Memorial Centre for Entrepreneurship

What Memorial Centre for Entrepreneurship does

The Memorial Centre for Entrepreneurship (MCE) is an academic unit embedded within Memorial University of Newfoundland, a public research university founded in 1925 and headquartered in St. John's, Newfoundland and Labrador, Canada. The Centre's stated mission is to inspire and enable students from all faculties and backgrounds at Memorial University to pursue entrepreneurship. It operates under the governance and branding of Memorial University and also markets itself under the doing-business-as name "Genesis Centre."

MCE does not appear to sell discrete commercial products or operate a proprietary technology platform; its "offerings" are programmatic in nature — entrepreneurship education, mentorship, and venture support services delivered to the Memorial University student and alumni community. The input contains no pricing model, no revenue mechanics, no customer segmentation, and no go-to-market motion; accordingly, the Centre is best understood as a cost-center-supported academic service rather than a revenue-generating business. Its reach is anchored by Memorial University's global alumni network of more than 100,000 graduates and its multi-campus footprint in Newfoundland and Labrador.

Strategically, the Centre functions as an on-campus convening point for student innovators, with recent institutional positioning around Memorial's centennial milestone and selective co-hosting of international student competitions (e.g., the 2026 MATE ROV World Championship at the Marine Institute). Its competitive position derives entirely from its institutional affiliation rather than from any commercial moat, and it should be evaluated as part of Memorial University's broader research and innovation mandate rather than as an independent investment vehicle.

Name

Memorial Centre for Entrepreneurship

Legal name

Memorial Centre for Entrepreneurship

Website

https://mun.ca

Company type

Private

Founded year

1925

Operating status

Operating

Short description

The Memorial Centre for Entrepreneurship is an academic unit within Memorial University of Newfoundland that supports student and graduate entrepreneurs across all faculties through programs, mentorship, and venture incubation, operating under the "Genesis Centre" brand from St. John's, Canada.

Ownership category

akta.pro rank

Product category

Entrepreneurship Education

NAICS

Business Schools and Computer and Management Training (6114), Colleges, Universities, and Professional Schools (61131), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Business Planning, Pitching & Competitions (Pitch Decks, Demo Days) (EDAMAHAB)

akta.pro secondary industries

Small Business & Entrepreneurship Community Education (EDAAAFAK), Marketing, Branding & Sales Skills (EDAMAHAG), Financial Literacy, Budgeting & Personal Finance (EDAMAHAE)

Keywords

• Entrepreneurship education
• Student entrepreneurship programs
• Startup incubation services
• Innovation support programs
• Venture development resources

Headquarters

HQ city

St. John's

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Core offering

The Memorial Centre for Entrepreneurship (MCE) is an academic unit within Memorial University of Newfoundland that inspires and enables students from all faculties and backgrounds to pursue entrepreneurship. It provides programs, mentorship, and resources to support student and graduate entrepreneurs in developing ventures, as also reflected by its operating name 'Genesis Centre'.

Differentiator

Problem solved

Functional benefit

Products and services

• Genesis Centre Entrepreneurship Programs

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights3 records

Direct peers

• Velocity (University of Waterloo): University of Waterloo's flagship entrepreneurship hub providing incubation, programs, and pitch competitions for student and graduate founders. Directly comparable as a Canadian university-based entrepreneurship center with cross-faculty programming.
• e@UBC (Entrepreneurship at UBC): University of British Columbia's entrepreneurship hub offering programs, mentorship, and pitch/demo-day events for student founders. Directly comparable as a Canadian university-based center supporting cross-faculty student entrepreneurship.
• ENGCOMP (Memorial University Faculty of Engineering): Memorial University's engineering capstone and design programs that often intersect with student entrepreneurship. Comparable as internal Memorial University programming that overlaps with the founder pipeline MCE supports.
• The Entrepreneurship Hatchery (University of Toronto): University of Toronto's student entrepreneurship program offering mentorship, pitch competitions, and venture support. Directly comparable as a Canadian university-embedded entrepreneurship center serving student founders across multiple faculties.
• Genesis Centre (Newfoundland & Labrador) ecosystem: The regional startup hub in Newfoundland and Labrador sharing the 'Genesis Centre' brand identity used by MCE. Comparable as a Newfoundland-focused entrepreneurship support organization with overlapping programs, mentors, and founders.
• Centre for Entrepreneurship and Innovation (UBC Okanagan): UBC Okanagan's entrepreneurship and innovation hub supporting student founders with mentorship, programs, and competitions. Comparable as a Canadian university-embedded entrepreneurship center, though smaller scale and on a different campus.

Emerging players

• Founder Institute: Global pre-seed accelerator running structured programs for aspiring founders across multiple chapters including Canada. Comparable as an entrepreneurship training and support program, though it is a standalone organization rather than a university department.

Broad incumbents

• Creative Destruction Lab (CDL): Seed-stage program for massively scalable science- and technology-based ventures affiliated with the Rotman School at the University of Toronto. Comparable as a Canadian university-linked entrepreneurship program, though CDL targets more advanced, high-venture-scale companies.
• The DMZ (Toronto Metropolitan University): One of Canada's largest university-affiliated startup incubators, offering programs, mentorship, and capital connections. Comparable as a Canadian university-anchored entrepreneurship hub, though operating at significantly larger scale and with broader geographic reach than MCE.

Regional players

• Innovation Factory (Hamilton): Regional startup accelerator supporting early-stage founders in the Hamilton area with mentorship and programs. Comparable as a Canadian entrepreneurship support organization, though serving a different geography than MCE's Newfoundland focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/memorial-university-of-newfoundland

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments3 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Memorial Centre for Entrepreneurship