Indiana State Association of Health Underwriters

What Indiana State Association of Health Underwriters does

ISAHU is a 501(c)(6) non-profit professional association incorporated under Indiana law in 1990, operating as the Indiana statewide chapter of the National Association of Health Underwriters (NAHU). It serves licensed health insurance agents, benefits professionals, and life insurance professionals across Indiana, organized around seven local chapters (Greater Northern Indiana AHU, Indianapolis AHU, Northeast Indiana AHU, South Central Indiana AHU, Southwest Indiana AHU, Greater Bloomington AHU, and Northwestern Indiana AHU). The association is governed by a 15-member board of directors with elected officers serving one-year terms, and is headquartered at 2090 S. Warren Road, Huntington, Indiana.

Core offerings include individual membership ($473/year, payable annually, monthly, or bi-weekly), the INsure Medicare and Group Benefits Expo (Indiana's largest health insurance event combining the prior Medicare Summit and Convention), the Leading Producers Roundtable (LPRT), ISAHU-PAC and HUPAC political action committees, a Speaker's Bureau, NAHU certification programs spanning Medicare, HIPAA, Benefits Technology, Self-Funded, and Wellness tracks, the annual Day on the Hill legislative event, a Topgolf Legislative Event, and a state awards program. The association has earned the NAHU Landmark Award every year since 2007.

ISAHU's business model is membership dues supplemented by event ticket revenue (INsure Expo tickets $99-$129, Topgolf events $15-$30), certification fees, and event sponsorship from insurance carriers (Humana, Star Benefits, United Healthcare, and others). Its technology footprint is minimal: a WordPress-based website (isahu.org) built by SuperPixel, the vConferenceOnline virtual conference platform, and standard email/newsletter communications. Legislative advocacy is delivered through a retained lobbying partner, Bose Public Affairs Group. No proprietary technology, no AI/ML capabilities, no API surface, and no mobile app are disclosed. Revenue and member counts are not publicly disclosed.

Name

Indiana State Association of Health Underwriters

Legal name

Indiana State Association of Health Underwriters

Website

https://isahu.org

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Short description

ISAHU is a 501(c)(6) Indiana statewide professional association, chartered under NAHU, serving licensed health insurance agents and benefits professionals through membership, CE credit delivery, legislative advocacy, and networking across seven local chapters.

Ownership category

akta.pro rank

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Pricing tiers

Distribution channels3 records

Marketing channels5 records

Core offering

ISAHU provides professional association membership for health, benefits, and life insurance agents, brokers, and sales representatives in Indiana. The core offering is annual membership at $473/year that bundles continuing education courses, legislative advocacy through ISAHU-PAC and HUPAC, networking events, access to certifications, member discounts, and representation before the Indiana General Assembly. The association also delivers flagship events including the INsure Medicare and Group Benefits Expo, the Leading Producers Roundtable, the Day on the Hill, and the Topgolf Legislative Event.

Product overview

ISAHU is a 501(c)(6) professional association for health insurance professionals in Indiana, affiliated with the National Association of Health Underwriters (NAHU). The organization offers a membership product that provides access to CE courses, certifications, legislative advocacy through ISAHU-PAC/HUPAC, networking events, and awards recognition. Key product offerings include the INsure Medicare and Group Benefits Expo (Indiana's largest health insurance event), Leading Producers Roundtable (LPRT), Speaker's Bureau, various NAHU certification programs (Medicare, HIPAA, Benefits Technology, etc.), annual Day on the Hill legislative events, Topgolf Legislative Event, and a state awards program. The association supports 7 local chapters across Indiana and maintains ongoing newsletters and communications for members.

Differentiator

Problem solved

Functional benefit

Products and services

• ISAHU Membership Annual professional association membership at $473/year giving Indiana health, benefits, and life insurance agents access to NAHU, ISAHU, and local chapter resources including CE courses, legislative advocacy, networking, certifications, and member discounts.
• INsure Medicare and Group Benefits Expo Indiana's largest health insurance and benefits event combining Medicare and non-Medicare tracks with over a dozen hours of continuing education for agents, brokers, and benefits professionals.
• Leading Producers Roundtable (LPRT) Recognition program from NAHU for successful Accident & Health insurance underwriters, with qualification categories for top producers, carrier representatives, and agency managers, plus exclusive events.
• ISAHU-PAC and HUPAC Political Action Committees State and federal political action committees through which ISAHU members pool contributions to support Indiana state and federal legislative candidates, providing the association with political access and influence.
• Speaker's Bureau Directory of qualified speakers and CE presenters, including contact information, bios, photos, and CE approval status, available for ISAHU chapter events across Indiana.
• NAHU Certification Programs Multi-topic certification tracks offered to ISAHU members through NAHU covering Medicare, HIPAA, ACA/PPACA, Benefits Technology, Self-Funded Plans, Voluntary Worksite, Wellness, Consumer Directed Health Care, and Individual Health Insurance.
• ISAHU State Awards Program Annual recognition awards including State Member of the Year, State Legislative Excellence Award, State Volunteer Committee Member of the Year, Emerging Leader Award, Hoosier Spirit Award, and Corporate Partner Award.
• Day on the Hill Annual legislative day featuring the Indiana Department of Insurance Commissioner and providing ISAHU members direct interaction with Indiana state legislators at the Statehouse.
• Topgolf Legislative Event Annual networking event featuring federal legislators, Q&A sessions, and Topgolf entertainment, combining member engagement with congressional access.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• National Association of Health Underwriters (NAHU)coreStrategic or Co-development PartnerNAHU serves as the parent organizing body for state associations including ISAHU. NAHU provides national advocacy, education standards, and resources that flow through to state chapter members.
• NAHU Education FoundationcoreStrategic or Co-development PartnerEducation foundation supports professional development and continuing education programs for health underwriters at the national level, benefiting ISAHU members.
• Local Chapters (Indiana)coreChannel Partner/ Reseller/ DistributorSeven local chapters operate as regional extensions of ISAHU, providing in-person networking, education, and local market representation across different regions of Indiana.
• Bose Public Affairs GroupminorImplementation/ SI/ Consulting PartnerProvides lobbying and legislative affairs services to represent ISAHU member interests before the Indiana General Assembly and state regulatory agencies.
• Event Sponsors (Humana, Star Benefits, United Healthcare, others)minorGTM or Marketing PartnerVarious insurance carriers and benefits providers sponsor ISAHU events, providing financial support in exchange for brand visibility and access to member audience.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• National Association of Health Underwriters (NAHU): National umbrella association of which ISAHU is a chartered state chapter. Directly comparable as the parent organization serving the same health insurance agent and broker constituency across all 50 states with education, advocacy, and certification programs.
• America's Health Insurance Plans (AHIP): National trade association representing health insurance carriers and related organizations. Comparable as a major health insurance industry association with advocacy and education functions, but its members are payers rather than the agent/broker constituency ISAHU represents.
• Council of Insurance Agents & Brokers (CIAB): National association for commercial insurance brokers and firms. Comparable as an industry advocacy and education body for licensed insurance intermediaries, but focused on larger commercial brokers and employee benefits firms rather than individual health underwriters.

Direct peers

• National Association of Professional Insurance Agents (PIA): National trade association for independent insurance agents and brokers. Direct peer in advocating for licensed agents, providing CE and education, and operating through state and regional affiliates; broader P&C scope but overlapping health and benefits agent membership.
• Illinois State Association of Health Underwriters (ISAHU-IL): Sister NAHU state chapter serving Illinois. Closest direct peer to ISAHU — same name convention, same national affiliation, same agent/broker membership base, same chapter structure, same advocacy and CE delivery model in an adjacent Midwestern state.
• Michigan Association of Health Underwriters (MAHU): NAHU chartered state chapter serving Michigan. Direct peer operating the same membership, advocacy, CE, and chapter model in a neighboring state with overlapping carrier and agent populations.
• Ohio Association of Health Underwriters (OAHU): NAHU chartered state chapter serving Ohio. Direct peer in mission, structure, products (membership, advocacy, CE, PAC), and chapter-based delivery model in another Midwestern state with comparable market dynamics.
• National Association of Insurance and Financial Advisors (NAIFA): National professional association for insurance and financial advisors, also operating through state and local chapters. Directly comparable to ISAHU in mission (advocacy, CE, networking for licensed insurance professionals) and structure (state chapters, PACs, member dues model), with a broader life insurance and financial services focus.

Emerging players

• GAMA International: Association focused on developing front-line leaders in the financial services and insurance industry. Comparable as a membership-based professional development organization for insurance and financial services practitioners, with overlapping education, certification, and leadership development offerings.

Regional players

• Independent Insurance Agents of Indiana (IIAI): Indiana state affiliate of the Independent Insurance Agents of America. Regional peer operating in the same Indiana market with a multi-line (P&C, life, health) independent agent membership, sharing advocacy and CE delivery overlap with ISAHU's health-focused agent base.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/instahu
• LinkedInlinkedin.com/company/indianastateahu

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Indiana State Association of Health Underwriters