UmbHost

What UmbHost does

UmbHost Limited is a UK-based specialist hosting and infrastructure company focused exclusively on the Umbraco content management system. Founded in 2009 as TerrabitHost and rebranded to UmbHost in 2021, the company operates from Petersfield (registered Waterlooville, Hampshire) and was incorporated into the Growcreate Group in 2025. It employs 1-10 people and is the only hosting provider supporting every Umbraco version from v4 through v17+, with the founder, Aaron Sadler, holding Umbraco Certified Master and MVP credentials.

The company's core products are GreenStack (a Docker Swarm-based containerized platform for Umbraco 13+ with dedicated Azure SQL, multi-datacenter redundancy, and zero-downtime deployments managed through a proprietary UmbPanel control panel), Legacy Windows hosting for Umbraco v4-12, fully managed Dedicated servers, plus ancillary Linux, Windows, WordPress, and static-site hosting. Infrastructure is built on Microsoft Azure services, Ubuntu Linux, and Cloudflare WAF/CDN, with 100% renewable energy across all datacenters and carbon offsetting via Ecologi. Revenue is generated primarily through recurring monthly subscriptions (£12.50-£100/mo shared plans, £150-£250/mo dedicated, custom enterprise pricing) supplemented by professional services in Azure managed services, CI/CD implementations, WAF/DNS management, penetration test remediation, and Umbraco consultancy, alongside Google Workspace and Microsoft 365 resale and the open-source UmbCheckout eCommerce product.

UmbHost targets Umbraco-dependent businesses across SMB, digital agency, local government, higher education, charity, and B-Corp verticals, distributing through direct sales for enterprise tiers, self-service via its website store for SMB plans, white-label arrangements for agencies, and community-led outreach via Umbraco meetups, free community hosting, and Skrift Magazine sponsorship. The company holds a 5-star TrustPilot rating, won SME News Best Eco-Friendly Hosting & Development Provider 2025, and is Green Web Foundation certified, with no external funding rounds disclosed.

Name

UmbHost

Legal name

UmbHost Limited

Website

https://umbhost.net

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

UmbHost Limited is a UK-based specialist Umbraco CMS hosting and infrastructure company offering containerized (GreenStack), legacy Windows, and dedicated hosting tiers, plus Azure managed services, email, domains, and UmbCheckout eCommerce, serving SMBs, digital agencies, public sector, and sustainability-led organizations globally.

Ownership category

akta.pro rank

Product category

Managed Umbraco Hosting

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computer Facilities Management Services (541513)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Cloud & Infrastructure Support (Servers, Storage, Virtualization) (BPAAACAE)

akta.pro secondary industry

Managed Workplace Services (DaaS/Workplace-as-a-Service) (BPAEAIAA)

Keywords

• Managed umbraco hosting
• Containerized cloud hosting
• Managed devops services
• Sustainable web hosting
• Umbraco platform support

Headquarters

HQ city

Petersfield

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Umbraco Hosting Services: Recurring monthly revenue from managed Umbraco hosting across GreenStack (modern/containerized), Legacy Windows, and Dedicated infrastructure tiers. Pricing ranges from £25-100+/month for shared plans, with enterprise custom pricing. All hosting includes Cloudflare CDN, WAF, SSL, daily backups, and Umbraco Certified Master support.
2. Non-Umbraco Hosting: Windows hosting for .NET applications, Linux hosting for PHP/Python/Perl, and WordPress hosting on autoscaling infrastructure. Secondary revenue stream for customers with non-Umbraco requirements alongside their Umbraco hosting.
3. Domain Registration and DNS: Domain registration included as part of the hosting relationship. Portfolio management services for brand protection, defensive registrations, and consolidated renewals.
4. Professional Email: Own IMAP platform (Stackmail), Google Workspace reseller, and Microsoft 365 reseller. Revenue from mailbox subscriptions alongside hosting packages.
5. Infrastructure & DevOps Services: Azure managed services, CI/CD implementations, WAF management, DNS management, penetration test remediation, and Umbraco consultancy. Professional services billed hourly, as retained hours, or fixed-scope project pricing.
6. UmbCheckout eCommerce: eCommerce integration for Umbraco with free, paid (£4/month), and hosted (included with hosting) license options.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

UmbHost provides specialist managed hosting and infrastructure services exclusively for the Umbraco CMS, including the modern GreenStack containerized platform (Umbraco 13+), Legacy Windows hosting (Umbraco v4-v12), and Dedicated server tiers, all supported by the proprietary UmbPanel control panel and Umbraco Certified Master engineers. The company additionally delivers Infrastructure & DevOps services (Azure managed service, CI/CD implementations, WAF and DNS management, penetration test remediation, Umbraco consultancy) and Professional Cloud Email (own Stackmail IMAP platform plus Google Workspace and Microsoft 365 resale) bundled around the hosting relationship.

Product overview

UmbHost is a specialist Umbraco hosting company offering a platform-plus-services model. The core hosting products are GreenStack (modern containerized hosting for Umbraco 13+ on Docker Swarm with proprietary UmbPanel), Legacy Umbraco Hosting (Windows-based hosting for v4-12), and Dedicated Umbraco Hosting (fully managed dedicated servers). Additional hosting products include Windows Hosting, Linux Hosting, WordPress Hosting, and UmbStatic for static sites. Infrastructure and DevOps services encompass Azure Managed Service, CI/CD Implementations, WAF Management, DNS Management, Penetration Test Remediation, and Umbraco Consultancy. Email services include Professional Email (IMAP/webmail), Google Workspace resale, and Microsoft 365 resale. Ancillary products include UmbCheckout (eCommerce integration), Domain Portfolio Management, White-Label Hosting for agencies, and Free Community Hosting for Umbraco contributors.

Differentiator

Problem solved

Functional benefit

Products and services

• GreenStack Umbraco Hosting Modern containerized managed hosting platform built on Docker Swarm for Umbraco 13+ workloads, with dedicated (per-tenant) Azure SQL, multi-datacenter redundancy, automatic failover, zero-downtime phased deployments, proprietary UmbPanel control panel, and 99.9% uptime guarantee on Pro/Scale tiers. Available in Core, Pro, and Scale tiers with UK, EU, and US shared regions plus custom enterprise infrastructure in 9+ countries.
• Legacy Umbraco Hosting

Quantifiable outcome

• 20-minute typical ticket resolution time
• +3 more outcomes

Named customers13 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration21 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered parent company, core and minor.

• Growcreate Groupparent companyStrategic or Co-development PartnerIn 2025, UmbHost joined the Growcreate Group, bringing together specialist Umbraco hosting and Umbraco development expertise of sister agency under one roof. Customers have access to both hosting and development from one team.
• EcologicoreStrategic or Co-development PartnerCarbon offsetting partnership. Company plants trees and offsets carbon for every customer at no additional cost. 5% of every hosting fee committed to tree planting, typically 4+ trees per customer per month.
• Green Web FoundationcoreTechnology or IntegrationCertification body verifying hosting infrastructure runs on renewable energy. Membership renewed for 2026. Green Web Foundation listing confirms sustainable hosting credentials.
• CloudflarecoreTechnology or IntegrationWAF, CDN, and DDoS protection provider. Edge-layer protection across all hosting packages. Cloudflare Pro Zone included on dedicated UmbDD tier. Global CDN serves content close to visitors.
• Microsoft AzurecoreTechnology or IntegrationInfrastructure platform for GreenStack (Azure SQL, container hosting) and legacy hosting. Azure App Service, Azure SQL Database, Azure Storage, Azure Front Door, Azure Application Gateway, Azure Container Apps used for customer deployments.
• Google (Workspace Reseller)coreChannel Partner/ Reseller/ DistributorAuthorized Google Workspace reseller. Provides Gmail, Drive, Docs, Calendar, Meet alongside migration, setup, DNS configuration, and ongoing support.
• Microsoft (365 Reseller)coreChannel Partner/ Reseller/ DistributorAuthorized Microsoft 365 reseller. Provides Exchange Online, Office apps, Teams alongside security baseline configuration (Conditional Access, MFA enforcement), migration, and ongoing support.
• WholethingminorStrategic or Co-development PartnerIn 2024, UmbHost took on hosting and development of Wholething's customers when illness forced their closure. Transition kept clients online, supported, and unaffected.
• UmbDigitalminorStrategic or Co-development PartnerPartner for creating custom payment provider integrations for UmbCheckout eCommerce solution.

Scale indicators8 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Liquid Web: Larger managed hosting provider offering dedicated, VPS, and managed WordPress/WooCommerce hosting. Competes in UmbHost's upper tier with broader portfolio but less CMS-specialist depth.
• Rackspace Technology: Large managed cloud and hosting services company with broad multi-cloud capabilities (AWS, Azure, Google Cloud). Overlaps with UmbHost's Infrastructure & DevOps managed services offering for Azure workloads.
• SiteGround: Large managed shared and cloud hosting provider with WordPress/WooCommerce specialism and proprietary control panel. Comparable in SMB hosting tier but with much broader, generalist offering.

Direct peers

• Servebolt: European managed hosting provider focused on performance, with proprietary bolt cache and optimized infrastructure for CMS workloads. Comparable to UmbHost in serving European customers with CMS-specialist positioning and dedicated support.
• WP Engine: Premium specialist hosting provider focused on WordPress. Closest analog to UmbHost in operating model: single-CMS specialization, premium positioning, agency channel, dedicated support expertise, and proprietary platform tooling.
• Cloudways: Managed cloud hosting platform (DigitalOcean, AWS, GCP, Azure, Linode) with stack flexibility for PHP/.NET applications. Comparable to UmbHost in offering managed infrastructure with vertical-specific tooling and agency/white-label options.
• Pantheon: WebOps platform specialized for WordPress and Drupal sites, offering container-based infrastructure, multi-dev environments, and agency/enterprise tooling. Closely comparable to UmbHost in serving CMS-centric digital agencies and in-house teams.
• Kinsta: Premium managed WordPress hosting on Google Cloud with proprietary tooling (MyKinsta dashboard). Similar specialist positioning to UmbHost with focus on CMS-specific optimizations, agency programs, and enterprise-grade infrastructure.
• Umbraco Cloud: Umbraco HQ's own managed hosting platform for the Umbraco CMS. Directly competes with UmbHost for the same Umbraco-focused customer base, with the advantage of being the vendor's first-party offering.

Regional players

• EuroVPS: European managed hosting provider with focus on .NET and Windows infrastructure, similar to UmbHost's legacy Windows hosting business. Comparable customer profile and technical stack with regional European focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• GitHubgithub.com/UmbHost
• Xx.com/UmbHost
• Facebookfacebook.com/UmbHost
• LinkedInlinkedin.com/company/umbhost

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UmbHost