Ten Buro
Ten Buro is a privately held global design firm, founded in 2012, operating across seven cities as a network of multi-disciplinary practices that deliver strategy, concept design, architecture, and communications services to retail, hospitality, automotive, and lifestyle clients.
- Company typePrivate
- Founded-
- HeadquartersTokyo, Japan
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Ten Buro does
Ten Buro (Ten Büro) is a privately held global design firm founded in 2012, operating as a network of multi-disciplinary businesses that deliver end-to-end retail solutions. It organizes its practice around four integrated service areas: Strategy (operating as CDWK+PTNRS), Concept Design, Architecture (operating as Conner & Sakamura), and Communications. The firm serves enterprise, mid-market, and small clients across at least nine industries including retail, hospitality, food and beverage, automotive, real estate, sports, media, and entertainment, with named clients such as BMW Motorrad SA, Gloria Jean's Coffee, The House of Machines, Acclaim Real Estate, Cape Town City Football Club, and LNLA Journal.
The firm's service portfolio spans business and brand strategy, brand identity design, spatial and interior architecture, content strategy, digital and SEO services, and website production. Beyond pure advisory and design, Ten Buro operates branded experiential assets including custom motorcycle showcase events (The Lightning Bolt in Africa; The Golden Bolt in Los Angeles with a $30k prize) and produces tangible client deliverables such as comprehensive printed Brand Bibles. Service delivery is coordinated across seven offices: Singapore, Tokyo, New York, Cape Town, Paris, Los Angeles, and Hong Kong.
Ten Buro generates revenue through project-based professional services engagements, with no publicly disclosed pricing, no disclosed funding, and no institutional investors identified in the source data. Ownership is founder-led, and the firm describes its operating philosophy as "Aspiration Retail" — focusing on emotional brand connections rather than purely physical or digital retail properties. The firm operates without disclosed AI/ML capabilities, proprietary software, or technology products beyond standard digital and content tooling.
Ten Buro firmographics
Firmographics- Name
- Ten Buro
- Legal name
- Ten Buro
- Website
- https://tenburo.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ten Buro is a privately held global design firm, founded in 2012, operating across seven cities as a network of multi-disciplinary practices that deliver strategy, concept design, architecture, and communications services to retail, hospitality, automotive, and lifestyle clients.
- Ownership category
- akta.pro rank
Ten Buro industry classification
Industry- Product category
- Brand Strategy and Retail Design Services
- NAICS
- Graphic Design Services (541430), Interior Design Services (54141)
- akta.pro primary industry
- Environmental & Experiential Brand Design (Retail/Exhibit/Signage) (MPAAAEAG)
- akta.pro secondary industry
- Graphic Design & Visual Communications (Collateral, Illustration) (MPAAAEAC)
Keywords
Where Ten Buro is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices7 records
Markets served
Ten Buro business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Distribution channels1 record
Ten Buro product offering
Product offeringCore offering
Ten Büro is a global design firm operating as a network of multi-faceted businesses providing integrated retail solutions across four core service areas: Strategy (business and brand strategy), Concept Design (brand creation and visual language development), Architecture (spatial and interior design), and Communications (brand narrative, content strategy, website design, and digital/SEO services). The firm delivers 'Aspiration Retail' experiences that connect emotionally with consumers through seamless strategy-to-execution capabilities for global retail, hospitality, automotive, sports, and entertainment brands.
Product overview
Ten Büro is a global design firm operating as a network of multi-faceted businesses providing integrated retail solutions. The company offers four core service areas: Strategy (CDWK+PTNRS) for business and brand strategy; Concept Design for brand creation and visual language development; Architecture (Conner & Sakamura) for spatial and interior design; and Communications for brand narratives, content strategy, and digital services. The company also produces branded events like The Golden Bolt and The Lightning Bolt motorcycle showcases, and offers Brand Bibles as tangible brand identity guides. This integrated approach delivers "Aspiration Retail" experiences connecting emotionally with consumers across strategy, concept, architecture, and communication disciplines.
Differentiator
Problem solved
Functional benefit
Brands
- Communication Services: Brand narrative, voice curation, visual and audible content strategy
- Architecture Services
- Concept Design Services
- Strategy Services
Products and services
- Strategy (CDWK+PTNRS) Business strategy and retail consulting services focused on emotional connections between brands and consumers, blending logic with sensibility and intrigue to create experiences that drive profitability.
- Concept Design Brand design and creation services delivering visually creative language that is straightforward, functional, and easy to understand while remaining true to brand intent.
- Architecture (Conner & Sakamura) Architecture and interior design services including retail solutions, spatial design, environmental design, and service interface design focused on brand sentiment and consumer experience.
- Communications Brand narrative, voice curation, visual and audible content creation, website design, content strategy, digital and SEO services, and content production for brand storytelling.
- Brand Bibles Comprehensive printed and bound brand guide including Brand DNA, Identity, Research Articles, Product(s), Creative Elements, 3D Space Renders, and Standards Manual.
Companies that use Ten Buro
Customer profileNamed customers17 records
Segments4 records
Ideal customer profiles4 records
Ten Buro technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ten Buro partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights4 records
Ten Buro competitors and assessment
Company assessmentDirect peers
- Landor & Fitch: Global brand consulting and design firm offering strategy, brand identity, and design services across consumer and retail categories — a direct competitor in integrated brand and retail strategy work.
- Interbrand: Global brand consultancy delivering brand strategy, identity, and experience design for consumer-facing clients — directly comparable to Ten Büro's strategy and concept design practices.
- Lippincott: Brand strategy and design consultancy serving enterprise clients across retail, hospitality, and consumer categories — closely matches Ten Büro's positioning as a strategy-led brand partner.
- Pentagram: Multi-disciplinary independent design firm with practices spanning brand identity, environmental design, and digital — directly comparable as an integrated design partner for premium clients.
- Siegel+Gale: Global brand strategy and design firm with a strong retail and consumer practice — directly comparable to Ten Büro's strategy-led brand and concept design services.
Broad incumbents
- Gensler: Global architecture and design firm with a substantial retail practice delivering concept, architecture, and brand experience work — overlaps Ten Büro's architecture and concept design offerings at much larger scale.
- CallisonRTKL: International architecture and retail design practice specializing in retail, hospitality, and lifestyle environments — competes directly in Ten Büro's spatial design and retail experience work.
- R/GA: Global design and innovation agency offering brand, experience, and retail design services for enterprise clients — overlaps Ten Büro's strategy, communications, and architecture capabilities at greater scale.
Emerging players
- Wieden+Kennedy: Independent creative agency with deep brand storytelling and integrated campaign capabilities — overlaps Ten Büro's communications practice, particularly for lifestyle and consumer clients.
Regional players
- MetaDesign: International brand and design consultancy with strong presence in Europe and Asia, comparable in scale and integrated offerings to Ten Büro's cross-continental practice.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Ten Buro social profiles
Digital presenceTen Buro financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ten Buro leadership team
Management profileNumber of profiles
Ten Buro funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ten Buro M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ten Buro
What does Ten Buro do?
Ten Büro is a global design firm operating as a network of multi-faceted businesses providing integrated retail solutions across four core service areas: Strategy (business and brand strategy), Concept Design (brand creation and visual language development), Architecture (spatial and interior design), and Communications (brand narrative, content strategy, website design, and digital/SEO services). The firm delivers 'Aspiration Retail' experiences that connect emotionally with consumers through seamless strategy-to-execution capabilities for global retail, hospitality, automotive, sports, and entertainment brands.
Is Ten Buro a public or private company?
Ten Buro is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ten Buro founded?
Ten Buro was founded in -1. It employs 11 to 50 people.
Where is Ten Buro based?
Ten Buro is headquartered in Tokyo, Japan, in the Asia region.
Who are Ten Buro's main competitors?
Direct peers on record are Landor & Fitch, Interbrand, Lippincott, Pentagram and Siegel+Gale. Broad incumbents are Gensler, CallisonRTKL and R/GA. Wieden+Kennedy is listed as an emerging player. MetaDesign is listed as a regional player.
Does Ten Buro have an API?
No public API is recorded for Ten Buro.
What industry is Ten Buro in?
Ten Buro's product category is Brand Strategy and Retail Design Services. Its primary akta.pro industry code is MPAAAEAG, Environmental & Experiential Brand Design (Retail/Exhibit/Signage), with a secondary code of MPAAAEAC, Graphic Design & Visual Communications (Collateral, Illustration). Its NAICS code is 541430.