Companhia Estadual de habitação Popular
CEHAP is the state-owned housing company of Paraíba, Brazil, founded in 1965, that builds subsidized Minha Casa Minha Vida housing, runs municipal partnership programs, delivers senior housing (Cidade Madura), and regularizes land titles for low-income families across the state.
- Company typePrivate
- Founded1965
- HeadquartersJoão Pessoa, Brazil
- Headcount—
- GTM typeB2C
- OfferingServices
What Companhia Estadual de habitação Popular does
Companhia Estadual de Habitação Popular (CEHAP) is a state-owned mixed-economy company (sociedade de economia mista) of the State of Paraíba, Brazil, constituted in 1965 under Lei Estadual Nº 3.328 and governed by Lei das Sociedades por Ações. It is the sole state entity authorized to implement federal housing programs — primarily Minha Casa Minha Vida (Faixa 1, Faixa 2/3, and Rural modalities) — and to issue legal property deeds in the state. CEHAP's core product portfolio includes: subsidized housing construction for families earning up to three minimum wages, the Programa Parceiros da Habitação (PPH) co-funding model with 31 active municipal partnerships, the Cidade Madura intersectoral elderly housing program (40-unit condominiums in 7+ cities), the REURB land regularization program, and rural/indigenous housing delivery.
The company's operations rely on a basic technology stack centered on the SISCEHAP online inscription system, a transparency portal, and an in-house IT integration that allows notary offices to verify CEHAP-issued deeds — described as an unprecedented national innovation. CEHAP coordinates with the Caixa Econômica Federal for federal financing, the Secretaria de Estado do Desenvolvimento Humano (SEDH) for social services integration, the Tribunal de Justiça da Paraíba (Corregedoria Geral de Justiça) for deed validation, and municipal governments for land provision and local execution. Social work methodology (pre-, during-, and post-delivery beneficiary follow-up, including professional training and entrepreneurship programs) is integrated into every project.
CEHAP's business model is non-commercial: revenues derive entirely from state budget appropriations, federal FAR/MCMV transfers, and municipal co-funding — there is no market-priced housing sales channel. Beneficiary families are selected through criteria-based inscription (income bracket, residency, lack of prior ownership) rather than commercial purchase. Cumulative state investments in documented programs include R$ 45.9M in Sousa, R$ 37.6M in Villa Bela, R$ 23.5M in Rio Tinto, and multi-million-real contributions to PPH projects. The company has received the Selo de Mérito em Habitação de Interesse Social for five consecutive years (2022–2026) and serves as a national reference model, with delegations from at least seven other Brazilian states visiting its programs.
Companhia Estadual de habitação Popular firmographics
Firmographics- Name
- Companhia Estadual de habitação Popular
- Legal name
- Companhia Estadual de Habitação Popular
- Website
- https://cehap.pb.gov.br
- Company type
- Private
- Founded year
- 1965
- Operating status
- Operating
- Short description
- CEHAP is the state-owned housing company of Paraíba, Brazil, founded in 1965, that builds subsidized Minha Casa Minha Vida housing, runs municipal partnership programs, delivers senior housing (Cidade Madura), and regularizes land titles for low-income families across the state.
- Ownership category
- akta.pro rank
Companhia Estadual de habitação Popular industry classification
Industry- Product category
- Public / Subsidized Housing
- NAICS
- Assisted Living Facilities for the Elderly (623312), Nursing and Residential Care Facilities (623)
- SIC
- Services-To Dwellings & Other Buildings (7340), Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- HOA / Condominium Association Management (BPAJAFAH)
- akta.pro secondary industry
- Active Adult / Senior Community Association Management (BPAJAHAJ)
Keywords
Where Companhia Estadual de habitação Popular is headquartered
LocationHeadquarters
- HQ city
- João Pessoa
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Companhia Estadual de habitação Popular business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Others
Revenue model
- State Government Housing Subsidies and Budget Allocations: CEHAP is a state-owned company (sociedade de economia mista) that operates through government budget allocations and state counterpart funding for housing programs. The state provides economic aid, project designs, technical assistance, construction supervision, and social follow-up. Revenues are derived from government fiscal appropriations rather than commercial sales.
- Partnership Co-Funding (Programa Parceiros da Habitação): Partner entities (municipalities, NGOs, movements) contribute materials, labor, or financial transfers, and may provide land. This co-funding model supplements state and federal resources for housing construction.
- Federal Program Revenue (Minha Casa Minha Vida): Federal government provides FAR (Fundo de Arrendamento Residencial) funding through the Minha Casa Minha Vida program. CEHAP acts as the implementing agent, channeling federal resources to construction.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Faixa 1 – Families with monthly gross income from R$ 0 to R$ 3,200 |
| Other | Multi-year contract | Faixa 2 – Families with monthly gross income from R$ 1,600 to R$ 5,000 |
| Other | Multi-year contract | Faixa 3 / Minha Casa Minha Vida Cidades – Families with monthly income from R$ 1,320 to R$ 4,400 |
| Other | Multi-year contract | Programa Parceiros da Habitação (PPH) – Co-funded housing with municipal/entity partners |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Companhia Estadual de habitação Popular product offering
Product offeringCore offering
Companhia Estadual de Habitação Popular (CEHAP) is a state-owned housing company of Paraíba that constructs and delivers affordable residential units under federal Minha Casa Minha Vida programs and state initiatives, administers the Programa Parceiros da Habitação partnership scheme, provides specialized elderly housing under Cidade Madura, and executes large-scale land regularization (REURB) to issue property deeds to beneficiary families.
Product overview
Companhia Estadual de Habitação Popular (CEHAP) is a state housing company managing multiple social housing programs in partnership with federal and municipal governments. The core offerings include the Minha Casa Minha Vida program (Faixa 1 for very low-income families and Rural modality for rural populations), the Programa Parceiros da Habitação for municipal partnerships, the Cidade Madura program for elderly housing, and the Regularização Fundiária (REURB) program for land title regularization. CEHAP also operates the SisCEHAP internal registration system for citizen applications.
Differentiator
Problem solved
Functional benefit
Brands
- Programa Parceiros da Habitação (PPH): A state housing program that establishes partnerships between the Government of Paraíba and municipalities, housing movements, and public or private non-profit entities to construct housing units for low-income families.
- Cidade Madura
- Programa de Regularização Fundiária (Reurb)
Products and services
- Programa Minha Casa Minha Vida - Faixa 1
- Programa Minha Casa Minha Vida - Faixa 2/3 (Cidades)
- Programa Minha Casa Minha Vida - Rural
- Programa Parceiros da Habitação (PPH)
- Programa Cidade Madura
- Programa de Regularização Fundiária (REURB)
Quantifiable outcome
- More than 30,000 units regularized since 2019
- +5 more outcomes
Companies that use Companhia Estadual de habitação Popular
Customer profileNamed customers14 records
Segments6 records
Ideal customer profiles6 records
Companhia Estadual de habitação Popular technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Companhia Estadual de habitação Popular partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered minor, major and core.
- Fundação Miguel Batista (FUMIB)minorFUMIB partnered with CEHAP under PPH for construction of 40 houses in Coxixola, contributing R$ 400,000 of the R$ 2 million total investment. The foundation also participated in signing terms in Serra Branca for 49 additional units (R$ 490,000 contribution).
- Associação Brasileira de Cohabs e Agentes Públicos de Habitação (ABC)majorABC co-organizes the national housing forum with FNSHDU and awards the Selo de Mérito. CEHAP participates actively, hosting the 2023 Encontro Nacional sobre Regularização Fundiária in João Pessoa. ABC provides a national platform for CEHAP to showcase its programs and learn from peers.
- Fórum Nacional de Secretários de Habitação e Desenvolvimento Urbano (FNSHDU)majorFNSHDU co-organizes the national housing forum and the Selo de Mérito awards. CEHAP participates in national debates and shares its methodologies through FNSHDU platforms. The Forum's president (Jorge Lange) visited CEHAP's Cidade Madura program.
- Crea-PB (Conselho Regional de Engenharia e Agronomia da Paraíba)minorCrea-PB sponsored the 2023 Encontro Nacional sobre Regularização Fundiária organized by CEHAP, ABC, and FNSHDU.
- Famup (Federação das Associações de Municípios da Paraíba)minorFamup sponsored the 2023 Encontro Nacional sobre Regularização Fundiária organized by CEHAP, ABC, and FNSHDU.
- Anoreg (Associação dos Notários e Registradores do Estado da Paraíba)minorAnoreg sponsored the 2023 Encontro Nacional sobre Regularização Fundiária organized by CEHAP, ABC, and FNSHDU.
- Núcleo de Integração Rural (NIR)minorNIR partnered with CEHAP under PPH for construction of 30 houses in Mataraca, with total investment of R$ 1,215,845.54.
- Associação dos Notários e Registradores da Paraíba (ANOREG-PB)majorANOREG-PB signed a cooperation protocol with CEHAP enabling notary offices to directly access CEHAP-issued property deeds for verification, preventing fraud. Also supports the collective cancellation of mortgage restrictions. The agreement was formalized with the Corregedoria Geral de Justiça do TJ-PB.
- Corregedoria Geral de Justiça do Tribunal de Justiça da Paraíba (CGJ-PB)coreCGJ-PB validated the protocol enabling notary offices to access CEHAP deeds and authorized collective mortgage cancellation. Also validated the deed delivery process for Rio Tinto's desprivatization, allowing all deeds to be pre-registered in the notary office at no cost to beneficiaries.
- Construtora Rocha CavalcantemajorPartnership with Construtora Rocha Cavalcante under the Casa Verde e Amarela (Parcerias FGTS) program for construction of the Complexo Residencial Virgílio Trindade — 576 apartments across seven condominiums in Patos. This is the first Minha Casa Minha Vida partnership signed in the state under the new Casa Verde e Amarela modality.
- Companhia de Tecidos Rio Tinto (CTRT)coreCEHAP implemented the historical desprivatization of Rio Tinto by expropriating 700+ properties from the former textile company CTRT under Decree 42.345. CEHAP acquired the properties and is issuing legal deeds to the former renters/occupants at no cost. Investment of R$ 23.5 million by the state.
- Caixa Econômica FederalcoreCaixa Econômica Federal is the primary federal financing partner for Minha Casa Minha Vida housing programs. CEHAP coordinates with Caixa on project analysis, documentation review, financing processing, and beneficiary selection. Caixa also sponsors national housing events and participates in key delivery ceremonies. The partnership enables federal FAR (Fundo de Arrendamento Residencial) funding to flow to CEHAP-implemented projects.
- Municipal Governments of Paraíbacore31 municipalities partner with CEHAP through the Programa Parceiros da Habitação (PPH), providing land, co-funding, materials, or labor. Municipalities assist with beneficiary identification and local coordination. CEHAP provides project design, construction supervision, social follow-up, and technical assistance.
- Housing Movements and Non-Profit EntitiescoreThe PPH program also partners with housing movements and non-profit entities that participate in co-funding and project co-implementation. These partners contribute resources and represent beneficiary communities.
- Secretaria de Estado do Desenvolvimento Humano (SEDH-PB)majorCEHAP is linked to SEDH (since 2005) and collaborates with it on the intersectoral Cidade Madura program, providing elderly housing with social and health support services managed by SEDH.
- Companhia de Água e Esgotos da Paraíba (Cagepa)minorCagepa signed a cooperation agreement with CEHAP to strengthen governance and joint service delivery. A workshop on best practices was conducted to improve coordination between water/sanitation infrastructure and housing development.
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
Companhia Estadual de habitação Popular competitors and assessment
Company assessmentDirect peers
- COHAB-MG (Companhia de Habitação do Estado de Minas Gerais): State housing company of Minas Gerais. Directly comparable Cohab operating Minha Casa Minha Vida and state partnership programs at significantly larger scale, providing a reference point for upper-bound valuation of state housing entities.
- Agehab-MS (Agência de Habitação Popular de Mato Grosso do Sul): State housing agency of Mato Grosso do Sul. Directly comparable as a state-level housing entity executing MCMV selections, social housing delivery, and regularization in a smaller Brazilian state with similar rural/urban mix.
- COHAB-SP (Companhia Metropolitana de Habitação de São Paulo): State-level social housing company for São Paulo metropolitan region. Directly comparable as a Cohab-style state-owned entity that constructs and delivers affordable housing units through federal programs, with similar Minha Casa Minha Vida/FAR operational scope scaled to Brazil's largest state.
- Agehab-GO (Agência Goiana de Habitação): State housing agency of Goiás. Comparable state-level social housing organization operating MCMV and partnership programs in the Central-West region, with delegation visits to study CEHAP's REURB model.
- Cohapar (Companhia de Habitação do Paraná): State housing company of Paraná. Directly comparable as a peer state Cohab executing MCMV, PPH-equivalent partnerships, and land regularization programs in the South of Brazil. Has sent delegations to study CEHAP's Cidade Madura and REURB models.
- COHAB-Rio ( Companhia de Habitação do Estado do Rio de Janeiro): State housing entity of Rio de Janeiro. Comparable Cohab-style state organization that historically delivers MCMV and state-funded housing, though with more challenging urban context (favela regularization overlaps).
Broad incumbents
- Secretaria Nacional de Habitação (Ministério das Cidades): Federal body that designs and funds Minha Casa Minha Vida and PAC housing programs. As CEHAP's primary upstream funder and policy-maker, it sets the program framework within which CEHAP operates and depends on.
- Caixa Econômica Federal: Federal public bank that finances and operates Minha Casa Minha Vida nationally. CEHAP's core financing and program counterpart — Caixa processes MCMV financing, partners on selections, and channels FAR resources, functioning as the federal parent platform of CEHAP's residential operations.
Others
- Associação Brasileira de Cohabs e Agentes Públicos de Habitação (ABC): National trade association of state housing companies (Cohabs). CEHAP is an active member and award winner through ABC; the organization co-organizes the Selo de Mérito awards and Fórum Nacional de Habitação, providing peer-network context.
Emerging players
- Construtora Rocha Cavalcante: Private construction firm partnering with CEHAP under the Casa Verde e Amarela Parcerias FGTS modality. Comparable as a private-sector partner builder working within CEHAP's program framework, illustrating private-public interaction in the same market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Companhia Estadual de habitação Popular social profiles
Digital presenceCompanhia Estadual de habitação Popular financial estimates
Financial estimateRevenue estimate
Valuation estimate
Companhia Estadual de habitação Popular leadership team
Management profileNumber of profiles
Profiles5 records
Companhia Estadual de habitação Popular funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Companhia Estadual de habitação Popular M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Companhia Estadual de habitação Popular
What does Companhia Estadual de habitação Popular do?
Companhia Estadual de Habitação Popular (CEHAP) is a state-owned housing company of Paraíba that constructs and delivers affordable residential units under federal Minha Casa Minha Vida programs and state initiatives, administers the Programa Parceiros da Habitação partnership scheme, provides specialized elderly housing under Cidade Madura, and executes large-scale land regularization (REURB) to issue property deeds to beneficiary families.
Is Companhia Estadual de habitação Popular a public or private company?
Companhia Estadual de habitação Popular is a private company. It is classified as state government owned and is currently operating.
When was Companhia Estadual de habitação Popular founded?
Companhia Estadual de habitação Popular was founded in 1965.
Where is Companhia Estadual de habitação Popular based?
Companhia Estadual de habitação Popular is headquartered in João Pessoa, Brazil, in the Latin America region.
How does Companhia Estadual de habitação Popular make money?
Three revenue lines are on record. State Government Housing Subsidies and Budget Allocations are the primary driver. The others are partnership Co-Funding (Programa Parceiros da Habitação) and federal Program Revenue (Minha Casa Minha Vida).
Who are Companhia Estadual de habitação Popular's main competitors?
Direct peers on record are COHAB-MG (Companhia de Habitação do Estado de Minas Gerais), Agehab-MS (Agência de Habitação Popular de Mato Grosso do Sul), COHAB-SP (Companhia Metropolitana de Habitação de São Paulo), Agehab-GO (Agência Goiana de Habitação), Cohapar (Companhia de Habitação do Paraná) and COHAB-Rio ( Companhia de Habitação do Estado do Rio de Janeiro). Broad incumbents are Secretaria Nacional de Habitação (Ministério das Cidades) and Caixa Econômica Federal. Associação Brasileira de Cohabs e Agentes Públicos de Habitação (ABC) is listed as an others. Construtora Rocha Cavalcante is listed as an emerging player.
Does Companhia Estadual de habitação Popular have an API?
No public API is recorded for Companhia Estadual de habitação Popular.
What industry is Companhia Estadual de habitação Popular in?
Companhia Estadual de habitação Popular's product category is Public / Subsidized Housing. Its primary akta.pro industry code is BPAJAFAH, HOA / Condominium Association Management, with a secondary code of BPAJAHAJ, Active Adult / Senior Community Association Management. Its NAICS code is 623312 and its SIC code is 7340.