StoreVan

What StoreVan does

StoreVan is a Romanian e-commerce retailer (legally operated as Electra Instal SRL, founded 1998, headquartered in Bucharest with a secondary office in Buz\u0103u) that sells modular shelving and interior equipment systems for light commercial vehicles. Its product portfolio spans five core shelving configurations (Safety, Professional, Mobile, Floor Up, Light Shelf) plus complementary categories \u2014 drawer units, tool boxes, the SPACE UP roof system (Roof Sack, Support Dinamico, Bare de Acoper, Support de Acoper), marine plywood flooring, aluminum interior linings, partition walls, retractable horizontal systems, T\u00dcV-GS-certified loading ramps, and airline-rail load-securing hardware \u2014 covering 14+ vehicle brands (Citro\u00ebn, Dacia, Fiat, Ford, Iveco, Mercedes-Benz, Nissan, Opel, Peugeot, Renault, Volkswagen, Hyundai, MAN, Toyota). The company claims its cataphoresis coating process \u2014 acrylic resin immersion on galvanized steel \u2014 is unique among LCV rack manufacturers and provides over 500 hours of ASTM D1735 corrosion resistance and a 2H hardness rating.

Name

StoreVan

Legal name

Electra Instal SRL

Website

https://storevan.ro

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

StoreVan is a Romanian e-commerce retailer (Electra Instal SRL) selling modular shelving, flooring, roof systems, and load-securing equipment for light commercial vehicles across 14+ brands, targeting tradespeople, fleet operators, and individual van owners with proprietary cataphoresis-coated galvanized steel products.

Ownership category

akta.pro rank

Product category

Commercial Vehicle Interior Equipment

NAICS

Automotive Parts and Accessories Retailers (44133), Automotive Parts, Accessories, and Tire Retailers (4413), Motor Vehicle Seating and Interior Trim Manufacturing (336360)

SIC

Motor Vehicle Parts & Accessories (3714), Wholesale-Motor Vehicle Supplies & New Parts (5013), Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540)

akta.pro primary industry

Automotive Parts & Accessories Online Retailers (CRAFADAK)

akta.pro secondary industry

Aftermarket Interior Accessories Manufacturing (Floor Mats/Seat Covers/Steering Covers/Storage) (IMACANAJ)

Keywords

• Commercial vehicle shelving
• Van racking systems
• Modular shelving equipment
• Vehicle interior fittings
• Load securing solutions

Headquarters

HQ city

Bucharest

HQ country

Romania

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales (E-commerce): StoreVan operates an online store (Shopify-based) selling modular shelving systems, accessories, and equipment for commercial vehicles. Products are sold directly to consumers and businesses with pricing in EUR. The company offers quote-based pricing for complex configurations and provides free shipping for orders over €800.
2. Installation Services: The company offers optional professional mounting/installation services as indicated on their catalog request forms, where customers can select 'Da' (Yes) or 'Nu' (No) for mounting service.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

StoreVan designs, manufactures, and sells modular interior equipment for commercial vehicles (vans and light commercial vehicles), including shelving systems, drawer units, tool boxes, roof bars and ladder carriers, flooring, aluminum linings, partition walls, loading ramps, retractable systems, and load securing accessories. Products are vehicle-specific, fitting 14+ commercial vehicle brands, and are sold primarily through the company's own e-commerce store with optional professional installation services.

Product overview

StoreVan is an online retailer specializing in commercial vehicle interior equipment and mobile workshop solutions. The product portfolio centers on modular auto shelving systems (RAFTURI AUTO) available in five configurations (Safety, Professional, Mobile, Floor Up, Light Shelf), complemented by drawer units, tool boxes, roof systems (SPACE UP), flooring solutions, aluminum linings, partition walls, loading ramps, and horizontal retractable systems. Accessories include workbenches, document organizers, and load security products. All core products feature galvanized steel construction with proprietary cataforesis coating for corrosion resistance. Products are model-specific, compatible with 14+ commercial vehicle brands including Citroën, Fiat, Peugeot, Opel, Renault, Dacia, Nissan, Hyundai, Toyota, Mercedes-Benz, Volkswagen, MAN, and Ford. A 36-month warranty is offered on auto shelving products.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Corrosion resistance exceeding 500 hours in ASTM D1735 humidity test
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• FAMI: FAMI is the Italian manufacturer of professional van racking systems and the GS-certifying body for StoreVan's products. Comparable as the upstream technology partner and direct competitor in the European LCV interior outfitting category; StoreVan resells FAMI-designed systems in Romania.
• Syncro System: Syncro System is an Italian manufacturer of racking and interior fittings for commercial vehicles, offering modular shelving, drawers, floors, and accessories. Comparable mid-sized European player in the same product category as StoreVan.
• Work System Group: Work System Group is a Norwegian/European manufacturer of in-vehicle storage and racking systems for commercial vehicles and trucks. Directly comparable in product (van racking, drawers, load securing) but broader in geography and truck-vehicle coverage.

Broad incumbents

• Sortimo: Sortimo is the German market leader in mobile workspace organization, offering modular racking, cases, and tool storage for commercial vehicles. Comparable as a global incumbent in the same product category, with a much larger product portfolio and international dealer footprint than StoreVan.
• Bott Ltd: Bott is a UK/European manufacturer of van racking and in-vehicle storage systems for trade and fleet customers. Directly comparable product category (LCV interior fit-outs), with broader geographic reach and larger fleet-customer base than StoreVan.
• System Edström: System Edström is a Swedish/European manufacturer of van racking and interior vehicle storage solutions, including shelves, drawers, and load-securing systems. Closely overlapping product category to StoreVan, with significantly broader EU distribution.
• Modul-System: Modul-System is a Swedish manufacturer of modular shelving and storage solutions for commercial vehicles, serving fleets and tradespeople across Europe. Comparable in product offering (modular LCV fit-outs) but broader in geographic scope.

Regional players

• RAX Industrial Storage: RAX Industrial is a Czech/regional manufacturer of modular shelving and storage products for vans and warehouses. Comparable regional player serving Central European fleet and workshop customers with overlapping interior fit-out offerings.

Others

• Stanley-Vidmar / Stanley Engineered Storage: Stanley Engineered Storage is a global provider of modular storage and workspace organization products with a presence in commercial vehicle applications. Adjacent competitor in the broader modular storage category, with industrial/workshop focus comparable to StoreVan's premium fitting positioning.

Emerging players

• Modular Systems (ModStart): Modular Systems is a Polish manufacturer of van racking systems and commercial vehicle interiors. Comparable regional player in the Central/Eastern European LCV fit-out category with overlapping product offering to StoreVan.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/electrainstal
• Facebookfacebook.com/storevan.ro
• LinkedInlinkedin.com/company/electra-instal-srl

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StoreVan