SimplyTokenized
SimplyTokenized GmbH is a Vienna-based fintech founded in 2020 that builds FLORIS³, an institutional asset tokenization platform serving asset managers, family offices, real estate sponsors, and financial institutions with multi-chain, compliance-ready token issuance infrastructure.
- Company typePrivate
- Founded2020
- HeadquartersVienna, Austria
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What SimplyTokenized does
SimplyTokenized GmbH is a Vienna, Austria-based fintech founded in 2020 that builds institutional asset tokenization infrastructure. The company develops and operates FLORIS³, a tokenization platform that enables asset managers, family offices, real estate sponsors, and financial institutions to issue, manage, and service digital representations of real-world assets on public blockchains. The company is led by founder and Managing Director Paul Pöltner and operates with a small team (1–10 employees). Only one customer logo (GEMx AG) is publicly named, and no external funding or revenue has been disclosed.
The FLORIS³ platform supports token issuance across multiple EVM-compatible chains — Ethereum, Polygon, BSC, Avalanche, Arbitrum, and Base — and operates under ERC-20 and ERC-3643 (permissioned, identity-bound) token standards. The architecture is integration-led rather than vertically stacked, plugging into Fireblocks and Tangany for custody, Circle for stablecoins, Stripe for payments, and Sumsub and ShuftiPro for KYC/AML. The platform is positioned for regulated institutional markets with a stated compliance posture covering GDPR, SOC 2 Type II, ISO 27001, and MiCA readiness.
The business model is an enterprise sale into institutional counterparties, combining platform subscription, transaction or usage-based fees, and professional services tied to token design, issuance, and lifecycle management. The company's stated go-to-market spans the EU, US, Switzerland, UK, Singapore, UAE, and broader APAC, targeting financial centers with regulated demand for compliant tokenization. No external funding rounds, valuation, ARR, or revenue figures are disclosed in the available material.
SimplyTokenized firmographics
Firmographics- Name
- SimplyTokenized
- Legal name
- SimplyTokenized GmbH
- Website
- https://simplytokenized.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SimplyTokenized GmbH is a Vienna-based fintech founded in 2020 that builds FLORIS³, an institutional asset tokenization platform serving asset managers, family offices, real estate sponsors, and financial institutions with multi-chain, compliance-ready token issuance infrastructure.
- Ownership category
- akta.pro rank
SimplyTokenized industry classification
Industry- Product category
- Asset Tokenization Platform
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Securities and Commodity Exchanges (523210), Software Publishers (5132)
- SIC
- Security Brokers, Dealers & Flotation Companies (6211), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- RWA Tokenization Platforms (asset onboarding, structuring, issuance) (FSAPAIAC)
- akta.pro secondary industries
- Tokenized Securities & Capital Markets Infrastructure (equities, bonds, funds, ATS/MTF connectivity) (FSAPAIAD), Tokenized Real-World Assets & On-Chain Treasuries (tokenized T-bills, money markets, cash management) (FSAPAEAJ)
Keywords
Where SimplyTokenized is headquartered
LocationHeadquarters
- HQ city
- Vienna
- HQ country
- Austria
- HQ region
- Europe
Offices1 record
Markets served
SimplyTokenized business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Platform/Subscription Fees: Enterprise tokenization platform access with tiered plans (Starter, Professional, Enterprise). Includes token creation, compliance engine, investor management, and API access. Implementation timeline of 4-6 weeks from scoping to live issuance.
- Transaction/Usage Fees: Usage-based fees associated with token transactions, distributions, and payment processing across the platform.
- Professional Services: Implementation consulting, custom development, white-label solutions, and training for enterprise customers requiring specialized configurations or integrations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter plan with email support (24-48h response) |
| Subscription | Monthly | Professional plan with email and chat support (12h response), SDK/API access |
| Subscription | Annual | Enterprise plan with 24/7 priority support and dedicated account manager |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels4 records
SimplyTokenized product offering
Product offeringCore offering
SimplyTokenized offers FLORIS³, an enterprise tokenization platform that enables institutions to transform traditional assets such as real estate, private equity, funds, and commodities into compliant digital securities. The platform covers the full tokenization lifecycle — token issuance, automated KYC/AML onboarding, rule-based compliance, multi-currency payment rails, and secondary market readiness — with multi-chain deployment across Ethereum, Polygon, BSC, Avalanche, Arbitrum, and Base. It is sold as tiered SaaS subscriptions (Starter, Professional, Enterprise) with usage-based fees and professional services for custom implementations and white-label deployments.
Product overview
SimplyTokenized is an institutional-grade asset tokenization platform built around the FLORIS³ framework, offering a unified platform-plus-modules architecture. The core FLORIS³ platform provides end-to-end tokenization infrastructure covering token issuance, investor onboarding, compliance engine, payment rails, secondary markets, and multi-jurisdiction support. The platform is organized around distinct modules including the Token Issuance Module, Compliance Engine, KYC/AML System, Treasury Management, Smart Contract Templates, Real-Time Analytics, and an Investor Portal. SimplyTokenized also delivers vertical-specific solutions for Asset Managers, Family Offices, Real Estate Sponsors, and Financial Institutions, each tailored with purpose-built workflows. Add-on capabilities include White-Label Solutions for enterprise customization. The platform supports security tokens, utility tokens, and hybrid token models built on standards including ERC-20 and ERC-3643, with deployment options across multiple blockchain networks.
Differentiator
Problem solved
Functional benefit
Products and services
- FLORIS³ Enterprise Tokenization Platform End-to-end institutional tokenization platform providing infrastructure for creating, issuing, and managing compliant digital securities across the complete lifecycle — from asset selection and legal structuring through token creation, investor onboarding, capital formation, distributions, and secondary market readiness. Supports multi-chain deployment, automated compliance, and integrations with custody, banking, KYC, and payment providers.
- Asset Manager Solutions Tokenization workflows purpose-built for asset managers covering fund structuring, automated investor operations, reporting, and lifecycle management. Includes SPV tokenization, cap table management, and distribution automation.
- Family Office Solutions Tokenization solutions for single and multi-family offices with governance controls, privacy, fractionalization, and multi-generational wealth transfer capabilities. Includes role-based access, approval workflows, and succession planning.
- Real Estate Solutions Tokenization for real estate assets enabling fractional ownership, increased liquidity, and global investor access. Supports residential, commercial, industrial, and mixed-use property types with SPV tokenization, subscription management, distributions, and investor portal.
- Financial Institution Solutions Enterprise integrations, custody patterns, approval workflows, and audit controls for banks and financial institutions. Includes institutional custody, role-based access, and compliance workflow capabilities aligned to enterprise governance and change management.
- White-Label Solutions White-label deployment option offering custom branding and theming, domain customization, branded investor portals, and custom email templates for enterprise customers seeking their own branded tokenization experience.
Quantifiable outcome
- 40% reduction in operational overhead vs. traditional fund administration
- +3 more outcomes
Companies that use SimplyTokenized
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
SimplyTokenized technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature8 records
SimplyTokenized partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core.
- SumsubcoreKYC/AML verification partner providing real-time identity verification, AML screening, document verification, and biometric checks for investor onboarding.
- ShuftiProcoreIdentity verification provider with global coverage and multi-language support. Offers global ID verification, face verification, address verification, and age verification.
- FireblockscoreDigital asset custody partner providing institutional-grade infrastructure with multi-signature wallets, transaction monitoring, compliance tools, and API integration.
- TanganycoreDigital asset custody solution integrated with the platform for secure storage and management of tokenized assets.
- StripecorePayment processing partner for card checkout enabling global payment acceptance for tokenized asset purchases.
- CirclecoreBanking partner for fiat currency handling and stablecoin (USDC) integration in payment rails.
- SEPAcoreEuropean bank transfer infrastructure enabling SEPA payments for European investor transactions.
- EthereumcorePrimary blockchain infrastructure supporting ERC-20, ERC-1400 smart contracts for security token deployment.
- PolygoncoreLayer 2 blockchain infrastructure for token deployment with low fees, fast transactions, and EVM compatibility.
- ArbitrumcoreLayer 2 optimistic rollups blockchain infrastructure for token deployment with EVM compatibility and low fees.
- AvalanchecoreLayer 1 blockchain infrastructure with subnets, fast finality, and EVM compatibility for token deployment.
- Binance Smart ChaincoreLayer 1 blockchain infrastructure supporting BEP-20 tokens with low fees and high throughput for token deployment.
Scale indicators8 records
Recent moves5 records
Expansion highlights4 records
SimplyTokenized competitors and assessment
Company assessmentDirect peers
- Tokeny: Enterprise tokenization infrastructure built on the T-REX (ERC-3643) standard for permissioned security tokens. Direct overlap with SimplyTokenized's compliance engine, ERC-3643 support, and institutional issuance use cases for funds, debt, and equity.
- Securitize: Leading end-to-end tokenization platform for issuing and managing compliant digital securities, with built-in KYC/AML, transfer agent, and secondary trading. Directly comparable to SimplyTokenized on product scope (issuance + compliance + investor onboarding) and institutional customer focus.
- Polymath: Security-token issuance platform and creator of the ERC-1400/ERC-3643 lineage of standards used for permissioned tokens. Comparable as a pioneer in security-token standards and issuer tooling, though now operating at smaller scale.
- Swarm Markets: Regulated platform for tokenized real-world assets (equities, funds, fixed income) with on-chain settlement. Comparable to SimplyTokenized in targeting regulated RWA issuance and trading for institutional and professional investors.
- tZERO: Security-token issuance and regulated ATS/secondary trading venue for tokenized securities. Comparable as a vertically integrated platform covering issuance, custody, and secondary liquidity for institutional and private-company clients.
Emerging players
- Maple Finance: On-chain credit and RWA tokenization platform serving institutional lenders and borrowers with transparent pool structures. Comparable in deploying institutional-grade compliance and on-chain capital-formation infrastructure, though specialized to credit rather than multi-asset.
- Ondo Finance: Institutional RWA tokenization platform focused on tokenized U.S. Treasuries and yield-bearing products. Comparable as an institutional-grade tokenization play with strong partner and custody integrations, though concentrated in fixed-income/treasury assets rather than broad asset classes.
Broad incumbents
- Polygon Labs: EVM-compatible Layer-2 / sidechain infrastructure widely used for tokenized assets and enterprise Web3 deployments. Comparable as an underlying chain SimplyTokenized deploys on and as a broader incumbent offering tokenization tooling of its own.
- Ava Labs (Avalanche): Layer-1 blockchain operator providing subnets and EVM-compatible infrastructure frequently used for institutional tokenization. Comparable as a broad infrastructure incumbent whose platform supports tokenized securities and underpins SimplyTokenized's multi-chain deployment.
- Fireblocks: Institutional digital-asset custody and tokenization infrastructure provider with broad market reach across banks, funds, and fintechs. Comparable as a core SimplyTokenized integration partner and as a broader incumbent moving up-stack into tokenization services.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
SimplyTokenized social profiles
Digital presenceSimplyTokenized compliance and trust
Trust signalCompliance4 records
SimplyTokenized financial estimates
Financial estimateRevenue estimate
Valuation estimate
SimplyTokenized leadership team
Management profileNumber of profiles
Profiles1 record
SimplyTokenized funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SimplyTokenized M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SimplyTokenized
What does SimplyTokenized do?
SimplyTokenized offers FLORIS³, an enterprise tokenization platform that enables institutions to transform traditional assets such as real estate, private equity, funds, and commodities into compliant digital securities. The platform covers the full tokenization lifecycle — token issuance, automated KYC/AML onboarding, rule-based compliance, multi-currency payment rails, and secondary market readiness — with multi-chain deployment across Ethereum, Polygon, BSC, Avalanche, Arbitrum, and Base. It is sold as tiered SaaS subscriptions (Starter, Professional, Enterprise) with usage-based fees and professional services for custom implementations and white-label deployments.
Is SimplyTokenized a public or private company?
SimplyTokenized is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SimplyTokenized founded?
SimplyTokenized was founded in 2020. It employs 1 to 10 people.
Where is SimplyTokenized based?
SimplyTokenized is headquartered in Vienna, Austria, in the Europe region.
How does SimplyTokenized make money?
Three revenue lines are on record. Platform/Subscription Fees are the primary driver. The others are transaction/Usage Fees and professional Services.
Who are SimplyTokenized's main competitors?
Direct peers on record are Tokeny, Securitize, Polymath, Swarm Markets and tZERO. Emerging players are Maple Finance and Ondo Finance. Broad incumbents are Polygon Labs, Ava Labs (Avalanche) and Fireblocks.
Does SimplyTokenized have an API?
Yes. RESTful API (v3) with comprehensive documentation, SDK libraries for JavaScript, Python, and Go. Includes webhook support for real-time transaction updates and compliance events. Sandbox/testnet environment available with test credits and full feature access. Developer documentation is at www.simplytokenized.com/docs.
What industry is SimplyTokenized in?
SimplyTokenized's product category is Asset Tokenization Platform. Its primary akta.pro industry code is FSAPAIAC, RWA Tokenization Platforms (asset onboarding, structuring, issuance), with a secondary code of FSAPAIAD, Tokenized Securities & Capital Markets Infrastructure (equities, bonds, funds, ATS/MTF connectivity). Its NAICS code is 522320 and its SIC code is 6211.