Videocon d2h

Name

Videocon d2h

Legal name

Dish TV India Limited

Website

https://d2h.com

Company type

Public

Founded year

2007

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Satellite Television (DTH) Subscription Services

NAICS

Satellite Telecommunications (5174), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Satellite Telecommunications (51741)

SIC

Cable & Other Pay Television Services (4841)

akta.pro primary industry

Satellite DTH Pay-TV Operators (MPABAGAB)

akta.pro secondary industries

Satellite Video & Media Distribution (DTH, Contribution/Distribution, Occasional Use) (HDAIAJAG), Pay-TV Value-Added Services (DVR, VOD, TV Everywhere, Apps) (MPABAGAG), Set-Top Box, CPE & Home Video Distribution Hardware (STB/Gateways/Remotes) (MPABAGAI), Direct-to-Consumer (DTC) Network/Studio Streaming Channels (MPABAHAG)

Keywords

• Satellite television service
• Direct-to-home broadcasting
• Subscription TV packages
• Set top box hardware
• OTT streaming platform

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales, Operations, Personnel

Revenue model

1. DTH Subscription Services: Monthly and yearly subscription recharges for DTH television services including SD and HD channel packages, regional combos, and active value-added services. Customers pay advance recharges to maintain service and access channels under their subscribed plans.
2. Pay-Per-View (Zeeplex): Pay-per-view movie service for new movie releases where customers book showings at specific time slots (8 shows daily) and pay per movie viewing.
3. Box Service Plan (Extended Warranty): Annual warranty extension plans for set top boxes offered at Rs.142-153 for first year with auto-renewal at Rs.100 per year, providing free STB swapping and technician visits.
4. Hardware Sales: Sale of set top boxes (SD, HD), d2h Stream, d2h Magic devices, and accessories. Boxes sold at varying price points from Rs.399 (introductory d2h Magic) to Rs.3,999 (d2h Stream).
5. Value-Added Services (Active Services): Subscription add-ons including Movies Active, Kids Active, Fitness Active, Comedy Active, devotional channels, regional packs, and sports packages at additional monthly costs.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Videocon d2h is a Direct-to-Home (DTH) satellite television subscription service operated under Dish TV India Limited, delivering over 700 channels and services (including 60+ HD channels) to Indian households via satellite platforms NSS-6, SES-8, GSAT-15, and ST-2. The offering includes SD and HD set-top boxes, the d2h Stream Android-based smart box, the d2h Magic streaming device, subscription plans, value-added active services, pay-per-view movies through Zeeplex, and the Watcho OTT streaming platform.

Product overview

d2h (Videocon d2h, now merged with Dish TV India Limited) is a Direct-to-Home (DTH) television service provider in India offering satellite TV broadcasting with a portfolio of over 650 channels including SD and HD options. The core offering consists of DTH service with set-top boxes (SD, HD, and Android-based d2h Stream), complemented by streaming solutions (d2h Magic, d2h Magic Voice Enabled) that bridge traditional TV with OTT content from platforms like Watcho, Amazon Prime Video, Zee5, and YouTube. The product ecosystem includes subscription plans (D2H Recommended Combo, Addons, FTA, A-la-Carte), value-added Active Services across lifestyle, entertainment, devotional, and regional categories, the Watcho OTT platform for original content streaming, Zeeplex pay-per-view movie service, and the D2H Infinity mobile app. Voice control is enabled through Amazon Alexa skill and built-in Google Assistant on d2h Stream devices. Additional services include Box Service Plan for extended warranty, Quick Recharge for online payments, Corporate Connection for business customers, and Second Connection for multi-TV households.

Differentiator

Problem solved

Functional benefit

Brands

• d2h Magic: Content streaming device enabling access to OTT apps like ZEE5, Watcho, ALTBalaji, and Hungama Play on existing d2h set top boxes
• d2h Stream
• Watcho
• Dish Infra Services Private Limited

Quantifiable outcome

• 5X better picture quality compared to standard cable television
• +1 more outcomes

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability5 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• Google (Android TV)coreTechnology or Integration · 12 March 2020d2h Stream uses Android TV 9.0 OS by Google, providing access to Google Play Store, built-in Google Assistant, and Chromecast functionality. This partnership enables OTT streaming capabilities and smart TV features on d2h set top boxes.
• Amazon (Alexa)coreTechnology or Integration · 12 March 2020Integration of Alexa voice assistant in d2h Magic voice-enabled kit and d2h Stream remote control. Allows voice commands for content discovery, account access, cab booking, news, recipes, and program reminders through Alexa-enabled devices.
• WatchocoreTechnology or Integration · 20 August 2019Home-grown OTT platform of Dish TV India Limited available on d2h Magic devices, offering original shows, web series, and streaming content integrated with the DTH experience.
• Songdew TVcoreStrategic or Co-development PartnerMusic television channel partnership for the 'Singing Star' talent hunt program and ongoing music content. Includes Songdew TV channel 278 and collaborative talent discovery initiatives.
• Lowe LintascoreGTM or Marketing PartnerAdvertising agency responsible for creating major brand campaigns including the 'Direct to Heart' brand positioning campaign and new TV commercial targeting rural markets.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Dish TV India Limited: Sister brand under the same parent Dish TV India Limited that operates d2h post-merger. Offers identical DTH service categories and has subsumed d2h's operations, making it the closest comparable by business model, content offering, and customer base.
• Sun Direct: Indian DTH operator backed by Sun TV Network and Astro Group, providing satellite TV services across South and rest of India. Competes with d2h in the DTH market with similar subscription-based model and channel packaging.
• Tata Play (formerly Tata Sky): India's largest DTH operator by subscriber base, offering satellite TV services with similar SD/HD channel packages, set-top boxes, and OTT integration (Tata Play Binge). Directly competes with d2h in the same Indian DTH market with comparable business model and value proposition.
• DD Free Dish (Doordarshan): India's free-to-air DTH platform operated by public broadcaster Prasar Bharati. While not a direct paid-TV competitor, it competes with d2h in the same satellite TV distribution category, particularly in tier 3/4 markets where price sensitivity is high.
• Airtel Digital TV (Bharti Airtel): Major Indian DTH operator owned by Bharti Airtel, offering satellite TV services with Xstream set-top boxes integrating OTT platforms. Competes directly with d2h and benefits from cross-selling via Airtel's mobile and broadband customer base.
• Watcho (Direct Competitor Brand): Owned by Dish TV India Limited but functions as a standalone OTT competitor in the Indian streaming market. Comparable to Disney+ Hotstar, ZEE5, SonyLIV in short-form and original web series content targeting Tier 2/3 audiences.

Broad incumbents

• DEN Networks: Indian cable TV and broadband operator providing multi-system operator services. Competes with d2h in the pay-TV distribution space, particularly in northern and western Indian markets where cable has strong penetration.
• Reliance JioFiber / JioTV+: Reliance Jio's fiber broadband with bundled JioTV+ offering streaming aggregation including live TV channels. Competes with d2h by combining broadband, OTT, and linear TV in converged bundles, leveraging Jio's massive telecom subscriber base.
• Hathway Cable & Datacom: Major Indian cable TV and broadband operator, partially owned by Reliance. While cable-based rather than satellite, competes with d2h for pay-TV subscribers in urban markets with combined broadband offerings.

Emerging players

• Times Network / MX Player: Indian OTT/video platform competing with Watcho for ad-supported video-on-demand audiences. Represents the OTT competitive landscape that is eroding traditional DTH viewership, relevant to d2h's strategic positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/officiald2h
• Facebookfacebook.com/officiald2h
• Instagraminstagram.com/d2h_official/?hl=en

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Videocon d2h