Richard Posch

What Richard Posch does

Richard Posch GmbH is a privately held, second-generation family-owned food wholesale and specialty production company headquartered in Aßling, Upper Bavaria, Germany. The company operates a dual business model: (1) a B2B fresh food distribution arm trading approximately 4,000 articles sourced from regional and national suppliers, and (2) an in-house production line (POSCH-Spezialitäten) manufacturing sausage, poultry products, battered/breaded items, pork and beef specialties, vegetarian products, sweet strudels, and savory snacks. Customers are primarily butcher shops, bakeries, commercial kitchens, catering companies, canteens, snack stands, hotels, and restaurants located in Oberbayern and Niederbayern, with the broader German market as secondary reach.

The company delivers via its own fleet of 14 two-chamber refrigerated trucks with temperature recording, providing 1-2 deliveries per week minimum to roughly 1,000 business customers. Quality and food safety are anchored by FSSC 22000 certification of production (since 2021), ISO 22000 certification of trade operations (since 2021), and IFS certification of production since 2007. Operations are supported by a warehouse management system with radio scanner technology and a merchandise management system. The company employs approximately 100 staff and recently invested in a comprehensive renewal of its refrigeration infrastructure and a photovoltaic installation (2025).

Revenue mechanics are quote-based B2B food sales (not publicly disclosed), with invoices payable within 8 days at list prices effective on the day of delivery plus VAT. Go-to-market relies on a multi-channel approach: own website/catalogs (Grillkatalog 2026, Verpackungskatalog 2026, specialty catalogs), an external field sales force (Außendienst) covering defined Bavarian territories, in-house customer seminars (Hausseminare) drawing over 350 participants in recent years, and periodic house fairs (Hausmesse) with over 50 exhibitors and 1,000+ visitors. The company is a gold sponsor of Butchers Wolfpack, Germany's national team competing at the World Butchers' Challenge.

Name

Richard Posch

Legal name

Richard Posch GmbH

Website

https://posch-gmbh.de

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Richard Posch GmbH is a second-generation, family-owned B2B fresh food distributor and specialty producer in Upper Bavaria, Germany. It serves roughly 1,000 butcher shops, bakeries, caterers, hotels, and canteens via its own refrigerated fleet and an in-house production line alongside a 4,000-SKU trading assortment.

Ownership category

akta.pro rank

Product category

Food wholesale distribution

NAICS

Packaged Frozen Food Merchant Wholesalers (424420), Meat and Meat Product Merchant Wholesalers (424470), Frozen Specialty Food Manufacturing (311412)

SIC

Wholesale-Groceries, General Line (5141), Sausages & Other Prepared Meat Products (2013), Food And Kindred Products (2000)

akta.pro primary industry

Refrigerated/Chilled Foods Wholesale (Deli, Prepared, Fresh Pasta, etc.) (AFAIAHAB)

akta.pro secondary industries

Frozen Prepared Meals & Entrées Wholesale (AFAIAHAG), Frozen Meat & Poultry Meals & Value-Added Proteins (CRADADAH)

Keywords

• Fresh food distribution
• Frozen food wholesale
• Butcher supplies
• Refrigerated logistics
• Gourmet specialties

Headquarters

HQ city

Aßling

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Food Product Sales: Sale of fresh and frozen food specialties to businesses including butcher shops, bakeries, kitchens, canteens, and gastronomy. Includes both traded products (approximately 4,000 article portfolio) and own production specialties.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Richard Posch GmbH is a German family-owned food wholesaler and producer that distributes fresh and frozen food products to B2B customers such as butcher shops, bakeries, commercial kitchens, canteens, catering operators, and gastronomy businesses. The company combines its own in-house production of POSCH-brand fresh and frozen meat specialties (sausage, poultry, battered/crumbed products, pork and beef, vegetarian items, sweet strudels, and puff-pastry snacks) with a trading assortment of roughly 4,000 articles, and delivers on its own refrigerated fleet with continuous temperature recording.

Product overview

Richard Posch GmbH is a mid-sized family-owned fresh food distribution and production company based in Aßling, Upper Bavaria. The company operates as both a producer of specialty products and a wholesale trader. Its own production line (POSCH-Spezialitäten) includes Wurst, Geflügelprodukte (poultry), Paniertes (battered products), Schwein und Rind (pork and beef), Vegetarisch (vegetarian), Süße Strudel (sweet strudels), and Snacks. As a trader, the company offers approximately 4,000 articles from regional and national suppliers. The products target butchers, bakeries, catering companies, hotels, canteens, and communal feeding operations, with delivery via a fleet of 14 dual-chamber refrigerated trucks primarily serving Southern Bavaria.

Differentiator

Problem solved

Functional benefit

Products and services

• POSCH Wurst (sausage) In-house produced fresh and frozen sausage specialties sold under the POSCH brand, targeted at butcher shops and commercial kitchens.
• POSCH Geflügelprodukte (poultry specialties) In-house produced fresh and frozen poultry specialties sold under the POSCH brand, targeted at butcher shops and gastronomy customers.
• POSCH Paniertes (battered / crumbed products) In-house produced battered and crumbed meat products sold under the POSCH brand for butcher shops and commercial kitchen use.
• POSCH Schwein und Rind (pork and beef) In-house produced fresh pork and beef products sold under the POSCH brand, drawing on the company's own slaughter and cutting operations.
• POSCH Vegetarisch (vegetarian line) In-house produced vegetarian products sold under the POSCH brand for foodservice and small retail customers seeking non-meat specialty items.
• POSCH Süße Strudel (sweet strudels) In-house produced sweet strudel products sold under the POSCH brand, primarily for bakeries and confectioners.
• POSCH Snacks / Blätterteig (puff pastry snacks) In-house produced puff-pastry snack products sold under the POSCH brand, targeted at bakeries, catering and gastronomy customers.
• Handelssortiment (trading assortment) Traded assortment of approximately 4,000 articles spanning fresh, frozen, dry and convenience foods sourced from third-party producers and resold alongside POSCH in-house products to butcher shops, bakeries, kitchens, canteens, catering and gastronomy customers.

Quantifiable outcome

• Serve approximately 1,000 businesses in Südbayern and Germany
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Butchers Wolfpack (Fleischsommelier Deutschland e.V.)coreGTM or Marketing Partner · 1 January 2022Gold sponsor of the Butchers Wolfpack, Germany's national team for butchery excellence. Richard Posch GmbH sponsors the team to support the butcher craft and help inspire young talent for the profession. The partnership aims to demonstrate how attractive and exciting the butcher's profession can be.

Scale indicators7 records

Recent moves11 records

Expansion highlights4 records

Direct peers

• Frischeparadies GmbH: Premium German fresh food specialist serving top gastronomy, hotels, and retail. Directly comparable as a quality-focused, refrigerated-delivery B2B distributor to the German gastronomy and hotel channel.
• Handelshof Management GmbH: German cash & carry and foodservice wholesaler supplying fresh, frozen, and dry goods to gastronomy and trade customers. Comparable business model — multi-category B2B food distribution with own logistics — to Richard Posch.
• Chefs Culinar GmbH: One of Germany's largest foodservice wholesalers serving hotels, restaurants, canteens, and caterers. Comparable to Richard Posch as a B2B fresh/frozen food distributor with own production and direct delivery to the same customer verticals.
• Transgourmet Deutschland: German subsidiary of the Coop Group's foodservice arm, operating cash & carry (Selgros) and delivery wholesale. Directly comparable as a B2B foodservice distributor supplying gastronomy, hotels, and communal catering in Germany.

Regional players

• Bonback GmbH & Co. KG: German producer of bakery products and frozen dough specialties serving bakeries and foodservice. Comparable to the POSCH-Spezialitäten dough/strudel/snack production line and to serving Bäckereien as a key customer vertical.
• Müller Fleisch GmbH & Co. KG: Family-owned Bavarian meat producer and wholesaler. Comparable to Richard Posch's in-house meat production (sausages, poultry, pork/beef specialties) and its Southern German/regional distribution focus, though operating one step upstream in the meat value chain.
• GVS Foodservice Solutions: Regional German foodservice distributor supplying hotels, restaurants, and canteens with fresh, frozen, and convenience products. Comparable regional B2B foodservice distribution model with own delivery fleet.

Broad incumbents

• EDEKA Foodservice: Foodservice arm of the EDEKA Group supplying fresh, frozen, and dry goods to gastronomy and communal catering. Overlaps with Richard Posch in serving canteens, catering, and gastronomy customers in Germany.
• OSI Food Solutions Germany: International food manufacturer and foodservice supplier with German operations producing and distributing meat and convenience products to QSR and foodservice. Comparable on the in-house meat production and B2B foodservice supply side, though at much larger and more international scale.
• METRO Deutschland: Major German cash & carry and foodservice distributor (formerly METRO Cash & Carry, now self-operated). Comparable at the channel level as a B2B supplier to hotels, restaurants, and caterers, though operating at much larger scale and a broader assortment than Richard Posch.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/richard-posch-gmbh

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Richard Posch