Universal Services of America
Universal Services of America, Inc is a privately held Hampton, Virginia financial services firm providing tax preparation, bookkeeping, payroll, retirement and financial planning, insurance, and business valuations to individual taxpayers and small businesses in Southeast Virginia.
- Company typePrivate
- Founded-
- HeadquartersHampton, United States
- Headcount10,001+
- GTM typeB2B and B2C
- OfferingServices
What Universal Services of America does
Universal Services of America, Inc is a privately held financial services firm headquartered at 1702 Todds Lane Suite 100, Hampton, Virginia, operating under the tagline "YOUR ONE STOP FOR FINANCIAL SERVICES." The firm delivers a consolidated suite of tax preparation and planning, bookkeeping, payroll processing, financial planning, retirement planning, insurance placement, and business valuation services to individual taxpayers and small businesses primarily in Southeast Virginia. Its tax practice covers C corporations, S corps, LLCs, partnerships, and sole proprietors, and is supported by monthly/quarterly/year-end financial statement preparation, payroll administration with federal and state tax filings, and a broad insurance product set spanning personal lines (life, health, auto, homeowners) and commercial lines (general liability, workers' comp, private equity banking).
The firm runs a sales-led, direct-service model from a single Hampton office, augmented by phone-based engagement (757-245-2199 and 877-746-3022), the usainc1.com website, an online payment portal accepting credit cards and PayPal, and a monthly client newsletter archived through June 2026. In-person Social Security workshops have been offered to groups of five or more since July 2017 as an education and lead-generation channel. Operational technology consists of standard accounting software (QuickBooks, Peachtree), the proprietary "Service PLUS!" client communication platform for proactive notifications and secure file transfers, an extensive online financial calculator library, and educational content programs branded USA Tomorrow and USA Tomorrow II covering Roth IRA and retirement income strategies. Revenue is generated entirely through professional service fees across the listed offerings; no pricing tiers, fee schedules, revenue figures, or headcount detail are publicly disclosed.
The firm has no disclosed parent entity, subsidiaries, institutional investors, funding rounds, or M&A activity, and reports no geographic expansion beyond the Southeast Virginia market. Two ERISA fiduciary breach lawsuits filed in 2026 name Universal Services of America as a defendant alongside large benefits consultants (Mercer, Lockton, Gallagher, Willis Towers Watson), alleging conflicted recommendations and excessive commissions in voluntary employee benefits; the outcomes of these matters are not disclosed in the available sources. Certifications, awards, patents, named customer logos, and AI/ML capabilities are not present in the input data.
Universal Services of America firmographics
Firmographics- Name
- Universal Services of America
- Legal name
- Universal Services of America, Inc
- Website
- https://usainc1.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 10,001+ employees
- Short description
- Universal Services of America, Inc is a privately held Hampton, Virginia financial services firm providing tax preparation, bookkeeping, payroll, retirement and financial planning, insurance, and business valuations to individual taxpayers and small businesses in Southeast Virginia.
- Ownership category
- akta.pro rank
Where Universal Services of America is headquartered
LocationHeadquarters
- HQ city
- Hampton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Universal Services of America business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Professional Services - Tax Preparation: Tax return preparation and filing for individuals and businesses, including C corporation, S Corp, LLC, Partnership, and Sole Proprietor entities. Revenue generated through service fees for each return prepared.
- Professional Services - Tax Planning: Long-term tax strategizing, annual tax forecasting, and mid-year tax planning services for individuals and small businesses.
- Bookkeeping and Accounting Services: Complete bookkeeping services for small businesses including monthly, quarterly, and year-end financial statements preparation. Budgeting and forecasting support.
- Payroll Services: Total payroll services including setup, maintenance, time card tabulations, tax withholdings, federal and state tax filings, check issuance, W-2 and 1099 form preparation.
- Financial Planning Services: Financial planning for individuals and businesses including retirement planning, education savings, and comprehensive financial strategy.
- Insurance Products and Services: Various insurance products for personal needs (Life, Health, Auto, Homeowners, Retirement, Mortgages) and business needs (General Liability, Workman's Comp, Private Equity Banking).
- Business Valuations: Business valuation services for purchase or sale transactions, buy-sell agreements, and insurance purposes.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Universal Services of America product offering
Product offeringCore offering
Universal Services of America is a Hampton, Virginia-based financial services firm delivering tax preparation and planning, bookkeeping, payroll processing, financial statement preparation, retirement and financial planning, insurance placement, and business valuations. The firm serves individual taxpayers and small businesses in the Hampton Roads region through a single office, phone-based service, an online portal, and an online payment facility.
Product overview
Universal Services of America is a comprehensive financial services firm offering a unified suite of services for individuals and small businesses. The core portfolio centers on tax preparation and planning services (for individuals and C corporation, S Corp, LLC, Partnership, and Sole Proprietor entities), supported by accounting services including bookkeeping, payroll processing, and financial statement preparation. Additional services include insurance products (life, health, auto, homeowners, business, general liability, workman's comp), retirement planning (IRAs, 401Ks, 403Bs, 457s, ROTH accounts, rollovers, and Social Security Maximization), financial planning, and business valuations. The firm also provides client-facing digital tools including Financial Calculators, Service PLUS! communication platform, and educational content through USA Tomorrow and USA Tomorrow II programs.
Differentiator
Problem solved
Functional benefit
Products and services
- Tax Preparation & Planning Services Tax return preparation and filing for individuals and businesses across C corporation, S Corp, Limited Liability Company, Partnership, and Sole Proprietor entity types, paired with long-term tax strategizing, annual forecasting, and mid-year tax planning for individuals and small businesses.
- Accounting & Bookkeeping Services Complete bookkeeping services for small businesses plus preparation of monthly, quarterly, and year-end financial statements (balance sheets and operating statements), with budgeting and forecasting support.
- Payroll Services Total payroll services including setup and maintenance, time card tabulations, tax withholdings, federal and state tax filings, check issuance, and W-2 and 1099 form preparation.
- Insurance Services Insurance placement for personal needs (life, health, auto, homeowners, retirement, mortgages) and business needs (general liability, workman's comp, private equity banking).
- Retirement Planning Services Retirement planning covering IRAs, 401(k)s, 403(b)s, 457s, ROTH IRAs, ROTH conversions, rollovers, and Social Security maximization strategies.
- Financial Planning Full-service financial planning for individuals and business clients that incorporates tax and estate planning to help clients meet future goals.
- Business Valuations Multi-dimensional approach to valuing small businesses for purchase or sale transactions, buy-sell agreements, and insurance purposes.
Companies that use Universal Services of America
Customer profileSegments3 records
Ideal customer profiles2 records
Universal Services of America technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Universal Services of America partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Mercer (Mercer Health and Benefits Administration LLC)minorInsurance brokerage firm that received approximately $23 million in connection with voluntary benefits coverage sold to Universal Services of America employees, according to ERISA fiduciary lawsuit filing. Mercer's compensation structure is cited in litigation as allegedly incentivizing recommendations that harmed plan participants.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Universal Services of America competitors and assessment
Company assessmentBroad incumbents
- CBIZ: National business advisory and accounting firm offering tax, accounting, benefits, and insurance brokerage to SMB and mid-market clients. Overlaps Universal Services across tax, accounting, and benefits brokerage, with broader geographic reach.
- BDO USA: Top-tier U.S. accounting and advisory firm serving middle-market and SMB clients with tax, accounting, and consulting. Comparable service portfolio to Universal Services but at a larger scale and broader regional footprint.
- CliftonLarsonAllen (CLA): Top-10 U.S. accounting firm focused on private SMB and mid-market clients with tax, accounting, wealth advisory, and benefits services. Significant overlap with Universal Services' SMB tax, accounting, and advisory stack.
- Intuit (TurboTax and QuickBooks Live): Provider of TurboTax consumer tax software and QuickBooks Live (live assisted bookkeeping and tax) for small businesses, both of which directly compete with Universal Services for individual tax prep and SMB bookkeeping engagements.
Direct peers
- Bench (by Osome): Cloud-based bookkeeping service for small businesses bundling monthly bookkeeping with tax preparation. Competes for the same SMB bookkeeping and tax clients Universal Services serves, with a subscription software model.
- Liberty Tax: Franchised retail tax preparation company serving individual taxpayers with assisted return preparation. Closely matches Universal Services' core individual tax prep offering, including seasonal walk-in service.
- 1-800Accountant: Virtual accounting and tax service for small businesses and individuals, offering bookkeeping, tax preparation, and entity formation. Directly comparable delivery model for SMB accounting and tax services.
- Jackson Hewitt: Franchised retail tax preparation chain focused on individual and small business returns, including in-person assisted service. Comparable business model and target customer base to Universal Services' individual tax services.
- Padgett Business Services: Franchise network providing accounting, tax, payroll, and advisory services to small businesses across the U.S. Nearly identical service mix and SMB client profile to Universal Services' business services practice.
- H&R Block: National retail tax preparation chain serving individuals and small businesses with DIY, assisted, and full-service options. Direct overlap with Universal Services' individual and small business tax preparation offering, though at vastly greater scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Universal Services of America financial estimates
Financial estimateRevenue estimate
Valuation estimate
Universal Services of America leadership team
Management profileNumber of profiles
Universal Services of America funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Universal Services of America M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Universal Services of America
What does Universal Services of America do?
Universal Services of America is a Hampton, Virginia-based financial services firm delivering tax preparation and planning, bookkeeping, payroll processing, financial statement preparation, retirement and financial planning, insurance placement, and business valuations. The firm serves individual taxpayers and small businesses in the Hampton Roads region through a single office, phone-based service, an online portal, and an online payment facility.
Is Universal Services of America a public or private company?
Universal Services of America is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Universal Services of America founded?
Universal Services of America was founded in -1. It employs 10,001+ people.
Where is Universal Services of America based?
Universal Services of America is headquartered in Hampton, United States, in the North America region.
How does Universal Services of America make money?
Seven revenue lines are on record. Professional Services - Tax Preparation is the primary driver. The others are professional Services - Tax Planning, bookkeeping and Accounting Services, payroll Services, financial Planning Services, insurance Products and Services and business Valuations.
Who are Universal Services of America's main competitors?
Broad incumbents on record are CBIZ, BDO USA, CliftonLarsonAllen (CLA) and Intuit (TurboTax and QuickBooks Live). Direct peers are Bench (by Osome), Liberty Tax, 1-800Accountant, Jackson Hewitt, Padgett Business Services and H&R Block.
Does Universal Services of America have an API?
No public API is recorded for Universal Services of America.