Lx Hotel, BW Signature Collection by Best Western
Lx Hotel is a single independently owned, limited-service hotel in Manchester, Tennessee, operating under Best Western's SureStay Collection license. It serves leisure, festival, business, and group travelers near I-24 Exit 110, with amenities including free hot breakfast, evening drinks, and EV charging.
- Company typePrivate
- Founded-
- HeadquartersManchester, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Lx Hotel, BW Signature Collection by Best Western does
Lx Hotel, BW Signature Collection by Best Western is a single-property, independently owned and operated limited-service hotel located at 201 Murfreesboro Highway in Manchester, Tennessee, just off I-24 Exit 110. The hotel operates under a brand license with Best Western International's SureStay Collection and runs on Best Western's central reservation system, booking platform, and Best Western Rewards loyalty program. The property is a single-story exterior-corridor building with 51-100 employees offering four primary room types (King, Double Queen, King Suite, and Double Queen Suite) plus ADA-accessible options, with microwaves and refrigerators in every room.
The hotel generates revenue primarily through nightly room rentals, supplemented by group and corporate block bookings, Best Western Rewards-driven repeat stays, and incidentals such as EV charging and early check-in/late check-out fees. Its core product is comfortable, amenity-rich mid-scale lodging, including free hot breakfast (6:30–9:00 AM), complimentary evening drinks (5–10 PM), free high-speed fiber Wi-Fi, free self-parking, EV charging, a 100% smoke-free environment, and a 24-hour front desk. Distribution occurs through the hotel's direct website (lxhotel.us), the Best Western booking platform, and third-party online travel agencies such as Expedia and Booking.com.
The property is positioned to capture four primary customer segments: leisure and festival travelers (notably Bonnaroo attendees), business and corporate travelers (including personnel visiting the Arnold Engineering Development Complex), group and sports team travelers, and I-24 corridor road travelers. Its go-to-market leverages SEO-optimized landing pages for nearby attractions (Bonnaroo, AEDC, The Caverns, Jack Daniel Distillery, I-24 Exit 110), an active blog with 103 posts, social media presence on Facebook, Twitter, and LinkedIn, and a dedicated group and corporate booking inquiry funnel. The digital presence is powered by a third-party platform, Aries Connects World Inc. The property holds a 4.9 out of 5 Google Reviews rating and was recognized as a BusinessRate Best of 2026 award winner.
Lx Hotel, BW Signature Collection by Best Western firmographics
Firmographics- Name
- Lx Hotel, BW Signature Collection by Best Western
- Legal name
- Lx Hotel, SureStay Collection by Best Western
- Website
- https://lxhotel.us
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Lx Hotel is a single independently owned, limited-service hotel in Manchester, Tennessee, operating under Best Western's SureStay Collection license. It serves leisure, festival, business, and group travelers near I-24 Exit 110, with amenities including free hot breakfast, evening drinks, and EV charging.
- Ownership category
- akta.pro rank
Lx Hotel, BW Signature Collection by Best Western industry classification
Industry- Product category
- Hotel Accommodations
- NAICS
- Hotels (except Casino Hotels) and Motels (721110)
- SIC
- Hotels & Motels (7011)
- akta.pro industry
- Highway/Interstate Limited-Service HotelsIndependent MotelsIndependent Budget & Limited-Service Hotels
Keywords
Where Lx Hotel, BW Signature Collection by Best Western is headquartered
LocationHeadquarters
- HQ city
- Manchester
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Lx Hotel, BW Signature Collection by Best Western business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Room Revenue: Primary revenue from nightly room rentals across King, Double Queen, King Suite, and Double Queen Suite room types. Reservations are processed through the Best Western booking platform and the hotel's direct booking engine. Rates are quoted per room per night, excluding applicable state and local taxes and incidental charges.
- Group and Corporate Block Bookings: Revenue from block reservations for sports teams, weddings, work crews, and corporate visitors. Group blocks and corporate bookings are governed by a separate written agreement and include dedicated check-in and predictable group rates.
- Best Western Rewards Loyalty Program: The property participates in Best Western Rewards, where members earn points on every stay. This drives repeat bookings and brand loyalty, with points redemption managed through Best Western's platform.
- Incidentals and Add-On Charges: Additional revenue from incidental charges including EV charging, early check-in/late check-out fees (subject to availability), and any damages or missing items charged at replacement cost. An incidental authorization hold is placed on the card at check-in.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Standard published rate — flexible, refundable, standard cancellation terms |
| One time/ perpetual license | Multi-year contract | Advance Purchase / Non-refundable rate plan |
| Subscription | Multi-year contract | Group and Corporate block bookings |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Lx Hotel, BW Signature Collection by Best Western product offering
Product offeringCore offering
Lx Hotel operates as an independently owned and operated hotel in Manchester, Tennessee, offering overnight accommodations in King, Double Queen, King Suite, and Double Queen Suite room configurations, including ADA Accessible options. The property includes complimentary amenities (hot breakfast, evening drinks, free high-speed fiber Wi-Fi, free self-parking), EV charging, on-site bar, and group/corporate booking services, all affiliated under the Best Western brand.
Product overview
Lx Hotel, SureStay Collection by Best Western is an independently owned hotel in Manchester, Tennessee, operating under the Best Western brand franchise. The property offers a portfolio of guest rooms including King Rooms, Double Queen Rooms, King Suites, and Double Queen Suites, with ADA Accessible options available. Complimentary amenities include high-speed Wi-Fi, hot breakfast served daily, self-parking, and evening complimentary drinks (premium beers, wines, and cocktails). The hotel also provides EV charging stations and accepts group and corporate booking requests for various traveler segments including Bonnaroo festival visitors, AEDC/business travelers, and families.
Differentiator
Problem solved
Functional benefit
Products and services
- King Room Spacious king room ideal for solo travelers and couples, featuring a premium king bed, private bathroom, microwave, and refrigerator. Free Wi-Fi included.
- Double Queen Room Two queen beds room perfect for families and small groups visiting Manchester, TN, with private bathroom, microwave, and refrigerator. Free Wi-Fi included.
- King Suite Spacious king suite offering extended amenities beyond standard king rooms, including premium furnishings and additional living space.
- Double Queen Suite Extended accommodation with two queen beds and additional living space beyond standard rooms, suited for families and small groups.
- ADA Accessible King Room Accessible room designed for guests with disabilities, featuring custom modifications and accessibility features including an accessible bathroom.
- Group & Corporate Booking Block reservation service for sports teams, weddings, work crews, and corporate visitors, offering reliable rooms, predictable group rates, and dedicated check-in under a separate written agreement.
Quantifiable outcome
- Guest rating of 4.9 out of 5 based on Google Reviews
- +2 more outcomes
Companies that use Lx Hotel, BW Signature Collection by Best Western
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Lx Hotel, BW Signature Collection by Best Western technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature1 record
Lx Hotel, BW Signature Collection by Best Western partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Best Western International, Inc. (SureStay Collection)coreLx Hotel is an independently owned and operated member of the SureStay Collection by Best Western. The property operates under a Best Western brand license and uses Best Western's central reservation system, booking platform, Best Western Rewards loyalty program, and brand standards. 'Best Western', 'SureStay Collection', and related marks are registered trademarks of Best Western International, Inc. Reservations made through Best Western booking channels and Best Western Rewards points are subject to Best Western International's terms in addition to property-level Terms of Service.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Lx Hotel, BW Signature Collection by Best Western competitors and assessment
Company assessmentBroad incumbents
- Marriott International: Marriott operates Fairfield Inn, Courtyard, and TownePlace Suites in the highway limited-service segment — overlapping customers and use cases with Lx Hotel, but as part of a much larger global portfolio.
- Hilton Worldwide: Hilton's Hampton Inn, Tru by Hilton, and Home2 Suites brands serve the highway limited-service segment with comparable guest profiles (road travelers, small corporate groups) — overlapping with Lx Hotel's target market.
Direct peers
- InterContinental Hotels Group: IHG operates Holiday Inn Express and Candlewood Suites, both highway-oriented limited-service brands competing in the same traveler segment (road travelers, business guests) as Lx Hotel.
- Sonesta International Hotels: Sonesta franchises soft-brand and limited-service hotels across the U.S., serving similar secondary-market and highway-corridor travelers as Lx Hotel under similar independent-owner franchise structures.
- Red Lion Hotels Corporation: Red Lion operates a portfolio of small-to-mid-size franchised hotels in secondary and tertiary U.S. markets — comparable business model and scale to a single-property independent operator like Lx Hotel.
- Choice Hotels International: Choice Hotels operates competing highway limited-service brands including Comfort Inn, Sleep Inn, and Quality Inn — directly overlapping with Lx Hotel's positioning along interstate corridors serving leisure and business travelers.
- G6 Hospitality (Motel 6): G6 Hospitality operates Motel 6 and Studio 6 — economy roadside motel brands with similar single-story exterior-corridor properties serving price-sensitive highway travelers along interstates like I-24.
- Wyndham Hotels & Resorts: Wyndham franchises budget and highway motel brands including Days Inn, Super 8, and Travelodge — direct competitors in the roadside limited-service lodging segment where Lx Hotel operates.
- Scottish Inns & Suites: Scottish Inns franchises independently owned roadside motels and limited-service hotels at a similar scale and positioning to Lx Hotel, targeting budget-conscious travelers along U.S. highway corridors.
Others
- Best Western International (BWH Hotel Group): BWH Hotel Group is Lx Hotel's franchisor and brand parent. Comparing against Best Western's other collection brands (SureStay, BW Premier, BW Signature) provides direct comparability on franchise economics, distribution, and loyalty program reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key highlights7 records
Customer concentration
Lx Hotel, BW Signature Collection by Best Western social profiles
Digital presenceLx Hotel, BW Signature Collection by Best Western compliance and trust
Trust signalCompliance1 record
Lx Hotel, BW Signature Collection by Best Western financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lx Hotel, BW Signature Collection by Best Western leadership team
Management profileNumber of profiles
Profiles1 record
Lx Hotel, BW Signature Collection by Best Western funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lx Hotel, BW Signature Collection by Best Western M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lx Hotel, BW Signature Collection by Best Western
What does Lx Hotel, BW Signature Collection by Best Western do?
Lx Hotel operates as an independently owned and operated hotel in Manchester, Tennessee, offering overnight accommodations in King, Double Queen, King Suite, and Double Queen Suite room configurations, including ADA Accessible options. The property includes complimentary amenities (hot breakfast, evening drinks, free high-speed fiber Wi-Fi, free self-parking), EV charging, on-site bar, and group/corporate booking services, all affiliated under the Best Western brand.
Is Lx Hotel, BW Signature Collection by Best Western a public or private company?
Lx Hotel, BW Signature Collection by Best Western is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lx Hotel, BW Signature Collection by Best Western founded?
Lx Hotel, BW Signature Collection by Best Western was founded in -1. It employs 51 to 100 people.
Where is Lx Hotel, BW Signature Collection by Best Western based?
Lx Hotel, BW Signature Collection by Best Western is headquartered in Manchester, United States, in the North America region.
How does Lx Hotel, BW Signature Collection by Best Western make money?
Four revenue lines are on record. Room Revenue is the primary driver. The others are group and Corporate Block Bookings, best Western Rewards Loyalty Program and incidentals and Add-On Charges.
Who are Lx Hotel, BW Signature Collection by Best Western's main competitors?
Broad incumbents on record are Marriott International and Hilton Worldwide. Direct peers are InterContinental Hotels Group, Sonesta International Hotels, Red Lion Hotels Corporation, Choice Hotels International, G6 Hospitality (Motel 6), Wyndham Hotels & Resorts and Scottish Inns & Suites. Best Western International (BWH Hotel Group) is listed as an others.
Does Lx Hotel, BW Signature Collection by Best Western have an API?
No public API is recorded for Lx Hotel, BW Signature Collection by Best Western.
What industry is Lx Hotel, BW Signature Collection by Best Western in?
Lx Hotel, BW Signature Collection by Best Western's product category is Hotel Accommodations. Its primary akta.pro industry code is THAGABAG, Highway/Interstate Limited-Service Hotels, with a secondary code of THAGAFAL, Independent Motels. Its NAICS code is 721110 and its SIC code is 7011.