Stam Renault-dealers
Stam Groep is a fourth-generation family-owned automotive dealership group headquartered in Amersfoort, Netherlands, operating as an authorized dealer for Renault, Dacia, Alpine, Nissan, and Mitsubishi across 8+ central-Netherlands locations, with integrated private and business leasing, maintenance, damage repair, and fuel station services.
- Company typePrivate
- Founded1914
- HeadquartersAmersfoort, Netherlands
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Stam Renault-dealers does
Stam Groep (operating commercially as Stam Renault-dealers and a suite of sub-brands) is a family-owned automotive dealership and mobility services group headquartered in Amersfoort, Netherlands. Founded by Herman Stam in Soest in 1914 and now in its fourth generation, the group operates 8+ physical locations across central Netherlands (Amersfoort, Utrecht, Soest/Bilthoven, Bussum, Nieuwegein, Hilversum, Waddinxveen) and serves as an authorized dealer for five OEMs: Renault, Dacia, Alpine, Nissan, and Mitsubishi. The customer base spans retail consumers and small-to-medium businesses seeking personal and fleet vehicles, with both passenger cars and commercial vans offered across fuel, hybrid, and electric powertrains.
The core offering is structured as a platform-plus-modules architecture: the platform is new and used vehicle sales across the five OEM brands, and the modules are an integrated set of recurring and transactional services — Stam Lease (private and business leasing under Keurmerk Private Lease), vehicle financing brokered through Mobilize Financial Services, Nissan Financial Services, Mitsubishi Motors Financial Services, and Santander Leasing, Vakgarage Stam (multi-brand maintenance), Schadex/Schadenet (damage repair, authorized for Achmea insurance claims), Stam Rent (rental), Stam Tankstations (unmanned fuel stations), warranty packages, replacement transport, and EV-charging support. The underlying technology is a conventional automotive dealership operations platform without disclosed proprietary features; the group relies on OEM-provided finance platforms and standard web inventory/booking tools.
The revenue model combines one-time vehicle sale transactions (new and used) with recurring lease income, transactional service revenue (maintenance, repair, fuel), and partner-sourced financing/insurance referral economics. Distribution is entirely physical and domestic (central Netherlands), with private lease starting prices referenced for several Renault models (e.g., Rafale from €674/month, Scenic E-Tech Electric from €579/month, all on 72-month, 5,000 km/year terms). The group's strategic posture is one of disciplined regional consolidation, evidenced by the 2015 Opel divestiture, the 2018 addition of Alpine, 2022 launch of Vakgarage and Schadenet additions, 2023 Nissan/Mitsubishi franchise expansion, and the 2024 acquisition of the Boonstoppel Waddinxveen dealership.
Stam Renault-dealers firmographics
Firmographics- Name
- Stam Renault-dealers
- Legal name
- Stam Administratie B.V.
- Website
- https://stam.nl
- Company type
- Private
- Founded year
- 1914
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Stam Groep is a fourth-generation family-owned automotive dealership group headquartered in Amersfoort, Netherlands, operating as an authorized dealer for Renault, Dacia, Alpine, Nissan, and Mitsubishi across 8+ central-Netherlands locations, with integrated private and business leasing, maintenance, damage repair, and fuel station services.
- Ownership category
- akta.pro rank
Stam Renault-dealers industry classification
Industry- Product category
- Automotive Retail and Vehicle Services
- NAICS
- New Car Dealers (44111), Tire Dealers (441340)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500)
- akta.pro primary industry
- Tires, Wheels & Retread Supply Distribution (TLAKAOAD)
Keywords
Where Stam Renault-dealers is headquartered
LocationHeadquarters
- HQ city
- Amersfoort
- HQ country
- Netherlands
- HQ region
- Europe
Offices8 records
Markets served
Stam Renault-dealers business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others
Revenue model
- Vehicle Sales: Sale of new and used vehicles across multiple brands (Renault, Dacia, Alpine, Nissan, Mitsubishi). Includes both passenger cars and commercial vehicles.
- Maintenance and Repair Services: Workshop services including maintenance, repairs, APK inspections, parts replacement. Vakgarage service for all vehicle brands.
- Vehicle Financing: Financing products offered through partners including Renault Flex Choice, Relax Plan, and financial/operational leasing.
- Private and Business Lease: Stam Lease offers private lease and business lease contracts with all-inclusive monthly payments.
- Damage Repair: Auto body repair services through Schadex and Schadenet operations, partnered with Achmea insurance.
- Fuel Sales: Unmanned fuel stations offering competitive fuel prices to retail and business customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Renault Rafale Private Lease |
| Subscription | Monthly | Renault Espace Private Lease |
| Subscription | Monthly | Renault Austral Private Lease |
| Subscription | Monthly | Renault Scenic E-Tech Electric Private Lease |
| Subscription | Monthly | Renault Megane E-Tech Electric Private Lease |
| Transaction based/ take rate | Monthly | Renault Financing Options |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Stam Renault-dealers product offering
Product offeringCore offering
Stam Renault-dealers sells new and used passenger and commercial vehicles across five authorized brands (Renault, Dacia, Alpine, Nissan, Mitsubishi) through physical showrooms in central Netherlands. The group complements vehicle sales with scheduled maintenance, damage repair, private and business leasing, vehicle financing through Mobilize, Nissan and Mitsubishi financial partners, and unmanned fuel stations under the Stam umbrella brands.
Product overview
Stam Groep is a multi-brand automotive dealership group operating as a platform-plus-modules architecture. The core offering consists of new vehicle sales across five brands (Renault, Dacia, Nissan, Mitsubishi, Alpine) plus a full range of modular services. Key products include electric and fuel/hybrid passenger vehicles, commercial vans, private and business leasing (Stam Lease/Stam Private Lease), maintenance and repair services, insurance, financing solutions (Renault Flex Choice, Relax Plan), and complementary services including fuel stations and extended warranties. The portfolio is unified through the Stam brand while leveraging manufacturer-specific sub-brands for financing (Mobilize Financial Services) and brand-specific services.
Differentiator
Problem solved
Functional benefit
Brands
- Stam Lease: Private and business vehicle leasing services with Keurmerk Private Lease certification.
- Stam Rent
- Schadex
- Schadenet
- Vakgarage Stam
Products and services
- Renault Vehicle Sales (New and Used, Electric and Fuel/Hybrid, Passenger and Commercial) Retail sale through Stam showrooms of new and used Renault passenger cars (Clio, Captur, Symbioz, Austral, Espace, Rafale, Megane E-Tech electric, Scenic E-Tech electric, Renault 5 E-Tech electric, Renault 4 E-Tech electric, Twingo E-Tech electric) and commercial vans (Kangoo, Trafic, Master plus E-Tech electric variants), targeted at retail consumers and businesses in central Netherlands.
- Dacia Vehicle Sales (New and Used) Sale of new and used Dacia models (Spring electric, Sandero, Sandero Stepway, Jogger, Duster, Bigster) for budget-conscious retail customers across central Netherlands.
- Alpine Vehicle Sales (A290, A390) Retail sale of Alpine A290 and A390 performance vehicles at the Stam Alpine location, targeted at enthusiast and premium-segment retail buyers in the Netherlands.
- Nissan Vehicle Sales (New and Used, Passenger and Commercial) Sale of Nissan passenger vehicles and commercial vans through Stam Nissan dealership locations in Utrecht, Amersfoort, Hilversum, and Waddinxveen, served with Nissan Financial Services and Arval lease options.
- Mitsubishi Vehicle Sales (Passenger and Commercial) Sale of Mitsubishi passenger and commercial vehicles at Amersfoort and Waddinxveen, served with Mitsubishi Motors Financial Services financing and Lease'm private lease options.
- Stam Private Lease (All-Inclusive Subscription) All-inclusive monthly private lease subscription covering maintenance, insurance, road tax, tires, and breakdown assistance for a fixed monthly fee, executed under Keurmerk Private Lease standards with partners Santander Leasing, Arval, and Lease'm.
- Stam Zakelijk Lease (Business Financial and Operational Lease) Business lease contracts (financial and operational lease) for SMB fleets and commercial vans, executed through Stam Lease with manufacturer financing partners Mobilize Financial Services, Nissan Financial Services, Mitsubishi Motors Financial Services, Santander Leasing, Arval, and Lease'm.
- Vehicle Financing (New and Used) Loan and credit products for new and used vehicle purchases, including Renault Flex Choice, Renault Relax Plan, financial lease for Renault and Dacia via Mobilize Financial Services, Smart Financing and Smart Financial Lease for Nissan, financing for Mitsubishi, and Occasion Financing for used cars.
- Vehicle Maintenance and Periodic Inspections Workshop services at Stam locations including periodic maintenance, oil changes, tire service, air conditioning check, summer and winter check, battery replacement, APK inspections, and online workshop appointment booking; available to all vehicle brands through Vakgarage Stam and franchised locations.
- Vehicle Damage Repair (Schadex / Schadenet Soest) Body repair services including dent removal, scratch repair, glass replacement, and full collision repair through Schadex Amersfoort and Schadenet Soest, executed as an official Achmea Authorized Damage Repair Partner serving Interpolis, FBTO, Avero Achmea, and Centraal Beheer insurance customers.
- GuaranteePakketten (Extended Warranty for Used Vehicles) Extended warranty packages bundled with used vehicle sales, providing mechanical coverage up to 6 years or 100,000 km for selected brands.
- Stam Tankstations (Unmanned Fuel Sales) Unmanned fuel stations under Stam Tankstations B.V. offering competitive per-liter fuel pricing to retail consumers, with business accounts available for fleet customers.
Companies that use Stam Renault-dealers
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Stam Renault-dealers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Stam Renault-dealers partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- AchmeacoreOfficial 'Aangesloten Schadehersteller' (Authorized Damage Repair Partner) for Achmea insurance company. Handles vehicle damage repairs for Achmea insurance clients including Interpolis, FBTO, Avero Achmea, and Centraal Beheer brands.
- ArvalcorePrivate lease partner for Nissan vehicles, offering private lease under Keurmerk Private Lease conditions.
- Lease'mcorePrivate lease partner for Mitsubishi vehicles, operating under Keurmerk Private Lease conditions.
- SchadenetcoreBrand name for damage repair operations at Soest location, part of the Schadenet network.
Scale indicators4 records
Recent moves10 records
Expansion highlights5 records
Stam Renault-dealers competitors and assessment
Company assessmentBroad incumbents
- Pon Holdings (Automotive): Large Dutch mobility group with automotive dealer operations, official importer of multiple brands including Volkswagen Group marques. Broader incumbent than Stam given dual role as dealer and importer, but overlapping in multi-brand retail and leasing.
- Vakgarage (national chain): Nationwide Dutch multi-brand service and maintenance franchise network. Comparable on the Vakgarage Stam workshop business specifically; broader network presence makes it a broader incumbent in services.
Direct peers
- Hedin Mobility Group: European multi-brand automotive retailer with operations expanding across the Netherlands and Benelux. Comparable multi-brand dealer and service platform model; expanded into the Netherlands through bolt-on acquisitions of franchise dealer networks.
- Louwman Group: One of the largest Dutch multi-brand automotive dealer groups with dealerships, leasing, and import operations across the Netherlands. Directly comparable to Stam in multi-brand franchise model, leasing arm (DirectLease), and full service/repair offerings.
- Van Mossel Automotive Group: Major Dutch multi-brand dealer group with extensive showrooms, workshops, leasing, and damage repair services nationally. Closely comparable to Stam on multi-brand retail + service + leasing + schadeherstel bundling.
- Stern Groep N.V. Dutch automotive dealer and leasing group operating multiple brands across passenger cars and commercial vehicles. Comparable to Stam on multi-brand dealership + leasing integration and service operations.
- Broekhuis Groep: Dutch regional multi-brand dealer group with multi-OEM representation and integrated service operations. Directly comparable on multi-brand franchise breadth, regional density, and service-led operating model.
Emerging players
- Schadenet: Brand-name cooperative for vehicle damage repair in the Netherlands, of which Stam's Schadenet Soest is a member. Directly comparable on the damage-repair subsegment via Schadex B.V. and Schadenet Soest operations.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Stam Renault-dealers social profiles
Digital presenceStam Renault-dealers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stam Renault-dealers leadership team
Management profileNumber of profiles
Profiles4 records
Stam Renault-dealers subsidiaries and ownership
Company hierarchySubsidiaries8 records
Stam Renault-dealers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stam Renault-dealers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stam Renault-dealers
What does Stam Renault-dealers do?
Stam Renault-dealers sells new and used passenger and commercial vehicles across five authorized brands (Renault, Dacia, Alpine, Nissan, Mitsubishi) through physical showrooms in central Netherlands. The group complements vehicle sales with scheduled maintenance, damage repair, private and business leasing, vehicle financing through Mobilize, Nissan and Mitsubishi financial partners, and unmanned fuel stations under the Stam umbrella brands.
Is Stam Renault-dealers a public or private company?
Stam Renault-dealers is a private company. It is classified as family owned and is currently operating.
When was Stam Renault-dealers founded?
Stam Renault-dealers was founded in 1914. It employs 251 to 500 people.
Where is Stam Renault-dealers based?
Stam Renault-dealers is headquartered in Amersfoort, Netherlands, in the Europe region.
How does Stam Renault-dealers make money?
Six revenue lines are on record. Vehicle Sales are the primary driver. The others are maintenance and Repair Services, vehicle Financing, private and Business Lease, damage Repair and fuel Sales.
Who are Stam Renault-dealers's main competitors?
Broad incumbents on record are Pon Holdings (Automotive) and Vakgarage (national chain). Direct peers are Hedin Mobility Group, Louwman Group, Van Mossel Automotive Group, Stern Groep N.V. and Broekhuis Groep. Schadenet is listed as an emerging player.
Does Stam Renault-dealers have an API?
No public API is recorded for Stam Renault-dealers.
What industry is Stam Renault-dealers in?
Stam Renault-dealers's product category is Automotive Retail and Vehicle Services. Its primary akta.pro industry code is TLAKAOAD, Tires, Wheels & Retread Supply Distribution. Its NAICS code is 44111 and its SIC code is 5500.