What TrackCash does

TrackCash is a privately held Brazilian B2B SaaS company headquartered in São José dos Campos, São Paulo, that provides automated financial reconciliation software for e-commerce sellers, marketplace operators, and payment-processing merchants. The platform centralizes data from 25+ Brazilian marketplaces (including Mercado Livre, B2W, Submarino, Extra, and Madeira Madeira) and 65+ payment operators (Cielo, Rede, Stone, Getnet, Wirecard, Pagar.me), automatically comparing a seller's internal records against external channel data to surface divergences in order status, commissions, fees, transfers, chargebacks, cancellations, and returns. The core technology is a rule-based reconciliation engine exposed via a web dashboard and a documented Postman API for ERP and system integrations.

The product portfolio is organized into four interconnected modules: Marketplace Reconciliation, Payment Methods Reconciliation, Rate Analysis, and ERP/Card Operator Integration. On top of the self-serve platform, the company sells a higher-touch "Conciliação Financeira Full" managed-service tier in which TrackCash personnel execute reconciliation actions on behalf of the client; Dell is a publicly disclosed enterprise customer of this tier. The platform is positioned as channel-independent, with no commercial ties to the marketplaces or acquirers it integrates with.

TrackCash operates a hybrid go-to-market combining a product-led self-serve motion (7-day free trial, web login at sistema.trackcash.com.br) with a sales-assisted enterprise motion routed through a Bitrix24 contact form. Monetization is subscription-based and quote-priced, with prepaid billing and no long-term commitment. The company is founder-led under the legal entity TRACKCASH COMÉRCIO E DESENVOLVIMENTO EIRELI, reports more than 200 clients reconciling over R$1 billion in transactions monthly, and operates with an 11-50 employee headcount across Brazil.

Name

TrackCash

Legal name

TRACKCASH COMÉRCIO E DESENVOLVIMENTO EIRELI

Website

https://www.trackcash.com.br

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

TrackCash is a Brazilian B2B SaaS platform that automates financial reconciliation for e-commerce sellers and payment operators, integrating 25+ marketplaces and 65+ acquirers to detect fee, commission, and transfer divergences across sales channels.

Ownership category

akta.pro rank

Headquarters

HQ city

São José Dos Campos

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. SaaS Subscription - Reconciliation Platform: TrackCash operates as a subscription-based software service providing automated financial reconciliation. The platform is offered with no long-term commitment requirements, using a prepaid payment system. Pricing appears to be quote-based, varying by business size and volume, with plans mentioned on their website.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

TrackCash is a B2B SaaS financial reconciliation platform designed for Brazilian e-commerce operators. The product automates the comparison of sales, payment, and shipping data across marketplaces, payment processors, and logistics carriers, surfacing fee divergences, commission discrepancies, and transfer timing issues through a centralized dashboard. It targets online sellers, marketplace operators, and payment processor operators that need to reconcile high transaction volumes efficiently.

Product overview

TrackCash is a B2B SaaS financial reconciliation platform designed for e-commerce operators, marketplaces, and physical retailers. The core product is the TrackCash Platform, which consists of interconnected modules: Marketplace Reconciliation for comparing sales data across multiple marketplaces (Mercado Livre, B2W, Submarino, Extra, Madeira-Madeira); Payment Methods Reconciliation for analyzing transfers from card operators (Cielo, Rede, Stone, Getnet); Rate Analysis for identifying optimal rates and detecting discrepancies; and ERP/Card Operator Integration for connecting with enterprise systems. The platform operates as a unified system that centralizes all sales and receipts in a single dashboard, replacing manual spreadsheet reconciliation with automated processes.

Differentiator

Problem solved

Functional benefit

Products and services

• TrackCash Platform Cloud-based SaaS platform that automates financial reconciliation for e-commerce operators by comparing sales, payment, and shipping data across multiple marketplaces, payment processors, and carriers, identifying fee divergences, commission discrepancies, and transfer timing differences in a centralized dashboard.
• Conciliação Financeira Full Full-service financial reconciliation offering aimed at enterprise customers, providing a complete reconciliation experience for operators with high transaction volumes.
• Marketplace Reconciliation

Quantifiable outcome

• Over R$1 billion in transactions reconciled monthly
• +4 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability1 record

Feature6 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Mercado LivrecoreTechnology or IntegrationPrimary marketplace integration partner. TrackCash provides automated reconciliation comparing seller's platform data against Mercado Livre marketplace information for precise sales and commission tracking.
• B2W (Americanas, Submarino, Shoptime)coreTechnology or IntegrationMajor marketplace group integration. TrackCash enables sellers to reconcile sales and track commissions across B2W's multiple marketplace brands through automated data comparison.
• Extra, Submarino (Grupo Carnival)coreTechnology or IntegrationMarketplace integration for Grupo Carnival's retail platforms enabling sellers to reconcile transactions and track financial performance.
• Madeira MadeiracoreTechnology or IntegrationMarketplace integration partner for home goods and construction materials marketplace, providing reconciliation capabilities for sellers on the platform.
• CielocoreTechnology or IntegrationMajor payment acquirer integration enabling reconciliation of credit and debit card transactions processed through Cielo, including detection of improper charges and fee verification.
• StonecoreTechnology or IntegrationPayment processor integration for transaction reconciliation and settlement verification with Stone's acquiring services.
• Rede (Desbancada)coreTechnology or IntegrationAcquirer integration for credit and debit card reconciliation, enabling sellers to verify Rede transaction settlements and fees.
• GetnetcoreTechnology or IntegrationPayment processor integration for automated reconciliation of transactions processed through Getnet's acquiring network.
• Wirecard (Pagar.me)coreTechnology or IntegrationPayment gateway integration enabling reconciliation of online transactions processed through Wirecard's platform and its Pagar.me subsidiary.
• Pagar.mecoreTechnology or IntegrationPayment gateway integration for e-commerce transaction reconciliation and fee verification.
• Cubo Itaú (Tech Park)minorOthersTrackCash operates as a member/startup resident of Cubo Itaú's technology park ecosystem, providing startup ecosystem support and corporate innovation connections.
• Parque Tecnológico de São José dos CamposminorOthersTrackCash is located in the technology park of São José dos Campos, providing access to innovation infrastructure and technology business ecosystem.

Scale indicators4 records

Recent moves1 record

Expansion highlights5 records

Regional players

• Conta Azul: Brazilian cloud-based financial management and ERP platform for SMBs. Comparable as a horizontally-positioned Brazilian SaaS serving similar e-commerce/SMB customers with financial visibility and accounting workflows, though with broader scope than TrackCash's reconciliation focus.
• Omie: Brazilian cloud ERP platform offering financial management, billing, and sales automation for SMBs and online sellers. Overlaps with TrackCash in financial visibility for e-commerce sellers, with a broader ERP-led scope.

Direct peers

• Stitch: South Africa-based financial data infrastructure company providing reconciliation, reporting, and payments data APIs. Directly comparable as a fintech infrastructure player focused on unifying financial data across multiple sources for reconciliation and analytics.
• Versapay: AR automation and cash application platform with reconciliation capabilities. Comparable as a dedicated reconciliation and cash application specialist serving finance teams, though focused on the North American market.
• Tesorio: Cash flow and AR management platform with reconciliation and collections automation. Directly comparable as a finance automation SaaS targeting SMB/mid-market finance teams with similar reconciliation workflows.
• Clara: Brazilian B2B financial management platform offering payment cards, expense management, and financial controls for businesses. Comparable as a Brazil-focused B2B fintech serving similar SMB/mid-market customers with financial workflow automation.
• Trovata: Cash management and treasury platform that aggregates bank and financial data for reconciliation, forecasting, and reporting. Directly comparable as a fintech infrastructure play focused on unifying transaction data for finance teams.

Broad incumbents

• HighRadius: Large, established AI-powered finance automation platform offering order-to-cash, treasury, and reconciliation solutions for enterprises. Overlaps with TrackCash's reconciliation focus but as part of a much broader portfolio targeting larger enterprises.
• Stone (Stone Co.): Major Brazilian payment acquirer offering merchant financial products and software. Comparable because Stone touches the same seller data flows and offers financial management tools, and is one of TrackCash's integrated partners.
• PagBank PagSeguro: Brazilian payment processor with merchant-facing financial services and management tools. Comparable as a vertically integrated player with access to transaction data and merchant financial workflows overlapping with TrackCash's reconciliation scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Customer concentration

• Xweb.facebook.com/trackcashbrasil?_rdc=1&_rdr
• YouTubeyoutube.com/channel/UCm2dpFExEQTOHGLXx7HBJGg
• Facebookweb.facebook.com/trackcashbrasil
• LinkedInlinkedin.com/company/trackcash
• Instagraminstagram.com/trackcashbrasil

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TrackCash