WebPower
- Company typePrivate
- Founded-
- Headquarters—
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
WebPower firmographics
Firmographics- Name
- WebPower
- Website
- https://webpower.uk
- Company type
- Private
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
WebPower industry classification
Industry- Product category
- Email Marketing Software
- NAICS
- Custom Computer Programming Services (541511), Other Services Related to Advertising (541890)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Marketing Automation Platforms & Services (BPAFAFAC)
- akta.pro secondary industries
- Email Marketing Services (Campaign Strategy, Design, Deliverability) (MPAAAIAA), Marketing Automation & Campaign Management CRM (HDAEAFAB)
Keywords
WebPower business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
WebPower product offering
Product offeringCore offering
WebPower provides software solutions for email marketing automation. Its offering includes tools for campaign management and analytics, enabling users to design, execute, and measure email marketing campaigns. The platform supports the operational needs of marketers running email-based customer communications.
Differentiator
Problem solved
Functional benefit
Products and services
- Email Marketing Automation Platform
Companies that use WebPower
Customer profileIdeal customer profiles1 record
WebPower technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
WebPower competitors and assessment
Company assessmentDirect peers
- Mailchimp: Market-leading email marketing automation platform serving SMBs through mid-market with campaign management, segmentation, and analytics — the same core functional stack WebPower targets.
- Klaviyo: Email and SMS marketing automation platform built for ecommerce, combining deep segmentation with analytics — a direct competitive analogue for any SMB-focused email automation vendor.
- Brevo (formerly Sendinblue): Email marketing automation suite with campaign management, transactional, and CRM-adjacent features, competing in the same SMB email automation niche as WebPower.
- ActiveCampaign: Email automation platform combining campaign automation, CRM, and analytics — closely aligned product surface for SMB and mid-market customers.
- MailerLite: Lightweight email marketing automation tool aimed at SMBs and creators, offering campaigns, automations, and basic analytics — highly comparable in scope and customer profile.
- GetResponse: Email marketing automation platform with landing pages, webinars, and analytics, serving the same SMB email-automation buyer as WebPower.
- Campaign Monitor: Email marketing and automation platform with strong template and analytics tooling, targeting similar SMB and mid-market segments.
- AWeber: Long-standing email marketing and automation service focused on SMBs and solopreneurs, offering comparable campaign management and tracking features.
Broad incumbents
- HubSpot Marketing Hub: Broader marketing suite that includes email automation, analytics, and CRM — overlaps with WebPower's stack but at much larger scale and as part of a wider platform play.
- Constant Contact: Established email marketing and automation provider with a broader portfolio (events, social, websites) that competes for the same small business email automation buyer.
Market position
Strengths3 records
Weaknesses3 records
Key risks4 records
Key highlights4 records
Customer concentration
WebPower social profiles
Digital presenceWebPower financial estimates
Financial estimateRevenue estimate
Valuation estimate
WebPower leadership team
Management profileNumber of profiles
WebPower funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WebPower M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WebPower
What does WebPower do?
WebPower provides software solutions for email marketing automation. Its offering includes tools for campaign management and analytics, enabling users to design, execute, and measure email marketing campaigns. The platform supports the operational needs of marketers running email-based customer communications.
When was WebPower founded?
WebPower was founded in -1. It employs 1 to 10 people.
Who are WebPower's main competitors?
Direct peers on record are Mailchimp, Klaviyo, Brevo (formerly Sendinblue), ActiveCampaign, MailerLite, GetResponse, Campaign Monitor and AWeber. Broad incumbents are HubSpot Marketing Hub and Constant Contact.
Does WebPower have an API?
No public API is recorded for WebPower.
What industry is WebPower in?
WebPower's product category is Email Marketing Software. Its primary akta.pro industry code is BPAFAFAC, Marketing Automation Platforms & Services, with a secondary code of MPAAAIAA, Email Marketing Services (Campaign Strategy, Design, Deliverability). Its NAICS code is 541511 and its SIC code is 7372.