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The Morrison Group

Full company profile

uuid003cc55

Namestring
The Morrison Group
Company typeenum
Private
Founded yearint
1989
Short descriptiontext

The Morrison Group is a privately held San Antonio-based advertising and marketing services firm founded in 1989 with 101–250 employees; its primary domain is currently parked, with no verifiable active web presence.

Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersSan Antonio, United States
HQ citystring
San Antonio
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
advertising services, marketing services, brand marketing, marketing agency, client acquisition
Industry1 code
PRIMARYBPAHACAG
Customer, Marketing & Sales Consulting
NAICS code1 code
  • Advertising Agencies541810
SIC code1 code
  • Services-Advertising Agencies7311
Product category
Advertising and Marketing Services
No data
Cost components3 values
Personnel, Marketing or Sales, Operations
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

The Morrison Group provides advertising and marketing services designed to enhance brand presence and grow clientele for its customers. The company operates as a for-profit private firm founded in 1989, headquartered in San Antonio, United States, with 101–250 employees.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Advertising and Marketing Services
No data
Peers10 records
TypeDirect peer
Description

Lopez Negrete is a Houston-based advertising agency specializing in Hispanic marketing, comparable in size, regional footprint, and service offering to a mid-sized Texas-based ad agency.

TypeDirect peer
Description

McGarrah Jessee is a Texas-rooted independent advertising and brand creative agency of similar size and category to The Morrison Group, serving consumer and regional accounts.

TypeDirect peer
Description

The Marketing Arm is a Dallas-based brand activation, sponsorship, and advertising agency, comparable in scale and Texas market reach to a mid-market San Antonio agency.

TypeDirect peer
Description

Dieste is a Dallas-based independent advertising agency with deep Texas roots and a longstanding focus on the U.S. Hispanic market — directly comparable to a San Antonio-based advertising/marketing firm serving regional Texas clients.

TypeBroad incumbent
Description

Omnicom is a leading global advertising holding company (parent of TBWA, BBDO, DDB, etc.), and serves as a useful competitive-context peer that exerts M&A and consolidation pressure on independent Texas agencies.

TypeBroad incumbent
Description

Publicis is one of the largest global advertising holding companies; a relevant incumbent benchmark for category economics, competitive pressure, and M&A comparability versus a mid-sized Texas agency.

TypeBroad incumbent
Description

Mother is a global independent creative and advertising network and a useful benchmark for an independent creative agency pursuing premium brand work and cross-market client accounts.

TypeBroad incumbent
Description

WPP is the world's largest advertising holding company (parent of Ogilvy, Grey, VMLY&R, GroupM) and is a key incumbent competitor that consolidates global marketing budgets away from smaller independent agencies.

TypeBroad incumbent
Description

Richards Group is a long-established Dallas-headquartered advertising agency — the largest independent in Texas — providing a direct regional benchmark for category, scale, and Texas-market positioning.

TypeDirect peer
Description

T3 is an Austin, Texas-based marketing and advertising agency focused on brand, digital, and innovation work — comparable to a mid-sized Texas agency competing for similar regional and consumer clients.

Market position
Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

The Morrison Group

Advertising and Marketing Servicesmorrisongroupsa.com

The Morrison Group is a privately held San Antonio-based advertising and marketing services firm founded in 1989 with 101–250 employees; its primary domain is currently parked, with no verifiable active web presence.

The Morrison Group firmographics

Firmographics
Name
The Morrison Group
Website
https://morrisongroupsa.com
Company type
Private
Founded year
1989
Headcount range
101–250 employees
Short description
The Morrison Group is a privately held San Antonio-based advertising and marketing services firm founded in 1989 with 101–250 employees; its primary domain is currently parked, with no verifiable active web presence.
Ownership category
akta.pro rank

The Morrison Group industry classification

Industry
Product category
Advertising and Marketing Services
NAICS
Advertising Agencies (541810)
SIC
Services-Advertising Agencies (7311)
akta.pro industry
PRIMARYBPAHACAG
Customer, Marketing & Sales Consulting

Keywords

  • Advertising services
  • Marketing services
  • Brand marketing
  • Marketing agency
  • Client acquisition

Where The Morrison Group is headquartered

Location

Headquarters

HQ city
San Antonio
HQ country
United States
HQ region
North America

Markets served

The Morrison Group business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Marketing or Sales, Operations

The Morrison Group product offering

Product offering

Core offering

The Morrison Group provides advertising and marketing services designed to enhance brand presence and grow clientele for its customers. The company operates as a for-profit private firm founded in 1989, headquartered in San Antonio, United States, with 101–250 employees.

Differentiator

Problem solved

Functional benefit

Products and services

  • Advertising and Marketing Services

Companies that use The Morrison Group

Customer profile

Ideal customer profiles1 record

The Morrison Group technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

The Morrison Group competitors and assessment

Company assessment

Direct peers

  • Lopez Negrete Communications: Lopez Negrete is a Houston-based advertising agency specializing in Hispanic marketing, comparable in size, regional footprint, and service offering to a mid-sized Texas-based ad agency.
  • McGarrah Jessee: McGarrah Jessee is a Texas-rooted independent advertising and brand creative agency of similar size and category to The Morrison Group, serving consumer and regional accounts.
  • The Marketing Arm: The Marketing Arm is a Dallas-based brand activation, sponsorship, and advertising agency, comparable in scale and Texas market reach to a mid-market San Antonio agency.
  • Dieste: Dieste is a Dallas-based independent advertising agency with deep Texas roots and a longstanding focus on the U.S. Hispanic market — directly comparable to a San Antonio-based advertising/marketing firm serving regional Texas clients.
  • T3 (T3 Custom): T3 is an Austin, Texas-based marketing and advertising agency focused on brand, digital, and innovation work — comparable to a mid-sized Texas agency competing for similar regional and consumer clients.

Broad incumbents

  • Omnicom Group: Omnicom is a leading global advertising holding company (parent of TBWA, BBDO, DDB, etc.), and serves as a useful competitive-context peer that exerts M&A and consolidation pressure on independent Texas agencies.
  • Publicis Groupe: Publicis is one of the largest global advertising holding companies; a relevant incumbent benchmark for category economics, competitive pressure, and M&A comparability versus a mid-sized Texas agency.
  • Mother: Mother is a global independent creative and advertising network and a useful benchmark for an independent creative agency pursuing premium brand work and cross-market client accounts.
  • WPP: WPP is the world's largest advertising holding company (parent of Ogilvy, Grey, VMLY&R, GroupM) and is a key incumbent competitor that consolidates global marketing budgets away from smaller independent agencies.
  • Richards Group: Richards Group is a long-established Dallas-headquartered advertising agency — the largest independent in Texas — providing a direct regional benchmark for category, scale, and Texas-market positioning.

Market position

Customer concentration

The Morrison Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

The Morrison Group leadership team

Management profile

Number of profiles

The Morrison Group funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

The Morrison Group M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Morrison Group

What does The Morrison Group do?

The Morrison Group provides advertising and marketing services designed to enhance brand presence and grow clientele for its customers. The company operates as a for-profit private firm founded in 1989, headquartered in San Antonio, United States, with 101–250 employees.

When was The Morrison Group founded?

The Morrison Group was founded in 1989. It employs 101 to 250 people.

Where is The Morrison Group based?

The Morrison Group is headquartered in San Antonio, United States, in the North America region.

Who are The Morrison Group's main competitors?

Direct peers on record are Lopez Negrete Communications, McGarrah Jessee, The Marketing Arm, Dieste and T3 (T3 Custom). Broad incumbents are Omnicom Group, Publicis Groupe, Mother, WPP and Richards Group.

Does The Morrison Group have an API?

No public API is recorded for The Morrison Group.

What industry is The Morrison Group in?

The Morrison Group's product category is Advertising and Marketing Services. Its primary akta.pro industry code is BPAHACAG, Customer, Marketing & Sales Consulting. Its NAICS code is 541810 and its SIC code is 7311.

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