Zambia National Broadcasting

Public Broadcasting Servicesznbc.co.zm

Company typePrivate
Founded-
HeadquartersLusaka, Zambia
Headcount51–100
GTM typeB2C
OfferingServices

Zambia National Broadcasting firmographics

Firmographics

Name: Zambia National Broadcasting
Legal name: Zambia National Broadcasting Corporation
Website: https://znbc.co.zm
Company type: Private
Operating status: Operating
Headcount range: 51–100 employees
Ownership category
akta.pro rank

Zambia National Broadcasting industry classification

Industry

Product category: Public Broadcasting Services
NAICS: Radio and Television Broadcasting Stations (5161), Television Broadcasting Stations (516120), Radio Broadcasting Stations (51611)
SIC: Television Broadcasting Stations (4833), Radio Broadcasting Stations (4832)
akta.pro primary industry: National General-Entertainment Broadcast Networks (MPABAAAA)
akta.pro secondary industries: Talk/News/Sports Radio Networks & Syndication (MPAIAEAG), National Broadcast News Networks (MPABAAAB)

Keywords

National broadcasting services
Television broadcasting
Radio broadcasting
Public news media
Broadcast advertising sales

Where Zambia National Broadcasting is headquartered

Location

Headquarters

HQ city: Lusaka
HQ country: Zambia
HQ region: Africa

Markets served

Zambia National Broadcasting business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Pricing tiers

Model	Billing	Price
Other	Other	Radio and TV advertising rates available for advertisers

Distribution channels2 records

Marketing channels2 records

Zambia National Broadcasting product offering

Product offering

Core offering

ZNBC provides national television and radio broadcasting services across Zambia, delivering news, entertainment, cultural programming, and government information to the Zambian population. Its product portfolio comprises live television broadcasting covering news, politics, health, sports, business, and culture, alongside live radio broadcasting and an online news portal with archived articles across multiple categories. Commercial offerings include radio and TV advertising rate packages and sponsorship opportunities sold to businesses and organisations.

Product overview

The Zambia National Broadcasting Corporation (ZNBC) is Zambia's national broadcaster, operating a platform-plus-channels architecture consisting of live television broadcasting, live radio streaming, and an online news portal. The core offering is ZNBC Live TV — a multi-genre television service covering news, politics, health, sports, business, culture, and international affairs — alongside ZNBC Live Radio. These broadcast channels are complemented by the ZNBC News Portal, which publishes and archives online news content. Commercial services include radio and television advertising rate packages offered to businesses and organisations. Supporting services include weather updates and corporate/about us information. The overall portfolio functions as a unified national media platform delivering content across television, radio, and digital online channels.

Differentiator

Problem solved

Functional benefit

Products and services

ZNBC Live TV Live television broadcasting service covering national news, politics, health, sports, business, and cultural content, distributed nationally and streamed online for audiences in Zambia.
ZNBC Live Radio Live radio broadcasting service distributed nationally across Zambia and streamed online through the ZNBC website for listeners.
ZNBC News Portal Online news platform delivering breaking news, in-depth reports, and archived articles across categories including political news, health news, business news, international news, and human interest stories for online readers in Zambia.
Radio and TV Advertising Rates Advertising rate schedule for radio and television placements, along with marketing event and sponsorship opportunities, sold by ZNBC to businesses and organisations.
Weather Service Weather information and updates published online through the ZNBC website for Zambian audiences.

Companies that use Zambia National Broadcasting

Customer profile

Segments1 record

Ideal customer profiles2 records

Zambia National Broadcasting technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Zambia National Broadcasting partnerships and signals

Strategic signal

Recent moves1 record

Expansion highlights3 records

Zambia National Broadcasting competitors and assessment

Company assessment

Direct peers

Botswana Television (BTV): Botswana's state-owned national television broadcaster, part of the Department of Broadcasting Services, providing national TV programming with government backing. Comparable to ZNBC as a SADC-region state broadcaster of similar geographic scale.
South African Broadcasting Corporation (SABC): South Africa's state-owned national broadcaster operating multiple TV and radio channels with a public-service mandate. Directly comparable to ZNBC as a fellow Sub-Saharan African state broadcaster funded by government grants, advertising, and license fees, facing similar editorial, funding, and digital-transformation challenges.
NBC Namibia: Namibia's state-owned national broadcaster operating TV and radio services across the country. Directly comparable to ZNBC as a fellow SADC-region state broadcaster with similar mandate, scale, and revenue mix (government funding plus advertising).
Zimbabwe Broadcasting Corporation (ZBC): Zimbabwe's state-owned national broadcaster operating TV and radio channels with government ownership and editorial mandate. Highly comparable to ZNBC as a neighboring Southern African state broadcaster with similar funding structure, audience profile, and political-economy dynamics.
Ghana Broadcasting Corporation (GBC): Ghana's state-owned national broadcaster operating TV and radio channels under government ownership. Comparable to ZNBC in product offering (multi-channel national broadcast), ownership structure, and emerging-market African broadcast dynamics.
Kenya Broadcasting Corporation (KBC): Kenya's state-owned national broadcaster operating TV and radio services nationwide with government backing. Closely comparable to ZNBC in operating model (state-owned, multi-channel, advertising-supported), regional context (East/Central Africa), and product mix (broadcast plus digital news portal).
Tanzania Broadcasting Corporation (TBC): Tanzania's state-owned national broadcaster providing TV and radio services nationwide. Comparable to ZNBC as a fellow East/Central African state broadcaster with shared operating model, government dependence, and need to compete with private and digital channels.

Broad incumbents

BBC World Service: The BBC's international public-service broadcasting arm, distributing news and programming in Africa including via FM partnerships and digital platforms. Comparable to ZNBC as a publicly-funded broadcaster delivering news and cultural content to African audiences.
Multichoice / DStv: Africa's largest pay-TV operator (DStv/GOtv) operating across Zambia and the continent. Comparable to ZNBC as a major Zambian TV distribution competitor with substantially larger content budgets, multi-country scale, and a subscription revenue model.

Emerging players

Al Jazeera Africa: Qatar-funded international broadcaster with dedicated African programming and bureaus across the continent. Comparable to ZNBC as a news-oriented broadcaster competing for Zambian and African audiences, particularly among urban and English-speaking viewers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Zambia National Broadcasting financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Zambia National Broadcasting leadership team

Management profile

Number of profiles

Profiles8 records

Zambia National Broadcasting funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Zambia National Broadcasting M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zambia National Broadcasting

What does Zambia National Broadcasting do?

Is Zambia National Broadcasting a public or private company?

Zambia National Broadcasting is a private company. It is classified as state government owned and is currently operating.

When was Zambia National Broadcasting founded?

Zambia National Broadcasting was founded in -1. It employs 51 to 100 people.

Where is Zambia National Broadcasting based?

Zambia National Broadcasting is headquartered in Lusaka, Zambia, in the Africa region.

Who are Zambia National Broadcasting's main competitors?

Direct peers on record are Botswana Television (BTV), South African Broadcasting Corporation (SABC), NBC Namibia, Zimbabwe Broadcasting Corporation (ZBC), Ghana Broadcasting Corporation (GBC), Kenya Broadcasting Corporation (KBC) and Tanzania Broadcasting Corporation (TBC). Broad incumbents are BBC World Service and Multichoice / DStv. Al Jazeera Africa is listed as an emerging player.

Does Zambia National Broadcasting have an API?

No public API is recorded for Zambia National Broadcasting.

What industry is Zambia National Broadcasting in?

Zambia National Broadcasting's product category is Public Broadcasting Services. Its primary akta.pro industry code is MPABAAAA, National General-Entertainment Broadcast Networks, with a secondary code of MPAIAEAG, Talk/News/Sports Radio Networks & Syndication. Its NAICS code is 5161 and its SIC code is 4833.