Treeline Construction

What Treeline Construction does

Treeline Construction is a family-owned custom deck and outdoor living construction company headquartered in Anchorage, Alaska. Founded in 1999 by Jeannine and Derrick Jabaay (originally as a landscaping business), the company was acquired in 2020 by long-time employee Jason DeLong and his wife Jocinda, who have continued operating it as a family-owned business. Treeline specializes in custom design-build projects with a core focus on decks — both composite (Trex) and wood (Ipe) — complemented by docks, railings, pergolas, exterior refresh services, and commercial outdoor structures. The company holds TrexPro Platinum tier designation within Trex's contractor network and maintains partnerships with NADRA, Rock Solid Piles, and Feeney.

The company generates revenue through project-based, fixed-price contracts with a consultative three-step sales process: ballpark estimate via phone, on-site visit for measurement, and detailed itemized bid with 2D renderings offering multiple material tiers. Pricing is fully quote-based with no public pricing list. Treeline serves both primary residential homeowners and secondary commercial clients (condos, HOAs, hotels), operating across 11 Southcentral Alaska cities including Anchorage, Eagle River, Wasilla, Palmer, and Kenai. Marketing channels include the company's Squarespace-hosted website with project galleries, SEO for local Alaska deck builder searches, and an active Houzz profile with over 1,000 likes.

Operationally, Treeline employs in-house carpenters (workforce band of 11-50) and operates year-round, building custom outdoor structures engineered for Alaska's climate using premium materials and providing warranties on labor and craftsmanship. The company functions as a traditional service-based regional contractor rather than a technology platform, with no disclosed software products, AI capabilities, APIs, or proprietary digital systems.

Name

Treeline Construction

Legal name

Treeline Construction

Website

https://alaskatreeline.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Treeline Construction is a family-owned custom deck and outdoor living construction company in Anchorage, Alaska, serving residential and commercial clients across 11 Southcentral Alaska cities with composite and wood decks, docks, railings, and design-build services.

Ownership category

akta.pro rank

Product category

Deck Construction Services

NAICS

Residential Building Construction (2361)

akta.pro primary industry

Deck Design & New Deck Construction (HSAIAJAE)

akta.pro secondary industries

Deck Construction & Replacement (HSAPALAA), Residential Design-Build & Renovation-Integrated Builders (IMAFABAE), Outdoor Railing, Guardrail & Balustrade Installation/Repair (HSAIAJAI)

Keywords

• Custom deck building
• Outdoor construction
• Deck contractor services
• Residential construction
• Commercial deck building

Headquarters

HQ city

Anchorage

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Deck Construction: Project-based revenue from designing and building custom outdoor living spaces including composite decks, wood decks, docks, railings, pergolas, and exterior refresh projects. Revenue generated through fixed-price contracts with customers selecting from multiple material and design options.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Treeline Construction designs and builds custom outdoor living structures including composite and wood decks, docks, railings, pergolas, and exterior refresh projects for residential and commercial clients across Alaska. The company delivers end-to-end design-build services using premium materials such as Trex composite and Ipe wood, with in-house carpenters handling every project from concept and 2D renderings through installation. Operations are consultative, starting with a phone-based ballpark estimate, followed by an on-site visit and a detailed itemized bid with multiple material price points.

Product overview

Treeline Construction is a custom deck and outdoor living construction company offering a portfolio of integrated services centered on deck building. The core offerings include Composite Decks and Wood Decks as primary product categories, complemented by Docks and Railing systems. Additional value-added modules include Deck Accessories (lighting, privacy walls, flower boxes), Exterior Refresh services, and Pergolas & Accessory Roofs. The company also serves commercial clients through Commercial Projects and provides end-to-end Custom Design Build services ranging from framing-only to total design. The company operates as a service-based custom contractor rather than a software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Composite Decks Low-maintenance composite decking using premium materials such as Trex, offering durability and wood-like warmth without upkeep, built to withstand Alaska's seasonal conditions. Targeted at residential homeowners and commercial property owners.
• Wood Decks Custom wood decks featuring natural warmth and classic appeal, built with traditional craftsmanship and premium woods such as Ipe for timeless backyard installations. Targeted at residential homeowners.
• Docks Waterfront docks built for durability and scenic design, blending functionality with aesthetic appeal for Alaska waterfront properties. Targeted at waterfront residential and commercial property owners.
• Railing Deck railings available in various materials and finishes, providing safety and structural integrity with style options including cable, glass, and custom designs. Targeted at deck and dock owners.
• Exterior Refresh Front entry and exterior home upgrades including siding, front porches, and facelifts to enhance curb appeal. Targeted at residential homeowners seeking exterior improvements.
• Pergolas & Accessory Roofs Open-air shade structures providing partial shelter, architectural interest, and a focal point for outdoor living spaces. Targeted at residential and commercial property owners.
• Commercial Projects Multi-level deck projects, commercial walkways, and scenic viewing platforms for condo associations, HOAs, hotels, and commercial properties. Targeted at commercial property managers and associations.
• Custom Design Build Full-service design and construction from concept to completion, tailored to unique customer visions for one-of-a-kind outdoor escapes. Targeted at residential homeowners with custom outdoor living requirements.

Quantifiable outcome

• Decades of beauty without maintenance with composite deck materials

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• TrexPro (Platinum Tier)coreStrategic or Co-development PartnerTrexPro Platinum tier designation indicates elite status in Trex's contractor network. Allows use of Trex brand in marketing, access to premium Trex composite decking materials, and preferred positioning for deck projects. Customers can specifically request Treeline for Trex deck installations.
• NADRA (North American Deck and Railing Association)minorChannel Partner/ Reseller/ DistributorProud member of NADRA, the industry trade association for deck and railing professionals. Membership provides industry standards compliance, professional certification pathways, and industry networking opportunities.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Others

• Trex Company: Leading manufacturer of composite decking and railing and operator of the TrexPro contractor network that Treeline participates in. Comparable as a strategic partner and adjacent player in the same outdoor living value chain rather than a direct competitor.
• AZEK Company (TimberTech): Public building products manufacturer of TimberTech composite decking and related outdoor living products. Comparable as a competing materials ecosystem with pro-builder programs paralleling Trex's network.
• Feeney: Manufacturer of cable railing systems (Feeney CableRail) that Treeline is an authorized dealer and installer for. Comparable as a supplier and ecosystem partner rather than a competing contractor.
• NADRA (North American Deck and Railing Association): Industry trade association for deck and railing professionals of which Treeline is a member. Relevant as an industry-organizing counterpart and indicator of professional standards adherence rather than a commercial peer.
• Rock Solid Piles: Alaska-based pile driving contractor that partners with Treeline to deliver frost-depth pile foundations essential to Alaska deck construction. Comparable as a regional enabling service provider rather than a competing deck builder.

Direct peers

• Archadeck Outdoor Living: Largest U.S. deck, porch, and outdoor living franchise network. Directly comparable to Treeline as a custom deck and outdoor structure builder operating a franchise model with premium material partnerships and consultative selling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/treelineconstruction
• LinkedInlinkedin.com/company/alaskatreeline

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Treeline Construction