Fairfield
Fairfield RSL is a member-owned community hospitality venue in Fairfield, NSW, operating eight distinct dining and retail concepts plus gaming and event spaces under one roof, serving local western Sydney residents and visitors seeking diverse cuisine and community gathering.
- Company typePrivate
- Founded1956
- HeadquartersFairfield, Australia
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Fairfield does
Fairfield RSL (legal entity: City of Fairfield RSL Memorial Club Ltd) is a community-based hospitality venue and member-owned Returned and Services League (RSL) club located at 14 Anzac Avenue, Fairfield NSW, Australia. Founded in 1956 to support veterans and the local community, the club has evolved into a multi-concept 'urban resort' that operates one physical footprint hosting eight distinct dining and retail venues: La Tratt (modern Italian fine dining, the flagship venue with 11 consecutive years in the Good Food Guide), Summer House (casual resort-style dining), Pho @ Fairfield (Vietnamese cuisine), The Peninsula Cafe (gourmet cafe), Jersey Bar (American BBQ), Bambini Tratt (pizza/pasta/gelato), Sweet Child of Mine (gelato/dessert), and The Emporium (luxury retail). The business also operates RSL-standard facilities including gaming, club membership services, and dedicated meetings/conference and celebration spaces.
The company employs 101-250 people and generates revenue through three primary streams: food and beverage across the eight venues, club membership and gaming operations, and event/venue hire. Pricing is not publicly disclosed; individual venue menus are available in PDF form and online booking plus gift card purchases are enabled through a third-party NowBookIt integration. The customer base is overwhelmingly local, serving residents of Fairfield and surrounding western Sydney suburbs across two primary segments: local community members seeking dining, events, and social connection, and dining enthusiasts seeking diverse cuisine experiences without traveling to Sydney CBD. The go-to-market is direct-to-consumer via walk-in traffic and online bookings, with marketing reliance on the company website, social media, and local word-of-mouth. There is no disclosed technology platform, proprietary system, or AI/ML capability; the venue is a physical hospitality operation with basic digital tooling for reservations and gift card sales.
Fairfield firmographics
Firmographics- Name
- Fairfield
- Legal name
- City of Fairfield RSL Memorial Club Ltd
- Website
- https://fairfieldrsl.com.au
- Company type
- Private
- Founded year
- 1956
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Fairfield RSL is a member-owned community hospitality venue in Fairfield, NSW, operating eight distinct dining and retail concepts plus gaming and event spaces under one roof, serving local western Sydney residents and visitors seeking diverse cuisine and community gathering.
- Ownership category
- akta.pro rank
Fairfield industry classification
Industry- Product category
- Hospitality and Community Club Dining
- NAICS
- Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Special Occasion & Destination Restaurants (THAFACAK)
- akta.pro secondary industries
- Hotel & Resort Restaurants (THAFACAH), Conference & Convention Center Catering (THAHAKAB), Ethnic & Regional Cuisine Restaurants (THAFACAD)
Keywords
Where Fairfield is headquartered
LocationHeadquarters
- HQ city
- Fairfield
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Fairfield business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Food & Beverage: Revenue from multiple dining venues including La Tratt (fine dining Italian), Summer House (casual resort dining), Pho @ Fairfield, The Peninsula Cafe, Jersey Bar (American BBQ), Bambini Tratt, and Sweet Child of Mine (gelato). Also includes The Emporium retail experience.
- Club Membership & Gaming: RSL club operations including gaming facilities, membership services, and associated club activities.
- Events & Venue Hire: Meetings, conferences, and celebration spaces available for booking, generating revenue from venue hire.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Fairfield product offering
Product offeringCore offering
Fairfield RSL operates as a multi-venue hospitality and community club in Fairfield, NSW, offering eight distinct dining venues (La Tratt modern Italian fine dining, Summer House casual resort-style dining, Pho @ Fairfield Vietnamese, The Peninsula Cafe, Jersey Bar American BBQ, Bambini Tratt, Sweet Child of Mine gelato), event and conference hire spaces, gaming facilities, and a luxury retail outlet (The Emporium). The venue is structured as an "urban resort" serving a multicultural local community with Sydney CBD-level dining experiences in western Sydney.
Product overview
Fairfield RSL operates as an urban resort and hospitality venue offering multiple distinct dining and entertainment experiences under one roof. The venue comprises eight distinct products: La Tratt (modern Italian fine dining, the flagship restaurant awarded Australian Wine List of the Year and listed in Good Food Guide for 11 years), Summer House (casual resort-style dining), Pho @ Fairfield (Vietnamese cuisine), The Peninsula Cafe (gourmet cafe), Jersey Bar (American BBQ), Bambini Tratt (pizza/pasta/gelato), Sweet Child of Mine (gelato/dessert), and The Emporium (luxury retail). The venue also offers event spaces for meetings and celebrations.
Differentiator
Problem solved
Functional benefit
Brands
- La Tratt: Modern Italian fine dining restaurant
- Summer House
- Pho @ Fairfield
- The Peninsula Cafe
- Jersey Bar
- Bambini Tratt
- Sweet Child of Mine
Products and services
- La Tratt Modern Italian fine dining restaurant at Fairfield RSL, awarded Australian Wine List of the Year with 3 Glasses in 2024 and seven-time winner of 'Best Restaurant in a Pub Club or Tavern'. Listed in the Good Food Guide for 11 consecutive years. Recipes sourced from acclaimed Italian culinary references including The Silver Spoon and Grossi's books.
- Summer House Casual resort-style dining venue at Fairfield RSL featuring a holiday-inspired atmosphere with wood, stone, and sandy-coloured furnishings, big chairs, high ceilings, and tropical-themed decorative elements. Serves uncomplicated Aussie food including fish and chips, club sandwiches, salt and pepper calamari, and beef mushroom pie.
- Pho @ Fairfield Authentic Vietnamese cuisine restaurant at Fairfield RSL.
- The Peninsula Cafe Gourmet cafe located within a natural sanctuary at Fairfield RSL.
- Jersey Bar American style BBQ eatery at Fairfield RSL.
- Bambini Tratt Pizza, Pasta, and Gelato venue at Fairfield RSL.
- Sweet Child of Mine Dessert venue offering a Willy Wonka-themed gelato experience at Fairfield RSL.
- The Emporium Luxury retail experience at Fairfield RSL.
- Meetings & Conferences / Venue Hire Meetings, conferences, and celebration spaces available for booking, generating revenue from venue hire. Targeted at event organizers and corporate meeting hosts in western Sydney.
- Club Membership & Gaming RSL club operations including gaming facilities, membership services, and associated club activities for members and the community.
Companies that use Fairfield
Customer profileSegments2 records
Ideal customer profiles2 records
Fairfield technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Fairfield partnerships and signals
Strategic signalScale indicators1 record
Recent moves10 records
Expansion highlights4 records
Fairfield competitors and assessment
Company assessmentDirect peers
- Cabra-Vale Diggers: Fairfield-area community club with dining, gaming, and events. Highly comparable on geography (immediate Fairfield neighbor) and operating model.
- Club Marconi: Western Sydney community club offering diverse dining, gaming, and event facilities. Closely comparable to Fairfield RSL as a multi-concept F&B and gaming venue in the same catchment, with a notable Italian dining heritage similar to La Tratt.
- Castle Hill RSL: Large Sydney metropolitan RSL club operating several distinct restaurants and event spaces. Comparable multi-venue F&B and conferencing business model.
- Mounties Group (Mount Pritchard District & Community Club): South-western Sydney community club operating multiple restaurants, gaming, and event spaces. Direct comparable on multi-venue F&B plus gaming membership model.
- Canterbury-Hurlstone Park RSL: Sydney metropolitan RSL club with multiple dining venues, gaming, and event hire. Comparable as a multi-concept community club in the broader Sydney basin.
- Panthers Group (Penrith Panthers): Major western Sydney leisure and hospitality group with multiple dining venues, gaming, and events. Comparable in scale and multi-venue F&B model.
- West HQ (Rooty Hill RSL): Large western Sydney RSL club operating multiple restaurants, event spaces, and entertainment under one roof. Directly comparable as a multi-venue community club with gaming, F&B, and conferencing in the same geographic catchment.
- Club Liverpool: South-western Sydney community club offering multiple dining outlets, gaming, and event hire. Directly comparable on multi-venue F&B and gaming operating model.
Broad incumbents
- Doltone House: Sydney premium events and banqueting operator with multiple venues. Comparable on the events/conferencing/catering dimension, especially as Fairfield RSL grows its Meet & Celebrate business.
- Meriton Events / Accor Hotels (events arm): Larger hotel and event hospitality operators in greater Sydney offering premium dining and conferencing. Comparable as broader incumbents that compete for corporate and celebration event spend.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Fairfield financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fairfield leadership team
Management profileNumber of profiles
Fairfield funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fairfield M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fairfield
What does Fairfield do?
Fairfield RSL operates as a multi-venue hospitality and community club in Fairfield, NSW, offering eight distinct dining venues (La Tratt modern Italian fine dining, Summer House casual resort-style dining, Pho @ Fairfield Vietnamese, The Peninsula Cafe, Jersey Bar American BBQ, Bambini Tratt, Sweet Child of Mine gelato), event and conference hire spaces, gaming facilities, and a luxury retail outlet (The Emporium). The venue is structured as an "urban resort" serving a multicultural local community with Sydney CBD-level dining experiences in western Sydney.
Is Fairfield a public or private company?
Fairfield is a private company. It is classified as management employee owned and is currently operating.
When was Fairfield founded?
Fairfield was founded in 1956. It employs 101 to 250 people.
Where is Fairfield based?
Fairfield is headquartered in Fairfield, Australia, in the Oceania region.
How does Fairfield make money?
Three revenue lines are on record. Food & Beverage is the primary driver. The others are club Membership & Gaming and events & Venue Hire.
Who are Fairfield's main competitors?
Direct peers on record are Cabra-Vale Diggers, Club Marconi, Castle Hill RSL, Mounties Group (Mount Pritchard District & Community Club), Canterbury-Hurlstone Park RSL, Panthers Group (Penrith Panthers), West HQ (Rooty Hill RSL) and Club Liverpool. Broad incumbents are Doltone House and Meriton Events / Accor Hotels (events arm).
Does Fairfield have an API?
No public API is recorded for Fairfield.
What industry is Fairfield in?
Fairfield's product category is Hospitality and Community Club Dining. Its primary akta.pro industry code is THAFACAK, Special Occasion & Destination Restaurants, with a secondary code of THAFACAH, Hotel & Resort Restaurants. Its NAICS code is 722511 and its SIC code is 7997.