Tempe Tourism Office
Tempe Tourism Office is a non-profit destination marketing organization serving as the City of Tempe's official tourism promotion entity since 1988. It operates a digital content platform connecting leisure visitors and meeting/sports event planners with Tempe's hotels, attractions, and event venues.
- Company typePrivate
- Founded1988
- HeadquartersTempe, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Tempe Tourism Office does
Tempe Tourism Office is a non-profit destination marketing organization (DMO) established in 1988 and headquartered in Tempe, Arizona, designated as the City of Tempe's official tourism promotion entity. It operates tempetourism.com as a digital content platform featuring curated categories (Outdoors, Eat & Drink, Arts & Culture, Family Friendly, Shopping, Nightlife, Spring Training, and ASU), an events calendar, hotel directory, and 360-degree virtual tours of Tempe Town Lake and Downtown Tempe powered by Skynav integration. The organization functions as the central information hub connecting visitors to Tempe's hospitality, dining, attraction, and event ecosystem, while providing free visitor guides, newsletter subscriptions, and bilingual (English/Spanish via "Descubre Tempe") content. Its business model is tax-funded rather than fee-based: revenues derive from tourism-related taxes and city allocations, with services provided at no charge to visitors or event planners.
The organization's go-to-market combines a multi-channel digital marketing approach with a dedicated B2B sales motion. The consumer-facing side drives awareness and trip planning through the website, blog articles on seasonal activities and new openings, email newsletters, and active social media engagement (Instagram, Facebook, X, LinkedIn, Pinterest) featuring user-generated content. On the B2B side, four named sales professionals (Matt Connelly, Director of Sales; Melora Hathaway, Senior National Sales Manager; Olivia Hall, Business Development Manager; Luchie Javelosa, Senior Sports Sales Manager) conduct direct outreach to meeting planners and sports event organizers, providing venue sourcing, hotel coordination, and booking incentives for events of 10 to 500 attendees. The organization also publishes dedicated Meeting Planner and Sports Newsletters to nurture these commercial segments.
Tempe Tourism Office does not build a proprietary software product; its "product" is the content, brand, and partner coordination services it delivers. It has no app, no API, no disclosed patents, no AI/ML capabilities, and no funding rounds. It serves two primary customer segments: leisure tourists and visitors (B2C) seeking trip-planning information, and meeting planners and sports event planners (B2B) seeking venue and logistics coordination. Its competitive position rests on its official municipal designation, its content library built over nearly four decades, and its curated relationships with anchor partners including ASU, ASU Gammage, the Los Angeles Angels (Spring Training), major hotel brands (Marriott, Hilton, Hyatt, Omni, Westin), and attractions such as the Desert Botanical Garden, Tempe Town Lake, and Arizona Mills.
Tempe Tourism Office firmographics
Firmographics- Name
- Tempe Tourism Office
- Legal name
- Tempe Tourism Office
- Website
- https://tempetourism.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tempe Tourism Office is a non-profit destination marketing organization serving as the City of Tempe's official tourism promotion entity since 1988. It operates a digital content platform connecting leisure visitors and meeting/sports event planners with Tempe's hotels, attractions, and event venues.
- Ownership category
- akta.pro rank
Where Tempe Tourism Office is headquartered
LocationHeadquarters
- HQ city
- Tempe
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Tempe Tourism Office business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Tourism Marketing and Promotion Services: Non-profit organization funded primarily through tourism-related taxes and potentially city allocations to foster economic growth by attracting visitors to Tempe. The organization operates as the official destination marketing organization for the City of Tempe.
- Meeting and Event Planning Services: Provides free consultation and proposal coordination services for meeting planners and sports event planners, connecting them with Tempe venues, hotels, and city services. Services include venue sourcing, accommodation booking, and logistics coordination.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Tempe Tourism Office product offering
Product offeringCore offering
Tempe Tourism Office is a non-profit destination marketing organization that promotes Tempe, Arizona as a travel destination for leisure and business visitors. It curates and publishes visitor information including attractions, dining, hotels, events, and outdoor activities, and provides free proposal and venue coordination services to meeting planners and sports event organizers looking to host events in Tempe.
Product overview
Tempe Tourism Office operates as a destination marketing organization (DMO) website that promotes tourism, events, dining, accommodations, and recreational activities in Tempe, Arizona. The site does not offer a software product platform or module architecture. Rather, it serves as an informational portal showcasing local attractions, hotels, restaurants, event venues, outdoor activities, and planning services for visitors and meeting/sports event planners. The offerings described are third-party attractions and services available in Tempe, not software products or services offered directly by Tempe Tourism Office.
Differentiator
Problem solved
Functional benefit
Products and services
- Visitor Information Services Free destination information service providing curated recommendations for Tempe attractions, dining, hotels, events, outdoor recreation, arts and culture, shopping, nightlife, spring training, and ASU-related activities for individual travelers and families.
- Meeting Planner Services Free consultation and proposal coordination services for meeting planners and corporate event organizers, connecting them with Tempe venues, hotels, and city services for events of 10-500 attendees. Includes venue sourcing, accommodation booking, and logistics coordination.
- Sports Event Planning Services Free consultation and venue coordination services for sports event organizers and tournament directors seeking venues, team accommodations, and city services for sporting events in Tempe's sunny climate.
- Print Visitors Guide Free printed visitors guide covering Tempe attractions, dining, accommodations, and activities, available upon request for visitors preferring physical planning materials.
- Events Calendar and Promotion Curated calendar of signature events including spring training, Broadway shows at ASU Gammage, Tempe Festival of the Arts, and cultural celebrations, covering sports, performing arts, festivals, and community happenings.
Quantifiable outcome
- One of Arizona's most-visited attractions
- +1 more outcomes
Companies that use Tempe Tourism Office
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles3 records
Tempe Tourism Office technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Tempe Tourism Office partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core and minor.
- City of TempecoreCity of Tempe is the founding and supporting entity behind Tempe Tourism Office. The organization operates as a non-profit entity dedicated to showcasing Tempe as a travel destination, with alignment to city economic development goals of fostering tourism-related economic growth.
- Arizona Office of TourismcoreState-level tourism authority that Tempe Tourism Office aligns with as the official destination marketing organization for Tempe. Links to state tourism resources and visitor information network promoting Arizona destinations.
- Tempe Chamber of CommercecoreLocal business organization that Tempe Tourism Office partners with to support the broader business community. Joint promotion of Tempe as a destination for both leisure visitors and business travelers.
- Downtown Tempe AuthorityminorBusiness improvement district organization focused on Downtown Tempe promotion. Tempe Tourism Office links to Downtown Tempe Authority for visitor information about the downtown district, Mill Avenue, and related attractions.
- Marriott International (Hotels)corePortfolio of Marriott-branded hotels in Tempe including The Westin Tempe, AC Hotel Phoenix Tempe/Downtown, Aloft Tempe, Fairfield Inn & Suites, Residence Inn, Moxy Phoenix Tempe, and SpringHill Suites. These properties represent major accommodation inventory featured prominently on the Tempe Tourism website and support meeting planner needs.
- Hilton Hotels (Multiple Brands)corePortfolio of Hilton-branded hotels in Tempe including Canopy by Hilton Tempe Downtown, Embassy Suites Phoenix Tempe, Hampton Inn & Suites, Homewood Suites, and Home2 Suites. Featured as primary accommodation options for visitors and group bookings.
- Hyatt Hotels (Hyatt House, Hyatt Place)coreDual Hyatt properties in Tempe offering extended-stay and standard accommodations near ASU and downtown. Properties feature rooftop pools and serve both leisure and business travelers.
- Omni Tempe Hotel at ASUcoreNewest major hotel property in Tempe with 330 rooms, four dining venues, 36,000+ sq. ft. of event space, and rooftop pool. Key partner for meeting and event hosting with significant meeting planner focus.
- The Westin TempecoreLuxury property featuring Skysill Rooftop Lounge (highest open-air rooftop in Greater Phoenix), five dining options, 290 rooms, and 21,000 sq. ft. of event space. Featured as premium accommodation and event venue partner.
- Los Angeles AngelscoreMajor League Baseball team hosting Spring Training at Tempe Diablo Stadium since 1993. The Angels represent Tempe's anchor sports attraction, driving spring tourism visitation and regional sports event interest.
- Arizona State UniversitycoreASU Tempe Campus serves as a major cultural, entertainment, and sports anchor for Tempe. ASU Gammage hosts Broadway shows, ASU football at Mountain America Stadium draws visitors, and the university contributes to the city's vibrant college-town atmosphere.
- ASU GammagecoreFrank Lloyd Wright-designed performing arts venue hosting Desert Financial Broadway Across America series. Major entertainment attraction and cultural event partner bringing national touring productions to Tempe.
- Desert Botanical GardencoreMajor cultural attraction in Phoenix adjacent to Tempe, hosting signature events including Flashlight Nights, Garden After Dark, and Juneteenth celebrations. Featured as must-see attraction for visitors to the Phoenix/Tempe area.
- KOLI Equestrian CenterminorUnique outdoor experience partner offering horseback riding on Gila River Indian Community, blending Native American enrichment with Western-style riding. Showcases cultural tourism experiences.
- Rainbow Ryders Hot Air Balloon Ride CompanyminorScenic hot air balloon experiences featured as outdoor adventure option for visitors. Recommended as part of the curated outdoor activities portfolio for Tempe guests.
- Across Arizona ToursminorSponsored tour operator offering Grand Canyon, Sedona, and Apache Trail tours. Provides extended excursion options for visitors wanting to explore beyond Tempe.
- Phoenix Rising FCminorProfessional soccer team playing at Phoenix Rising Soccer Stadium in the Phoenix area. Featured sports event partner for visitor attraction during soccer matches.
- Tempe Center for the ArtscoreMajor performing arts venue in Tempe hosting MAC & Company performances and other cultural events. Key arts and culture partner venue for the destination marketing portfolio.
- Mullett ArenaminorMulti-purpose arena in Tempe hosting hockey games (Arizona Coyotes), concerts, and special events. Sports and entertainment venue partner featured in events calendar.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Tempe Tourism Office competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat4 records
Customer concentration
Tempe Tourism Office social profiles
Digital presenceTempe Tourism Office financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tempe Tourism Office leadership team
Management profileNumber of profiles
Profiles4 records
Tempe Tourism Office funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tempe Tourism Office M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tempe Tourism Office
What does Tempe Tourism Office do?
Tempe Tourism Office is a non-profit destination marketing organization that promotes Tempe, Arizona as a travel destination for leisure and business visitors. It curates and publishes visitor information including attractions, dining, hotels, events, and outdoor activities, and provides free proposal and venue coordination services to meeting planners and sports event organizers looking to host events in Tempe.
Is Tempe Tourism Office a public or private company?
Tempe Tourism Office is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Tempe Tourism Office founded?
Tempe Tourism Office was founded in 1988. It employs 11 to 50 people.
Where is Tempe Tourism Office based?
Tempe Tourism Office is headquartered in Tempe, United States, in the North America region.
How does Tempe Tourism Office make money?
Two revenue lines are on record. Tourism Marketing and Promotion Services are the primary driver. The others are meeting and Event Planning Services.
Does Tempe Tourism Office have an API?
No public API is recorded for Tempe Tourism Office.