Kumpulan Hartanah Selangor Berhad

What Kumpulan Hartanah Selangor Berhad does

Kumpulan Hartanah Selangor Berhad (KHSB) is a Malaysian property development company headquartered in Shah Alam, Selangor, operating as a wholly-owned subsidiary of Mantapmurni Sdn Bhd, which itself sits under MBI Selangor — a Selangor state government investment vehicle. Founded on September 24, 2001, the company was capitalized with RM206.0 million in paid-up capital and operates with a small workforce (11–50 employees). Its core business is the development of integrated townships featuring contemporary infrastructure, residential housing, and community-centric amenities within the state of Selangor, alongside project management services for residential construction.

KHSB's product portfolio spans three segments: Property Development (anchored by projects such as Ardea's Next, a RM250,000 affordable housing initiative under the Rumah Selangorku government brand targeting first-time home buyers, and Harta Raisa, a new residential township), Project Management (custom home building combining design and functionality), and Others (mineral resource exploration for economic diversification). The company sells directly to end consumers via a domestic direct sales channel, with marketing conducted primarily through its website, Facebook, and Instagram presence.

The business model is project-based and government-aligned: revenue is generated through the sale of residential property units, with the affordable housing segment tied to the Selangor state housing program. There is no disclosed pricing structure beyond the RM250,000 Ardea's Next unit price, no third-party distribution, no enterprise customer base, and no public revenue figures. Operational funding has historically relied on the initial RM206.0 million paid-up capital rather than external venture or equity financing. The company's strategic position is defined by its state-government ownership, which provides preferential access to policy-aligned housing pipelines but also constrains its commercial flexibility and geographic reach.

Name

Kumpulan Hartanah Selangor Berhad

Legal name

KUMPULAN HARTANAH SELANGOR BERHAD

Website

https://WWW.KHSB.COM.MY

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Kumpulan Hartanah Selangor Berhad is a Malaysian property developer headquartered in Shah Alam, Selangor, wholly owned by state government-linked MBI Selangor. It develops integrated townships and affordable housing under the Rumah Selangorku brand, targeting first-time home buyers.

Ownership category

akta.pro rank

Product category

Residential Property Development

NAICS

New Housing For-Sale Builders (236117), Land Subdivision (2372)

SIC

Land Subdividers & Developers (No Cemeteries) (6552), General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)

Keywords

• Property development
• Affordable housing
• Integrated townships
• Project management
• Mineral resources

Headquarters

HQ city

Shah Alam

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Distribution channels1 record

Marketing channels3 records

Core offering

Kumpulan Hartanah Selangor Berhad (KHSB) develops and manages integrated townships and residential housing projects in Selangor, Malaysia. Its portfolio includes affordable housing under the Rumah Selangorku brand (e.g., Ardea's Next at RM250,000) and new developments such as Harta Raisa, complemented by project management services and a mineral resources diversification segment.

Product overview

KHSB operates as a property development company with three core business segments: Property Development (crafting integrated townships with infrastructure, homes, and community amenities), Project Management (building residential homes combining comfort, style, and functionality), and Others (mineral resource exploration for economic diversification). The portfolio includes specific projects such as Harta Raisa (new residential development) and Ardea's Next (affordable housing under Rumah Selangorku brand priced at RM250,000).

Differentiator

Problem solved

Functional benefit

Products and services

• Property Development Core segment crafting integrated townships with contemporary infrastructure, residential homes, and community-centric amenities for buyers in Selangor.
• Project Management Service segment building residential homes that blend comfort, style, and functionality for end buyers in Selangor.
• Mineral Resources (Others) Exploration and utilization of mineral resources to complement KHSB's economic diversification strategy.
• Harta Raisa New residential property development project offering homes in Selangor as part of KHSB's integrated township portfolio.
• Ardea's Next Affordable urban housing initiative priced at RM250,000 under the Rumah Selangorku brand; single-storey terrace home with 20' x 65' built-up area targeting first-time home buyers among Selangor citizens.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Mah Sing Group Berhad: Diversified Malaysian property developer with significant Selangor projects across affordable and mid-market segments. Comparable on integrated township development, target geography, and product mix, though broader scale and public-listing capital.
• IOI Properties Group Berhad: Established Malaysian developer with mixed residential and commercial township projects in Selangor. Comparable on integrated development model and customer base, but operates across multiple states and at much larger scale.
• Sime Darby Property Berhad: One of Malaysia's largest listed property developers with a substantial Selangor portfolio across affordable, mid-tier, and premium segments. Directly comparable as a Selangor-focused integrated township developer, but with much larger scale, broader product mix, and public-market capital access.
• UEM Sunrise Berhad: Malaysian developer with significant Selangor township projects (e.g., Serene Heights). Comparable on integrated township development model and Selangor geographic exposure.
• Sunway Berhad: Integrated township developer with major Selangor projects (e.g., Sunway City). Comparable on master-planned integrated community model, though Sunway's portfolio is far more diversified across construction, healthcare, and education.
• SP Setia Berhad: Major Malaysian township developer with flagship integrated developments including in Selangor. Comparable on the integrated township thesis and Selangor exposure, with stronger brand and larger project scale.
• Eco World Development Group Berhad: Malaysian developer focused on upscale and mid-market integrated townships in Selangor and beyond. Comparable on integrated township positioning, though targeting a higher price tier than KHSB's affordable focus.

Direct peers

• LBS Bina Holdings Berhad: Malaysian developer with a strong focus on affordable and mass-market housing, including participation in state affordable housing programs. Most comparable to KHSB on price-point strategy, target customer (first-time buyers), and Selangor presence.
• Paramount Corporation Berhad: Malaysian developer with exposure to affordable and mid-market housing in Selangor, including participation in state affordable housing programs. Comparable customer targeting and product positioning relative to KHSB's first-time buyer focus.

Regional players

• Perbadanan Kemajuan Negeri Selangor (PKNS): Selangor state economic development corporation with its own property development arm producing affordable and integrated housing in Selangor. The closest direct analogue to KHSB as another state-linked Selangor affordable housing developer operating under the same policy environment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/KumpulanHartanahSelangorBerhad
• Instagraminstagram.com/kumpulanhartanahselangorberhad

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kumpulan Hartanah Selangor Berhad