Vaujany Station-Village

What Vaujany Station-Village does

Vaujany Station-Village is a French municipal mountain resort located in the commune of Vaujany, Isère department, Auvergne-Rhône-Alpes region, and operated as a Régie municipale SPIC (public industrial/commercial service) under the Mairie de Vaujany since 1 January 2006. The entity (legal name: Office de Tourisme de Vaujany) functions as a destination management and visitor-services platform rather than a traditional commercial company: it is VAT-exempt under article 256 B of the French General Tax Code, holds public-sector governance, and does not publicly disclose revenue. Its operating perimeter spans ski pass distribution for the broader Alpe d'Huez Grand Domaine (via partner SATA), French Ski School (ESF) lesson bookings, a year-round Sports & Leisure Centre (swimming pool, ice rink, bowling, spa, fitness), a municipal Children's Centre (Pôle Enfance) providing childcare from six months and children's clubs for ages 3–15 in summer and 3–11 in winter, the immersive Vaujany Museum (EMV), the EDF Hydrelec Museum, a media library of roughly 10,000 items, and the annual multidisciplinary Vaujany Festival.

The digital infrastructure layer consists of a trilingual (French/English/Dutch) website at vaujany.com, the reservation-sejour.vaujany.com booking engine for ski passes, activities, and accommodations, the explore.vaujany.com interactive map of activities, services, and trails, live webcams for slope and weather conditions, and native mobile applications on Apple Store and Google Play. Distribution combines a physical tourist office at 5 Place du téléphonique (open daily during the July 4–August 30 summer window 8:30–18:00), the online self-serve reservation platform, the SATA ski-pass reseller channel, and a network of accommodation partners spanning hotels (Le V****, Les Cîmes***), residences (Les Hauts de Vaujany, La Cascade – Les Epinettes), chalets, B&Bs, and rental agencies. Pricing is unit-based and seasonally tiered, with disclosed children's centre packages ranging from €16 (single afternoon) to €180 (six full winter days), and pushchair rentals from €5 to €40 per week.

The commercial model targets four primary visitor segments: families with children (the explicit primary segment, anchored by the Famille Plus label held continuously since 2009), winter sports enthusiasts, summer outdoor enthusiasts (hiking, mountain biking, via ferrata, climbing, trail running, fishing), and cultural tourists. Marketing relies on a multilingual content hub, active social channels (Facebook, YouTube, Instagram, LinkedIn, X), email newsletters, dedicated press kits and journalist contacts (Emeline Le Thomas, Stéphanie Lemasson at Linkscom), a downloadable documentation library of brochures and plans, and partner channels including Le Dauphiné Libéré and the Espace Alpe d'Huez consortium. Forward-looking commitments include a 2026 website redesign to achieve RGAA 4.1 accessibility compliance, formally declared on 24 November 2025, alongside continued renewal of the Famille Plus, Qualite Tourisme, Station Verte, and Station Classée Tourisme certifications.

Name

Vaujany Station-Village

Legal name

Office de Tourisme de Vaujany

Website

https://vaujany.com

Company type

Public

Founded year

2006

Operating status

Operating

Short description

Vaujany Station-Village is a French municipal mountain resort in Isère operated as a Régie municipale SPIC under the Mairie de Vaujany, serving families, winter sports enthusiasts, summer outdoor visitors, and cultural tourists within the Alpe d'Huez Grand Domaine ski area via a trilingual digital platform and on-site tourist office.

Ownership category

akta.pro rank

Product category

Mountain Resort and Tourism Services

NAICS

Skiing Facilities (713920), Fitness and Recreational Sports Centers (71394), Historical Sites (712120)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Winter Adventure & Mountain Resorts (Ski, Snowboard, Snow Activities) (THAAAAAK)

akta.pro secondary industries

Nordic & Cross-Country Centers (XC Skiing, Biathlon, Snowshoe Trails) (THAAAJAE), Snow Tubing, Sledding & Winter Fun Parks (THAAAJAG)

Keywords

• Mountain resort services
• Ski area access
• Family tourism
• Alpine vacation packages
• Cultural attractions

Headquarters

HQ city

Vaujany

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Pricing tiers

Distribution channels4 records

Marketing channels7 records

Core offering

Vaujany Station-Village is a family-oriented mountain resort that provides ski passes, ski school (ESF), and access to the Alpe d'Huez Grand Domaine ski area in winter, alongside a year-round Sports & Leisure Centre (swimming pool, ice rink, bowling, spa). It also delivers a dedicated Children's Centre (Pôle Enfance) offering childcare from 6 months, cultural attractions (Vaujany Museum, EDF Hydrelec Museum, media library), summer outdoor activities, and the annual Vaujany Festival, supported by an online reservation platform, interactive map, and mobile apps.

Product overview

Vaujany Station-Village is a family-oriented mountain resort in Isère, France, offering a comprehensive tourism ecosystem rather than a traditional tech product. The core offering includes ski passes and ski school (ESF) for the Alpe d'Huez Grand Domaine ski area, plus a year-round Sports & Leisure Centre with swimming pool, ice rink, bowling, and spa. Family services feature a dedicated Children's Centre (Pôle Enfance) with childcare from 6 months and ski + childcare packages. Cultural attractions include the immersive Vaujany Museum (EMV), EDF Hydrelec Museum, and Media Library with 10,000+ items. Summer activities span the Espace Nature et Loisirs du Collet for outdoor recreation, plus the annual Vaujany Festival multidisciplinary arts event. Digital services include an interactive map (explore.vaujany.com) and mobile apps for iOS and Android. Accommodation booking is managed through an external reservation platform (reservation-sejour.vaujany.com).

Differentiator

Problem solved

Functional benefit

Brands

• Espace Alpe d'Huez: Ski area partnership connecting Vaujany with the greater Alpe d'Huez Grand Domaine ski resort.
• Vaujany Festival
• Espace Musée de Vaujany (EMV)
• EDF Hydrelec Museum

Products and services

• Ski Passes (Forfaits) Ski pass products for the Alpe d'Huez Grand Domaine ski area, including winter and summer lift passes available for purchase through the online reservation platform. Targeted at skiers, snowboarders, and summer visitors to the resort.
• Ski School (ESF) French Ski School (École du Ski Français) lessons for all ages and skill levels, from beginner to advanced, offered in partnership with ESF. Targeted at winter sports visitors to Vaujany.
• Sports & Leisure Centre (Pôle Sports & Loisirs) Year-round leisure facility featuring swimming pool, ice rink, bowling alley, spa (Le Spa de La Fare), and fitness room. Targeted at resort visitors throughout the year.
• Children's Centre (Pôle Enfance) Municipal childcare facility offering day-care for children from 6 months to 4 years, plus children's club for ages 3-15 in summer and 3-11 in winter, with ski and childcare packages. Targeted at families visiting Vaujany.
• Vaujany Museum (Espace Musée de Vaujany - EMV) Immersive discovery museum featuring interactive installations about local geology, wildlife, flora, history, and a flight simulator, located in the Saphir building. Targeted at cultural visitors and families.
• EDF Hydrelec Museum Museum dedicated to hydroelectricity history, located at the Grand'Maison hydroelectric site (the most powerful in France), open May to September annually. Targeted at cultural and educational visitors.
• Media Library (Médiathèque) Free public library in the Saphir building offering approximately 10,000 items including books, comics, DVDs, audiobooks, board games, and internet access. Targeted at resort visitors and local residents.
• Vaujany Festival Annual multidisciplinary arts festival held at the open-air amphitheatre at Le Collet, featuring street art, circus, magic, theatre, music, and comedy performances. Targeted at cultural tourists and resort visitors; 7th edition in 2026.
• Espace Nature et Loisirs du Collet Multi-activity nature area at altitude accessible by free shuttle or foot, featuring water play areas, picnic spaces, hiking trails, and a festival amphitheatre. Targeted at summer outdoor visitors and families.
• Ski Domain Ski area including Alpine skiing (pistes, snowpark, slalom stadium), cross-country skiing, pedestrian routes, and off-piste areas within the Alpe d'Huez Grand Domaine. Targeted at winter sports visitors.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Les Arcs: Established French Alpine ski resort in Savoie with year-round activities, ski school partnerships, and a comparable dual winter/summer product structure.
• Avoriaz: Family-focused, car-free French Alpine ski resort with a strong family positioning — the most direct competitive analogue to Vaujany's Famille Plus strategy and multi-activity village concept.
• Les 2 Alpes: Mid-size French Alpine ski resort operating its own municipal/OT-style tourism infrastructure with similar year-round mountain sports positioning. Closely comparable scale, customer segments, and dependence on the broader Isère ski ecosystem.
• Risoul: Smaller French Alpine ski resort with a family orientation and similar municipal-style tourism operation. Comparable in scale and in its reliance on a connected larger ski domain.
• Orcières-Merlette: Mid-size French Alpine ski resort with a strong family and beginner positioning, comparable municipal tourism governance and similar size envelope to Vaujany.
• Office de Tourisme d'Alpe d'Huez: The larger sister destination within the same Alpe d'Huez Grand Domaine ski area; directly comparable operating model but at a significantly larger scale, making it the natural benchmark for Vaujany's growth path.
• Flaine: Family-friendly French Alpine ski resort in Haute-Savoie with comparable integrated ski + leisure + cultural offering and similar target customer mix.

Broad incumbents

• Compagnie des Alpes: Largest operator of ski resorts and leisure destinations in France. Operates multiple major ski areas under concession; a broad incumbent that sets competitive benchmarks on lift operations, snowmaking, and yield management.

Others

• ESF (École du Ski Français): National French ski school operator partnering with Vaujany for on-site lessons. Defines much of the ski-school customer experience and is a structural ecosystem dependency for the destination.
• SATA (Société d'Aménagement de Tourisme et d'Activités): Lift operator for the Alpe d'Huez Grand Domaine ski area and a direct commercial partner for Vaujany's ski pass distribution. Critical ecosystem participant rather than competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/vaujanystation
• YouTubeyoutube.com/user/Station2Vaujany
• Facebookfacebook.com/vaujanystationvillage
• LinkedInlinkedin.com/company/vaujany
• Instagraminstagram.com/vaujanystation

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vaujany Station-Village