy Caps for cricket, Bucket Hats, and Panama Hats.
• Custom Teamwear and Corporate Branding Service Bespoke teamwear and corporate teamwear customization service for cricket teams, academies, schools, and corporate organizations, with pricing available upon inquiry.

Quantifiable outcome

• Omtex claims to be India's #1 Jaldi Dry Seamless Compression Set brand

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Vector X: India-based sportswear brand covering cricket, football, running and training apparel; directly comparable to Omtex's cricket apparel and activewear range.
• MRF Sports: Indian sports equipment manufacturer with a cricket focus (MRF Pace Foundation, cricket bats, balls, gloves) and growing apparel footprint; competes in the same teamwear and equipment categories.
• Gray-Nicolls: Long-established cricket bat, ball, glove, and apparel brand serving club and professional cricket; matches Omtex's cricket-specialist positioning with similar product breadth.
• Cosco India: Indian sporting-goods manufacturer offering cricket, fitness, and team-sport equipment plus apparel; overlaps with Omtex on cricket equipment and accessories at similar price points.
• Kookaburra Sport: Global cricket ball and equipment brand with apparel lines; directly comparable on cricket equipment depth and on cricket whites/training gear.
• Sanspareils India (SG): India-based maker of cricket equipment, balls, bats, gloves, and protective gear. Closest direct competitor to Omtex in India-origin cricket apparel and equipment.

Broad incumbents

• Decathlon: Global multi-sport retailer and private-label manufacturer with a broad Indian store and e-commerce footprint; competes with Omtex across cricket, running, fitness and compression wear at wider price points.
• Puma India: Major athletic brand with growing India cricket and training sponsorship footprint; competes with Omtex in cricket apparel, training wear, and team sports merchandising.
• Nike India: Global athletic brand with strong Indian D2C and retail presence across training, compression, and cricket-adjacent activewear; competes with Omtex's performance apparel positioning.

Emerging players

• SG Apparel (TOFL / TITAN-era cricket wear lines): Cricket-focused apparel sub-line extensions from established Indian cricket brands; comparable as a niche emerging cricket apparel play versus Omtex's cricket whites and Bermuda Series.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/omtexsports
• YouTubeyoutube.com/@omtexsports
• Facebookfacebook.com/OmtexSports
• LinkedInlinkedin.com/company/omtexsports

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Omtex Healthwear