The Fathering Project
The Fathering Project is an Australian non-profit charity that supports fathers and father figures through 340+ Dads Groups, a digital Fathering Channel, programs in 250+ schools, and corporate workplace offerings, serving children and families across Australia.
- Company typePrivate
- Founded2015
- HeadquartersNorth Sydney, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What The Fathering Project does
The Fathering Project is an Australian non-profit charity founded in 2013 (per firmographic data) and operating as a harm-prevention organisation since May 2015, headquartered in North Sydney. It is purpose-built to improve child outcomes by supporting fathers and father figures through evidence-based programs, peer community, and educational content. The organisation's primary beneficiaries are Australian fathers and father figures, with secondary beneficiaries being schools, early learning centres, workplaces, and families more broadly.
Its core product set is multi-channel: the Fathering Channel (a digital content platform comprising podcasts, videos, articles, and expert advice), 340+ in-person Dads Groups and virtual Dads Groups for peer support, Community Fathering Programs delivered through 250+ partnered schools and early learning centres, the annual Fathering Summit, the Australian Fathering Awards, the Working Families Program for employers, the Perinatal Dads and Walk & Talk specialised programs, an eBooks collection (12 titles at A$5 each), and a Members Portal. The platform is built on a standard content management and membership portal stack; no proprietary technology, AI/ML capability, or API product is evidenced. Research outputs (notably the State of the World's Fathers Report) are produced in partnership with Western Sydney University and the University of Western Australia.
The revenue model is hybrid and typical of an Australian registered charity: tax-deductible donations (regular giving, major gifts, bequests, one-off fundraising) form the primary funding base, supplemented by school/early-learning centre subscription registration fees across Early Learning, Primary, Secondary and Combined tiers, corporate partnerships and sponsorships via the Working Families Program (multi-year contracts with lunch-and-learn workshops and consultation), and modest eBook sales at A$5 per title. Go-to-market is community-led (Dads Groups), event-driven (Summit and Awards), channel-partner driven (schools and workplaces), and direct-to-consumer (digital content, email, one-on-one support). The organisation is ACNC-accredited and designated an Australian Government harm-prevention charity, with the Australian Government Department of Social Services as a core strategic partner.
The Fathering Project firmographics
Firmographics- Name
- The Fathering Project
- Legal name
- The Fathering Project
- Website
- https://thefatheringproject.org
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Fathering Project is an Australian non-profit charity that supports fathers and father figures through 340+ Dads Groups, a digital Fathering Channel, programs in 250+ schools, and corporate workplace offerings, serving children and families across Australia.
- Ownership category
- akta.pro rank
The Fathering Project industry classification
Industry- Product category
- Family Support Services
- NAICS
- Other Individual and Family Services (624190)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Co-Parenting, Father Engagement & Caregiver Inclusion Programs (EDACALAI)
- akta.pro secondary industries
- Family & Parenting Support Services (BPAGAEAC), Parent Support Groups & Peer Networks (EDACALAG)
Keywords
Where The Fathering Project is headquartered
LocationHeadquarters
- HQ city
- North Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
The Fathering Project business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Donations and Philanthropy: Tax-deductible donations from individual donors, regular giving programs, major gifts, and bequests. Primary funding source for charity operations.
- eBook Sales: Sale of digital parenting guides for fathers at $5.00 each. Topics include New Dads, Dads and Teenagers, Working Dads, Stepdads, Separated Dads, and more.
- School and Workplace Programs: Registration and membership fees for schools, early learning centres, and workplaces accessing father engagement programs, resources, and training.
- Corporate Partnerships: Sponsorships and partnerships with businesses for workplace father support programs and events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Individual eBooks for fathers |
| Subscription | Annual | School and Early Learning Centre Programs |
| Subscription | Multi-year contract | Working Families Program |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels6 records
The Fathering Project product offering
Product offeringCore offering
The Fathering Project is a national nonprofit delivering father-engagement programs in Australia through three core channels: community-based Dads Groups (in-person and virtual peer support, 340+ groups), school and early learning centre partnerships (evidence-based father-involvement programs, 250+ partner sites), and the Fathering Channel (a digital content platform with podcasts, videos, and expert advice). It also sells topic-specific eBooks ($5 each), runs the Working Families Program for employers, and publishes the State of the World's Fathers research report.
Product overview
The Fathering Project operates as a national community organisation offering a multi-channel support ecosystem for fathers and father figures. The core offering comprises the Fathering Channel (a digital content platform with podcasts, videos and articles), in-person and virtual Dads Groups, Community Fathering Programs delivered through 250+ partnered schools and early learning centres, the annual Fathering Summit, and the Australian Fathering Awards. Supporting products include a Preventing Kids Harm (PKH) program for harm prevention, a Working Families Program for workplace support, a collection of 12 topic-specific eBooks, and a Members Portal. These programs work together to provide fathers with peer support, expert advice, educational resources, and community connections across all stages of parenting from pregnancy through adolescence.
Differentiator
Problem solved
Functional benefit
Brands
- The Fathering Channel: Virtual community platform providing podcasts, videos, articles, and expert advice for fathers on parenting topics
- Australian Fathering Awards
- Fathering Summit
- Dads Groups
- Preventing Kids Harm (PKH)
Products and services
- Dads Groups Peer support groups for fathers and father figures, delivered both in-person (340+ local groups across Australia) and virtually, providing connection, shared experience, and ongoing parenting support.
- Fathering Channel Virtual community platform providing podcasts, videos, articles, and expert advice to support fathers through all stages of parenting, including a video series with Dr Bruce Robinson and Maggie Dent.
- Community Fathering Programs (Early Learning, Schools, and Community Hubs) Evidence-based father engagement programs delivered through 250+ partnered schools and early learning centres, plus community hubs, with tiered subscription levels (Early Learning, Primary School, Secondary School, Combined Level).
- Working Families Program Workplace program for employers supporting working fathers with lunch-and-learn workshops, resources, and consultation services, delivered under multi-year contracts.
- Preventing Kids Harm (PKH) Program Evidence-based harm prevention program addressing child substance abuse, mental illness, suicide and self-harm through education, school programs, and family support.
- eBooks Collection Digital guidebooks priced at $5 each covering 12 specific parenting topics: New Dads, Dads and Toddlers, Dads and Teenagers, Dads and Sons, Dads and Daughters, Working Dads, Stepdads, Separated Dads, Travelling Dads, Dads Coaching Kids, and Dads with Kids in Sport.
- Perinatal Dads Specialised support program for fathers during pregnancy and the early parenting period, addressing perinatal mental health including postnatal depression.
- Walk & Talk Program Outdoor activity-based sessions combining physical activity with peer support and facilitated fathering discussions.
Quantifiable outcome
- 1 in 10 dads experience postnatal depression, highlighting need for mental health support
- +1 more outcomes
Companies that use The Fathering Project
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles3 records
The Fathering Project technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Fathering Project partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Australian Government Department of Social ServicescoreGovernment partnership supporting The Fathering Project's work with families and communities across Australia. Displayed as official partner in organisation footer.
- Western Sydney UniversitycoreResearch partnership conducting the State of the World's Fathers Report. Joint research found that 72% of Gen Z fathers believe a father's sole responsibility is financial provision.
- The University of Western AustraliaminorResearch collaboration for world-class research on child substance abuse, suicide and self-harm prevention. Engagement of postgraduate research fellows.
- North Sydney BearsminorCommunity partnership for father-child activities, engaging sporting community in fathering support programs.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
The Fathering Project competitors and assessment
Company assessmentDirect peers
- National Fatherhood Initiative: US-based nonprofit providing father-engagement curricula, training, and resources for community organisations, schools, and workplaces. Directly comparable as a nonprofit delivering evidence-based fatherhood programs to institutional partners across multiple sectors.
- Fatherly: US-based digital media and commerce brand focused on fathers and father figures. Directly comparable as it operates a content platform (articles, podcasts, videos) targeting engaged dads with educational and community resources, similar to The Fathering Project's Fathering Channel.
- Good Dads: US-based nonprofit focused on improving father-child relationships through fatherhood programs, resources, and community partnerships. Directly comparable as a father-engagement nonprofit operating school- and community-based programs with research backing.
- Promundo (now Equimundo): International nonprofit working to engage men and boys in gender equality, including dedicated fatherhood research and programs (State of the World's Fathers report). Directly comparable as a research-led father-engagement nonprofit producing globally cited evidence base.
- Connected Dads: UK-based father-engagement organisation providing coaching, workshops, and community programs for new and expectant fathers. Directly comparable as a regionally focused father-engagement nonprofit delivering group-based peer support and one-on-one services.
Regional players
- Brave Foundations: Australian nonprofit supporting fathers experiencing family separation and the associated mental health impacts. Comparable as an Australian nonprofit focused specifically on father wellbeing, family support, and mental health in caregiving contexts.
- ReachOut Australia: Australian nonprofit providing digital mental health resources for young people and parents. Comparable as an Australian nonprofit operating in the parent/family wellbeing space with digital content distribution and prevention-focused mission.
- Healthy Male (Andrology Australia): Australian government-funded organisation providing evidence-based male health information and resources. Comparable as an Australian nonprofit delivering male-focused health education content with academic/research partnerships.
- MensLine Australia: Australian national telephone and online counselling service for men. Comparable as an Australian service addressing men's mental health, fathering challenges, and family-related stress through direct-to-consumer support channels.
Emerging players
- The Parent-Child Mother Goose Program: Charity delivering parent-child early-intervention programs with trained facilitators in community settings. Comparable in delivering group-based parenting programs through trained facilitators in community venues, though focused on early childhood rather than fathers specifically.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Fathering Project social profiles
Digital presenceThe Fathering Project compliance and trust
Trust signalCompliance2 records
The Fathering Project financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Fathering Project leadership team
Management profileNumber of profiles
Profiles1 record
The Fathering Project funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Fathering Project M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Fathering Project
What does The Fathering Project do?
The Fathering Project is a national nonprofit delivering father-engagement programs in Australia through three core channels: community-based Dads Groups (in-person and virtual peer support, 340+ groups), school and early learning centre partnerships (evidence-based father-involvement programs, 250+ partner sites), and the Fathering Channel (a digital content platform with podcasts, videos, and expert advice). It also sells topic-specific eBooks ($5 each), runs the Working Families Program for employers, and publishes the State of the World's Fathers research report.
Is The Fathering Project a public or private company?
The Fathering Project is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Fathering Project founded?
The Fathering Project was founded in 2015. It employs 11 to 50 people.
Where is The Fathering Project based?
The Fathering Project is headquartered in North Sydney, Australia, in the Oceania region.
How does The Fathering Project make money?
Four revenue lines are on record. Donations and Philanthropy is the primary driver. The others are eBook Sales, school and Workplace Programs and corporate Partnerships.
Who are The Fathering Project's main competitors?
Direct peers on record are National Fatherhood Initiative, Fatherly, Good Dads, Promundo (now Equimundo) and Connected Dads. Regional players are Brave Foundations, ReachOut Australia, Healthy Male (Andrology Australia) and MensLine Australia. The Parent-Child Mother Goose Program is listed as an emerging player.
Does The Fathering Project have an API?
No public API is recorded for The Fathering Project.
What industry is The Fathering Project in?
The Fathering Project's product category is Family Support Services. Its primary akta.pro industry code is EDACALAI, Co-Parenting, Father Engagement & Caregiver Inclusion Programs, with a secondary code of BPAGAEAC, Family & Parenting Support Services. Its NAICS code is 624190 and its SIC code is 8300.