Groov-e
Groov-e is a UK consumer electronics brand (est. 2009, operated by Electronics247 Limited) selling audio devices, wireless chargers, phone accessories, pet tech, and well-being hardware directly via its e-commerce site and through 20+ UK retailers including Amazon, Argos, Currys, and Tesco.
- Company typePrivate
- Founded2009
- HeadquartersMiddlesex, Canada
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Groov-e does
Groov-e is a UK-based consumer electronics brand owned and operated by Electronics247 Limited, a private limited company registered in England (company number 6352669). Founded in 2009 and headquartered in Ruislip, Middlesex, the brand sells a broad portfolio of audio products (wireless earbuds including ANC-equipped Vibe Buds and Sound Buds, portable Bluetooth speakers, soundbars, DAB radios, DVD and cassette players), wireless charging solutions (Qi and MagSafe-compatible power banks, multi-device charging stations, LED lamps with integrated charging), accessories (USB-C/Lightning cables, chargers, screen protectors, phone cases, PC peripherals), and adjacent categories including smart pet tech (Tuya-app-connected feeders and water fountains), children's electronics (cameras, sleep trainer clocks), and well-being hardware (LED skincare masks, sleep sound machines, handheld fans, recovery/therapy devices). Underlying technology is consumer-grade rather than proprietary: Bluetooth 5.0 wireless connectivity, Qi and magnetic (MagSafe-compatible) wireless charging up to 15W, Active Noise Cancellation in earbuds, and third-party IoT integration via the Tuya platform for smart products. No patents, proprietary models, or AI/ML capabilities are disclosed.
Groov-e firmographics
Firmographics- Name
- Groov-e
- Legal name
- Electronics247 Limited
- Website
- https://groov-e.co.uk
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Groov-e is a UK consumer electronics brand (est. 2009, operated by Electronics247 Limited) selling audio devices, wireless chargers, phone accessories, pet tech, and well-being hardware directly via its e-commerce site and through 20+ UK retailers including Amazon, Argos, Currys, and Tesco.
- Ownership category
- akta.pro rank
Groov-e industry classification
Industry- Product category
- Consumer Electronics
- NAICS
- Electronics and Appliance Retailers (4492)
- SIC
- Household Audio & Video Equipment (3651), Electronic Components & Accessories (3670), Electric Housewares & Fans (3634)
- akta.pro primary industry
- Headphones & Personal Audio Retail (Earbuds, ANC, DACs) (CRACAEAG)
- akta.pro secondary industries
- Big-Box Electronics Accessories & Consumables Retail (CRACAAAK), Cables, Connectors & Wiring Harnesses Retail (CRACAKAE), Tech & Utility Accessories (Phone Cases, Watch Bands, Key Holders) (CRAAAJAK)
Keywords
Where Groov-e is headquartered
LocationHeadquarters
- HQ city
- Middlesex
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Groov-e business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Consumer Electronics Product Sales: Revenue generated from direct sales of consumer electronics products including headphones, wireless speakers, soundbars, clock radios, power banks, phone accessories, and other gadgets through e-commerce and retail channels. Products are sold as one-time purchases with free standard delivery on all orders.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | One-time purchase products across all categories |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Groov-e product offering
Product offeringCore offering
Groov-e designs, supplies, and sells consumer electronics under its own brand, including wireless earphones, headphones, portable speakers, soundbars, DAB radios, DVD/MP3/cassette players, wireless charging products, smartphone and PC accessories, kids' electronics, and smart pet tech. Products are backed by a 12-month warranty and distributed through its own e-commerce site and major UK retailers.
Product overview
Groov-e is a UK-based consumer electronics brand offering a diverse portfolio of audio, smart home, accessories, and wellness products. The product lineup includes soundbars (SOUNDBAR 75), portable wireless speakers (WAVE GLOW, WAVE SPARK), true wireless earbuds (SOUND BUDS, VIBE BUDS), wireless charging solutions (ASTRA lamp/speaker/charger, IRIS smartphone holder, 4-in-1 charging station ASTERIA), smart pet tech (Wi-Fi pet feeder, water fountain), well-being products (SERENITY sleep aid, COOLA AIRMAX handheld fan), PC accessories (keyboards, mice, monitor mounts), phone cases, charging cables and adapters, and various audio devices (DVD players, MP3 players, DAB radios, cassette players). The products are primarily distributed through major UK retailers and the company's own e-commerce platform.
Differentiator
Problem solved
Functional benefit
Products and services
- 75W Compact Bluetooth Soundbar (SOUNDBAR 75) A 75W compact soundbar with Bluetooth connectivity, super bass feature, optical cable included, and remote control for TV audio enhancement.
- Portable Wireless Speaker 10W (WAVE GLOW) A 10W portable wireless speaker with powerful sound, stunning visuals, and ultimate portability for parties and on-the-go use.
- Portable Wireless Speaker 5W (WAVE SPARK) A compact 5W portable wireless speaker combining powerful sound with portability for on-the-go audio experience.
- True Wireless Earphones with Portable Charging Case (SOUND BUDS) True wireless earphones with portable charging case, featuring easy music control and voice assistant access for seamless listening.
- Active Noise Cancelling True Wireless Earbuds (VIBE BUDS) True wireless earbuds with Active Noise Cancelling (ANC) technology, clear calls, 15 hours wireless audio playback, and touch control.
- 4-in-1 Wireless Charging Station with Alarm Clock (ASTERIA) A multifunctional wireless charging station that charges smartphones, earphones, and Apple Watch simultaneously, featuring an alarm clock with LED display.
- 10,000mAh Portable Magnetic Wireless Charger (POWERBANK 10000M) A 10,000mAh magnetic wireless power bank with USB-C port, fast charge capability, and MagSafe compatibility for on-the-go charging.
- 5,000mAh Portable Charger (POWERBANK 5000) A compact 5,000mAh power bank with 3 charging ports (2 USB-A and 1 USB-C) and lithium polymer battery for multiple device charging.
- Dual USB-C & USB-A Charger 65W (WALL CHARGER) A 65W GaN technology wall charger for fast charging laptops, MacBooks, and various devices with dual USB-C and USB-A ports.
- Dual USB-A Car Charger 15W A car charger with dual USB-A ports offering 15W power output for simultaneous charging of multiple devices while driving.
- USB-C & USB-A Car Charger 20W A dual port car charger with 20W output for simultaneous charging of USB-A and USB-C devices.
- 100W USB-C to USB-C Braided Cable 2M A 2 metre braided USB-C to USB-C cable for 100W high-speed fast charging, suitable for laptops, tablets, and smartphones.
- USB-C to USB-A Braided Cable 1M A 1 metre braided USB-C to USB-A cable supporting 2.4 AMP charge and sync functionality.
- MFI Lightning to USB-A Cable 1M An MFi-certified Lightning cable for reliable high-speed charging of Apple devices with colourful beads for personalization.
- USB-C to 3.5mm AUX Adaptor 10CM A USB-C male to 3.5mm AUX female adaptor for connecting USB-C devices to headphones or speakers with traditional 3.5mm jack.
- Smart Wi-Fi Pet Feeder A smart pet feeder for cats and small dogs that allows scheduling up to 10 meals per day via the Tuya app, with airtight storage and personalized meal call features.
- Pet Water Fountain A pet water fountain with 24/7 ultra-quiet water flow, 4-layer filtration system, 2L BPA-free tank, and USB-A connectivity for continuous hydration.
- Sleep Trainer Alarm Clock (KIDZ) A children's digital alarm clock with sleep trainer functionality, adjustable brightness, 6 alarm sounds, and moon/stars display for peaceful bedtime routines.
- Sleep Aid Sound Machine (SERENITY) A sleep aid sound machine with 6 soothing sounds and timer function for creating a restful environment during bedtime.
Quantifiable outcome
- VibeBuds true wireless earphones with charging case provide up to 8 additional hours of music playback
Companies that use Groov-e
Customer profileSegments3 records
Ideal customer profiles4 records
Groov-e technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
Groov-e partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Rashmian LtdcoreRashmian Ltd is the trade partner for Groov-e, facilitating wholesale distribution of products. The company also has Rashmian EU Ltd as an authorized EU representative based in Ireland at Robwyn House, Suite 3E, Corraintra, Castleblayney, Co. Monaghan, Ireland.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Groov-e competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Groov-e social profiles
Digital presenceGroov-e financial estimates
Financial estimateRevenue estimate
Valuation estimate
Groov-e leadership team
Management profileNumber of profiles
Profiles1 record
Groov-e funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Groov-e M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Groov-e
What does Groov-e do?
Groov-e designs, supplies, and sells consumer electronics under its own brand, including wireless earphones, headphones, portable speakers, soundbars, DAB radios, DVD/MP3/cassette players, wireless charging products, smartphone and PC accessories, kids' electronics, and smart pet tech. Products are backed by a 12-month warranty and distributed through its own e-commerce site and major UK retailers.
Is Groov-e a public or private company?
Groov-e is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Groov-e founded?
Groov-e was founded in 2009. It employs 11 to 50 people.
Where is Groov-e based?
Groov-e is headquartered in Middlesex, Canada, in the North America region.
How does Groov-e make money?
One revenue line is on record: consumer Electronics Product Sales.
Does Groov-e have an API?
No public API is recorded for Groov-e.
What industry is Groov-e in?
Groov-e's product category is Consumer Electronics. Its primary akta.pro industry code is CRACAEAG, Headphones & Personal Audio Retail (Earbuds, ANC, DACs), with a secondary code of CRACAAAK, Big-Box Electronics Accessories & Consumables Retail. Its NAICS code is 4492 and its SIC code is 3651.