What Maison-B-More does

Maison-B-More (legal entity MAISON BMORE L.L.C.) is a Dubai-based, privately held multi-brand luxury fashion retailer founded in 1985, operating with 251-500 employees. The company functions as a curated marketplace for designer and luxury fashion, stocking more than 100 international brands including Roberto Cavalli, Philipp Plein, Versace, Lacoste, Iceberg, Just Cavalli, and Bikkembergs, with claimed direct supplier relationships supporting a 100% authenticity guarantee. Its product surface spans men's, women's, and children's apparel, footwear, bags, accessories, and beauty products, with seasonal collections and a Last Piece clearance section. Supporting services include the B-Wards loyalty and affiliate program and a My Concierge personalized shopping service.

The business operates an omnichannel model combining a global Shopify-based e-commerce storefront with two physical retail locations in Dubai (Bmore's Wafi at Wafi Mall and B HYPE at Dubai Mall Fashion Avenue) and native iOS and Android mobile applications. The e-commerce platform supports seven currencies (USD, AED, EUR, SAR, CNY, RUB, ILS) and six languages (English, Hebrew, Chinese, French, Russian, Arabic), enabling worldwide reach while the physical footprint concentrates in the UAE. Distribution capabilities include same-day delivery in Dubai for orders placed before noon, within 24-hour delivery across UAE Emirates, and free delivery for orders above $200.

Revenue is generated through one-time retail sales at unit pricing, with individual item prices ranging from approximately $25 for entry-level pieces to over $10,000 for premium leather jackets and blazers. The company is direct-to-consumer across both digital and physical channels, targets affluent fashion-conscious consumers, and acquires customers through social media (Facebook, Instagram, TikTok), email/newsletter with a 20% first-order discount incentive, and the B-Wards affiliate program. No external funding, parent company, or public listing is identified in the source material.

Name

Maison-B-More

Legal name

MAISON BMORE L.L.C.

Website

https://maisonbmore.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

251–500 employees

Short description

Maison-B-More is a Dubai-based, privately held multi-brand luxury fashion retailer operating a global Shopify-powered e-commerce storefront and two Dubai mall locations, selling 100+ international designer brands across apparel, footwear, bags, accessories, and beauty to affluent consumers worldwide.

Ownership category

akta.pro rank

Product category

Luxury Fashion Retail

NAICS

Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Clothing and Clothing Accessories Retailers (45811)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Luxury & Designer Apparel Retail (CRAAABAI)

akta.pro secondary industries

Multi-category Luxury Maisons (Jewelry/Watches/Leather/RTW) (CRAKAFAA), Luxury Fashion (Ready-to-Wear & Couture) (CRAKAFAE)

Keywords

• Luxury fashion retail
• Designer clothing ecommerce
• Multi-brand boutique
• Premium footwear accessories
• Luxury beauty products

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Retail Sales: Operates as an online designer and luxury fashion retailer, selling products directly to consumers at retail markups. Revenue is generated through the sale of apparel, footwear, accessories, bags, and beauty products from luxury and designer brands.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Maison-B-More operates as a multi-brand luxury and designer fashion retailer, both online (maisonbmore.com and mobile apps) and through physical boutiques in Dubai. It curates and sells apparel, footwear, bags, accessories, and beauty products from over 100 international designer brands to consumers across men, women, and kids categories. Supporting offerings include the B-Wards loyalty program and a personal shopping concierge service.

Product overview

Maison-B-More is an online luxury fashion e-commerce platform selling designer clothing, shoes, bags, accessories, and beauty products for men, women, and kids. The core offering consists of curated designer fashion collections from international luxury brands. The platform operates as a multi-brand marketplace featuring seasonal collections (Summer, Fall, Winter), special editions, and a Last Piece clearance section. Supporting services include a B-Wards loyalty program, My Concierge personalized shopping service, and native mobile applications for iOS and Android. The company maintains physical retail presence through stores in Dubai, UAE.

Differentiator

Problem solved

Functional benefit

Brands

• B HYPE: Store concept located at Dubai Mall, Fashion Avenue
• Bmore's Wafi

Products and services

• Men's Designer Clothing Curated collection of designer clothing for men including blazers, coats, denim, jackets, knitwear, polo shirts, shirts, shorts, suits, swimwear, T-shirts, trousers, and underwear.
• Women's Designer Clothing Curated collection of designer clothing for women including dresses, blouses, jackets, denim, and evening wear.
• Kids' Designer Clothing Designer clothing collections for children including boys' and girls' categories with sizes for infants through teens.
• Designer Shoes Luxury footwear including sneakers, boots, loafers, sandals, moccasins, runners, and formal shoes for men and women.
• Designer Bags & Accessories Designer bags including backpacks, messenger bags, belt bags, pouches, and accessories such as belts, eyewear, watches, ties, scarves, and small leather goods.
• Designer Beauty Products Luxury beauty and grooming products including cosmetics and fragrances for men and women.
• B-Wards Loyalty Program Brand loyalty and rewards program allowing customers to earn points and receive benefits for purchases.
• My Concierge Service Personal shopping concierge service providing personalized fashion advice and assistance.
• Maison-B-More Mobile App Native mobile application available on Android and iOS for shopping, wishlist management, and exclusive offers.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Brand Suppliers WorldwidecoreStrategic or Co-development PartnerDirect relationships with original suppliers and brands in cities worldwide to ensure 100% genuine and authentic luxury fashion items. Maintains direct supplier relationships across international fashion capitals.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Bloomingdale's: Iconic US luxury and premium department store carrying many of the same designer brands as Maison-B-More. Comparable assortment breadth, multi-category luxury positioning, and omnichannel (stores + e-commerce) model.
• Al Tayer Group: Major UAE-based conglomerate operating luxury fashion, beauty, and department store retail across the Middle East. Overlapping customer base and product categories within the regional luxury market.
• Harvey Nichols: British luxury department store retailer with flagship stores and global e-commerce offering designer fashion, beauty, and accessories. Comparable curated luxury multi-brand model with international shipping capabilities.

Direct peers

• Farfetch: Global online luxury fashion marketplace connecting customers with brands and boutiques. Direct peer as a multi-brand luxury e-commerce platform carrying many of the same designer brands, though at significantly larger scale and global reach.
• MatchesFashion: London-based multi-brand luxury fashion retailer with global e-commerce offering designer womenswear, menswear, and kids. Comparable curated multi-brand luxury assortment and direct-to-consumer online model.
• NET-A-PORTER: Premier online luxury fashion retailer owned by Richemont, offering designer womenswear, menswear, kids, and beauty. Closely comparable curated multi-brand luxury assortment with global delivery and high-AOV customer base.
• Ounass: UAE-based luxury e-commerce platform owned by Al Tayer Group, offering designer fashion, beauty, and home. Direct regional competitor with comparable assortment of luxury brands and Dubai-based fulfillment.
• SSENSE: Montreal-based multi-brand luxury and emerging designer retailer covering apparel, footwear, bags, and accessories. Comparable multi-brand luxury e-commerce model with strong international shipping footprint.
• Mytheresa: Multi-brand online luxury fashion retailer specializing in designer clothing, shoes, bags, and accessories. Comparable assortment model, customer demographic (affluent fashion consumers), and direct-to-consumer online positioning.

Regional players

• The Luxury Closet: Dubai-headquartered authenticated pre-owned luxury marketplace for designer fashion, bags, watches, and accessories. Adjacent regional peer targeting the same affluent Middle East luxury consumer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/maisonbmore
• Instagraminstagram.com/maisonbmore
• TikToktiktok.com/@bhype_dxb
• Xx.com/MaisonBleam

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maison-B-More