Michigan Title
Michigan Title is a privately held, independent title insurance and real estate settlement agency in Taylor, Michigan, issuing policies under six national underwriters and serving residential, commercial, lender, builder, and consumer clients across the state.
- Company typePrivate
- Founded1985
- HeadquartersGrand Rapids, United States
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What Michigan Title does
Michigan Title Insurance Agency (DBA Michigan Title) is a privately held, full-service title insurance and real estate settlement provider headquartered in a single office at 20300 Superior Rd, Ste. 130, Taylor, Michigan, with stated service coverage across the entire state of Michigan. Founded in 1985 and operating as an independent agency, the firm underwrites no policies itself but acts as a settlement agent issuing title insurance on behalf of six national underwriters: Commonwealth Land Title, First American Title, Old Republic Title, Stewart Title Guaranty, Westcor Land Title, and WFG National Title Insurance. Its core product set comprises title insurance policies, escrow account management, and end-to-end closing/settlement services for residential, investment, commercial, and vacant land transactions.
The company's technology stack is standard for the title industry and consists of an Order Title online portal for remote order initiation with contract upload, an interactive rate calculator for premium estimates, the ClosingLock platform for wire fraud prevention, and a content-rich website featuring an educational video library covering TRID, mortgages, and closing procedures. No API, SDK, or proprietary AI tooling is disclosed. Distribution is overwhelmingly direct and local: closings occur in person at the Taylor, MI office during standard business hours, supported by remote document handling and electronic communications.
Commercially, Michigan Title operates a transaction-fee revenue model earning one-time title insurance premiums paid at closing, plus settlement fees, escrow management fees, and document preparation charges. It pursues a sales-led go-to-market motion anchored in referrals from realtors, lenders, and builders, layered with content marketing, social media presence, and SEO-driven website traffic. The customer base is highly fragmented across five segments (realtors, consumers, lenders, builders, and commercial clients), with all named testimonials coming from individual SMBs and consumers rather than institutional accounts.
Michigan Title firmographics
Firmographics- Name
- Michigan Title
- Legal name
- Michigan Title Insurance Agency
- Website
- https://michigantitle.com
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Short description
- Michigan Title is a privately held, independent title insurance and real estate settlement agency in Taylor, Michigan, issuing policies under six national underwriters and serving residential, commercial, lender, builder, and consumer clients across the state.
- Ownership category
- akta.pro rank
Michigan Title industry classification
Industry- Product category
- Title Insurance and Real Estate Settlement Services
- NAICS
- Direct Title Insurance Carriers (524127), Title Abstract and Settlement Offices (541191)
- SIC
- Title Insurance (6361)
- akta.pro primary industry
- Title Insurance & Underwriting (BPAJAOAA)
- akta.pro secondary industries
- Title Insurance (FSAJACAL), Title Search & Examination (BPAJAOAB), Title, Settlement & Closing Services Technology (FSALALAK)
Keywords
Where Michigan Title is headquartered
LocationHeadquarters
- HQ city
- Grand Rapids
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Michigan Title business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Title Insurance Premiums: One-time premiums paid at closing for title insurance policies. The cost is minimal and paid only once with no renewal premiums and no expiration date. Protection lasts as long as the owner or their heirs maintain an interest in the property.
- Settlement Services: Fees for facilitating real estate closings including title searches, document preparation, escrow services, and closing coordination for buyers, sellers, lenders, and realtors.
- Escrow Services: Managing earnest money deposits and other escrow accounts during real estate transactions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Title Insurance Premium |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Michigan Title product offering
Product offeringCore offering
Michigan Title is a full-service title insurance and real estate settlement provider operating in Michigan. It underwrites title insurance policies through six national underwriters, manages escrow accounts, and conducts closings for residential, commercial, investment, and vacant land transactions. Services are delivered through a single Taylor, MI office supported by online ordering and rate calculation tools.
Product overview
Michigan Title is a full-service title insurance and real estate settlement provider operating in Michigan, offering a unified suite of services centered around title insurance and escrow. The core offering consists of title insurance policies and escrow/settlement services, supported by online tools including an Order Title portal and Rate Calculator. Additional service features include earnest money deposit management, downloadable forms and documents, an educational video library, and cyber security resources. The company serves distinct segments including realtors, consumers (buyers/sellers), lenders, builders, and commercial clients, with specialized services tailored to each stakeholder group.
Differentiator
Problem solved
Functional benefit
Products and services
- Title Insurance
Companies that use Michigan Title
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
Michigan Title technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Michigan Title partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Commonwealth Land Title Insurance CompanycoreNational title insurance underwriter providing title insurance products. Michigan Title acts as a settlement agent for Commonwealth-issued policies.
- First American Title Insurance CompanycoreNational title insurance underwriter. Michigan Title provides settlement services and issues title insurance policies underwritten by First American.
- Old Republic TitlecoreNational title insurance underwriter. Michigan Title offers Old Republic-issued title insurance policies through their settlement services.
- Stewart Title Guaranty CompanycoreNational title insurance underwriter providing title insurance backing for Michigan Title's settlement services.
- Westcor Land Title Insurance CompanycoreNational title insurance underwriter. Westcor provides title insurance products that Michigan Title offers through its settlement services.
- WFG National Title Insurance CompanycoreNational title insurance underwriter. Michigan Title provides title insurance policies underwritten by WFG.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Michigan Title competitors and assessment
Company assessmentBroad incumbents
- Stewart Title Guaranty Company: Major U.S. title underwriter and Michigan Title partner offering title insurance, escrow, and closing services nationally. Overlaps directly with Michigan Title on lender and realtor-routed transactions in Michigan.
- Fidelity National Title: Parent of Fidelity National Title and Chicago Title, one of the largest U.S. title insurance groups. Competes with Michigan Title for lender-direct title and escrow volume across residential and commercial closings.
- First American Title Insurance Company: One of the largest U.S. title insurers and a direct underwriter partner of Michigan Title. It issues owner and lender policies through national direct operations and independent agents, competing for the same Michigan residential and commercial closings Michigan Title services.
- Commonwealth Land Title Insurance Company: Title underwriter within the Fidelity National Financial group and a Michigan Title partner. Issues owner and lender policies through agency and direct channels across the same Michigan markets Michigan Title serves.
- WFG National Title Insurance Company: National title underwriter partnered with Michigan Title for policy issuance. Operates an agency-based distribution model closely aligned with how Michigan Title is structured, making it a comparable competitor and partner.
- Westcor Land Title Insurance Company: National title underwriter and Michigan Title partner offering lender and owner title policies through agents and direct operations. Directly comparable product set in residential and commercial closings.
- Old Republic Title: National title insurance underwriter and Michigan Title partner that underwrites policies issued through agency and direct operations. Comparable as a full-stack title and escrow provider serving lenders, realtors, and consumers across Michigan.
Regional players
- TitleVest Agency: Mid-size regional title insurance and settlement agency serving residential and commercial transactions. Comparable in service mix (title search, escrow, closing coordination) and customer base (realtors, lenders, consumers) to Michigan Title.
- Greater Michigan Title Agency: Independent Michigan-focused title and escrow agency offering title insurance, closings, and settlement services in Michigan. Closest size and geography match to Michigan Title as a local full-service competitor.
Emerging players
- Real Title Agency: Smaller-scale title and closing agency competing in regional real estate markets with residential and commercial closings. Comparable service offering and customer mix to Michigan Title, though at a smaller geographic scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Michigan Title social profiles
Digital presenceMichigan Title financial estimates
Financial estimateRevenue estimate
Valuation estimate
Michigan Title leadership team
Management profileNumber of profiles
Profiles1 record
Michigan Title funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Michigan Title M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Michigan Title
What does Michigan Title do?
Michigan Title is a full-service title insurance and real estate settlement provider operating in Michigan. It underwrites title insurance policies through six national underwriters, manages escrow accounts, and conducts closings for residential, commercial, investment, and vacant land transactions. Services are delivered through a single Taylor, MI office supported by online ordering and rate calculation tools.
Is Michigan Title a public or private company?
Michigan Title is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Michigan Title founded?
Michigan Title was founded in 1985.
Where is Michigan Title based?
Michigan Title is headquartered in Grand Rapids, United States, in the North America region.
How does Michigan Title make money?
Three revenue lines are on record. Title Insurance Premiums are the primary driver. The others are settlement Services and escrow Services.
Who are Michigan Title's main competitors?
Broad incumbents on record are Stewart Title Guaranty Company, Fidelity National Title, First American Title Insurance Company, Commonwealth Land Title Insurance Company, WFG National Title Insurance Company, Westcor Land Title Insurance Company and Old Republic Title. Regional players are TitleVest Agency and Greater Michigan Title Agency. Real Title Agency is listed as an emerging player.
Does Michigan Title have an API?
No public API is recorded for Michigan Title.
What industry is Michigan Title in?
Michigan Title's product category is Title Insurance and Real Estate Settlement Services. Its primary akta.pro industry code is BPAJAOAA, Title Insurance & Underwriting, with a secondary code of FSAJACAL, Title Insurance. Its NAICS code is 524127 and its SIC code is 6361.