Mark Ad

What Mark Ad does

Mark Ad is a privately held Indian signage and outdoor advertising manufacturer founded in 1997 and headquartered in Ranchi, Jharkhand. The company manufactures signages, advertising materials, and point-of-sale materials (POSM) using an integrated multi-process system that combines wide-format screen printing, digital printing (dye-based, eco-solvent, solvent, and pigment inks), and structural fabrication in mild steel, stainless steel, and aluminium. Its product portfolio spans digitally printed cloth banners, SUNPAC and flute board prints, flex boards, ACP and acrylic boards, LED-illuminated signages, retro-reflective signages, and structural gantries and cantilevers. The firm is an approved converter of Avery Dennison retro-reflective materials, which enables it to supply compliant road, railway, and airport signages, as well as signage to government organizations.

The company's revenue is generated through four streams: one-time sales of printed signage and banner products, fabrication services for structural installations, recurring rental of outdoor advertising sites at Ranchi Airport, HEC Township, and city gardens/roundabouts, and installation services for airports, roads, railways, and urban infrastructure. Pricing is project-based and not publicly disclosed. Distribution is direct, with a sales team serving corporate enterprises and government clients in Jharkhand and neighboring states. Named enterprise customers include TATA Steel, Airtel, Vodafone, Coca-Cola, State Bank of India, Lafarge Cement, UltraTech Cement, SAIL, Reliance, and United Spirit, alongside Jharkhand Tourism as a government reference customer.

The firm operates from two locations in Ranchi — a workstation and registered office at Shukla Colony, Hinoo, and a production unit in the Tupudana Industrial Area — and is led by co-founders Arun Srivastava (MBA) and Anand Srivastava (ICWA-Inter). The company has been recognized with the FESPA Award 09 for Innovative Printing and SPI-2008. Headcount is reported at 1-10 employees, the company is bootstrapped with no external investors, and operations remain regional rather than national or international.

Name

Mark Ad

Legal name

Mark Ad

Website

https://markad.org

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Mark Ad is a Ranchi-based Indian signage manufacturer founded in 1997 that produces printed signages, POSM, retro-reflective road/rail/airport signages, and structural fabrications for corporate enterprises, government bodies, and consumer brands across Jharkhand and neighboring states.

Ownership category

akta.pro rank

Product category

Outdoor Advertising & Signage Manufacturing

NAICS

Sign Manufacturing (33995), Indoor and Outdoor Display Advertising (54185), Commercial Printing (except Screen and Books) (323111), Commercial Screen Printing (323113)

SIC

Commercial Printing (2750), Services-Advertising (7310), Coating, Engraving & Allied Services (3470)

akta.pro industry

PRIMARYBPAFALAL

OOH Production, Printing & Installation Services

Business & Public Services/Marketing, Advertising & PR Services/Out-of-Home (OOH) & Outdoor Advertising Services

SECONDARYBPAFALAA

Static Billboards & Posters (Roadside, Wallscapes)

Business & Public Services/Marketing, Advertising & PR Services/Out-of-Home (OOH) & Outdoor Advertising Services

SECONDARYHSACADAJ

Corporate Event Decor, Branding & Signage

Home & Personal Services/Event & Personal Concierge Services/Corporate Event & Meeting Services

Keywords

• Outdoor advertising manufacturing
• Signage fabrication services
• Digital printing solutions
• Retro-reflective signages
• Point of sales materials

Headquarters

HQ city

Ranchi

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Printed Signage and Banner Sales: Manufacturing and sale of digitally printed cloth banners, SUNPAC sheets, flex boards, ACP boards, and LED boards
2. Fabrication Services: Structural fabrication services for gantries, cantilevers, backlit signs, and sign boards using steel and aluminium structures
3. Outdoor Advertising Space Rental: Rental of outdoor advertising sites at Airport, HEC Township, and Ranchi City locations including garden branding, round about branding
4. Installation Services: Installation of signages and advertising materials for airports, roads, railways, and urban infrastructure

Distribution channels1 record

Core offering

Mark Ad manufactures and installs quality signages, advertising materials, and Point of Sales Materials (POSM) through a multi-process system combining Screen Printing, Digital Printing, and Fabrication (steel structure and plastic moulds). The company also manufactures retro-reflective signages for Roads, Railways, and Government Organizations as an approved converter for Avery Dennison, and rents outdoor advertising sites at Ranchi Airport and city locations including gardens and roundabouts.

Product overview

Mark Ad operates as a full-service advertising and signage company offering a diverse portfolio of printing, fabrication, and outdoor advertising solutions. The core offerings span three main categories: (1) Wide-format printing services including digitally printed cloth banners, SUNPAC/flute board printing, and flex printing; (2) Fabrication services for LED boards, ACP-based signs, acrylic sign boards, retro-reflective signages (Avery Dennison approved converters), and structural gantries/cantilevers; and (3) Outdoor advertising sites at Ranchi Airport, HEC Township, and city locations including garden and roundabout branding. Additionally, the company produces Point of Sales Materials (POSM) such as in-shop branding materials, GLO-Box displays, danglers, and streamers. Mark Ad's strength lies in its multi-process manufacturing system combining screen printing, digital printing, and steel/plastic fabrication to deliver integrated advertising and signage solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Digitally Printed Cloth Banners
• SUNPAC / Flute Board Printing
• Flex Printing and Flex Board Fabrication
• Flex Backlit Glow-Sign Boards
• ACP Boards / ACP-based LED Signs
• LED Boards
• Retro-Reflective Signages
• Structural Gantries and Cantilever Structures
• Acrylic Sign Boards
• Point of Sales Materials (POSM)
• Outdoor Advertising Sites (Airport, HEC Township, Ranchi City)
• Signage Installation Services

Named customers11 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Avery DennisoncoreTechnology or IntegrationMark Ad is an approved converter for Avery Dennison retro-reflective materials, enabling them to manufacture high-quality retro-reflective signages for Roads, Railways, and Airports as well as government organizations.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Pioneer Publicity Corporation: Indian outdoor advertising and signage company with focus on transit, roadside, and airport media; comparable business model to Mark Ad with emphasis on owned OOH inventory and enterprise client servicing.
• Selvel One: Indian OOH and signage company offering print, fabrication, and outdoor site ownership; closely comparable business model to Mark Ad including multi-process production and own OOH inventory.
• Bright Outdoor Media Limited: Listed Indian OOH advertising company with regional and national inventory; directly comparable for outdoor advertising site operations and enterprise client base that overlaps with Mark Ad's FMCG, telecom, and BFSI clients.
• Signpost India Limited: Listed Indian signage and outdoor advertising solutions provider serving enterprises and government; directly comparable to Mark Ad in product mix (signages, fabrication, OOH) and customer types, though at significantly larger scale.
• Prakash Art Press: Indian commercial printing and signage manufacturer with multi-process capabilities; comparable to Mark Ad in printing services, signage production, and serving enterprise/government clients.
• Manipal Technologies Limited: Indian secure printing and signage company offering commercial printing, labels, and brand protection; comparable to Mark Ad in multi-process printing capabilities and enterprise customer base.

Broad incumbents

• Laqshya Media Group: One of India's largest independent OOH media operators with airport, transit, and roadside inventory plus integrated production; competes with Mark Ad for the same enterprise and government signage/OOH budgets but at national scale.
• JCDecaux India: Indian arm of global OOH leader JCDecaux, dominant in airport and street furniture advertising; relevant comparable for Mark Ad's airport OOH inventory and enterprise brand relationships, though at vastly larger scale and with different unit economics.
• Times Innovative Media (Times OOH): Bennett Coleman group's OOH arm operating airport, transit, and roadside media; relevant comparable for Mark Ad's airport OOH and outdoor signage inventory and for the types of brand and government clients both serve.

Others

• Avery Dennison India: Supplier/partner (not a competitor) whose retro-reflective films Mark Ad is an approved converter of; included as the upstream materials ecosystem that governs Mark Ad's access to the road/rail/airport signage value chain.

Market position

Strengths6 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/mark-ad

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mark Ad