Automotive Skills Development Council (ASDC)
- Company typePrivate
- Founded2011
- HeadquartersNew Delhi, India
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Automotive Skills Development Council (ASDC) does
Automotive Skills Development Council (ASDC), founded in 2011 and headquartered in New Delhi, is India's apex sector skills council for the automotive industry, promoted by three major industry associations. Its core product is an NSQF-aligned training and certification framework covering electric mobility, Industry 4.0, AI, vehicle diagnostics, connected vehicles, and cybersecurity, delivered through a network of 300+ affiliated training institutions. The portfolio also includes modular certifications such as Smart Manufacturing Technician and Robotics Technician, an apprenticeship/upskilling track, and the multi-tier National Automobile Olympiad (now in its fifth edition) run jointly with CBSE, alongside partner-branded programs including Project Vahaan and Project EV Shiksha (Michelin India), LIS Unnati (Lucas Indian Service), the Michelin-ASDC-HCL Foundation Driver Training Program, the ASDC-FADA Academy-Prayaas Trust tripartite network, and the MITS-Eicher Mobile Training Van initiative.
ASDC's business model is not transactional retail; pricing is not publicly disclosed and programs are co-developed and co-funded through industry associations, OEMs (Michelin, Eicher, Toyota, Honda), foundations (HCL Foundation), and government bodies (NIMI, CBSE). Revenue mechanics align more with professional services and grant/CSR-funded program delivery than with fee-for-service training, with customer segments spanning OEMs and component companies, dealer associations, independent aftermarket mechanics, informal drivers, engineering students, rural youth, and school students. Go-to-market relies on a hybrid of channel partnerships (industry associations, training institutions), enterprise field sales (direct OEM collaboration), and event-driven engagement (Automechanika, SIAM workshops, the National Automobile Olympiad), with thought-leadership commentary from CEO Arindam Lahiri and Chairperson Vinkesh Gulati amplifying earned media reach.
Operationally, ASDC runs a lean team of 51–100 employees, activates program delivery through 300+ affiliated training institutions and partner facilities (e.g., Toyota Kirloskar Motor's Bidadi plant, Honda's Manesar facility, MITS Deemed to be University in Tirupati), and generates measurable but modest training throughput to date (e.g., 156 drivers, 65 EV candidates, 200+ IAM mechanics), with the FADA Academy tripartite setting a near-term scale target of 5,000 individuals trained over three years across 20 centers.
Automotive Skills Development Council (ASDC) firmographics
Firmographics- Name
- Automotive Skills Development Council (ASDC)
- Legal name
- Automotive Skills Development Council
- Website
- https://heylink.me
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Automotive Skills Development Council (ASDC) industry classification
Industry- Product category
- Automotive Skill Development and Training Services
- NAICS
- Professional and Management Development Training (611430), Computer Training (611420)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- IT Support & End-User Computing (Helpdesk, Desktop, M365/Google Workspace) (EDABAFAN)
- akta.pro secondary industries
- Information Technology & Software (EDAAAPAB), Professional Training & Workforce Upskilling (AM) (IMAAAJAC)
Keywords
Where Automotive Skills Development Council (ASDC) is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Offices4 records
Markets served
Automotive Skills Development Council (ASDC) business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Industry-government co-funded skill development programs: ASDC is the apex body for skill development in India's automotive sector, promoted by three major industry associations and supported through partnerships with OEMs (Michelin, Eicher, Toyota), foundations (HCL Foundation), and government bodies (NIMI), delivering certified training programs, apprenticeships, and curriculum development.
Go-to-market motion4 records
Distribution channels4 records
Marketing channels6 records
Automotive Skills Development Council (ASDC) product offering
Product offeringCore offering
ASDC is India's apex sector skills council for the automotive industry, developing NSQF-aligned curriculum, certifications, and modular training modules (including Smart Manufacturing Technician and Robotics Technician roles) delivered through 300+ affiliated training institutions across India. The council delivers apprenticeship, upskilling, and partner-branded workforce programs (Project Vahaan, Project EV Shiksha, LIS Unnati, Driver Training with HCL Foundation) and runs the flagship National Automobile Olympiad with CBSE to build a talent pipeline for EV, AI, Industry 4.0, and connected-vehicle technologies.
Product overview
Automotive Skills Development Council (ASDC) is India's apex sector skill council for the automotive industry, offering a portfolio structured around a central NSQF-aligned training and certification framework (delivered through 300+ affiliated training institutions) augmented by modular certifications such as the Smart Manufacturing Technician and Robotics Technician credentials, workforce development programs (Apprenticeship Programs and Upskilling Programs), a flagship student-facing National Automobile Olympiad run with CBSE, and multiple partner-branded training programs including Project Vahaan and Project EV Shiksha (Michelin India), LIS Unnati (Lucas Indian Service), the Michelin-ASDC-HCL Foundation Driver Training Program, the tripartite ASDC-FADA Academy-Prayaas Trust training network, and the MITS-Eicher Mobile Training Van initiative.
Differentiator
Problem solved
Functional benefit
Products and services
- NSQF-Aligned Automotive Training and Certification Framework
- Smart Manufacturing Technician Certification
- Robotics Technician Certification
- National Automobile Olympiad
- Apprenticeship Programs
- Upskilling Programs
- Project Vahaan
- Project EV Shiksha
- LIS Unnati
- Michelin-ASDC-HCL Foundation Driver Training and Certification Program
- Tripartite Automotive Skills Training Network (ASDC-FADA Academy-Prayaas Trust)
- MITS-Eicher-ASDC Mobile Training Van Program
Quantifiable outcome
- Trained and certified 156 drivers in partnership with Michelin India and HCL Foundation, transitioning informal labor into formal employment
- +4 more outcomes
Companies that use Automotive Skills Development Council (ASDC)
Customer profileNamed customers5 records
Ideal customer profiles4 records
Automotive Skills Development Council (ASDC) technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Automotive Skills Development Council (ASDC) partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core, flagship and minor.
- Eicher MotorscoreEicher Motors partnered with ASDC and MITS Deemed to be University in Tirupati for specialized automotive technology training using the Eicher Mobile Training Van and live demonstrations on BS-VI engines, fault diagnosis, and advanced vehicle electronics.
- MITS Deemed to be University (Tirupati)coreMITS Deemed to be University in Tirupati hosted specialized automotive technology training in collaboration with Eicher Motors and ASDC, with university vice principal Dr Kamal Basha emphasizing industry-academia partnerships.
- SIAM (Society of Indian Automobile Manufacturers)coreSIAM organized the first Automotive HR Youth Workshop 2026 in New Delhi, with ASDC participating in discussions on workforce transformation, reskilling, and industry-academia collaboration.
- CBSE (Central Board of Secondary Education)flagshipASDC and CBSE jointly launched the fifth edition of the National Automobile Olympiad 2026 for Classes VI to XII students, themed "Skilled Hands, Strong Nation: Building India's Automotive Future."
- Honda Motorcycle and Scooter IndiacoreHonda Motorcycle and Scooter India hosted the final round of the National Automobile Olympiad 2026 at its Manesar facility in Gurugram.
- Lucas Indian Service Limited (LIS)coreLIS partnered with ASDC and NIMI under the Government of India for the 'LIS Unnati' nationwide CSR initiative to skill IAM mechanics and rural youth. Programs have already benefited over 200 mechanics across Tamil Nadu, Gujarat, Rajasthan, and Uttar Pradesh, and include technical textbooks for ITIs in multiple languages.
- HCL FoundationcoreASDC, supported by Michelin India and HCL Foundation, launched a program to train and certify 156 drivers, transitioning informal labor into formal employment and improving their earnings.
- Michelin IndiacoreMichelin partnered with ASDC to complete Project Vahaan (safe driving) and Project EV Shiksha (EV maintenance) convocation in Pune. The programs trained 65 candidates and support sustainable mobility and formal employment.
- Tata CommunicationsminorASDC and Tata Communications co-participated in a panel at the Smart Mobility India Expo on connected vehicle data, AI integration, monetization strategies, and V2X infrastructure.
- Intent PlatformminorIntent Platform co-participated with ASDC and Tata Communications in the Smart Mobility India Expo panel on connected vehicle business models.
- Toyota Kirloskar MotorflagshipToyota Kirloskar Motor, in partnership with CBSE and ASDC, hosted the National Automobile Olympiad 2025 at its Bidadi, Karnataka manufacturing facility, including industry masterclasses, competitive assessments, and practical training sessions.
- Toyota Technical Training Institute (TTTI)coreTTTI partnered with ASDC and CBSE for the National Automobile Olympiad 2025, supporting technical training delivery and assessments.
- FADA Academy (Federation of Automobile Dealers Associations)coreTripartite agreement between ASDC, FADA Academy, and Prayaas Trust to expand automotive training from 3 to 20 centers across India, training 5,000 individuals over three years with 30% seats reserved for women.
- Prayaas TrustcorePrayaas Trust co-signed the tripartite agreement with ASDC and FADA Academy, contributing grassroots training delivery expertise for the expanded 20-center program.
- Mahindra & MahindraminorMahindra & Mahindra is engaging in skilling partnerships with institutions like the Automotive Skills Development Council to address supply chain talent shortages, as labour shortages at suppliers led to production cuts of up to 15%.
- Tata MotorsminorTata Motors is contending with supply chain talent shortages and engaging in skilling partnerships with the Automotive Skills Development Council amid EV portfolio expansion.
- Bajaj AutominorBajaj Auto is contending with supply chain talent shortages and engaging with the Automotive Skills Development Council for workforce skilling amid EV portfolio expansion.
Scale indicators8 records
Recent moves6 records
Expansion highlights7 records
Automotive Skills Development Council (ASDC) competitors and assessment
Company assessmentDirect peers
- Electronics Sector Skills Council of India (ESSCI): ESSCI is a Sector Skill Council under NSDC covering electronics and hardware, with materially overlapping OEM/automotive adjacency. It is directly comparable to ASDC because it sets NSQF-aligned curricula, runs certification programs, and works with the same automotive electronics workforce that ASDC targets.
- Retail Association Skill Council of India (RASCI): RASCI is a Sector Skill Council for the retail industry under NSDC. It is comparable to ASDC because it delivers the same industry-association-promoted, NSQF-aligned certification and apprenticeship model across a parallel industry vertical.
- Food Industry Capacity & Skill Initiative (FICSI): FICSI is a Sector Skill Council for the food processing industry. It is comparable to ASDC because it follows the same NSQF-aligned, industry-association-promoted certification and training institution affiliation model in a parallel industrial sector.
- IT-ITeS Sector Skill Council (NASSCOM): The IT-ITeS SSC, promoted by NASSCOM, is one of India's largest sector skill councils. It is directly comparable to ASDC as a sector skills council running NSQF-aligned training, certification, and apprenticeship programs at scale through an industry-association-led governance model.
- Telecom Sector Skill Council (TSSC): TSSC is a Sector Skill Council under NSDC for the telecom industry. It is comparable to ASDC because it pursues an identical operating model — industry-association-promoted, NSQF-aligned certifications, OEM-style employer partnerships, and affiliated training institutions.
- Capital Goods Skill Council (CGSC): CGSC is a Sector Skill Council covering capital goods and heavy manufacturing with shared OEM and Industry 4.0 training adjacencies. It is comparable to ASDC because it operates the same NSQF-aligned certification and apprenticeship model for a parallel industrial workforce feeding automotive supply chains.
- Healthcare Sector Skill Council (HSSC): HSSC is a Sector Skill Council focused on healthcare workforce development. It is comparable to ASDC because it runs the same NSQF-aligned curriculum, certification, and affiliation model — making it a structural twin in a different industry vertical.
- Logistics Sector Skill Council (LSC): LSC is a Sector Skill Council for India's logistics industry. It is comparable to ASDC because it operates the same NSQF certification framework with employer partnerships and affiliated training institutions — making it a structural peer in the same NSDC ecosystem.
Broad incumbents
- National Skill Development Corporation (NSDC): NSDC is the apex public-private umbrella body overseeing India's Sector Skills Councils, including ASDC. It is comparable as the institutional parent and funding counterparty that anchors the entire sector skill council ecosystem in which ASDC operates.
- Pradhan Mantri Kaushal Vikas Yojana (PMKVY) / Skill India: PMKVY is the Government of India's flagship skilling scheme under the Skill India mission, and NIMI (an ASDC partner) is part of this ecosystem. It is comparable to ASDC because it is the largest public funder and standards-setter for short-term vocational training, including automotive, that ASDC's certified programs ultimately feed into.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Automotive Skills Development Council (ASDC) social profiles
Digital presenceAutomotive Skills Development Council (ASDC) compliance and trust
Trust signalCompliance1 record
Automotive Skills Development Council (ASDC) financial estimates
Financial estimateRevenue estimate
Valuation estimate
Automotive Skills Development Council (ASDC) leadership team
Management profileNumber of profiles
Profiles2 records
Automotive Skills Development Council (ASDC) subsidiaries and ownership
Company hierarchySubsidiaries1 record
Automotive Skills Development Council (ASDC) funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Automotive Skills Development Council (ASDC) M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Automotive Skills Development Council (ASDC)
What does Automotive Skills Development Council (ASDC) do?
ASDC is India's apex sector skills council for the automotive industry, developing NSQF-aligned curriculum, certifications, and modular training modules (including Smart Manufacturing Technician and Robotics Technician roles) delivered through 300+ affiliated training institutions across India. The council delivers apprenticeship, upskilling, and partner-branded workforce programs (Project Vahaan, Project EV Shiksha, LIS Unnati, Driver Training with HCL Foundation) and runs the flagship National Automobile Olympiad with CBSE to build a talent pipeline for EV, AI, Industry 4.0, and connected-vehicle technologies.
Is Automotive Skills Development Council (ASDC) a public or private company?
Automotive Skills Development Council (ASDC) is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Automotive Skills Development Council (ASDC) founded?
Automotive Skills Development Council (ASDC) was founded in 2011. It employs 51 to 100 people.
Where is Automotive Skills Development Council (ASDC) based?
Automotive Skills Development Council (ASDC) is headquartered in New Delhi, India, in the Asia region.
How does Automotive Skills Development Council (ASDC) make money?
One revenue line is on record: industry-government co-funded skill development programs.
Who are Automotive Skills Development Council (ASDC)'s main competitors?
Direct peers on record are Electronics Sector Skills Council of India (ESSCI), Retail Association Skill Council of India (RASCI), Food Industry Capacity & Skill Initiative (FICSI), IT-ITeS Sector Skill Council (NASSCOM), Telecom Sector Skill Council (TSSC), Capital Goods Skill Council (CGSC), Healthcare Sector Skill Council (HSSC) and Logistics Sector Skill Council (LSC). Broad incumbents are National Skill Development Corporation (NSDC) and Pradhan Mantri Kaushal Vikas Yojana (PMKVY) / Skill India.
Does Automotive Skills Development Council (ASDC) have an API?
No public API is recorded for Automotive Skills Development Council (ASDC).
What industry is Automotive Skills Development Council (ASDC) in?
Automotive Skills Development Council (ASDC)'s product category is Automotive Skill Development and Training Services. Its primary akta.pro industry code is EDABAFAN, IT Support & End-User Computing (Helpdesk, Desktop, M365/Google Workspace), with a secondary code of EDAAAPAB, Information Technology & Software. Its NAICS code is 611430 and its SIC code is 8200.