What Fruandes does

Fruandes is a Colombian agro-industrial company founded in 2002 that produces certified organic dried fruits, organic cane sugar, and value-added fruit products sourced from a network of more than 350 small-scale farmer families and 74 association members across six Colombian departments (Tolima, Huila, Nariño, Cauca, Antioquia, and Cundinamarca). The company operates a hot-air dehydration facility at its headquarters in Ibagué, Tolima, supplemented by farmer-owned processing assets including the Asoopromac cane sugar mill in Huila, and applies full byproduct utilization in which fibrous residues are burned as boiler fuel and returned to fields as fertilizer. Its core product portfolio comprises seven organic SKUs — banana, mango, pineapple, dragon fruit (pitahaya), goldenberry (uchuva), cocoa, and cane sugar (panela) — each processed at origin with washing, peeling, slicing/coring, dehydration, cooling, and packaging steps, plus two value-added lines (Fruit Bites and Organic Jams/Mermeladas). All production is 100% organic and fair-trade certified, with additional USDA Organic, EU Organic, Kosher, and Colombian regulatory certifications held.

The company generates revenue through two streams: direct sale of branded dried-fruit and cane-sugar products to consumers and businesses, and supply of organic raw materials to food-industry manufacturers. Internationally, Fruandes exports to Canada, Italy, France, Netherlands, Sweden, Switzerland, Japan, and the United States; domestically, it sells directly within Colombia to health- and conscious-market consumers. The ownership group consists of three partners — co-founders Hugo Ciro and Giovanni Porras, and Javier Vasquez, who joined as a project manager and became a partner/shareholder in 2012 — with no disclosed venture, private-equity, or institutional capital, no parent company, and no subsidiaries. Headcount stands at 75 staff, 70% of whom are women. Revenue, pricing, and contract terms are not publicly disclosed.

Name

Fruandes

Legal name

Fruandes

Website

https://fruandes.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

51–100 employees

Short description

Fruandes is a Colombian agro-industrial company that produces and exports certified organic dried fruits, organic cane sugar, and value-added fruit products sourced from 350+ small-scale farmer families across six Colombian departments to B2C and B2B customers in 8+ countries.

Ownership category

akta.pro rank

Product category

Organic Dried Fruits

NAICS

Dried and Dehydrated Food Manufacturing (311423), Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114), Cane Sugar Manufacturing (311314), Snack Food Manufacturing (31191)

SIC

Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Canned, Fruits, Veg, Preserves, Jams & Jellies (2033), Sugar & Confectionery Products (2060)

akta.pro primary industry

Dried Fruit & Fruit Snacks Manufacturing (AFAKAIAL)

akta.pro secondary industry

Fruit Snacks & Dried Fruit (CRADABAJ)

Keywords

• Organic dried fruits
• Fair trade foods
• Tropical fruit processing
• Organic cane sugar
• Agro-industrial products

Headquarters

HQ city

Ibagué

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Organic Dried Fruit Products: Sale of organic dried fruits (banana, pineapple, mango, dragon fruit, goldenberry, cocoa) directly to consumers and businesses. Products include dried fruit, fruit bites (dried banana with other fruit flavors), and marmalades sweetened with organic cane sugar. Revenue generated through export sales to international markets and domestic Colombian sales.
2. Organic Cane Sugar: Production and sale of organic cane sugar processed entirely in the field by farmer associations. The sugar is harvested year-round and processed through the association's own mill.
3. Raw Material Supply: Supply of organic raw materials to food industry customers. Products include dried fruits and organic cane sugar sold as ingredients to manufacturers and food companies.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Fruandes is a Colombian agro-industrial company that produces and exports organic dried fruits (banana, cocoa, mango, dragon fruit, goldenberry, pineapple), organic cane sugar (panela), fruit bites, and organic jams sourced from small-scale farmer families across six Colombian departments. Products are processed at the company's facility in Ibagué using hot-air dehydration and traditional cane sugar milling, with full byproduct utilization. The portfolio serves both direct consumer markets internationally and food-industry customers seeking organic raw materials.

Product overview

Fruandes is a Colombian agro-industrial company that produces organic dried fruits and related products. The core product portfolio consists of seven organic dried fruit products: Banana, Cocoa, Mango, Dragon Fruit (Pitahaya), Cane Sugar (Panela), Goldenberry (Uchuva), and Pineapple. These are sourced from small-scale farmer families across six departments in Colombia and processed at the company's facility in Ibagué. Additionally, Fruandes offers two value-added product lines: Fruit Bites (dehydrated banana combined with a second fruit in flavors like Pitahaya, Uchuva, Mango, and Pineapple) and Organic Jams (Mermeladas) sweetened with their own organic cane sugar. All products are 100% organic and Fair Trade certified.

Differentiator

Problem solved

Functional benefit

Products and services

• Organic Dried Banana Organic dried banana slices produced from bananas grown in the Tolima region of Colombia at elevations between 1,100m and 1,800m above sea level. The bananas are harvested, washed, peeled, sliced, dehydrated, cooled, and packaged with no additives.
• Organic Dried Cocoa Organic cocoa beans and nibs sourced from farmers in the Antioquia region of Colombia. The product involves post-harvest fermentation, drying, and manual fractioning processes.
• Organic Dried Mango Organic dried mango slices produced from mangoes grown in the Cundinamarca region around Alto Magdalena at altitudes up to 1,000m above sea level. Harvested twice yearly with high season between January and March.
• Organic Dried Dragon Fruit (Pitahaya) Organic dried dragon fruit (pitahaya) produced from fruits grown in the Huila region of Colombia between 1,200m and 2,000m above sea level near Palestina. The cactus fruit is harvested twice yearly, selected, washed, peeled, cut, and dehydrated in hot air drying ovens.
• Organic Cane Sugar (Panela) Organic cane sugar (panela) produced in the Huila region of Colombia between 1,300m and 1,650m above sea level near San Agustín. The product is entirely processed in the field using a traditional cane sugar mill with evaporation, filtering, and boiling processes.
• Organic Dried Goldenberry (Uchuva) Organic dried goldenberry (uchuva) sourced from Nariño, Colombia, grown at altitudes between 1,900m and 3,000m above sea level. The fruit is hand-picked, washed, disinfected, and dehydrated. Approximately 100 fresh goldenberries are needed for 100g of dried product.
• Organic Dried Pineapple Organic dried pineapple produced from pineapples grown by farmers in the Cauca department around Santander de Quilichao. The fruit is washed, peeled, cored, cut into small wedges, and dehydrated. Approximately 1.5 pineapples are in 100g of dried product.
• Fruit Bites Organic dried fruit snacks made from dehydrated banana combined with a second organic dried fruit to create exotic flavors with a soft and delicious texture. Available flavors include Banana and Pitahaya, Banana and Uchuva, Banana and Mango, and Banana and Pineapple.
• Organic Jams (Mermeladas) Organic fruit jams made from organic fruit and sweetened with organic cane sugar (panela), free of additives and preservatives. Available flavors include Banana, Uchuva, Mango, and Pineapple.

Quantifiable outcome

• 350 farmer families supported with sustainable income
• +3 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Fundación BancolombiacoreStrategic or Co-development PartnerFundación Bancolombia partners with Fruandes on the Cacao Project in Urabá, Antioquia. The foundation provides support and resources to help Fruandes strengthen small-scale farmer associations, achieve organic certification, and create a sustainable cacao cultivation ecosystem. Fruandes added a social worker and two agricultural engineers to their team specifically for this project, with organizational, technical, and financial education support provided to participating associations.
• CBC NewsminorOthersCBC News covered Fruandes in the segment 'Growing opportunity: Colombian fruit firm looks beyond war with some help from Canada', providing international media exposure for the company's operations and impact.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/fruandes
• LinkedInlinkedin.com/company/fruandes

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fruandes