PR Times
PR TIMES operates Japan's leading press release distribution platform, distributing corporate releases to 260+ media partner sites reaching 100M+ monthly page views, and serving 65%+ of Japanese listed companies plus local governments, startups, and SMBs through a usage-based subscription model.
- Company typePrivate
- Founded2005
- HeadquartersTokyo, Japan
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What PR Times does
PR TIMES Corporation (TSE: 3922) operates Japan's leading press release and news release distribution platform, headquartered in Tokyo and founded in 2005. The company's core platform distributes corporate press releases to a network of 260+ media partner sites, generating approximately 90 million monthly page views on its own site and over 100 million combined page views across the partner network. PR TIMES serves a broad base of corporate clients across all major industry verticals, with documented penetration of 65%+ of Japanese listed companies, alongside local governments, chambers of commerce, startups, and SMBs.
The underlying technology is a web-based content management and distribution platform that aggregates submissions from registered companies and syndicates them simultaneously to media partners, with social amplification integrated through 500,000+ X/Twitter followers and 128,000+ Facebook followers. Around the core distribution product, PR TIMES has built a multi-format communications ecosystem including PR TIMES TV (video press releases), PR TIMES STORY (corporate storytelling), PR TIMES LIVE (event streaming), PR TIMES MAGAZINE (editorial), PR Editor (creation tool), Web Clipping (media monitoring), and Marph (art exhibition platform). The company has expanded its media footprint through three disclosed acquisitions: The Bridge and U-NOTE in 2018, and Glucose in 2023 for approximately ¥1.83B.
PR TIMES operates a usage-based subscription revenue model in which enterprise registration on the platform is free and fees are charged per distribution. The go-to-market is product-led growth with strong SEO and category-page presence across 14+ industry verticals, supplemented by regional government partnerships (104 across all 47 prefectures) that drive long-tail SME adoption and by 46,000+ press releases processed monthly. The company is publicly listed on the Tokyo Stock Exchange (tyo:3922) and has demonstrated consistent double-digit revenue growth with significant operating leverage, reaching ~¥61B in revenue with strong gross margins in its most recent reported period.
PR Times firmographics
Firmographics- Name
- PR Times
- Legal name
- PR TIMES Corporation
- Website
- https://prtimes.jp
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- PR TIMES operates Japan's leading press release distribution platform, distributing corporate releases to 260+ media partner sites reaching 100M+ monthly page views, and serving 65%+ of Japanese listed companies plus local governments, startups, and SMBs through a usage-based subscription model.
- Ownership category
- akta.pro rank
PR Times industry classification
Industry- Product category
- Press Release Distribution
- NAICS
- Public Relations Agencies (541820), Public Relations Agencies (54182), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- PR, Reputation Management & Earned Media Platforms (BPAMALAO)
- akta.pro secondary industries
- Digital PR & Social Media Communications (MPAAADAJ), Media Relations & Press Office Services (BPAFADAF), Media Relations & Press Office Services (MPAAADAI)
Keywords
Where PR Times is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
PR Times business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Press Release Distribution Service: Subscription-based service for corporate clients to distribute press releases. Companies pay fees based on service tier and volume of distribution. Enterprise registration is free but usage-based charges apply for actual distribution services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard press release distribution service |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
PR Times product offering
Product offeringCore offering
PR Times operates a web-based press release distribution platform that connects companies with 260+ media partner sites, achieving approximately 90 million monthly page views. Companies register for free and pay subscription-based fees to distribute press releases simultaneously across media sites and social channels. The platform also offers supplementary modules including video PR (PR TIMES TV), corporate storytelling (PR TIMES STORY), live streaming (PR TIMES LIVE), editorial content (PR TIMES MAGAZINE), and media monitoring (Web Clipping).
Product overview
PR Times operates as a comprehensive PR and communications platform consisting of a core press release distribution service and multiple integrated modules. The core PR TIMES platform distributes press releases to over 260 partner media sites achieving approximately 90 million monthly page views. Supporting modules include PR TIMES TV (video content), PR TIMES STORY (corporate storytelling), PR TIMES LIVE (event streaming), PR TIMES MAGAZINE (editorial content), PR Editor (press release creation tool), Webクリッピング (media monitoring/measurement), and Marph (art exhibition platform). The platform serves over 65% of Japan's listed companies and processes approximately 46,000 press releases monthly.
Differentiator
Problem solved
Functional benefit
Brands
- PR TIMES STORY: Storytelling content service for sharing company stories with media
- PR TIMES TV
- PR TIMES MAGAZINE
- PR Editor
- Webクリッピング (Web Clipping)
Products and services
- PR TIMES Core Platform Japan's leading press release and news release distribution service that connects companies with media outlets, delivering content to 260+ partner sites with approximately 90 million monthly page views. Used by corporate communications and PR teams across all industries for media outreach and brand visibility.
- PR TIMES TV Video PR and video marketing service enabling companies to distribute video press releases and reach audiences through visual content. Designed for brands and corporate communications teams seeking video-based PR distribution.
- PR TIMES STORY Corporate story distribution service that delivers brand narratives and behind-the-scenes content to media and audiences. Used by companies for thought leadership and brand storytelling beyond traditional press releases.
- PR TIMES LIVE Press conference and event streaming service for corporate announcements and media interactions. Used by companies to broadcast live events and press conferences.
- PR TIMES MAGAZINE Editorial content platform featuring case studies, interviews, and business stories from companies using the PR service. Targets marketing and PR professionals seeking industry insights and best practices.
- PR Editor Dedated press release editor tool designed to help users create professionally formatted press releases. Used by corporate communications and PR professionals to streamline press release creation.
- Web Clipping (Webクリッピング) PR effectiveness measurement service that clips and monitors online press release coverage and media mentions. Used by PR teams to track media impact and measure campaign effectiveness.
- Marph Art exhibition and gallery discovery platform integrated into PR TIMES for cultural and artistic content distribution. Serves the art community and galleries seeking visibility.
Quantifiable outcome
- 100M+ monthly page views across distribution network
- +3 more outcomes
Companies that use PR Times
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles3 records
PR Times technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
PR Times partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- AI Tool Gallery (AI Reskill Co., Ltd.)coreAI Tool Gallery, operator of Japan's largest AI media platform, certified as PR TIMES distribution destination. Platform launched January 2024 has accumulated 400,000+ users, 6,000 members, and 2,000+ articles, with 90%+ of listing requests from overseas AI vendors. PR Times will distribute AI vendor press releases to its network.
- Kushiro CitycoreComprehensive partnership agreement for regional economic revitalization in eastern Hokkaido. PR Times provides free press release distribution (up to 3 releases over 6 months) and holds PR seminars for local SMEs. This is PR Times' 104th regional collaboration partnership.
- Kushiro Chamber of CommercecorePartnership under comprehensive agreement with Kushiro City for regional economic revitalization and SME support in eastern Hokkaido.
- Akanko Town Chamber of CommercecorePartnership under comprehensive agreement with Kushiro City for regional economic revitalization and SME support in eastern Hokkaido.
- Onbetsu Town Chamber of CommercecorePartnership under comprehensive agreement with Kushiro City for regional economic revitalization and SME support in eastern Hokkaido.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
PR Times competitors and assessment
Company assessmentEmerging players
- Prezly: Prezly is a SaaS PR platform combining press release publishing with media contact management. Comparable PR distribution functionality but oriented more toward PR professionals than mass corporate usage.
- Prowly: Prowly is an online PR platform offering press release creation and distribution features. Comparable SaaS-style PR tooling and partial distribution functionality, though focused more on the PR workflow than traditional wire distribution.
Broad incumbents
- PR Newswire (Cision): PR Newswire, owned by Cision, is the global leader in press release distribution with the broadest international media network. Comparable in core offering but operates at global scale and is owned by a larger public relations software platform.
- GlobeNewswire: GlobeNewswire is a global press release distribution and disclosure service, part of the Notified communications platform. Comparable core offering but operates internationally with focus on regulatory disclosure alongside media distribution.
- Business Wire: Business Wire, owned by Berkshire Hathaway, is a major global press release distribution service with extensive media reach. Comparable core offering to PR Times but operates internationally and benefits from parent company's broader media relationships.
Direct peers
- @Press: @Press is one of Japan's leading press release distribution platforms, directly competing with PR Times for corporate customers in the Japanese market. Operates a similar self-serve model distributing releases to media outlets across Japan.
- ValuePress: ValuePress is a Japanese press release distribution service targeting startups and SMBs. Comparable self-serve PR distribution model with media partner network and tiered subscription pricing.
- News2u: News2u is a Japanese press release and corporate news distribution platform. Directly comparable in product offering (press release distribution, IR support) and customer base (Japanese corporates).
- Kyodo News PR Wire: Kyodo News PR Wire is Japan's largest traditional wire-service press release distribution offering, serving major corporates and government entities. Comparable in core function (press release distribution to media) though it leans on legacy wire service infrastructure.
Regional players
- Jiji Press: Jiji Press is a major Japanese news and wire service offering distribution and information services. Comparable in serving Japanese corporates and media, though Jiji is more traditional wire/information provider than digital PR platform.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
PR Times social profiles
Digital presencePR Times financial estimates
Financial estimateRevenue estimate
Valuation estimate
PR Times leadership team
Management profileNumber of profiles
Profiles2 records
PR Times funding detail
Funding detailFunding overview
Funding rounds4 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PR Times M&A and investment
M&A and investmentM&A3 records
Investments5 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PR Times
What does PR Times do?
PR Times operates a web-based press release distribution platform that connects companies with 260+ media partner sites, achieving approximately 90 million monthly page views. Companies register for free and pay subscription-based fees to distribute press releases simultaneously across media sites and social channels. The platform also offers supplementary modules including video PR (PR TIMES TV), corporate storytelling (PR TIMES STORY), live streaming (PR TIMES LIVE), editorial content (PR TIMES MAGAZINE), and media monitoring (Web Clipping).
Is PR Times a public or private company?
PR Times is a private company. It is classified as public and is currently operating.
When was PR Times founded?
PR Times was founded in 2005. It employs 51 to 100 people.
Where is PR Times based?
PR Times is headquartered in Tokyo, Japan, in the Asia region.
How does PR Times make money?
One revenue line is on record: press Release Distribution Service.
Who are PR Times's main competitors?
Emerging players on record are Prezly and Prowly. Broad incumbents are PR Newswire (Cision), GlobeNewswire and Business Wire. Direct peers are @Press, ValuePress, News2u and Kyodo News PR Wire. Jiji Press is listed as a regional player.
Does PR Times have an API?
No public API is recorded for PR Times.
What industry is PR Times in?
PR Times's product category is Press Release Distribution. Its primary akta.pro industry code is BPAMALAO, PR, Reputation Management & Earned Media Platforms, with a secondary code of MPAAADAJ, Digital PR & Social Media Communications. Its NAICS code is 541820 and its SIC code is 7311.