Vacances Passion

What Vacances Passion does

Vacances Passion is a French non-profit tour operator and social tourism association operating under Ligue de l'enseignement, an organization founded in 1866 and recognized as a public utility since 1930. The company offers vacation accommodations through 28 directly-operated villages across France plus a network of over 160 partner destinations including residences, campsites, and international properties in Spain, Portugal, Turkey, and Canada. Core products are organized into three themed ranges: Fun et Partage (family entertainment), Détente et Sérénité (relaxation), and Découverte et Aventure (adventure and discovery), supplemented by specialized accessible tourism offerings for persons with reduced mobility (39 PMR-certified destinations) and youth summer camps under the related Vacances pour tous brand.

The underlying technology consists of a proprietary online reservation platform (reservation.vacances-passion.org) with integrated booking, payment in installments, and ANCV Chèque-Vacances voucher processing. No proprietary AI/ML systems are disclosed; the platform appears to be a standard transactional booking system. Vacances Passion holds multiple regulatory approvals including DJEPVA accreditation, Immatriculation IM075100379 as a travel operator, and national social/family tourism approval (n°06.07.04), with selected villages holding European Ecolabel and Tourism and Handicap certifications.

The business model combines direct-to-consumer bookings through the proprietary website and hotline (01 87 52 87 52) with enterprise sales through a network of regional CSE (Comité Social et Economique) advisors covering each French department. Pricing spans from €45/night budget partner camping options to over €1,200/week for premium village accommodations, with international tour packages priced at €961-€1,419 per person. CSE corporate clients receive 10-16% discounts. The company serves over 40,000 vacationers annually, with revenue streams including owned village rentals, commission-based partner reservations, B2B CSE contracts, and government-subsidized VACAF family program bookings.

Name

Vacances Passion

Legal name

Vacances Passion

Website

https://vacances-passion.org

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Vacances Passion is a French non-profit social tourism operator under Ligue de l'enseignement, offering vacation accommodations across 28 owned villages and 160+ partner destinations in France and four international markets, serving 40,000+ annual vacationers including families, CSE corporate members, public service employees, and accessible tourism travelers.

Ownership category

akta.pro rank

Product category

Social tourism and vacation accommodations

NAICS

Traveler Accommodation (7211), Tour Operators (561520)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Island, Beach & Resort Travel Agencies (THAKAFAL)

Keywords

• Social tourism services
• Vacation villages
• Summer camps
• Accessible tourism
• Vacation packages

Headquarters

HQ city

Montignac

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Vacation Village Rentals: Revenue from renting accommodations in 28 owned vacation villages across France, offering various accommodation types from apartments to houses with different comfort levels (2-4 star ratings). Prices range from approximately 45€ per night for budget options to over 1,200€ per week for premium locations.
2. Partner Residence and Camping Rentals: Commission-based revenue from partner network of rental residences and campsites. The platform offers over 160 destinations including partner properties in France and internationally (Spain, Portugal, Turkey, Canada).
3. International Tour Packages: Revenue from organized international trips including flights, accommodation, and transfers (e.g., Seville weekend package at 961€ per person including demi-pension).
4. CSE/Corporate Sales: B2B revenue stream from selling vacation packages to CSE (Comité Social et Economique) and public service organizations, offering discounts of 10-16% on village rentals.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Vacances Passion is a French social tourism operator that rents vacation accommodations through 28 directly operated vacation villages and a network of over 160 partner residences and campsites across France (countryside, sea, mountains, cities) and internationally (Canada, Spain, Portugal, Turkey). Offerings are organized into three themed ranges — Fun et Partage (family entertainment), Détente et Sérénité (relaxation/wellness), and Découverte et Aventure (exploration/adventure) — alongside international escorted tour packages with flights, transfers and demi-pension.

Product overview

Vacances Passion is a social tourism operator offering vacation accommodations through a multi-channel model comprising 28 directly-operated vacation villages and a network of partner residences and campsites. The company organizes its offerings into three themed ranges: Fun et Partage (family entertainment and activities), Détente et Sérénité (relaxation and wellness), and Découverte et Aventure (exploration and sports). Destinations span over 160 locations across France (coast, mountains, countryside, cities) and internationally (Canada, Spain, Portugal, Turkey). The company serves both individual consumers directly and corporate clients through its CSE/Committee channel offering special corporate rates. Additional offerings include international travel packages with flights and guided tours, as well as specialized accessible vacation products for persons with reduced mobility.

Differentiator

Problem solved

Functional benefit

Products and services

• Villages Vacances (Owned Vacation Villages)
• Résidences Locatives Partenaires (Partner Rental Residences)
• Campings Partenaires (Partner Campsites)
• Gamme Fun et Partage
• Gamme Détente et Sérénité
• Gamme Découverte et Aventure
• Séjours et Circuits à l'Étranger (International Tour Packages)
• Espace CSE et Collectivités
• Séjours Accessibles PMR

Quantifiable outcome

• 40,000+ vacationers served annually
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core, major and minor.

• Ligue de l'enseignementcoreOthersParent organization - Vacances Passion is an operator belonging to Ligue de l'enseignement, an association with over 155 years of history committed to social tourism and vacation access for all. The Ligue was founded in 1866 by Jean Macé to help individuals become full citizens.
• ANCV (Agence Nationale des Chèques-Vacances)coreChannel Partner/ Reseller/ DistributorPartnership allowing customers to pay using ANCV Chèque-Vacances Connect vouchers. ANCV is France's national vacation voucher agency serving both public and private sector employees, providing access to millions of potential customers through their network.
• VACAFmajorChannel Partner/ Reseller/ DistributorAccredited operator offering CAF-subsidized vacation accommodations to eligible families through the VACAF voucher program. Provides access to families receiving government vacation assistance.
• UNAT (Union Nationale des Associations de Tourisme et de Plein Air)minorStrategic or Co-development PartnerActive member of UNAT, France's national union of tourism and outdoor leisure associations, providing industry representation and networking.
• OITS (Organisation Internationale du Tourisme Social)minorStrategic or Co-development PartnerMember of the International Social Tourism Organization, connecting with global social tourism initiatives and best practices.
• Atout FranceminorStrategic or Co-development PartnerAssociate member of France's official tourism development agency, participating in national tourism promotion efforts.
• CSE (Comité Social et Economique)coreChannel Partner/ Reseller/ DistributorNetwork of CSE (employee social committees) across France providing vacation benefits to their members. Each department has a dedicated Vacances Passion advisor. Benefits include 10-16% discounts and waived dossier fees.
• Partner Residences and CampsitesmajorChannel Partner/ Reseller/ DistributorNetwork of partner accommodations including rental residences and campsites across France and internationally (Spain, Portugal, Turkey, Canada) expanding the catalog beyond owned villages to over 160 total destinations.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Booking.com: Global online travel agency with extensive accommodation inventory across French destinations. Comparable as a customer-facing travel-booking platform where Vacances Passion's individual-channel guests have alternative options; not a direct vacation-village operator but a major disruptor of the same end customer.

Direct peers

• UCPA: French non-profit sports-and-adventure tourism operator with multi-activity stays across France. Comparable on social-tourism positioning and overlapping with Vacances Passion's Découverte et Aventure (exploration) themed range.
• Pierre & Vacances: Major French vacation-rental operator with residences and villages across France and Europe. Competes on family/groups resort vacations with a much larger owned-estate footprint; comparable for self-catering French village experiences but with a more premium commercial positioning.
• Odalys Vacances: French vacation-rental operator with residences and clubs across France and Mediterranean. Overlaps with Vacances Passion's partner-residence network and competes for similar family-vacation customers in coastal and mountain regions.
• Cap France: Federation of associative tourism villages in France operating holiday villages under the same social-tourism ethos. Most direct peer at the business-model level: non-profit village operator serving families and CSE clients with similar affordability and accessibility mission.
• Vacances Pour Tous: Sister organization of Vacances Passion, both operating under Ligue de l'enseignement. Closest comparable: same parent, similar social-tourism mission, but Vacances Pour Tous focuses more on colonies de vacances (youth summer camps) while Vacances Passion targets adults and families.
• Belambra: Largest French vacation-village operator with club-style villages and residences across France. Competes for the same family/group vacation customer with overlapping coastal, mountain, and countryside destinations.
• Néméa Appart'Vacances: French vacation-villages and residences operator serving families across coastal, mountain, and countryside destinations. Direct alternative for the same family-leisure customer segment with a similar owned-village/partner mix.
• VVF Villages: Historic French vacation-village operator offering owned and partner villages across France. Direct competitor on the villages vacances category targeting families, CSEs, and accessibility-focused travelers, though VVF operates commercially rather than as a non-profit.
• Vacanciel: French commercial vacation-villages operator providing themed family stays. Comparable product offering (themed village vacations with kids clubs, sports, and entertainment) targeting overlapping customer segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC0CKfSFCOZHlkN4S3vKEYmw
• Facebookfacebook.com/vacancespassion
• Instagraminstagram.com/vacancespassion
• LinkedInlinkedin.com/company/vacances-passion

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vacances Passion