Elm Street Brewing Co.
Elm Street Brewing Co. is a privately held craft brewery and restaurant operating two Muncie, Indiana taprooms since 2016. It serves craft beer, full pub fare, cocktails, catering, and private events to local residents, Ball State and Ivy Tech affiliates, and area businesses.
- Company typePrivate
- Founded2016
- HeadquartersMuncie, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Elm Street Brewing Co. does
Elm Street Brewing Co. is a privately held craft brewery and restaurant founded in late 2016 in Muncie, Indiana, operating from the historic 1892 Muncie Ice House building at 519 North Elm Street. The company brews and serves craft beer alongside a full pub menu featuring house-smoked meats, wood-fired pizzas, burgers, and cocktails, and offers catering, private event hosting, and online reservations. Its go-to-market is exclusively direct-to-consumer across two physical taprooms in Muncie, with no wholesale, third-party retail, or out-of-market distribution. The menu is priced at $3-$24 for food and $7-$12 for cocktails, with gift card sales through Shift4 supporting deferred revenue.
In 2024 the company executed a capacity-doubling expansion by relocating brewing operations to the historic Hoosier Hearth building at 613 North Madison Street, where it launched the 7 Rock Brew sub-brand as a secondary taproom with a morning coffee daypart and a barrel aging project. The business serves local residents, Ball State University, Ivy Tech, and community schools, alongside corporate and private event clients, with revenue generated from on-premise food and beverage sales, off-site catering, private party hosting, and gift cards. Operations are supported by standard restaurant technology (SpotHopper website platform with reservation and newsletter capabilities, Shift4 for payments) and a workforce of 11-50 employees. No external funding, ownership disclosures, or AI/technology differentiation beyond traditional brewing craft are evidenced in the source material.
Elm Street Brewing Co. firmographics
Firmographics- Name
- Elm Street Brewing Co.
- Legal name
- Elm Street Brewing Co.
- Website
- https://elmstbrewing.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Elm Street Brewing Co. is a privately held craft brewery and restaurant operating two Muncie, Indiana taprooms since 2016. It serves craft beer, full pub fare, cocktails, catering, and private events to local residents, Ball State and Ivy Tech affiliates, and area businesses.
- Ownership category
- akta.pro rank
Elm Street Brewing Co. industry classification
Industry- Product category
- Craft Brewery & Restaurant
- NAICS
- Breweries (31212), Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (72241)
- SIC
- Malt Beverages (2082), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Microbreweries & Craft Breweries (THAFALAC)
- akta.pro secondary industries
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA), Craft Beer Bars & Taprooms (THAFAEAG), Pubs & Gastropubs (CRANACAB)
Keywords
Where Elm Street Brewing Co. is headquartered
LocationHeadquarters
- HQ city
- Muncie
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Elm Street Brewing Co. business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- On-premise food and beverage sales: Primary revenue from selling craft beers, cocktails, wine, and food items directly to customers dining at the taproom and restaurant.
- Catering services: Off-site catering for events including birthday parties, holiday parties, corporate events, and weddings.
- Private event hosting: Revenue from hosting private parties and group events at the venue.
- Gift card sales: Sale of gift cards for future use at the establishment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Food menu items ranging from $3-$24 |
| Unit Pricing | Pay-as-you-go | Beverage pricing including beer, wine, and cocktails |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Elm Street Brewing Co. product offering
Product offeringCore offering
Elm Street Brewing Co. is a craft brewery and full-service restaurant operating from two Muncie, Indiana locations — a main taproom in the historic 1892 Muncie Ice House (519 N Elm St) and a secondary brewing space, coffee shop, and taproom branded 7 Rock Brew (613 N Madison St). The company brews and serves craft beer alongside cocktails, wine, and a food menu built around house-smoked brisket, pork, and chicken, pizzas, burgers, and locally farm-raised ingredients. Additional standalone offerings include off-site catering and private event hosting.
Product overview
Elm Street Brewing Co. is a craft brewery and restaurant offering operating from two locations in Muncie, Indiana. The main location (519 North Elm Street) serves as the primary venue with a full food and drink menu including craft beers, cocktails, wine, and wood-fired pizzas, burgers, and smoked meats. The 7 Rock Brew location (613 N Madison St) serves as both a coffee shop in mornings and a taproom in evenings, while also housing expanded brewing capacity and a barrel aging project. Additional offerings include catering services for off-site events and private party hosting.
Differentiator
Problem solved
Functional benefit
Brands
- 7 Rock Brew: A coffee shop and taproom operated within the expanded brewing space at the Hoosier Hearth location, open during mornings for coffee service and offering beer tastings in the evenings.
Products and services
- Main Taproom Dining & Craft Beer Service Full-service craft brewery and restaurant at 519 North Elm Street, Muncie, IN, serving house-brewed craft beer, cocktails, wine, and a full food menu including house-smoked meats, pizzas, burgers, and sandwiches for dine-in and carryout. Open Mon–Thurs 11am–10pm, Fri–Sat 11am–12am, Sun 10:30am–3pm for brunch.
- 7 Rock Brew Taproom & Coffee Shop Secondary brewing space, taproom, and coffee shop at 613 N Madison St, Muncie, IN. Operates as a coffee shop during mornings and transitions to a taproom in the evenings, offering beer tastings, expanded brewing capacity, and a barrel aging project.
- Catering Services Off-site catering for events including birthday parties, holiday parties, corporate events, and wedding festivities, featuring house-smoked meats and the restaurant's standard menu items prepared for delivery and on-site service at the customer's venue.
- Private Events & Parties Private party and group event hosting at the Elm Street Brewing venue with personalized event planning for birthdays, office functions, and other special occasions.
- Gift Cards Prepaid gift cards redeemable for food and beverages at the Elm Street Brewing establishment, sold online through the Shift4 payment platform.
Companies that use Elm Street Brewing Co.
Customer profileSegments2 records
Ideal customer profiles2 records
Elm Street Brewing Co. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Elm Street Brewing Co. partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights2 records
Elm Street Brewing Co. competitors and assessment
Company assessmentBroad incumbents
- Bell's Brewery: Large regional craft brewery with broad distribution nationwide and on-site brewpub. Comparable to Elm Street in product category and brewing roots, but operates at much greater scale and distribution.
- Founders Brewing Co. Established Michigan craft brewery with taproom and broad distribution. Comparable as a craft brewer with on-premise service, but at significantly larger scale and geographic reach.
- Great Lakes Brewing Company: Cleveland-based established craft brewery with a brewpub and restaurant concept. Comparable to Elm Street in combining craft brewing with full-service food, though at much larger scale.
Regional players
- HopCat: Multi-location brewpub chain offering craft beer and food across multiple U.S. markets. Comparable to Elm Street as a brewpub with food service, but operates at chain scale across geographies.
Direct peers
- Half Acre Beer Company: Midwest craft brewery with taproom and food service. Comparable to Elm Street in producing craft beer, operating a taproom, and serving food alongside their core beverage lineup.
- Three Floyds Brewing: Indiana craft brewery known for distinctive beer portfolio and on-site brewpub operations. Comparable to Elm Street as a craft-focused Indiana brewer with strong local brand and taproom presence.
- Fountain Square Brewing Co. Indianapolis craft brewery operating a taproom with food and event hospitality. Comparable to Elm Street as a small Indiana craft brewery with a community-oriented taproom model.
- New Holland Brewing: Midwest craft brewery and distillery with accompanying pub and food service. Comparable to Elm Street as a craft brewery operating a pub with food and events under an integrated brand.
- Sun King Brewing Co. Indiana-based craft brewery with taproom locations, producing and serving its own beer alongside food offerings. Directly comparable to Elm Street Brewing as a Midwestern craft brewery with on-premise service.
- 450 North Brewing Company: Indiana craft brewery and taproom serving food and private events. Directly comparable to Elm Street in scale, geography, and brewpub-with-food model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Elm Street Brewing Co. social profiles
Digital presenceElm Street Brewing Co. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Elm Street Brewing Co. leadership team
Management profileNumber of profiles
Elm Street Brewing Co. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Elm Street Brewing Co. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Elm Street Brewing Co.
What does Elm Street Brewing Co. do?
Elm Street Brewing Co. is a craft brewery and full-service restaurant operating from two Muncie, Indiana locations — a main taproom in the historic 1892 Muncie Ice House (519 N Elm St) and a secondary brewing space, coffee shop, and taproom branded 7 Rock Brew (613 N Madison St). The company brews and serves craft beer alongside cocktails, wine, and a food menu built around house-smoked brisket, pork, and chicken, pizzas, burgers, and locally farm-raised ingredients. Additional standalone offerings include off-site catering and private event hosting.
Is Elm Street Brewing Co. a public or private company?
Elm Street Brewing Co. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Elm Street Brewing Co. founded?
Elm Street Brewing Co. was founded in 2016. It employs 11 to 50 people.
Where is Elm Street Brewing Co. based?
Elm Street Brewing Co. is headquartered in Muncie, United States, in the North America region.
How does Elm Street Brewing Co. make money?
Four revenue lines are on record. On-premise food and beverage sales are the primary driver. The others are catering services, private event hosting and gift card sales.
Who are Elm Street Brewing Co.'s main competitors?
Broad incumbents on record are Bell's Brewery, Founders Brewing Co. and Great Lakes Brewing Company. HopCat is listed as a regional player. Direct peers are Half Acre Beer Company, Three Floyds Brewing, Fountain Square Brewing Co., New Holland Brewing, Sun King Brewing Co. and 450 North Brewing Company.
Does Elm Street Brewing Co. have an API?
No public API is recorded for Elm Street Brewing Co..
What industry is Elm Street Brewing Co. in?
Elm Street Brewing Co.'s product category is Craft Brewery & Restaurant. Its primary akta.pro industry code is THAFALAC, Microbreweries & Craft Breweries, with a secondary code of THAFALAA, Brewpubs & Taprooms (On-site Beer Service). Its NAICS code is 31212 and its SIC code is 2082.