T.RAD
- Company typePublic
- Founded1935
- HeadquartersTokyo, Japan
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
T.RAD firmographics
Firmographics- Name
- T.RAD
- Legal name
- 株式会社ティラド
- Website
- https://trad.co.jp
- Company type
- Public
- Founded year
- 1935
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
T.RAD industry classification
Industry- Product category
- Automotive Heat Exchangers
- NAICS
- Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)
- akta.pro primary industry
- Automotive Heat Exchangers Manufacturing (Radiators/Condensers/Evaporators/Heater Cores) (IMACALAC)
- akta.pro secondary industries
- Thermal Management Systems for EVs (Battery/E-Powertrain Cooling & Heating) (IMACACAG), Automotive Thermal Management for Electrified Powertrains (Battery/Inverter/Motor Cooling) (IMACALAD), Heat Exchangers & Thermal Transfer Equipment (IMAHAKAC), Automotive Coolant & Refrigerant Circuit Components (Pumps/Valves/Reservoirs/Expansion Devices) (IMACALAE)
Keywords
Where T.RAD is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices8 records
Markets served
T.RAD business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales, Others
Revenue model
- Heat Exchanger Sales: T.RAD generates revenue primarily from manufacturing and selling heat exchangers, including radiators, oil coolers, EGR coolers, and inverter coolers. Radiators account for approximately 50% of sales composition. The company serves automotive, motorcycle, and industrial machinery manufacturers globally.
Distribution channels1 record
Marketing channels4 records
T.RAD product offering
Product offeringCore offering
T.RAD manufactures and sells heat exchangers, with radiators accounting for approximately 50% of sales composition. The product portfolio includes radiators, oil coolers for motors and CVTs, EGR coolers, inverter coolers for electric and hybrid vehicles, the proprietary T.RAD-SMART radiator, and fin-coil type heat exchangers, supplied globally to automotive, motorcycle, construction machinery, and industrial equipment manufacturers through a 5-pole direct OEM supply model.
Product overview
T.RAD is a specialized manufacturer of heat exchangers, offering a comprehensive portfolio centered on thermal management solutions for automotive, motorcycle, construction machinery, and industrial equipment applications. The core product lineup includes radiators (accounting for approximately 50% of sales), inverter coolers for electric vehicles, oil coolers for motors and CVTs, EGR coolers for emissions control, fin-coil type heat exchangers, and the proprietary T.RAD-SMART (Slim and Advanced Radiator Technology) radiator. The company also operates T.RAD Connect, a subsidiary that develops cloud-based manufacturing management systems to support digital transformation initiatives. T.RAD serves both traditional internal combustion engine vehicles and the growing electric and hybrid vehicle markets, positioning thermal management as critical to energy efficiency and CO2 reduction across all mobility sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Radiators (ラジエーター) Core heat-exchanger product that controls engine and component temperatures in automobiles, motorcycles, construction machinery, and industrial equipment. Radiators account for approximately 50% of T.RAD's sales composition and are sold as OEM components to automotive and industrial manufacturers worldwide.
- Oil Coolers for Motors and CVT Oil coolers designed for electric-vehicle traction motors and continuously variable transmissions (CVTs), supporting thermal management needs of electrified powertrains.
- Inverter Coolers (インバーター冷却器) Cooling systems for power inverters in electric and hybrid vehicles, managing the thermal load of power electronics in EV systems.
- EGR Coolers (EGRクーラー) Exhaust Gas Recirculation (EGR) coolers that reduce NOx emissions by recirculating a portion of exhaust gas back to the engine intake, supporting emissions compliance.
- T.RAD-SMART Radiator Slim and Advanced Radiator Technology - a lightweight, high-performance radiator developed for space-constrained applications while maintaining thermal efficiency.
- Fin-coil Type Heat Exchangers (フィンコイルタイプ熱交換器) Heat exchangers featuring fin-and-coil construction for HVAC, industrial process cooling, and facility climate control applications.
- Manufacturing Cloud Business Management System (by T.RAD Connect) Cloud-based manufacturing management system developed by subsidiary T.RAD Connect, designed to improve operational efficiency through digital workflow management across global production sites.
Quantifiable outcome
- Radiators account for approximately 50% of total sales
- +2 more outcomes
Companies that use T.RAD
Customer profileNamed customers17 records
Segments3 records
Ideal customer profiles3 records
T.RAD technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
T.RAD partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- T.RAD Connect Corporation (株式会社ティラドコネクト)coreJoint venture company established in April 2018 to develop and provide cloud-based manufacturing management systems for T.RAD group and potentially external customers. The system aims to reduce administrative work by 50% across global production sites.
- Qingdao Toyo Heat Exchanger Co., Ltd. (青島東洋熱交換器有限公司)coreChinese subsidiary specializing in heat exchanger manufacturing. Originally a joint venture, T.RAD acquired additional shares and consolidated the company as a subsidiary in October 2017, strengthening its China operations.
- T.RAD Logistics Corporation (株式会社ティラドロジスティクス)minorSubsidiary involved in logistics operations. Personal data (address, name, phone, email, service usage history) is shared between T.RAD and T.RAD Logistics for business operations.
Scale indicators6 records
Recent moves8 records
Expansion highlights6 records
T.RAD competitors and assessment
Company assessmentDirect peers
- Sanden International: Japanese automotive HVAC and thermal management specialist supplying compressors and heat exchangers to OEMs — comparable Japanese specialist profile with similar customer overlap to T.RAD.
- Hanon Systems: South Korea-based thermal management specialist (formerly Halla Visteon Climate Control) serving global OEMs with HVAC and EV battery thermal solutions — direct competitor to T.RAD in radiators and EV cooling.
- Valeo SA: Global Tier-1 automotive thermal systems supplier offering radiators, EGR coolers, and EV battery/inverter cooling — directly comparable product portfolio and customer overlap with T.RAD in Europe and globally.
- Denso Corporation: Largest Japanese automotive thermal management and HVAC supplier; directly competes with T.RAD on radiators, inverter coolers, and EV thermal systems for the same Japanese OEM customer base.
- Mahle GmbH: German automotive thermal management and powertrain supplier with strong radiators, EGR coolers, and EV battery cooling portfolio; competes with T.RAD globally, particularly with European and Japanese OEMs.
- Modine Manufacturing: US thermal management company with automotive and industrial cooling products including radiators, EGR coolers, and EV battery thermal management — comparable product mix to T.RAD's automotive and fin-coil businesses.
- Marelli Corporation: Japan-Italy headquartered automotive supplier (including Calsonic Kansei legacy thermal business) with radiators, HVAC, and EV thermal products — directly competes with T.RAD at Japanese OEMs.
Broad incumbents
- BorgWarner Inc. Large global auto parts supplier with thermal management products including battery heaters, EGR modules, and EV cooling; broader portfolio than T.RAD but directly overlapping in EV thermal management.
Emerging players
- Boyd Corporation: US thermal management solutions provider expanding into EV battery cooling and industrial heat exchangers — emerging adjacency in EV thermal management relevant to T.RAD's electrification strategy.
Regional players
- Tokyo Radiator Manufacturing: Smaller Japanese radiator/heat exchanger specialist serving construction machinery and automotive markets — directly comparable product set but more limited geographic reach than T.RAD.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
T.RAD financial estimates
Financial estimateRevenue estimate
Valuation estimate
T.RAD leadership team
Management profileNumber of profiles
Profiles6 records
T.RAD subsidiaries and ownership
Company hierarchySubsidiaries5 records
T.RAD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
T.RAD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about T.RAD
What does T.RAD do?
T.RAD manufactures and sells heat exchangers, with radiators accounting for approximately 50% of sales composition. The product portfolio includes radiators, oil coolers for motors and CVTs, EGR coolers, inverter coolers for electric and hybrid vehicles, the proprietary T.RAD-SMART radiator, and fin-coil type heat exchangers, supplied globally to automotive, motorcycle, construction machinery, and industrial equipment manufacturers through a 5-pole direct OEM supply model.
Is T.RAD a public or private company?
T.RAD is a public company. It is classified as public and is currently operating.
When was T.RAD founded?
T.RAD was founded in 1935. It employs 1,001 to 5,000 people.
Where is T.RAD based?
T.RAD is headquartered in Tokyo, Japan, in the Asia region.
How does T.RAD make money?
One revenue line is on record: heat Exchanger Sales.
Who are T.RAD's main competitors?
Direct peers on record are Sanden International, Hanon Systems, Valeo SA, Denso Corporation, Mahle GmbH, Modine Manufacturing and Marelli Corporation. BorgWarner Inc. is listed as a broad incumbent. Boyd Corporation is listed as an emerging player. Tokyo Radiator Manufacturing is listed as a regional player.
Does T.RAD have an API?
No public API is recorded for T.RAD.
What industry is T.RAD in?
T.RAD's product category is Automotive Heat Exchangers. Its primary akta.pro industry code is IMACALAC, Automotive Heat Exchangers Manufacturing (Radiators/Condensers/Evaporators/Heater Cores), with a secondary code of IMACACAG, Thermal Management Systems for EVs (Battery/E-Powertrain Cooling & Heating). Its NAICS code is 33341 and its SIC code is 3585.