Hockey PEI
Hockey PEI is the provincial governing body for organized amateur hockey in Prince Edward Island, Canada, serving approximately 8,000 members across 19 Minor Hockey Associations through league operations, coach and official certification, provincial championships, and elite high-performance development programs under the Hockey Canada framework.
- Company typePrivate
- Founded1975
- HeadquartersCharlottetown, Canada
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Hockey PEI does
Hockey PEI is the provincial governing body for organized amateur hockey in Prince Edward Island, Canada, founded in 1975 and operating as a member-governed non-profit under a democratic council system comprising Minor Hockey, Female Hockey, Development, Senior/Junior Hockey, and Officiating councils. The organization serves approximately 8,000 members, including players, coaches, officials, and volunteers, through 19 local Minor Hockey Associations distributed across the province, and regulates competition, certification, and league play from U7 through U18 (and Senior/Junior levels). Hockey PEI is a member of Hockey Canada and operates under its national framework, providing the exclusive pathway to regional and national competitions such as the Atlantic Challenge Cup, QMJHL Cup, World Junior A Challenge, and IIHF events.
Core programs include the High Performance Program (U14-U18 male and female elite development), Sharp Shooters Program (female-specific skill training), Coach Certification Programs (Hockey Canada Learning Lab tiers), Officiating Program (Levels 1-3 plus Member High Performance), Provincial Championships, and League Operations spanning PEI AAA, AA, A, Senior, U25 Female, and Junior C tiers. Supporting services include Tournament Sanctioning, a digital Forms & Permits system, and a Safety & Risk Management program featuring Independent Third Party complaint mechanisms under the UCCMS. Revenue is generated primarily through recurring membership registration fees across the ~8,000-member base plus one-time program fees (e.g., Sharp Shooters at $75-$85 per participant), supplemented by provincial government funding, Sport PEI support, and corporate sponsorships (Gatorade, Rodd Hotels, My Biggest Fan Foundation). The organization operates with a lean team of 2 full-time staff and relies heavily on a volunteer board and council structure.
Hockey PEI firmographics
Firmographics- Name
- Hockey PEI
- Legal name
- Hockey PEI
- Website
- https://hockeypei.com
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Hockey PEI is the provincial governing body for organized amateur hockey in Prince Edward Island, Canada, serving approximately 8,000 members across 19 Minor Hockey Associations through league operations, coach and official certification, provincial championships, and elite high-performance development programs under the Hockey Canada framework.
- Ownership category
- akta.pro rank
Hockey PEI industry classification
Industry- Product category
- Amateur Sports Governance
- NAICS
- Spectator Sports (7112)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Amateur Sport Governing Bodies & Federations (National/Regional) (MPAKACAD)
- akta.pro secondary industry
- Professional Sport Governing Bodies & League Sanctioning Authorities (MPAKAFAE)
Keywords
Where Hockey PEI is headquartered
LocationHeadquarters
- HQ city
- Charlottetown
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Hockey PEI business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Membership Registration Fees: Revenue generated from registration fees paid by approximately 8,000 members including players, coaches, and officials across 19 minor hockey associations
- Program Fees: Fees collected for specialized programs such as the Sharp Shooters development program ($75-$85 per participant)
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Sharp Shooters Program Charlottetown - $85.00 |
| One time/ perpetual license | Pay-as-you-go | Sharp Shooters Program Richmond - $75.00 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Hockey PEI product offering
Product offeringCore offering
Hockey PEI is the provincial governing body for organized amateur hockey in Prince Edward Island. It regulates competition, certifies coaches and officials, sanctions tournaments and leagues, runs the High Performance Program for elite U14–U18 player development, and operates safe-sport infrastructure across approximately 8,000 members and 19 local Minor Hockey Associations. Revenue is generated through membership registration fees and program-specific fees such as the Sharp Shooters development program.
Product overview
Hockey PEI is the governing body for organized hockey in Prince Edward Island, operating as a membership-based sports organization formed in 1975. The organization's portfolio consists of programs organized through five councils: Minor Hockey Council, Female Hockey Council, Development Council, Senior/Junior Hockey Council, and Officiating Committee. Core programs include the High Performance Program (elite player development across U14-U18 male and female streams), Sharp Shooters Program (female-specific skill training), Coach Certification Programs (through Hockey Canada Learning Lab), Officiating Program (with levels 1-3 certification), Provincial Championships, and League Operations (AAA through Junior C). Supporting services include Tournament Sanctioning, Forms & Permits processing, and Safety & Risk Management including the Independent Third Party complaint system. With approximately 8,000 members, the organization regulates competition, establishes playing rules, and manages registration for players, referees, and team officials across the province.
Differentiator
Problem solved
Functional benefit
Products and services
- High Performance Program
- Sharp Shooters Program
- Coach Certification Programs
- Officiating Program
- Provincial Championships
- League Operations
- Tournament Sanctioning
- Forms & Permits System
- Safety & Risk Management
Companies that use Hockey PEI
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Hockey PEI technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Hockey PEI partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Hockey CanadacoreHockey PEI is a member of Hockey Canada and operates under its governance framework. Takes an active part in setting national policy and participates in national championships and programs including World Junior A Challenge and IIHF competitions.
- Sport PEIminorProvincial sport organization partner providing support for amateur sport development across Prince Edward Island.
- Government of Prince Edward IslandminorProvincial government funding and regulatory support for amateur hockey programming on PEI.
- Credit Union PlaceminorMajor arena facility in Summerside, PEI serving as venue for High Performance Program camps and provincial events.
- My Biggest Fan FoundationminorFunding program partner supporting players who face financial barriers to participation in hockey.
- GatorademinorOfficial beverage sponsor providing hydration products for Hockey PEI programs and events.
- Rodd Hotels & ResortsminorHotel partner providing accommodations for traveling teams and event attendees.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Hockey PEI competitors and assessment
Company assessmentBroad incumbents
- Hockey Alberta: Hockey Canada branch governing amateur hockey in Alberta. Similar governance and programming structure to Hockey PEI but with materially larger registration base and resources.
- Hockey British Columbia: Hockey Canada branch for BC. Comparable governance and certification framework, with regional/provincial scope analogous to Hockey PEI but operating at much greater scale.
- Hockey Quebec: Larger Hockey Canada branch governing amateur hockey in Quebec. Operates the same regulatory framework and certification pathways but at a much greater scale, providing a model for what Hockey PEI could become with population growth or program expansion.
- Hockey Canada: National governing body of which Hockey PEI is a member branch. Sets the policy, certification, and competition framework that Hockey PEI operates under, and provides the elite development pathway that anchors Hockey PEI's value proposition.
- Hockey Ontario: Largest Hockey Canada member branch. Provides the institutional template (councils, High Performance, officiating programs) that Hockey PEI operates within, while operating at substantially larger scale.
Direct peers
- Hockey Nova Scotia: Provincial member branch of Hockey Canada governing amateur hockey in Nova Scotia. Operates the same minor hockey association structure, coach/official certification pathways, and High Performance Programs as Hockey PEI, with direct comparable scale and mandate.
- Hockey Newfoundland & Labrador: Hockey Canada branch for Newfoundland & Labrador. Comparable in small-population scope, volunteer-led governance, and reliance on Hockey Canada national pathways for elite player development.
- Hockey New Brunswick: Provincial member branch of Hockey Canada for amateur hockey in New Brunswick. Shares the same governance structure, Hockey Canada certification framework, and competitive pathway events (Atlantic Challenge Cup) as Hockey PEI.
- Hockey Manitoba: Hockey Canada branch for Manitoba. Closely comparable in scope and governance model - operates minor hockey associations, High Performance Programs, officiating development, and provincial championships under the same national framework as Hockey PEI.
Regional players
- Sport PEI: Provincial sport organization in PEI providing funding and coordination across multiple amateur sports. A peer of Hockey PEI as a fellow provincial sport body in the same jurisdiction, with overlapping stakeholder relationships and government funding sources.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Hockey PEI social profiles
Digital presenceHockey PEI financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hockey PEI leadership team
Management profileNumber of profiles
Profiles16 records
Hockey PEI funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hockey PEI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hockey PEI
What does Hockey PEI do?
Hockey PEI is the provincial governing body for organized amateur hockey in Prince Edward Island. It regulates competition, certifies coaches and officials, sanctions tournaments and leagues, runs the High Performance Program for elite U14–U18 player development, and operates safe-sport infrastructure across approximately 8,000 members and 19 local Minor Hockey Associations. Revenue is generated through membership registration fees and program-specific fees such as the Sharp Shooters development program.
Is Hockey PEI a public or private company?
Hockey PEI is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Hockey PEI founded?
Hockey PEI was founded in 1975. It employs 1 to 10 people.
Where is Hockey PEI based?
Hockey PEI is headquartered in Charlottetown, Canada, in the North America region.
How does Hockey PEI make money?
Two revenue lines are on record. Membership Registration Fees are the primary driver. The others are program Fees.
Who are Hockey PEI's main competitors?
Broad incumbents on record are Hockey Alberta, Hockey British Columbia, Hockey Quebec, Hockey Canada and Hockey Ontario. Direct peers are Hockey Nova Scotia, Hockey Newfoundland & Labrador, Hockey New Brunswick and Hockey Manitoba. Sport PEI is listed as a regional player.
Does Hockey PEI have an API?
No public API is recorded for Hockey PEI.
What industry is Hockey PEI in?
Hockey PEI's product category is Amateur Sports Governance. Its primary akta.pro industry code is MPAKACAD, Amateur Sport Governing Bodies & Federations (National/Regional), with a secondary code of MPAKAFAE, Professional Sport Governing Bodies & League Sanctioning Authorities. Its NAICS code is 7112 and its SIC code is 7997.