RainguardPro

What RainguardPro does

RainguardPro is the commercial and industrial coatings brand of Rainguard Brands, an independently owned US manufacturer founded in 1990 and headquartered in Phoenix, Arizona. The company sells architectural-grade waterproof coatings, sealers, stains, anti-graffiti systems, floor coatings, thermal barrier coatings, and complementary cleaners and primers to commercial building professionals, masonry contractors, public art programs, and municipal/infrastructure customers. Its technology platform spans silane/siloxane water repellents, aliphatic urethanes (including proprietary IsoFree technology), fluoropolymers, acrylics, epoxies, and silicone elastomerics, organized into more than 15 branded sub-lines such as Micro-Seal, Blok-Lok, VandlGuard, Metalithane, Cool Coat, MuralGuard, and Whiteboard Paint. Multiple VandlGuard formulations carry HPD certification for green-building specification.

The company operates a sales-led go-to-market combining a direct e-commerce storefront at rainguardpro.com, a B2B quote request system for project-based and volume sales, and will-call pickup at warehouse locations in Phoenix, AZ and Buena Park, CA. Pricing is unit-based, ranging from approximately $10 for accessories to over $4,000 for industrial concentrates, with free standard shipping and volume/quote-based pricing on larger orders. Distribution is domestic-only, supported by comprehensive technical documentation (TDS, SDS, architectural specifications) and AIA-accredited CEU training that target specification-based sales to architects, general contractors, and masonry specialists. The company is part of a broader Rainguard Brands portfolio that includes Precision Coatings Inc (industrial), Rainguard Water Sealers (DIY residential), and SlipShield (safety flooring), allowing cross-segment capture of professional and consumer customers. All products are manufactured in the USA, with tariff-free domestic production cited as a competitive differentiator.

Name

RainguardPro

Legal name

Rainguard Brands

Website

https://rainguardpro.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

RainguardPro is a Phoenix-based US manufacturer of commercial and industrial architectural coatings — water repellents, anti-graffiti systems, floor and thermal coatings — sold direct via e-commerce and project quotes to architects, masonry contractors, and municipal customers under the Rainguard Brands portfolio.

Ownership category

akta.pro rank

Product category

Architectural Coatings

NAICS

Paint, Coating, and Adhesive Manufacturing (3255), Paint and Coating Manufacturing (32551)

SIC

Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851), Adhesives & Sealants (2891), Chemicals & Allied Products (2800)

akta.pro primary industry

Industrial & Protective Coatings (IMAEAGAB)

akta.pro secondary industries

Sealants (Construction & Industrial) (IMAEAGAI), Industrial Protective Coatings (IMAEAHAB), Primers, Bonding Agents & Surface Preparation Products (IMADAOAK)

Keywords

• Architectural coatings
• Waterproof sealers
• Anti-graffiti coatings
• Water repellents
• Floor coatings

Headquarters

HQ city

Phoenix

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Coatings Product Sales: Direct-to-customer and B2B sales of commercial and industrial coatings including water repellents, anti-graffiti coatings, floor coatings, sealers, and related products. Products are sold in various sizes (1-gallon to 5-gallon units) with pricing ranging from approximately $10 to over $4,000 per unit depending on product type and volume.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

RainguardPro manufactures and sells architectural-grade commercial and industrial surface protection coatings, organized across branded product lines including water repellents (Micro-Seal, Blok-Lok), anti-graffiti coatings (VandlGuard, MuralGuard, VandlTop), floor and deck coatings (Metalithane, Polyurethane HD, Clear-Seal, EZ-Coat, EZ-Bond), thermal barriers (Cool Coat), roofing coatings (Shingle-Lok), elastomeric waterproofers (Tec-Top, Rubber-Lok), traffic paint (Traffic-Lok), primers, sealers, and cleaners. Products are sold in 1- to 5-gallon units and concentrates through an owned e-commerce storefront, B2B quote system, and two US warehouse locations, all manufactured in the USA.

Product overview

RainguardPro is an industrial and commercial architectural coatings company offering a comprehensive portfolio of surface protection products organized under multiple branded sub-categories. The core product lines include water repellents (Micro-Seal, Blok-Lok), anti-graffiti coatings (VandlGuard, VandlTop, MuralGuard), floor coatings (Metalithane, Polyurethane HD, Clear-Seal, Floor-Lok), deck coatings (EZ-Coat, EZ-Bond), and specialty coatings (Cool Coat thermal barriers, Shingle-Lok roofing, Whiteboard Paint). These products share common technology platforms including silane/siloxane chemistry, aliphatic urethanes, acrylics, and fluoropolymers, with brands like IsoFree® technology cross-cutting multiple product lines. The company also offers complementary products including cleaners (MDR HD 100, EasyClean, VandlClean), primers (Optimal Prime, Chalky Wall Sealer), additives (Slip Resist), and masonry sealers (Efflorescence Blocker, Restore-N-Prep). Products are available through concentrated and ready-to-use formulations and target commercial, industrial, and professional applicators in sectors including commercial architecture, public infrastructure, public art, and industrial facilities. All products are manufactured in the USA.

Differentiator

Problem solved

Functional benefit

Brands

• AcrylicPoly: Product line under RainguardPro for acrylic modified polyurethane coatings
• Blok-Lok
• Clear-Seal
• Color-Lok
• Cool Coat
• FluoroPoly
• IsoFree
• Metalithane
• Micro-Seal
• MuralGuard
• Plugger
• Polyurethane HD
• Restore and Protect
• Tec-Top
• Traffic Paint
• VandlGuard
• Whiteboard Paint

Products and services

• Micro-Seal® Silane/Siloxane Water Repellent

Quantifiable outcome

• Products made in USA with tariff-free production
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Precision Coatings InccoreOthersRelated company within Rainguard Brands portfolio. Precision Coatings Inc focuses on high-grade acrylic aliphatic polyurethanes, single component waterborne polyurethanes, polysiloxane-epoxy finishes, and corrosion resistant modified epoxy primers for professional commercial architecture and industrial coatings.
• Rainguard Water SealerscoreOthersRelated company within Rainguard Brands portfolio. Rainguard Water Sealers is the DIY residential brand offering eco-friendly water repellents for homeowners, complementing the professional RainguardPro line.
• SlipShieldminorOthersRelated company offering high-performance floor coating with grit additive for safety. Notable projects include MGM Hotels, USC, and the St. Louis Arch. Part of the Rainguard Brands ecosystem.
• GPC (General Plumbing Corporation)minorStrategic or Co-development PartnerTrade organization membership providing industry visibility and networking opportunities for architectural specification products.
• MCACA (Masonry Contractors Association of California)minorStrategic or Co-development PartnerIndustry association membership connecting with masonry contractor professionals who specify and apply protective coatings.
• AIA (American Institute of Architects)minorStrategic or Co-development PartnerProfessional association membership enabling architectural specification presence and continuing education provider status.
• HPD CollaborativeminorStrategic or Co-development PartnerHealth Product Declaration open standard organization. RainguardPro has HPD-certified products meeting transparency and ingredient disclosure standards for the built environment.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Tnemec Company: Tnemec is a specialty manufacturer of high-performance industrial and architectural coatings including epoxies, polyurethanes, and fluoropolymers. It competes directly with Precision Coatings Inc and RainguardPro in commercial/industrial protective floor and wall coatings, often specifying on the same types of projects.
• ChemMasters: ChemMasters is a specialty manufacturer of concrete and masonry coatings including sealers, curing compounds, densifiers, and waterproofing products. It overlaps significantly with RainguardPro's Micro-Seal, Blok-Lok, and Floor-Lok product lines serving concrete and masonry contractors.
• PROSOCO: PROSOCO manufactures a closely comparable portfolio of specialty architectural coatings, water repellents, masonry cleaners, sealers, and anti-graffiti products. Both companies target the same commercial architect, contractor, and masonry restoration customer base with silane/siloxane and similar protective coating technologies.
• Dryvit Systems: Dryvit manufactures exterior insulation and finish systems plus exterior coatings and waterproofing products for commercial buildings. It is comparable in serving the same architectural specification channel and overlapping in stucco, EIFS, and exterior masonry protection coatings.
• Textured Coatings of America (Tex-Cote): Tex-Cote manufactures exterior architectural coatings including reflective/thermal barrier coatings, elastomeric wall coatings, and waterproofing systems. It directly competes with RainguardPro's Cool Coat thermal barrier and Tec-Top elastomeric waterproofing product lines.

Broad incumbents

• Sika AG: Sika is a global specialty chemicals company with a major construction sealants, waterproofing, and coatings division. It competes in commercial construction sealants and protective coatings with much greater scale, international reach, and R&D budget than RainguardPro.
• Rust-Oleum (RPM International): Rust-Oleum is a broad coatings manufacturer offering industrial, commercial, and consumer coatings including anti-graffiti, floor coatings, and specialty sealers. It overlaps with multiple RainguardPro product categories but serves a much wider market with substantially greater resources.
• BASF Master Builders Solutions: BASF's Master Builders Solutions division offers construction chemicals including waterproofing, sealers, and protective coatings. It competes with RainguardPro's masonry protection, sealer, and concrete coating product lines as part of a much broader chemicals portfolio with global distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/RainguardPro
• Instagraminstagram.com/rainguardpro
• Xx.com/rainguardpro
• LinkedInlinkedin.com/company/rainguard-brands

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RainguardPro