Thai Original BBQ & Restaurant
Thai Original BBQ & Restaurant is a family-owned Thai restaurant founded in 1978 in Los Angeles, operating 10+ locations across California and Las Vegas serving traditional Thai cuisine via dine-in, takeout, delivery, and catering to general consumers.
- Company typePrivate
- Founded1978
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Thai Original BBQ & Restaurant does
Thai Original BBQ & Restaurant is a family-owned Thai restaurant founded in 1978 at 4055 West 3rd Street in Los Angeles, California. The company operates a family-style sit-down restaurant serving traditional Thai cuisine, including its signature BBQ chicken, noodles, rice, house specials, poultry, pork, beef, seafood, and vegetarian dishes, accommodating both American palates and authentic spicy profiles. In addition to dine-in service, the business offers takeout, delivery at select locations, beer and wine, catering, and party trays, and supports a VIP email membership program for promotions. Marketing is conducted through a basic website (thaibbqla.com), Facebook, Twitter, Yelp, and on-site coupons.
The business has expanded to 10+ branded locations across California (Hollywood, Culver City, Glendale, Carson, West Covina, South San Francisco, Union City, Redondo Beach) and Las Vegas, though the precise ownership or franchise structure between the flagship and the additional locations is not explicitly disclosed. The revenue model is straightforward transactional restaurant sales across dine-in, takeout, delivery, catering, and beverage lines, with no subscription, online ordering, or app-based commerce layer apparent. The company is privately held with no institutional investors, no disclosed funding rounds, no public management team, and no technology or AI capabilities documented in the source data.
Thai Original BBQ & Restaurant firmographics
Firmographics- Name
- Thai Original BBQ & Restaurant
- Legal name
- Thai Original BBQ & Restaurant
- Website
- https://thaibbqla.com
- Company type
- Private
- Founded year
- 1978
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Thai Original BBQ & Restaurant is a family-owned Thai restaurant founded in 1978 in Los Angeles, operating 10+ locations across California and Las Vegas serving traditional Thai cuisine via dine-in, takeout, delivery, and catering to general consumers.
- Ownership category
- akta.pro rank
Thai Original BBQ & Restaurant industry classification
Industry- Product category
- Casual Thai Restaurant Services
- NAICS
- Full-Service Restaurants (722511)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Ethnic & Regional Cuisine Restaurants (THAFACAD)
Keywords
Where Thai Original BBQ & Restaurant is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices10 records
Markets served
Thai Original BBQ & Restaurant business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Dine-in Service: Sit-down family-style restaurant service where customers order from the full menu and dine on premises. Alcohol served (beer and wine).
- Take-out and Delivery: Take-out service available during operating hours. Delivery available at select franchise locations including Las Vegas, Hollywood, and other branches.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Thai Original BBQ & Restaurant product offering
Product offeringCore offering
Thai Original BBQ & Restaurant operates family-style sit-down Thai restaurants serving traditional Thai cuisine, with the original store on 3rd Street in Los Angeles established in 1978. The menu spans appetizers, soups, salads, vegetables, noodles, rice, house specials, poultry, pork, beef, seafood, desserts, and beverages, and the company offers takeout, catering/party trays, and beer and wine service. Multiple franchised or licensed Thai BBQ branded locations operate across California (Hollywood, Culver City, Glendale, Carson, Covina, San Francisco Bay Area) and Las Vegas.
Product overview
Thai Original BBQ & Restaurant is a family-style sit-down restaurant chain founded in 1978, offering traditional Thai cuisine including BBQ dishes, noodles, rice dishes, seafood, poultry, pork, beef, and vegetarian options. The core offering is dine-in restaurant service at multiple California and Nevada locations, supplemented by takeout, catering, and a VIP membership program for exclusive specials and coupons. The restaurant accommodates both American palates and those seeking authentic Thai spice, serving a full menu of appetizers, soups, salads, vegetables, noodles, rice, house specials, poultry, pork, beef, seafood, desserts, and beverages.
Differentiator
Problem solved
Functional benefit
Products and services
- Dine-in Thai Restaurant Service Family-style sit-down restaurant service offering the full Thai menu (appetizers, soups, salads, noodles, rice, house specials, poultry, pork, beef, seafood, desserts, and beverages), accommodating both American palates and authentic Thai spice levels. Includes beer and wine service. Hours M-Th 11am-10pm, Fri-Sat 11am-11pm, Sun 11am-10pm.
- Takeout Service
- Catering and Party Trays Catering services and party trays available for events, gatherings, and group occasions at multiple Thai BBQ locations. Targeted at customers hosting celebrations, family gatherings, and business events.
- Delivery Service (Select Locations) Delivery of Thai BBQ menu items to customers' locations, available at select franchise locations including Thai BBQ of Las Vegas #2 and Thai BBQ of Hollywood.
Companies that use Thai Original BBQ & Restaurant
Customer profileSegments4 records
Ideal customer profiles3 records
Thai Original BBQ & Restaurant technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Thai Original BBQ & Restaurant partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Thai Original BBQ & Restaurant competitors and assessment
Company assessmentDirect peers
- Sanamluang Thai Noodle: Long-running Thai Town noodle specialist with multiple LA locations. Comparable to Thai Original as a Thai Town-rooted, family-style Thai operation with a multi-location LA footprint.
- Tuk Tuk Thai: Los Angeles Thai restaurant with multiple locations offering a broad menu including BBQ and house specials. Comparable to Thai Original as a multi-location LA Thai sit-down chain with a similarly wide menu.
- Sapp Coffee Shop: Iconic Thai Town LA institution serving Thai/Thai-Chinese fare in a casual sit-down format. Comparable to Thai Original as a Thai Town-anchored full-service Thai operator with multi-generational appeal.
- Pa-Ord Noodle: Thai Town LA sit-down restaurant specializing in boat noodles and broader Thai fare. Comparable to Thai Original as a family-style, Thai Town sit-down operator serving authentic-leaning Thai cuisine.
- Jitlada Restaurant: Long-established, family-run Thai restaurant in Los Angeles serving authentic regional Thai cuisine. Closely comparable to Thai Original in being a heritage LA Thai sit-down operator with a deep menu and loyal local following.
- Night + Market: Los Angeles-based Thai restaurant group (Saharan/Silver Lake locations) serving authentic regional Thai with a modern sensibility. Comparable as a high-profile LA Thai sit-down brand competing for the same regional Thai dining audience.
Regional players
- Lemonade: Los Angeles-based fast-casual chain serving globally-inspired bowls including Thai-inspired options. Comparable as a Southern California casual-dining operator competing for similar lunch and quick-meal occasions.
Broad incumbents
- Pei Wei Asian Kitchen: U.S. pan-Asian fast-casual chain founded as a spinoff of P.F. Chang's with strong Thai menu representation. Comparable to Thai Original as a multi-location Thai/Asian brand but at much larger scale and with corporate ownership.
- Thai Express: Canadian-based Thai fast-casual chain with hundreds of locations. Comparable to Thai Original in core cuisine focus but operates at far greater scale, with professional management and franchise infrastructure.
Emerging players
- Bangkok Taste: Multi-location Thai restaurant operator with Los Angeles-area presence serving a broad Thai menu. Comparable to Thai Original as a regional Thai sit-down chain competing for similar LA-area diners.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Thai Original BBQ & Restaurant social profiles
Digital presenceThai Original BBQ & Restaurant financial estimates
Financial estimateRevenue estimate
Valuation estimate
Thai Original BBQ & Restaurant leadership team
Management profileNumber of profiles
Thai Original BBQ & Restaurant subsidiaries and ownership
Company hierarchySubsidiaries9 records
Thai Original BBQ & Restaurant funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Thai Original BBQ & Restaurant M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Thai Original BBQ & Restaurant
What does Thai Original BBQ & Restaurant do?
Thai Original BBQ & Restaurant operates family-style sit-down Thai restaurants serving traditional Thai cuisine, with the original store on 3rd Street in Los Angeles established in 1978. The menu spans appetizers, soups, salads, vegetables, noodles, rice, house specials, poultry, pork, beef, seafood, desserts, and beverages, and the company offers takeout, catering/party trays, and beer and wine service. Multiple franchised or licensed Thai BBQ branded locations operate across California (Hollywood, Culver City, Glendale, Carson, Covina, San Francisco Bay Area) and Las Vegas.
Is Thai Original BBQ & Restaurant a public or private company?
Thai Original BBQ & Restaurant is a private company. It is classified as family owned and is currently operating.
When was Thai Original BBQ & Restaurant founded?
Thai Original BBQ & Restaurant was founded in 1978. It employs 1 to 10 people.
Where is Thai Original BBQ & Restaurant based?
Thai Original BBQ & Restaurant is headquartered in Los Angeles, United States, in the North America region.
How does Thai Original BBQ & Restaurant make money?
Two revenue lines are on record. Dine-in Service is the primary driver. The others are take-out and Delivery.
Who are Thai Original BBQ & Restaurant's main competitors?
Direct peers on record are Sanamluang Thai Noodle, Tuk Tuk Thai, Sapp Coffee Shop, Pa-Ord Noodle, Jitlada Restaurant and Night + Market. Lemonade is listed as a regional player. Broad incumbents are Pei Wei Asian Kitchen and Thai Express. Bangkok Taste is listed as an emerging player.
Does Thai Original BBQ & Restaurant have an API?
No public API is recorded for Thai Original BBQ & Restaurant.
What industry is Thai Original BBQ & Restaurant in?
Thai Original BBQ & Restaurant's product category is Casual Thai Restaurant Services. Its primary akta.pro industry code is THAFACAD, Ethnic & Regional Cuisine Restaurants. Its NAICS code is 722511 and its SIC code is 5810.