Wellbeing Scotland
Wellbeing Scotland is a Scottish registered charity providing trauma-informed support — counselling, EMDR, groupwork, and Access to Records — to children and adults impacted by child abuse, delivered free across Scotland through charitable funding.
- Company typePrivate
- Founded1994
- HeadquartersAlloa, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Wellbeing Scotland does
Wellbeing Scotland is a Scottish registered charity (SC024065) founded in 1994, originally as Open Secret in Falkirk, and rebranded in 2024 under its current name following a significant organisational restructure. The organisation provides trauma-informed support services to children and adults whose lives have been impacted by child abuse — defined as physical, sexual, emotional abuse or neglect experienced under the age of 18 — across Scotland. It is headquartered at 14 Bank Street, Alloa (FK10 1HP) and is led by a Chief Clinical Officer (Ashleigh Ronald) and Chief Operations Officer (Scot Millar), operating under a Board of Directors.
The service portfolio comprises three core lines: an Adults Service for survivors aged 16 and over, including a specialism in those who experienced abuse in the Scottish care system; a Children & Families Service offering counselling, EMDR therapy, emotional support and groupwork for children aged 5–16 and their families in Forth Valley (Stirling, Falkirk, Clackmannanshire); and an Access to Records service — the first of its kind in Scotland — that retrieves and catalogues historical care records on behalf of applicants to Scotland's Redress Scheme. These are organised into a structured Support Pathway covering Assessment, Emotional Support, Counselling, and Groupwork, delivered in person (Alloa office, schools, prisons), by telephone, or by video call.
The business model is that of a fully-funded charity: all services are provided free of charge to beneficiaries, with revenue generated through multi-year commissioning and grant agreements with government-aligned bodies, charitable trusts, and partner organisations rather than direct user payments. Named funding and referral partners include Future Pathways (a Delivery Partner relationship since 2016), the Redress Support Service, and the Robertson Trust. Go-to-market is referral-led: individuals can self-refer or be referred by GPs, health visitors, social workers, and third-sector agencies, with an initial triage assessment by an experienced trauma counsellor determining the appropriate pathway.
Wellbeing Scotland firmographics
Firmographics- Name
- Wellbeing Scotland
- Legal name
- Wellbeing Scotland
- Website
- https://wellbeingscotland.org
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wellbeing Scotland is a Scottish registered charity providing trauma-informed support — counselling, EMDR, groupwork, and Access to Records — to children and adults impacted by child abuse, delivered free across Scotland through charitable funding.
- Ownership category
- akta.pro rank
Wellbeing Scotland industry classification
Industry- Product category
- Mental Health Support Services
- NAICS
- Individual and Family Services (6241), Other Individual and Family Services (624190), Child and Youth Services (62411)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Domestic Violence & Abuse Support Services (BPAGAEAD)
- akta.pro secondary industry
- Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)
Keywords
Where Wellbeing Scotland is headquartered
LocationHeadquarters
- HQ city
- Alloa
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Wellbeing Scotland business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Charitable Funding: Services are fully-funded and delivered free of charge to service users. Revenue is generated through funding agreements with government bodies, charitable trusts, and commissioning partners rather than direct customer payments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Free service for all eligible beneficiaries |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Wellbeing Scotland product offering
Product offeringCore offering
Wellbeing Scotland is a registered charity that provides trauma-informed therapeutic support, counselling, and advocacy for adult survivors of childhood abuse in Scotland. It offers one-to-one therapy, group programmes, and tailored support pathways aligned with the Scottish Government's Redress Scheme, delivered free of charge to survivors.
Product overview
Wellbeing Scotland is a charity offering a suite of trauma-informed support services for survivors of child abuse. The portfolio consists of three core service lines: Adults Service (for individuals aged 16+), Children & Families Service (for children 5–16 and their families in Forth Valley), and Access to Records (for Redress Scheme applicants). These services are delivered through a structured Support Pathway comprising Assessment, Emotional Support, Counselling, and Groupwork components. All services are fully funded and provided by experienced practitioners.
Differentiator
Problem solved
Functional benefit
Products and services
- One-to-one trauma-informed therapy Individual therapeutic counselling for adult survivors of childhood abuse, delivered by trained trauma-informed therapists. Targeted at survivors in Scotland seeking specialist recovery support.
- Group therapy and peer support programmes Facilitated group therapeutic programmes for adult survivors of childhood abuse, providing peer support and shared recovery experiences. Targeted at survivors who benefit from collective therapeutic settings.
- Redress Scheme support and advocacy Specialist support and advocacy for survivors engaging with the Scottish Government's Redress Scheme, including guidance through application processes and accompanying therapeutic support. Targeted at survivors applying to the Redress Scheme.
Companies that use Wellbeing Scotland
Customer profileSegments3 records
Ideal customer profiles1 record
Wellbeing Scotland technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Wellbeing Scotland partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Redress Support ServicecoreWellbeing Scotland is a Delivery Partner for the Redress Support Service. They support individuals with the process of requesting and retrieving historical records from their time spent in care to accompany applications to Scotland's Redress Scheme. The Redress Support Service forwards referrals to Wellbeing Scotland's Access to Records team.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Wellbeing Scotland competitors and assessment
Company assessmentDirect peers
- SurvivorsUK: UK charity supporting male survivors of sexual abuse and violence, including child sexual abuse, through counselling and helpline services. Comparable in trauma-informed counselling delivery to survivors and free, funded service model.
- NAPAC (National Association for People Abused in Childhood): UK-wide charity offering support helpline and recovery resources for adult survivors of childhood abuse. Closely comparable in mission, beneficiary profile (adult survivors of child abuse), and free, fully-funded service delivery model.
- Children 1st: Scottish children's charity providing therapeutic support, family support and advocacy for children affected by abuse and trauma. Comparable in Scotland-based delivery, child-focused trauma services and referral partnerships with social workers.
- Rape Crisis Scotland: Scotland's national umbrella for specialist support services to survivors of sexual violence, including child sexual abuse. Directly comparable to Wellbeing Scotland in trauma-informed counselling model, free service delivery and Scotland-wide referral-led GTM.
Broad incumbents
- Barnardo's: Major UK children's charity delivering therapeutic, counselling and recovery services for children affected by abuse across hundreds of services. Overlaps with Wellbeing Scotland's Children & Families Service but at much greater national scale.
- NSPCC: UK's largest child protection charity offering counselling, helpline and therapeutic services for children affected by abuse. Comparable in trauma support for child abuse survivors, but operates at far greater national scale and breadth of services.
- Mind: UK mental health charity providing counselling, peer support and wellbeing services. Comparable in trauma-informed counselling delivery and free service model, but with broader mental health scope rather than abuse-specialism.
- Samaritans: UK-wide charity providing emotional support via helpline and outreach for people in distress. Comparable in confidential listening-based support delivery and free, charitable-funded model, though operating at significantly greater scale.
- Childline (NSPCC): Free, confidential helpline and online support for children and young people in the UK on a wide range of issues including abuse. Comparable in free, confidential, referral-led support model, though it operates as a national helpline rather than therapeutic service.
Others
- Future Pathways: Scottish Government-funded programme commissioning trauma-informed services for adults who experienced abuse in the Scottish care system. While not a direct service competitor, it is Wellbeing Scotland's largest referral and funding partner, shaping demand and service scope.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Wellbeing Scotland social profiles
Digital presenceWellbeing Scotland compliance and trust
Trust signalCompliance2 records
Wellbeing Scotland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wellbeing Scotland leadership team
Management profileNumber of profiles
Wellbeing Scotland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wellbeing Scotland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wellbeing Scotland
What does Wellbeing Scotland do?
Wellbeing Scotland is a registered charity that provides trauma-informed therapeutic support, counselling, and advocacy for adult survivors of childhood abuse in Scotland. It offers one-to-one therapy, group programmes, and tailored support pathways aligned with the Scottish Government's Redress Scheme, delivered free of charge to survivors.
Is Wellbeing Scotland a public or private company?
Wellbeing Scotland is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Wellbeing Scotland founded?
Wellbeing Scotland was founded in 1994. It employs 11 to 50 people.
Where is Wellbeing Scotland based?
Wellbeing Scotland is headquartered in Alloa, United Kingdom, in the Europe region.
How does Wellbeing Scotland make money?
One revenue line is on record: charitable Funding.
Who are Wellbeing Scotland's main competitors?
Direct peers on record are SurvivorsUK, NAPAC (National Association for People Abused in Childhood), Children 1st and Rape Crisis Scotland. Broad incumbents are Barnardo's, NSPCC, Mind, Samaritans and Childline (NSPCC). Future Pathways is listed as an others.
Does Wellbeing Scotland have an API?
No public API is recorded for Wellbeing Scotland.
What industry is Wellbeing Scotland in?
Wellbeing Scotland's product category is Mental Health Support Services. Its primary akta.pro industry code is BPAGAEAD, Domestic Violence & Abuse Support Services, with a secondary code of BPAGADAK, Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits. Its NAICS code is 6241 and its SIC code is 8300.