Wiener Privatbank

What Wiener Privatbank does

Wiener Privatbank SE is an Austrian private bank headquartered in Vienna and the only stock-exchange-listed private bank in Austria (Vienna Stock Exchange ticker: WPB, ISIN: AT0000741301, listed since 9 January 2007). Operating with 51–100 employees from Parkring 12 in Vienna, the bank is licensed as a credit institution under the Austrian Banking Act and supervised by the Financial Market Authority (FMA). It runs a two-pillar model combining capital markets services and real estate, supported by two wholly-owned subsidiaries: Matejka & Partner Asset Management GmbH (fund management — equity, bond, and fund of funds) and Wiener Privatbank Immobilien GmbH (360-degree real estate services spanning development, management, brokerage, and facility management, with a core competency in Vienna period apartment buildings).

The bank's product portfolio covers Private Banking (entry threshold €100,000), Wealth Management, Asset Management, Securities Trading & Brokerage (in-house execution), Research on ATX prime market companies, Capital Markets Services (IPO, bond issuance, listing support, capital measures) for Austrian SMEs, and specialized FATCA compliance services for US persons abroad. Its TIPAS Online Banking platform handles account and securities account management. Advisory is offered in 22 languages, and the bank serves family offices, HNW individuals, institutions, foundations, Austrian SMEs, and real estate investors across Austria, CIS/CEE, and international markets with a US market emphasis.

Revenue is generated through a mix of recurring management and advisory fees (asset management, private banking), transaction-based fees (brokerage, IPO/bond mandates, real estate transactions), and real estate income streams. Go-to-market is primarily relationship-based direct sales supported by event-driven demand generation (Investment Breakfast events with Wiener Börse, Zu Gast speaker series, Club Cuvée networking). Recent strategic activity in 2026 includes acting as a business validator for REAL Finance's $29 million raise to build a Layer 1 blockchain for institutional tokenized real-world assets and participation in a securities tokenization agreement with EU-regulated broker Factori AD, positioning the bank for expansion into blockchain-based capital markets infrastructure.

Name

Wiener Privatbank

Legal name

Wiener Privatbank SE

Website

https://wienerprivatbank.com

Company type

Public

Founded year

2005

Operating status

Operating

Headcount range

51–100 employees

Short description

Wiener Privatbank SE is Austria's only stock-exchange-listed private bank, offering private banking, wealth/asset management, brokerage, capital markets services for SMEs, and real estate through subsidiaries, serving HNW clients, family offices, institutions, and Austrian companies.

Ownership category

akta.pro rank

NAICS

Portfolio Management and Investment Advice (523940), Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523), Other Investment Pools and Funds (5259)

SIC

Investment Advice (6282), Security Brokers, Dealers & Flotation Companies (6211), Real Estate Dealers (For Their Own Account) (6532)

akta.pro primary industry

Alternative Investments for Private Wealth (Hedge Funds, PE/VC Access, Private Credit) (FSAAABAI)

akta.pro secondary industries

Core Real Estate (Stabilized/Core-Plus) (FSAAAKAA), Real Estate Capital Markets Brokerage (Debt & Equity Placement) (FSAEAJAK)

Keywords

• Private banking services
• Wealth management advisory
• Asset management funds
• Capital markets services
• Real estate investments

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Asset Management & Wealth Management: Management fees and potentially performance fees from managing equity funds, bond funds, and fund of funds. Wealth management services for high-net-worth private clients with minimum investment of €100,000.
2. Securities Trading & Brokerage: In-house brokerage team executing trades for private and institutional customers. Revenue from trading commissions and brokerage fees.
3. Capital Markets Services: Fees from IPOs, bond issuances, listings, and capital measures for Austrian SMEs. Services include Börselisting/IPO, bond structuring and issuance, paying agent services, and capital measures.
4. Real Estate Services: Revenue from real estate development, management, brokerage, and related services through the Group including Wiener Privatbank Immobilien GmbH subsidiary. Products include retirement investment apartments, real estate funds, mortgage bonds, and facility management.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Wiener Privatbank SE is Austria's only stock exchange-listed private bank, offering a comprehensive suite of banking and financial services through a two-pillar model combining capital markets and real estate expertise. The core portfolio includes private banking and wealth management (with €100,000 minimum investment entry), asset management via subsidiary Matejka & Partner Asset Management (equity funds, bond funds, and fund of funds), securities trading and brokerage, capital markets services for Austrian SMEs (IPOs, bond issuances, listings), and 360-degree real estate services through Wiener Privatbank Immobilien GmbH with core competency in Vienna period apartment buildings.

Product overview

Wiener Privatbank SE is Austria's only stock exchange-listed private bank offering a comprehensive suite of banking and financial services through a two-pillar business model combining capital markets and real estate expertise. The core product portfolio includes Private Banking and Wealth Management (with €100,000 minimum investment entry), Asset Management via subsidiary Matejka & Partner Asset Management (encompassing equity funds, bond funds, and fund of funds), Securities Trading & Brokerage with in-house execution, and Research covering ATX prime market companies. The Capital Markets division provides stock exchange listing/IPO support, bond structuring and issuance, and capital measures for Austrian SMEs. The Properties division operates through subsidiary Wiener Privatbank Immobilien GmbH offering 360-degree real estate services including investment apartments, funds, mortgage bonds, and development, with core competency in Vienna's period apartment buildings. Additional services include TIPAS Online Banking platform and specialized FATCA compliance services. The bank serves family offices, private investors, institutions, and foundations in Austria and internationally, providing advisory in 22 languages.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Private banking advice available in 22 languages

Named customers6 records

Segments5 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Wiener Börse AGcoreStrategic or Co-development PartnerWiener Privatbank is an official listing partner of Wiener Börse. They jointly host Investment Breakfast events connecting listed companies with institutional investors. The partnership strengthens Austrian SMEs' access to capital markets through stock exchange listings and bond issuances.
• ACM Alpstein Capital Management AGminorStrategic or Co-development PartnerDistribution cooperation for the AT-1 Regional Banks GERMANY Fonds. Wiener Privatbank distributes this innovative asset class to Austrian investors, providing access to AT-1 emissions from German regional banks including Sparkassen and Genossenschaftsbanken.
• Matejka & Partner Asset Management GmbHcoreStrategic or Co-development PartnerSubsidiary handling fund management and asset management for the Wiener Privatbank Group. Manages WPB European Property fund and other investment products. Provides institutional-grade fund management expertise within the group structure.
• Wiener Privatbank Immobilien GmbHcoreStrategic or Co-development PartnerWholly-owned subsidiary handling real estate development, management, brokerage, and agency services. Provides 360-degree real estate expertise under the Wiener Privatbank Group umbrella.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• BAWAG Group AG: One of Austria's largest listed banks with retail, SME, and wealth management franchises. Comparable as an Austrian listed bank serving retail and corporate clients, though at materially larger scale and with broader product breadth than Wiener Privatbank's private banking focus.
• Erste Group Bank AG: Austria's leading universal bank with extensive CEE retail and private banking operations. Overlaps with Wiener Privatbank in serving Austrian HNW clients and SME capital markets, but operates at vastly greater scale across the DACH/CEE region.
• Raiffeisen Bank International AG: Major Austrian-headquartered banking group with CEE focus and capital markets capabilities. Comparable as an Austrian listed bank engaging in corporate finance and CEE wealth management, but with much larger balance sheet and product set.

Direct peers

• Valartis Group AG: Swiss-listed private banking and real estate group. Comparable as a small publicly-traded financial group combining private banking/wealth management with real estate activities — closely mirroring Wiener Privatbank's two-pillar model.
• Schoellerbank AG: Austrian private bank focused on wealth management and asset management for HNW individuals. Direct comparable in terms of private banking focus, Austrian geography, and target client segment, though owned by UniCredit group rather than independently listed.
• Bankhaus Spängler: Privately-held Austrian private bank with a long history serving HNW clients and family offices. Comparable as a long-established Austrian private bank with similar boutique positioning, wealth management, and real estate expertise.
• Liechtensteinische Landesbank (LLB): Liechtenstein-headquartered private and wealth management bank listed on Swiss exchange. Direct peer for a small, listed private bank serving HNW/UHNW clients across DACH and international markets with multi-language advisory.
• VP Bank AG: Liechtenstein-based private bank listed on Swiss exchange with wealth management and asset management focus. Comparable as a small-cap listed private bank serving international HNW clients with multi-jurisdictional capabilities.

Regional players

• Oberbank AG: Austrian regional bank (listed on Vienna Stock Exchange) with corporate banking, private banking, and SME lending focus. Comparable as a smaller-scale listed Austrian bank with regional/private banking orientation, though headquartered in Upper Austria rather than Vienna.
• Hypo Vorarlberg Bank AG: Austrian regional bank with private banking and real estate lending capabilities. Comparable as an Austrian-headquartered bank with private banking and real estate exposure, though primarily serving the Vorarlberg market rather than Vienna.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCKlbWwp7wKdX8oF8d-Aghxg
• Facebookfacebook.com/wienerprivatbank/?locale=en_EN
• LinkedInlinkedin.com/company/wiener-privatbank-se-wpb-

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wiener Privatbank