WIRTH

What WIRTH does

WIRTH (wirth+co ag) is a second-generation, family-owned Swiss sheet metal processing company founded in 1962 and headquartered in Buchrain, Canton of Lucerne. The company operates from a single 23,000 m² production site, employs over 200 people, and processes roughly 1,400 tonnes of sheet metal and 73 tonnes of powder coatings annually. Its offering is structured as an end-to-end, in-house system-supply platform covering engineering/co-engineering, sheet metal manufacturing (laser cutting, combined punching/laser, CNC bending, deburring), welding (manual MAG/MIG/TIG plus three 9-axis robotic cells), industrial adhesive bonding, in-house painting and powder coating, stainless steel pickling (one of few Swiss providers with both immersion and spray pickling at large scale), ESD-protected sub-assembly, METRASCAN blue-laser 3D metrology, and Kanban/JIT/JIS logistics.

The technology backbone is anchored by a fully automated sheet metal warehouse feeding a TRUMPF TruLaser Center 7030 and TruMatic 7000, allowing unmanned shift operation. Differentiation rests on a rare certification stack (ISO 9001:2015, ISO 3834-2, EN 15085-2 CL1 for rail-vehicle welding, EN 17460 for safety-class A3 adhesive bonding, plus an EcoVadis sustainability rating), an in-house welding engineer and certified bonding specialists, and a dedicated LeanLine rapid-prototype/small-batch workshop.

Commercially, WIRTH sells via direct field sales (Andreas Christen, Leiter Verkauf) and CEO-led key-account engagement, supported by inside-sales routing from a structured website contact form and [email protected]. All engagements are quote-based project pricing — no public price list — and contracts are typically multi-year with bundled co-engineering, prototyping and feasibility work offered free of charge as customer-acquisition tools. The customer base is concentrated in Switzerland (Zentralschweiz core, nationally extended) and spans medtech, automotive, machine industry and quality-critical OEMs; named references include trifact AG (healthcare ICT, serving 150+ institutions such as Inselspital Bern and Spital Muri).

Name

WIRTH

Legal name

wirth+co ag

Website

https://wirth-ag.ch

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

101–250 employees

Short description

WIRTH (wirth+co ag) is a second-generation, family-owned Swiss system supplier founded in 1962, offering end-to-end sheet metal processing — engineering, laser cutting, robotic welding, painting, pickling, adhesive bonding, sub-assembly and logistics — to medtech, automotive and machinery customers in Switzerland from a single 23,000 m² plant in Buchrain.

Ownership category

akta.pro rank

Product category

Sheet Metal Manufacturing Services

NAICS

Welding and Soldering Equipment Manufacturing (333992), Metal Coating, Engraving (except Jewelry and Silverware), and Allied Services to Manufacturers (332812)

SIC

Coating, Engraving & Allied Services (3470), Metalworkg Machinery & Equipment (3540)

akta.pro primary industry

Contract / Private Label Cut & Sew Manufacturing (OEM/ODM) (IMAOAEAM)

akta.pro secondary industry

Welding Inspection & QA/QC (NDT, PWHT, Weld Procedure/Qualification) (EUAEAHAD)

Keywords

• Sheet metal fabrication
• Metal laser cutting
• Industrial welding services
• Surface coating services
• Sub-assembly manufacturing

Headquarters

HQ city

Buchrain

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Sheet metal processing & fabrication: Core contract-manufacturing revenue: laser cutting, punching, bending, deburring, welding, painting, pickling and assembly. Customer-supplied or co-engineered drawings, billed per part/project (prototypes, small series, large series).
2. Express / prototype manufacturing (LeanLine): Dedicated rapid-manufacturing service for individual parts, prototypes, sample components and small series; revenue is project-based with premium for speed and flexibility.
3. Sub-assembly / system assembly (Baugruppenmontage): Procurement of purchased parts plus assembly into ready-to-install subsystems, including electronic/pneumatic/hydraulic components, ESD-protected lines and commissioning services. Revenue realized per assembled unit or per project.
4. Engineering & co-engineering services: Design, feasibility, material consulting, risk assessment and project management for customers — billed as professional services alongside downstream manufacturing orders.
5. Warehousing & logistics services (Kanban, JIT, JIS): Storage of finished goods and sequenced/just-in-time delivery using in-house fleet and forwarding agents. Service revenue or surcharge layered onto manufacturing contracts.
6. Surface finishing (painting, powder coating, pickling): In-house wet/powder coating and stainless-steel pickling services, sold either standalone or as part of a fabrication/assembly order.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels9 records

Core offering

WIRTH (wirth+co ag) is a Swiss contract manufacturer that delivers end-to-end sheet metal processing as a one-stop service: front-end engineering/co-engineering, sheet metal manufacturing (laser cutting, combined punching/laser, CNC bending, deburring), welding (manual MAG/MIG/TIG plus 9-axis robotic cells), surface finishing (wet and powder coating plus stainless-steel pickling), quality management with 3D metrology, sub-assembly including EN 17460-certified adhesive bonding, and Kanban/JIT/JIS logistics. Customers range from Swiss SMEs needing prototypes and small series to large industrial OEMs in medical technology, automotive and machine industries that require certified, quality-critical assemblies.

Product overview

WIRTH (wirth+co ag) is a leading Swiss system supplier in the sheet metal processing sector, founded in 1962 and family-owned in its second generation. Its offering is structured as an end-to-end in-house platform rather than a single product: from front-end Engineering / Konstruktion & Co-Engineering, through sheet metal manufacturing services (Blechverarbeitung Fertigung) that encompass laser cutting, combined punching/laser cutting, automated sheet storage, CNC bending, and deburring, into joining technologies that include manual and automated Schweissen (certified to ISO 3834-2 and EN 15085-2 CL1) and certified industrial Kleben (EN 17460), and finally surface finishing services such as Lackierung and Edelstahlbeizen. These feed into downstream offerings: Baugruppenmontage with ESD-protected takt and individual assembly, Lager und Logistik with Kanban / JIT / JIS concepts, Qualitätsmanagement (ISO 9001:2015) anchored on a METRASCAN blue-laser 3D metrology system, and a dedicated rapid-prototype/small-batch shop called LeanLine / Expressfertigung. Core equipment highlighted includes the fully automated TRUMPF TruLaser Center 7030, the TruMatic 7000, nine-axis welding robots, and a 10-nozzle powder coating line, supporting around 200 employees on 23,000 m² of production space in Buchrain (Canton Lucerne).

Differentiator

Problem solved

Functional benefit

Products and services

• Engineering / Konstruktion & Co-Engineering Front-end design and co-engineering service for sheet metal components and assemblies, supporting customers from planning through series production with modern CAD and pairing development, construction and manufacturing teams.
• Blechverarbeitung Fertigung (Sheet Metal Manufacturing) State-of-the-art sheet metal manufacturing covering laser cutting, combined punching/laser cutting, automatic sheet storage, CNC bending and deburring for steel, aluminum, stainless steel and non-ferrous metals.
• Schweissen (Welding) Complete welding technology service covering manual MAG/MIG/TIG welding in separated cells and automated robotic welding using three 9-axis welding robots, certified to ISO 3834-2 and EN 15085-2 CL 1.
• Lackierung (Painting & Coating) In-house paint shop and coating center offering automated dip pre-treatment, wet painting (2K) and 10-nozzle automatic powder coating with 180°C curing, including oversize part handling up to 10 m.
• Edelstahlbeizen (Stainless Steel Pickling) Stainless steel pickling service using immersion (Tauchbeizen) for workpieces up to 3600 × 1200 × 2200 mm and spray pickling (Sprühbeizen) up to 6000 × 2500 × 2500 mm, producing a renewed passive layer.
• Qualitätsmanagement (Quality Management) End-to-end quality management with continuous improvement, first-sample and customer acceptance inspections, and METRASCAN blue-laser 3D metrology per ISO GPS 8015, backed by SQS ISO 9001:2015.
• Baugruppenmontage (Sub-Assembly) Tailored sub-assembly service covering procurement of standard parts, individual and takt-paced assembly, ESD-protected lines for electronic/electromechanical components and digital work instructions via in-house tablet apps and Smartlabel kanban.
• Kleben (Industrial Adhesive Bonding) Certified industrial adhesive bonding and sealing service for safety-class A3 sub-assemblies and constructions per EN 17460, with peel tests, tensile shear tests and defined bonding specifications.
• Lager und Logistik (Warehousing & Logistics) Customized logistics concepts with Kanban, Just-in-Time and Just-in-Sequence supply, on-demand dispatch from WIRTH's Buchrain facility via in-house vehicles or freight forwarders.
• Expressfertigung / LeanLine Dedicated rapid-prototype and small-batch production workshop covering the full sheet metal processing chain for individual parts, prototypes, samples and small series, with project management, feasibility and risk-assessment support.

Quantifiable outcome

• Over 30% shorter production time (from 365 min welding to 140 min welding + 90 min bonding) plus reduced thermal distortion and rework after co-engineering redesign.
• +1 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

Eight partnerships are on record, tiered flagship customer reference / co-development partner for healthcare ict mounting solutions, minor / supplier relationship, core (conception, design and programming of the wirth website), core (hosting provider for wirth-ag.ch), core (newsletter and notification delivery), core (analytics, maps, advertising), secondary (social-media presence and pages insights) and core equipment supplier — trumpf trulaser center 7030 and trumatic 7000 anchor the automated production.

• trifact AGflagship customer reference / co-development partner for healthcare ict mounting solutionsStrategic or Co-development Partner · 9 April 2026trifact AG develops digital communication and ICT solutions for hospitals and care homes. WIRTH supplies Rohrbogen-Komponenten (bent-tube parts) and a custom-engineered motor block to tilt the patient terminal, integrating third-party arm systems into a complete modular wall-arm solution. Patrik Basler (Geschäftsführer trifact AG) is quoted as a long-term partner; trifact serves 150+ institutions including Inselspital Bern and Spital Muri.
• EMKA Beschlagteile AG / AG (EMKA)minor / supplier relationshipStrategic or Co-development Partner · 7 September 2022EMKA visited WIRTH with a coffee truck to mark its 30-year anniversary, offering breakfast and coffee to all employees. Implies a long-standing supplier/customer relationship rather than a formal alliance.
• A4 Agentur AGcore (conception, design and programming of the wirth website)GTM or Marketing PartnerA4 Agentur AG (Grundstrasse 14, CH-6343 Rotkreuz) is credited as the agency responsible for conception, design and programming of the wirth-ag.ch corporate website.
• METANET AGcore (hosting provider for wirth-ag.ch)Technology or IntegrationSwiss hosting provider METANET AG is used for the digital infrastructure hosting of the WIRTH website.
• Sendinblue GmbH (Brevo)core (newsletter and notification delivery)Technology or IntegrationNewsletter and notification platform Sendinblue (German entity Sendinblue GmbH) is used to send WIRTH newsletters and transactional communications, with double opt-in flow.
• Google (Google LLC / Google Ireland Ltd)core (analytics, maps, advertising)Technology or IntegrationWIRTH uses Google services including Google Analytics (with IP masking and cross-device tracking), Google Maps / Google Maps Platform for embedded location maps, and Google services for advertising.
• Meta Platforms Ireland Limited (Facebook)secondary (social-media presence and pages insights)GTM or Marketing PartnerWIRTH maintains a Facebook page; Meta Platforms Ireland is joint controller for Pages Insights under GDPR with a Controller Addendum signed.
• TRUMPF (machine manufacturer)core equipment supplier — trumpf trulaser center 7030 and trumatic 7000 anchor the automated productionOEM/ Whitelabel/ Licensing PartnerTRUMPF lasers and punching machines are integrated with WIRTH's fully automated sheet metal storage, enabling unmanned shift operation. WIRTH is highlighted as one of very few Swiss companies using the TruLaser Center 7030.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Lista AG: Swiss manufacturer of metal storage and workspace solutions with its own sheet-metal and assembly production. Comparable to WIRTH as a mid-sized Swiss industrial metal-processing business serving B2B customers with in-house fabrication, assembly and a strong employer/brand presence in German-speaking Switzerland.
• Hänsel + Co AG: Swiss sheet-metal processing and system supplier with manufacturing depth in laser cutting, bending, welding and assembly. Comparable to WIRTH as a similarly sized Swiss contract metal manufacturer offering engineering-to-assembly services to industrial customers in the same regional market.
• Burri AG: Swiss precision mechanics and sheet-metal manufacturer with deep engineering and assembly capabilities. Comparable to WIRTH as a privately held Swiss contract manufacturer combining engineering, metal processing and assembly for industrial and medtech customers.
• Feintool International Holding AG: Swiss-headquartered precision metal-processing group (fineblanking, forming and system components) serving automotive, industrial and medtech OEMs. Comparable to WIRTH as a Swiss mid-market contract manufacturer of high-precision metal parts and assemblies with a multi-vertical customer base and a similar export-oriented profile.

Broad incumbents

• Benteler International AG: Austrian-headquartered global automotive supplier with metal-processing and forming operations. Comparable to WIRTH as a larger contract manufacturer of complex metal components and welded assemblies, particularly for the automotive vertical WIRTH also serves.
• Mubea Group: German family-owned automotive supplier specializing in sophisticated metal components (chassis, body, powertrain). Comparable to WIRTH as a large contract manufacturer of precision metal parts and assemblies serving automotive and industrial OEMs, but at much greater global scale.
• Georg Fischer AG (GF): Large Swiss industrial group with metal-processing heritage (now focused on GF Piping Systems, GF Casting Solutions, GF Machining Solutions). Comparable to WIRTH as a much larger Swiss metal-processing incumbent with broad portfolio reach into industrial customers, though at vastly greater scale and public-market visibility.
• Kistler AG: Swiss-headquartered measurement and sensor technology group with its own precision-manufacturing heritage. Comparable to WIRTH in terms of Swiss mid-to-large industrial manufacturing depth and multi-vertical customer base, though operating at significantly larger scale in a different end market.

Others

• TRUMPF Group: German family-owned machine-tool and laser-systems manufacturer that supplies the TruLaser Center 7030 and TruMatic 7000 at the heart of WIRTH's production. Comparable as the key equipment vendor that defines WIRTH's production capabilities; also a benchmark for what 'highly automated sheet-metal manufacturing' looks like at scale.
• Bystronic Group AG: Swiss sheet-metal processing equipment manufacturer (laser cutting, bending, automation). Comparable to WIRTH as a fellow Swiss metal-processing ecosystem player; Bystronic supplies the kind of equipment WIRTH operates, making it an adjacent enabler/customer of the same end-market rather than a direct service competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/wirthcoag
• LinkedInlinkedin.com/company/wirthcoag

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WIRTH