Wiener Privatbank
Wiener Privatbank SE is Austria's only stock-exchange-listed private bank, offering private banking, wealth/asset management, brokerage, capital markets services for SMEs, and real estate through subsidiaries, serving HNW clients, family offices, institutions, and Austrian companies.
- Company typePublic
- Founded2005
- HeadquartersVienna, Austria
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Wiener Privatbank does
Wiener Privatbank SE is an Austrian private bank headquartered in Vienna and the only stock-exchange-listed private bank in Austria (Vienna Stock Exchange ticker: WPB, ISIN: AT0000741301, listed since 9 January 2007). Operating with 51–100 employees from Parkring 12 in Vienna, the bank is licensed as a credit institution under the Austrian Banking Act and supervised by the Financial Market Authority (FMA). It runs a two-pillar model combining capital markets services and real estate, supported by two wholly-owned subsidiaries: Matejka & Partner Asset Management GmbH (fund management — equity, bond, and fund of funds) and Wiener Privatbank Immobilien GmbH (360-degree real estate services spanning development, management, brokerage, and facility management, with a core competency in Vienna period apartment buildings).
The bank's product portfolio covers Private Banking (entry threshold €100,000), Wealth Management, Asset Management, Securities Trading & Brokerage (in-house execution), Research on ATX prime market companies, Capital Markets Services (IPO, bond issuance, listing support, capital measures) for Austrian SMEs, and specialized FATCA compliance services for US persons abroad. Its TIPAS Online Banking platform handles account and securities account management. Advisory is offered in 22 languages, and the bank serves family offices, HNW individuals, institutions, foundations, Austrian SMEs, and real estate investors across Austria, CIS/CEE, and international markets with a US market emphasis.
Revenue is generated through a mix of recurring management and advisory fees (asset management, private banking), transaction-based fees (brokerage, IPO/bond mandates, real estate transactions), and real estate income streams. Go-to-market is primarily relationship-based direct sales supported by event-driven demand generation (Investment Breakfast events with Wiener Börse, Zu Gast speaker series, Club Cuvée networking). Recent strategic activity in 2026 includes acting as a business validator for REAL Finance's $29 million raise to build a Layer 1 blockchain for institutional tokenized real-world assets and participation in a securities tokenization agreement with EU-regulated broker Factori AD, positioning the bank for expansion into blockchain-based capital markets infrastructure.
Wiener Privatbank firmographics
Firmographics- Name
- Wiener Privatbank
- Legal name
- Wiener Privatbank SE
- Website
- https://wienerprivatbank.com
- Company type
- Public
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Wiener Privatbank SE is Austria's only stock-exchange-listed private bank, offering private banking, wealth/asset management, brokerage, capital markets services for SMEs, and real estate through subsidiaries, serving HNW clients, family offices, institutions, and Austrian companies.
- Ownership category
- akta.pro rank
Wiener Privatbank industry classification
Industry- NAICS
- Portfolio Management and Investment Advice (523940), Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523), Other Investment Pools and Funds (5259)
- SIC
- Investment Advice (6282), Security Brokers, Dealers & Flotation Companies (6211), Real Estate Dealers (For Their Own Account) (6532)
- akta.pro primary industry
- Alternative Investments for Private Wealth (Hedge Funds, PE/VC Access, Private Credit) (FSAAABAI)
- akta.pro secondary industries
- Core Real Estate (Stabilized/Core-Plus) (FSAAAKAA), Real Estate Capital Markets Brokerage (Debt & Equity Placement) (FSAEAJAK)
Keywords
Where Wiener Privatbank is headquartered
LocationHeadquarters
- HQ city
- Vienna
- HQ country
- Austria
- HQ region
- Europe
Offices1 record
Markets served
Wiener Privatbank business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Asset Management & Wealth Management: Management fees and potentially performance fees from managing equity funds, bond funds, and fund of funds. Wealth management services for high-net-worth private clients with minimum investment of €100,000.
- Securities Trading & Brokerage: In-house brokerage team executing trades for private and institutional customers. Revenue from trading commissions and brokerage fees.
- Capital Markets Services: Fees from IPOs, bond issuances, listings, and capital measures for Austrian SMEs. Services include Börselisting/IPO, bond structuring and issuance, paying agent services, and capital measures.
- Real Estate Services: Revenue from real estate development, management, brokerage, and related services through the Group including Wiener Privatbank Immobilien GmbH subsidiary. Products include retirement investment apartments, real estate funds, mortgage bonds, and facility management.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Private Banking - Minimum Investment Entry |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Wiener Privatbank product offering
Product offeringCore offering
Wiener Privatbank SE is Austria's only stock exchange-listed private bank, offering a comprehensive suite of banking and financial services through a two-pillar model combining capital markets and real estate expertise. The core portfolio includes private banking and wealth management (with €100,000 minimum investment entry), asset management via subsidiary Matejka & Partner Asset Management (equity funds, bond funds, and fund of funds), securities trading and brokerage, capital markets services for Austrian SMEs (IPOs, bond issuances, listings), and 360-degree real estate services through Wiener Privatbank Immobilien GmbH with core competency in Vienna period apartment buildings.
Product overview
Wiener Privatbank SE is Austria's only stock exchange-listed private bank offering a comprehensive suite of banking and financial services through a two-pillar business model combining capital markets and real estate expertise. The core product portfolio includes Private Banking and Wealth Management (with €100,000 minimum investment entry), Asset Management via subsidiary Matejka & Partner Asset Management (encompassing equity funds, bond funds, and fund of funds), Securities Trading & Brokerage with in-house execution, and Research covering ATX prime market companies. The Capital Markets division provides stock exchange listing/IPO support, bond structuring and issuance, and capital measures for Austrian SMEs. The Properties division operates through subsidiary Wiener Privatbank Immobilien GmbH offering 360-degree real estate services including investment apartments, funds, mortgage bonds, and development, with core competency in Vienna's period apartment buildings. Additional services include TIPAS Online Banking platform and specialized FATCA compliance services. The bank serves family offices, private investors, institutions, and foundations in Austria and internationally, providing advisory in 22 languages.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Private banking advice available in 22 languages
Companies that use Wiener Privatbank
Customer profileNamed customers6 records
Segments5 records
Wiener Privatbank technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Wiener Privatbank partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Wiener Börse AGcoreWiener Privatbank is an official listing partner of Wiener Börse. They jointly host Investment Breakfast events connecting listed companies with institutional investors. The partnership strengthens Austrian SMEs' access to capital markets through stock exchange listings and bond issuances.
- ACM Alpstein Capital Management AGminorDistribution cooperation for the AT-1 Regional Banks GERMANY Fonds. Wiener Privatbank distributes this innovative asset class to Austrian investors, providing access to AT-1 emissions from German regional banks including Sparkassen and Genossenschaftsbanken.
- Matejka & Partner Asset Management GmbHcoreSubsidiary handling fund management and asset management for the Wiener Privatbank Group. Manages WPB European Property fund and other investment products. Provides institutional-grade fund management expertise within the group structure.
- Wiener Privatbank Immobilien GmbHcoreWholly-owned subsidiary handling real estate development, management, brokerage, and agency services. Provides 360-degree real estate expertise under the Wiener Privatbank Group umbrella.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Wiener Privatbank competitors and assessment
Company assessmentBroad incumbents
- BAWAG Group AG: One of Austria's largest listed banks with retail, SME, and wealth management franchises. Comparable as an Austrian listed bank serving retail and corporate clients, though at materially larger scale and with broader product breadth than Wiener Privatbank's private banking focus.
- Erste Group Bank AG: Austria's leading universal bank with extensive CEE retail and private banking operations. Overlaps with Wiener Privatbank in serving Austrian HNW clients and SME capital markets, but operates at vastly greater scale across the DACH/CEE region.
- Raiffeisen Bank International AG: Major Austrian-headquartered banking group with CEE focus and capital markets capabilities. Comparable as an Austrian listed bank engaging in corporate finance and CEE wealth management, but with much larger balance sheet and product set.
Direct peers
- Valartis Group AG: Swiss-listed private banking and real estate group. Comparable as a small publicly-traded financial group combining private banking/wealth management with real estate activities — closely mirroring Wiener Privatbank's two-pillar model.
- Schoellerbank AG: Austrian private bank focused on wealth management and asset management for HNW individuals. Direct comparable in terms of private banking focus, Austrian geography, and target client segment, though owned by UniCredit group rather than independently listed.
- Bankhaus Spängler: Privately-held Austrian private bank with a long history serving HNW clients and family offices. Comparable as a long-established Austrian private bank with similar boutique positioning, wealth management, and real estate expertise.
- Liechtensteinische Landesbank (LLB): Liechtenstein-headquartered private and wealth management bank listed on Swiss exchange. Direct peer for a small, listed private bank serving HNW/UHNW clients across DACH and international markets with multi-language advisory.
- VP Bank AG: Liechtenstein-based private bank listed on Swiss exchange with wealth management and asset management focus. Comparable as a small-cap listed private bank serving international HNW clients with multi-jurisdictional capabilities.
Regional players
- Oberbank AG: Austrian regional bank (listed on Vienna Stock Exchange) with corporate banking, private banking, and SME lending focus. Comparable as a smaller-scale listed Austrian bank with regional/private banking orientation, though headquartered in Upper Austria rather than Vienna.
- Hypo Vorarlberg Bank AG: Austrian regional bank with private banking and real estate lending capabilities. Comparable as an Austrian-headquartered bank with private banking and real estate exposure, though primarily serving the Vorarlberg market rather than Vienna.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Wiener Privatbank social profiles
Digital presenceWiener Privatbank compliance and trust
Trust signalCompliance4 records
Wiener Privatbank financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wiener Privatbank leadership team
Management profileNumber of profiles
Profiles7 records
Wiener Privatbank subsidiaries and ownership
Company hierarchySubsidiaries2 records
Wiener Privatbank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wiener Privatbank M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wiener Privatbank
What does Wiener Privatbank do?
Wiener Privatbank SE is Austria's only stock exchange-listed private bank, offering a comprehensive suite of banking and financial services through a two-pillar model combining capital markets and real estate expertise. The core portfolio includes private banking and wealth management (with €100,000 minimum investment entry), asset management via subsidiary Matejka & Partner Asset Management (equity funds, bond funds, and fund of funds), securities trading and brokerage, capital markets services for Austrian SMEs (IPOs, bond issuances, listings), and 360-degree real estate services through Wiener Privatbank Immobilien GmbH with core competency in Vienna period apartment buildings.
Is Wiener Privatbank a public or private company?
Wiener Privatbank is a public company. It is currently operating.
When was Wiener Privatbank founded?
Wiener Privatbank was founded in 2005. It employs 51 to 100 people.
Where is Wiener Privatbank based?
Wiener Privatbank is headquartered in Vienna, Austria, in the Europe region.
How does Wiener Privatbank make money?
Four revenue lines are on record. Asset Management & Wealth Management is the primary driver. The others are securities Trading & Brokerage, capital Markets Services and real Estate Services.
Who are Wiener Privatbank's main competitors?
Broad incumbents on record are BAWAG Group AG, Erste Group Bank AG and Raiffeisen Bank International AG. Direct peers are Valartis Group AG, Schoellerbank AG, Bankhaus Spängler, Liechtensteinische Landesbank (LLB) and VP Bank AG. Regional players are Oberbank AG and Hypo Vorarlberg Bank AG.
Does Wiener Privatbank have an API?
No public API is recorded for Wiener Privatbank.
What industry is Wiener Privatbank in?
Its primary akta.pro industry code is FSAAABAI, Alternative Investments for Private Wealth (Hedge Funds, PE/VC Access, Private Credit), with a secondary code of FSAAAKAA, Core Real Estate (Stabilized/Core-Plus). Its NAICS code is 523940 and its SIC code is 6282.