What SCHOTT CERAN does

SCHOTT CERAN® is the registered glass-ceramic cooktop brand of SCHOTT AG, the privately held German specialty materials group headquartered in Mainz. SCHOTT introduced the first glass-ceramic cooktop in 1971, derived from heat-shield technology originally developed for spacecraft, and today the brand covers an installed base of more than 200 million cooktops worldwide. The company manufactures glass-ceramic cooktop panels as components, supplied directly to domestic appliance OEMs (Bosch/BSH, Miele, Electrolux-class customers implied by category leadership), with end users unable to purchase directly. The product portfolio comprises the core SCHOTT CERAN® glass-ceramic substrate (compatible with induction, electric/radiant, and gas heating), Miradur® (2017, scratch-resistant coating marketed at near-diamond hardness), EXCITE® (2019, integrated lighting/display system), and Luminoir™ (2021, deep-black highly translucent variant), plus the FUSICS® future-kitchen concept combining sensor and multi-touch integration. Revenue is generated exclusively through B2B component sales priced into appliance bill-of-materials; there is no consumer-facing or per-unit retail pricing. Certifications (TÜV Rheinland food-safe, UL quality) and a multi-language brand site in 10 languages support the global OEM distribution model, while SCHOTT AG's diversified industrial structure provides back-office scale, R&D depth, and continuity absent from typical start-up competitors.

Name

SCHOTT CERAN

Legal name

SCHOTT AG

Website

https://schott-ceran.com

Company type

Private

Founded year

1971

Operating status

Operating

Short description

SCHOTT CERAN® is the B2B OEM glass-ceramic cooktop brand of Germany's SCHOTT AG, supplying induction, electric, and gas-cooktop panels to global household appliance manufacturers across more than 200 million installed units.

Ownership category

akta.pro rank

Product category

Glass-Ceramic Cooktop Components

NAICS

Small Electrical Appliance Manufacturing (335210)

SIC

Glass & Glassware, Pressed Or Blown (3220)

akta.pro primary industry

Glazing Hardware, Sealants & Accessories (Spacers/Gaskets/Setting Blocks) (IMADAHAJ)

Keywords

• Glass-ceramic cooktops
• Cooktop panel components
• Scratch-resistant surfaces
• Kitchen appliance materials
• Induction cooktop glass

Headquarters

HQ city

Mainz

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Glass-Ceramic Cooktop Components: SCHOTT CERAN® manufactures and sells glass-ceramic cooktop panels as components to domestic appliance manufacturers. The products are integrated into cooking appliances by the manufacturers. Revenue is generated through B2B sales of material components.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

SCHOTT CERAN® manufactures and sells glass-ceramic cooktop panels as B2B components to domestic appliance manufacturers worldwide. The core product is a glass-ceramic material (4mm thick) that functions as the cooking surface for induction, electric radiant, and gas cooktops, with specialized variants including Miradur® (scratch-resistant), Luminoir™ (deep black translucent), and EXCITE® (integrated light solutions). End users cannot purchase SCHOTT CERAN® cooktops directly.

Product overview

SCHOTT CERAN is a glass-ceramic material and brand for cooktops, invented in 1971 and now found in over 200 million devices worldwide. The product portfolio consists of the core SCHOTT CERAN glass-ceramic material (suitable for electric radiant, gas, and induction heating technologies) and several specialized variants: SCHOTT CERAN Miradur® (scratch-resistant coating), SCHOTT CERAN Luminoir™ (deep black, highly translucent glass-ceramic), and CERAN EXCITE® (integrated light solutions and displays). The FUSICS® concept represents future kitchen innovations combining multi-touch interfaces, proximity sensors, and smart connectivity. SCHOTT CERAN products are manufactured as components for the domestic appliance industry and are not sold directly to end consumers.

Differentiator

Problem solved

Functional benefit

Brands

• CERAN®: Registered trademark brand name for SCHOTT's glass-ceramic cooking surface material developed in 1971, combining the aesthetics of glass with heat resistance and stability.
• SCHOTT CERAN Miradur®
• SCHOTT CERAN Luminoir™
• CERAN EXCITE®

Products and services

• SCHOTT CERAN® Glass-Ceramic Cooktop Panels The original glass-ceramic material for cooktops combining the aesthetics of glass with high heat resistance and stability. Functions as the cooking surface for electric radiant, gas, and induction cooktops. Sold as a B2B component to domestic appliance manufacturers; not sold directly to end users.
• SCHOTT CERAN Miradur® Scratch-resistant glass-ceramic cooktop with a special coating that is 95% more scratch-resistant against sand and 70% more scratch-resistant against abrasive sponges than conventional cooktops. Designed for appliance manufacturers seeking durable, long-lasting cooking surfaces.
• SCHOTT CERAN Luminoir™ Smart glass-ceramic that is deep black and highly translucent, enabling design possibilities and intuitive operation in modern kitchens. Provides maximum translucency for integration of displays and lighting. Sold as a B2B component to appliance manufacturers.
• CERAN EXCITE® Light solutions portfolio for glass-ceramic cooktops featuring illuminated cooking zones, 7-segment displays, touch controls, and ambient lighting elements integrated into the surface. Sold to domestic appliance manufacturers for integration into premium cooking appliances.
• FUSICS® Future Kitchen Concept A future kitchen concept combining Function, Urbanism, Sustainability, Illumination, Connectivity, and Social elements. Features multi-touch display integration, proximity sensors, and smart connectivity in a next-generation cooktop design.

Quantifiable outcome

• 95% more scratch-resistant against sand and 70% more scratch-resistant against abrasive sponges compared to conventional cooktops (Miradur®)

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Domestic Appliance ManufacturerscoreOEM/ Whitelabel/ Licensing PartnerSCHOTT CERAN® partners with manufacturers of household cooking appliances to supply glass-ceramic cooktop panels as components. These manufacturers integrate SCHOTT CERAN® glass-ceramic into their branded cooktop products. The company works closely with leading appliance manufacturers to ensure product quality and durability.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Others

• NSG Group (Nippon Sheet Glass): Major global glass manufacturer (Pilkington) producing flat and specialty glass products that touch the same OEM/home-appliance adjacency as SCHOTT CERAN®, though not a dedicated cooktop-substrate competitor.
• Vitro: Mexican glass manufacturer producing flat and container glass; thematically adjacent to SCHOTT AG as a large specialty/industrial glass producer with overlapping customer ecosystems in building products and appliances.

Broad incumbents

• AGC Inc: Large Japanese glass manufacturer (formerly Asahi Glass) with a broad specialty-glass portfolio that overlaps with SCHOTT's specialty materials franchise; an adjacent incumbent rather than a direct cooktop-substrate rival.
• SCHOTT AG: Parent entity of SCHOTT CERAN® and a diversified international specialty glass/materials conglomerate; comparable as a broader glass manufacturer and SCHOTT CERAN®'s ultimate corporate parent.
• Saint-Gobain: French multinational building and specialty materials group; co-owner of Eurokera and the broader industrial-glass peer of SCHOTT AG supporting a direct cooktop-substrate competitor to SCHOTT CERAN®.
• Corning Incorporated: Major US specialty glass and ceramics company; co-owner of the Eurokera JV and therefore directly comparable to SCHOTT AG as the corporate umbrella behind SCHOTT CERAN®'s chief rival.

Direct peers

• Eurokera: Joint venture between Corning and Saint-Gobain that produces glass-ceramic cooktop panels — the only like-for-like competitor to SCHOTT CERAN® in the same OEM cooktop substrate category.
• Nippon Electric Glass: Japanese specialty glass manufacturer selling Neoceram glass-ceramic cooktop panels directly into the appliance OEM market, competing head-to-head with SCHOTT CERAN® particularly across Asian appliance brands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SCHOTT_CERAN
• Facebookfacebook.com/SCHOTT.CERAN.international

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SCHOTT CERAN