What Activa does

Activa Tools is a web-based hardware diagnostic platform accessible at activa.one that offers seven free, browser-based testing tools: Gamepad Tester, Keyboard Tester, Mouse Tester, Audio Tester, Internet Speed Test, Screen (dead pixel) Test, and Device Information viewer. All tools run entirely in the user's browser using native Web APIs (Gamepad API, Web Audio API, Screen API, Network Information API, navigator), with no software installation, no account registration, and no transmission of diagnostic data to external servers. The platform targets individual consumers who need to verify peripherals and devices, including gamers testing controller drift or keyboard rollover, users checking new monitors for dead pixels, and buyers verifying second-hand hardware before purchase.

The underlying technology is deliberately minimal: standard browser web APIs are used to access and test hardware in real time, and all processing is local. The competitive positioning is built around three claims: zero installation friction, local-only execution for privacy, and entirely free access with no paid tier. Marketing is fully organic, driven by an SEO-optimized blog covering hardware diagnostic topics and direct link-sharing of individual tool URLs, with no sales team and no paid acquisition.

The business model is advertising-only, with Google AdSense disclosed as the sole revenue stream. There are no subscription plans, no enterprise tier, no API, and no app store presence. The company is private, headquartered per firmographics in Palo Alto, US, with a headcount band of 11–50 employees and Mahesh Godi listed as Founder, Investor, and CEO. Note: the firmographic description characterizes the parent entity Activa Inc. as building products across AI, Blockchain, IoT, Drones, and Mixed Reality, which does not align with the operational Activa Tools product surface documented in the source data; this inconsistency is preserved as-is in the input.

Name

Activa

Legal name

Activa Tools

Website

https://activa.one

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Activa Tools operates a free, browser-based hardware diagnostic platform at activa.one offering seven testing tools (gamepad, keyboard, mouse, audio, internet, screen, device info) for individual consumers and gamers, monetized exclusively through Google AdSense advertising.

Ownership category

akta.pro rank

Product category

Hardware Diagnostic Software

NAICS

Computer Systems Design and Related Services (54151)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

App Security, Compliance & Review Automation Platforms (BPAMADAJ)

Keywords

• Browser diagnostics tools
• Hardware testing utilities
• Device diagnostic platform
• Web-based testing tools
• Input device testing

Headquarters

HQ city

Palo Alto

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Marketing or Sales, Infrastructure, Operations, Personnel

Revenue model

1. Advertising (Google AdSense): Activa Tools displays third-party advertisements through Google AdSense across various sections of the site. Ad targeting is based on user browsing history and cookies. This is the primary and only disclosed revenue stream for the free platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Activa Tools operates a web-based diagnostic platform offering seven free browser-based hardware testing tools (Gamepad, Keyboard, Mouse/Raton, Audio, Internet Speed, Screen/Pantalla, and Device Info) that use native browser Web APIs to test peripherals, displays, and connections directly in the browser without any software installation, downloads, or registration, with all diagnostic data processed locally for privacy.

Product overview

Activa Tools is a web-based diagnostic platform offering seven free browser-based hardware testing tools: Gamepad Tester, Keyboard Tester, Mouse (Raton) Tester, Audio Tester, Internet Speed Test, Screen Test, and Device Information. All tools run entirely in the browser using native Web APIs without requiring any software installation or data transmission to external servers. Users can access testing for gamepads/controllers (buttons, triggers, drift detection), keyboards (per-key testing, N-Key Rollover), mice (click counting, CPS, scroll), audio devices (microphone, headphones, speakers, channel testing), internet connection (speed, ping, latency), displays (dead pixels, color, contrast), and system/device information.

Differentiator

Problem solved

Functional benefit

Products and services

• Gamepad Tester Browser-based gamepad and controller testing tool that uses the Gamepad API to test buttons, triggers, sticks, and drift detection with real-time visualization and dead zone analysis, designed for gamers and end users.
• Keyboard Tester
• Mouse Tester
• Audio Tester
• Internet Speed Test
• Screen Test
• Device Information

Quantifiable outcome

• All diagnostic tests execute entirely locally in the browser with no data transmitted to external servers

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Three partnerships are on record, tiered core and supporting.

• Google AdSensecoreOthersActiva Tools uses Google AdSense to display third-party advertisements on the site. AdSense uses cookies and web beacons to deliver personalized ads based on user browsing history across websites. This is the primary revenue mechanism funding the free platform.
• Google AnalyticssupportingOthersActiva Tools uses Google Analytics to collect anonymous, aggregated statistics about site visitors, including pages visited, time on site, and referral sources. Data is anonymized and does not identify individual users.
• FormspreesupportingTechnology or IntegrationActiva Tools' contact form uses Formspree to process and route messages. When a user submits the contact form, their name, email, and message are transmitted through Formspree to Activa Tools' team. Formspree's privacy policy governs data handling for form submissions.

Scale indicators1 record

Recent moves3 records

Expansion highlights4 records

Direct peers

• DisplayNinja: Display diagnostic and review site offering monitor testing tools and educational content. Comparable to Activa in combining display diagnostics with SEO content marketing aimed at monitor buyers.
• TestUFO: Browser-based display testing utility for refresh rates, frame skipping, and pixel response. Directly comparable to Activa's Screen Test tool in form factor (free, web-based, no install) and audience (display enthusiasts and gamers).
• KeyboardTester.io: Browser-based keyboard testing site focused on rollover detection and per-key verification. Directly comparable to Activa's Keyboard Tester in functionality, delivery mechanism, and gaming-enthusiast audience.
• DeadPixelTest.org: Web-based dead and stuck pixel detection utility using full-screen color cycling. Directly comparable to Activa's Screen Test pixel detection functionality, with similar SEO-led discovery and zero-install UX.
• Gamepad Tester: Dedicated browser-based gamepad/controller testing site using the Gamepad API. Directly comparable to Activa's Gamepad Tester in both technology stack and target user (gamers verifying controllers, drift detection).
• MicTests.com: Free browser-based microphone testing tool with live audio level monitoring. Directly comparable to Activa's Audio Tester in technology (Web Audio API), delivery, and audience (remote workers, podcasters, streamers).
• MouseTester.com: Browser-based mouse testing site covering buttons, scroll, and click performance. Directly comparable to Activa's Mouse Tester in target audience (gamers, peripheral enthusiasts) and zero-install delivery.

Emerging players

• Waveform Bufferbloat Test: Browser-based network latency and bufferbloat testing tool. Comparable to Activa's Internet Speed Test in targeting network diagnostics, but with a more specialized focus on quality-of-service under load.

Broad incumbents

• Ookla Speedtest: Dominant free browser-based internet speed and latency testing platform. Directly comparable to Activa's Internet Speed Test in functionality, business model (ad-supported), and SEO-driven discovery, but at vastly greater scale and brand recognition.
• UserBenchmark: Browser-based hardware benchmarking and diagnostic utility covering CPUs, GPUs, and storage. Comparable to Activa's Device Information and diagnostic suite in browser-based, consumer-facing hardware testing — though oriented to system benchmarking rather than peripheral diagnostics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/activainc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Activa