Wellgate
Wellgate is a privately held UK specialist healthcare provider delivering supported living and residential care to adults with learning disabilities, autism, mental health needs, physical disabilities, and complex needs across more than 15 sites in England, funded predominantly by local authority and NHS commissioning.
- Company typePrivate
- Founded-
- HeadquartersLondon, United Kingdom
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Wellgate does
Wellgate (legal entity: Wellgate Care Ltd, UK Companies House registration 11733935) is a privately held specialist healthcare provider delivering supported living and residential care services to adults with learning disabilities, autistic adults, people with mental health needs, adults with physical disabilities, and individuals with complex needs. The company operates across more than 15 service sites spanning Kent (Folkestone, New Romney), East Midlands (Nottingham), Staffordshire (Stoke-on-Trent, Kidsgrove), Nottinghamshire (Worksop), Cheshire (Sandbach, Crew), Greater Manchester (Bolton), and East Sussex (Bexhill), running three sub-brands: Wellgate Support (supported living), MNP Complete Care / Wellgate Care (residential care in Kent), and Lime Lodge Care (residential care in Nottingham). Services include 24-hour support including waking night cover, one-to-one support, personalised support planning, and assistance with daily living skills, health management, finances, community access, and employment/volunteering pathways.
The company is closely held, with no disclosed institutional investors or parent company, and led by CEO Rob McAfee and Co-Founder Simon Hill, alongside a management team structured around Operations (North and South), HR, Marketing, Culture & Engagement, and Finance. Customer acquisition is referral-driven, sourced from local authority social services, social workers, families, and self-referrals via the wellgate.com website and the dedicated [email protected] channel. Revenue mechanics follow UK specialist social care norms: per-resident/per-tenant weekly fees paid predominantly by local authority commissioners and NHS Continuing Healthcare, with some private-pay arrangements, structured around individual needs assessments.
Operational differentiators centre on talent retention (£12.71/hour pay, free DBS, pension, training, and a free Norfolk holiday home through the Club Wellgate employee benefits program) and community integration at each site. The company has received third-party recognition including the Alantra Fast 50 listing, Employer of the Year, Support Worker of the Year, and Great Autism Practice Award, and has reported outstanding CQC-style external inspection outcomes at specific sites such as Rose Cottage. There is no disclosed AI/ML, software platform, or proprietary technology stack — the service is fundamentally labour- and estate-driven.
Wellgate firmographics
Firmographics- Name
- Wellgate
- Legal name
- Wellgate Care Ltd
- Website
- https://wellgate.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Wellgate is a privately held UK specialist healthcare provider delivering supported living and residential care to adults with learning disabilities, autism, mental health needs, physical disabilities, and complex needs across more than 15 sites in England, funded predominantly by local authority and NHS commissioning.
- Ownership category
- akta.pro rank
Wellgate industry classification
Industry- Product category
- Adult Social Care
- NAICS
- Services for the Elderly and Persons with Disabilities (624120), Residential Intellectual and Developmental Disability Facilities (623210), Other Residential Care Facilities (62399)
- SIC
- Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050), Services-Social Services (8300)
- akta.pro primary industry
- Respite Care for Adults with Disabilities / Special Needs (HSABAGAI)
- akta.pro secondary industry
- In-Home Dementia Care Services (Specialized Personal Care) (HLADACAI)
Keywords
Where Wellgate is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices11 records
Markets served
Wellgate business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Social Care Services: Wellgate generates revenue through providing supported living and residential care services to adults. Services are likely funded through local authority social care budgets, NHS continuing healthcare, or private pay arrangements. The company operates both residential care homes and supported living services across multiple UK locations.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Wellgate product offering
Product offeringCore offering
Wellgate is a UK-based specialist healthcare provider offering supported living and residential care services for vulnerable adults. Through its Wellgate Support and MNP Complete Care (Wellgate Care) brands, it operates residential homes in Kent and Nottingham and supported living facilities across Cheshire, Staffordshire, Nottinghamshire, East Sussex, and Greater Manchester, delivering 24-hour care, including waking night support and person-centred support plans, for adults with learning disabilities, autism, mental health needs, physical disabilities, and complex needs.
Product overview
Wellgate is a specialist healthcare provider offering two main service lines: Supported Living services through Wellgate Support (delivering care to adults in their own homes) and Residential Care through MNP Complete Care/Wellgate Care (operated from four homes in Folkestone, one in New Romney, and one in Nottingham). The company also operates Lime Lodge Care as a separate residential care brand in Nottingham. Supported Living is provided across 9 locations in Cheshire, Staffordshire, Derbyshire, Nottinghamshire, and East Sussex, while Residential Care operates 6 homes in Kent and Nottingham. Club Wellgate is an employee benefits program offering perks to staff.
Differentiator
Problem solved
Functional benefit
Products and services
- Wellgate Support (Supported Living)
Quantifiable outcome
- Rose Cottage achieved outstanding external inspection rating
- +1 more outcomes
Companies that use Wellgate
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles2 records
Wellgate technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Wellgate partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- Timu-Timu BakeryminorWellgate sponsors a bakery in Uganda that has grown to employ 800 people. The bakery makes all its own food and delivers it to the local area, creating jobs and providing nutritious food products. Wellgate staff regularly visit the bakery.
- Clayton Panthers Football TeamminorWellgate sponsored the under-8 football team of a Service Manager's granddaughter. The sponsorship invested in their training and match kit.
- Skills Community HousingcoreAt Wade Court, Skills Community Housing serves as the landlord, with each tenant having their own tenancy. This partnership enables the supported living model where individuals live in their own homes with Wellgate providing support services.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Wellgate competitors and assessment
Company assessmentDirect peers
- United Response: UK charity supporting adults with learning disabilities, autism, and mental health needs through supported living and community-based services. Strong overlap with Wellgate's primary customer segments and support model.
- Hft (Home Farm Trust): UK charity providing supported living and residential care for adults with learning disabilities. Highly comparable to Wellgate in terms of service model, customer segment, and person-centred ethos, though operating at larger national scale.
- Voyage Care: Major UK specialist care provider delivering supported living and residential services for adults with learning disabilities, autism, and complex needs. Closely comparable to Wellgate on service model and population served, with much larger scale.
- MacIntyre: UK charity providing supported living and residential care primarily for people with learning disabilities, with a strong emphasis on person-centred practice. Comparable to Wellgate in ethos and customer base.
- Turning Point: UK social enterprise delivering supported living, residential care, and community services for people with learning disabilities, mental health needs, and complex needs. Direct overlap with Wellgate's supported living and mental health support lines.
- Dimensions (Dimensions-Uk): Specialist provider of support for people with learning disabilities and autism across England and Wales. Direct peer given shared focus on autism, learning disability, and supported living delivery.
- National Autistic Society: UK charity providing specialist autism services including supported living and residential care. Highly relevant given Wellgate's secondary focus on autistic people and the 'Great Autism Practice Award' it has received.
- Lifeways: UK provider of supported living and residential care for adults with learning disabilities, autism, mental health needs, and complex care. Direct overlap with Wellgate's dual supported living and residential service lines.
- Mencap: UK learning disability charity operating supported living and residential services for adults with learning disabilities. Direct overlap with Wellgate's primary adult learning disability customer segment, although Mencap operates at significantly larger scale nationally.
Broad incumbents
- Priory Group: One of the UK's largest specialist care and mental health providers, with residential and supported living services across autism, learning disabilities, and complex needs. Overlaps with Wellgate's segments but operates as a broad portfolio incumbent at materially larger scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Wellgate social profiles
Digital presenceWellgate financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wellgate leadership team
Management profileNumber of profiles
Profiles11 records
Wellgate funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wellgate M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wellgate
What does Wellgate do?
Wellgate is a UK-based specialist healthcare provider offering supported living and residential care services for vulnerable adults. Through its Wellgate Support and MNP Complete Care (Wellgate Care) brands, it operates residential homes in Kent and Nottingham and supported living facilities across Cheshire, Staffordshire, Nottinghamshire, East Sussex, and Greater Manchester, delivering 24-hour care, including waking night support and person-centred support plans, for adults with learning disabilities, autism, mental health needs, physical disabilities, and complex needs.
Is Wellgate a public or private company?
Wellgate is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Wellgate founded?
Wellgate was founded in -1. It employs 51 to 100 people.
Where is Wellgate based?
Wellgate is headquartered in London, United Kingdom, in the Europe region.
How does Wellgate make money?
One revenue line is on record: social Care Services.
Who are Wellgate's main competitors?
Direct peers on record are United Response, Hft (Home Farm Trust), Voyage Care, MacIntyre, Turning Point, Dimensions (Dimensions-Uk), National Autistic Society, Lifeways and Mencap. Priory Group is listed as a broad incumbent.
Does Wellgate have an API?
No public API is recorded for Wellgate.
What industry is Wellgate in?
Wellgate's product category is Adult Social Care. Its primary akta.pro industry code is HSABAGAI, Respite Care for Adults with Disabilities / Special Needs, with a secondary code of HLADACAI, In-Home Dementia Care Services (Specialized Personal Care). Its NAICS code is 624120 and its SIC code is 8082.