What Website Pros does

Website Pros operates an integrated online presence platform under the Network Solutions and Web.com brands, consolidated within Newfold Digital. The company combines domain registration, website hosting, an AI-powered DIY website builder, eCommerce tooling, SSL and security products (SiteLock, domain privacy), and partnerships such as Google Workspace to deliver a single-bundle solution for small businesses and solopreneurs who lack design or technical expertise.

The technological core is a self-serve platform whose flagship capability is a conversational AI Website Builder that takes a text description of a business and returns brand identity assets (logos, color palettes, typography) and a full, mobile-optimized, SEO-ready website in roughly eight minutes. Supporting AI features include an AI Domain Generator that suggests and checks domain availability in real time and an AI Logo Generator with chat-based refinement. The platform supports 2M+ brands launched to date, manages 16M+ domains globally across 180+ countries, and advertises a 99.9% uptime SLA.

The business model is product-led and primarily subscription-based. Revenue streams include annual domain registration fees (personal domains from $1.99 first year; standard extensions $12-$18/year), recurring web hosting bundled with the builder, builder subscriptions, eCommerce capabilities, and recurring add-ons such as SSL, SiteLock, and Google Workspace. Go-to-market is direct-to-consumer via owned web properties supplemented by an affiliate program and the ResellerClub domain-reseller channel, targeting a horizontal SMB segment spanning local services, freelancers, content creators, and digital product sellers.

Name

Website Pros

Legal name

Network Solutions, LLC

Website

https://websitepros.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Website Pros operates the Network Solutions and Web.com integrated online presence platform under Newfold Digital, offering AI-powered website building, domain registration, hosting, security, and eCommerce tools to small businesses and solopreneurs globally.

Ownership category

akta.pro rank

Product category

Website Builder & Web Presence Platform

NAICS

Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Prepackaged Software (7372), Retail-Computer & Computer Software Stores (5734)

akta.pro primary industry

Marketplace Enablement, Seller Tools & E-commerce Infrastructure (BPAMAGAK)

akta.pro secondary industry

On-Page SEO (Content Optimization, Internal Linking) (BPAFAJAB)

Keywords

• Website builder software
• Domain registration services
• Web hosting services
• Ai website design
• Ecommerce website builder

Headquarters

HQ city

Carrum Downs

HQ country

Australia

HQ region

Oceania

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Marketing or Sales, Personnel, Operations

Revenue model

1. Domain Registration: Annual domain registration fees with various extensions (.com, .co, .site, .website, .space). Core acquisition product that drives initial customer engagement.
2. Web Hosting: Website hosting services bundled with website builder, included with AI website creation. Generates recurring revenue from hosted customer websites.
3. Website Builder Subscriptions: DIY website builder platform with AI capabilities for creating and maintaining professional websites.
4. SSL Certificates & Security: Security products including SSL certificates, SiteLock, and domain privacy protection sold as add-on services.
5. eCommerce Tools: Online store and eCommerce website building capabilities for selling products and services online.
6. Professional Services: Additional services such as trademark protection, SEO tools, PPC ads, and Google Workspace integration.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Website Pros operates an AI-powered, all-in-one online presence platform that bundles a conversational AI website builder with domain registration, website hosting, eCommerce capabilities, SSL/SiteLock security, and brand-identity tooling (logos, colors, typography). Customers describe their business in natural language and the system generates a full website, brand assets, and domain suggestions that can be published with hosting in roughly 8 minutes, targeting small businesses and solopreneurs without design or technical skills.

Product overview

Website Pros (operated under Network Solutions/Web.com) offers an all-in-one online presence platform combining AI-powered website building, domain registration, hosting, and security services. The core offering is the AI Website Builder, which generates complete websites with brand identity (logos, colors, typography) from text descriptions. Supporting products include Domain Names, Hosting, eCommerce Website Builder, Google Workspace, SSL Certificates, SiteLock, SEO Tools, PPC Ads, Trademark Protection, and Domain Privacy. The platform targets small businesses needing no technical experience to establish an online presence, with an 8-minute average time from idea to live website.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Website Builder AI-powered do-it-yourself website builder that creates a complete website (brand colors, fonts, voice, copy) from a natural-language description of the user's business, audience, and brand preferences. Editing is possible in real time through chat or visual customization. Targets small-business owners and solopreneurs without design or technical experience.
• Domain Name Registration Domain registration and management service across multiple extensions (.com, .co, .site, .website, .space, and others). Includes WHOIS lookup, bulk search, aftermarket domains, and optional domain privacy protection. Core acquisition product that drives initial customer engagement.
• Web Hosting Website hosting service bundled with the website builder, providing a 99.9% uptime SLA and powering all customer websites created through the platform.
• eCommerce Website Builder E-commerce focused website builder for creating online stores and product listings, enabling small merchants to sell products and services online.
• Google Workspace Integration Email and productivity suite offering bundled with the platform, providing business email, collaboration tools, and cloud storage for customers who need professional email tied to their domain.
• SSL Certificates SSL/TLS security certificates enabling encrypted HTTPS connections on customer websites.
• SiteLock Website Security Website security service providing malware scanning, vulnerability detection, and DDoS protection for customer websites.
• Trademark Protection Trademark registration and monitoring service to help customers protect their brand identity in addition to securing the matching domain.

Quantifiable outcome

• 98% customer recommendation rate
• +3 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Google WorkspacecoreTechnology or IntegrationIntegration partnership providing Google Workspace productivity tools (Gmail, Docs, Drive, Meet) as part of the online business suite. Offered as add-on service for customers needing professional email and collaboration tools alongside their website and domain services.
• Newfold Digital (Parent Company)coreOthersParent company providing corporate structure, operational scale, and shared infrastructure across multiple web presence brands including Network Solutions, Web.com, and other domain/hosting properties. Represents consolidated ownership and strategic alignment rather than external partnership.
• Network SolutionscoreOthersWeb.com and Network Solutions operate as combined entity under Newfold Digital, sharing infrastructure, customer base, and product portfolio. Network Solutions brings 40+ years of domain registration history and enterprise customer relationships to the combined platform.

Scale indicators7 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Squarespace: Premium-positioned website builder competing for SMBs, freelancers, and small eCommerce businesses. Squarespace's Design Intelligence AI and integrated commerce platform overlap directly with Website Pros' builder and eCommerce tools, particularly for design-conscious customers.
• Wix.com: Leading AI-first website builder targeting SMBs, freelancers, and creators. Wix ADI competes directly with Website Pros' AI Website Builder on automated site creation, and Wix's broader ecosystem (Wix Studio, Wix eCommerce) overlaps with multiple product lines.
• Namecheap: Pure-play domain registrar and hosting provider competing primarily on price and transparency. Direct competitor in the domain registration acquisition funnel that drives Website Pros' top-of-funnel volume.
• Bluehost: Shared hosting and WordPress-focused provider competing for SMB websites. Overlaps with Website Pros' hosting and builder offerings, particularly for customers seeking WordPress-based solutions.
• GoDaddy: Largest direct competitor across domain registration, hosting, and website builder for SMBs. GoDaddy's Airo AI builder and broader product suite overlap almost entirely with Website Pros' offerings, and its scale and brand recognition exceed Website Pros in nearly every market.
• Hostinger: Aggressive low-cost hosting and AI website builder provider rapidly gaining share in SMB and emerging markets. Hostinger's vertically integrated hosting + domain + builder bundle directly competes with Website Pros on price and AI capabilities.
• IONOS: European-headquartered hosting and domain provider with growing US presence, offering integrated website builder and SMB-focused bundles. Direct overlap in domain registration, hosting, and DIY website builder segments.

Broad incumbents

• Shopify: Dominant eCommerce platform competing with Website Pros' eCommerce Website Builder for SMB merchants. While Shopify is a broader commerce platform rather than a general builder, it competes for the same eCommerce-focused SMB customer segment.

Emerging players

• Automattic (WordPress.com): Commercial WordPress hosting and builder offering both free and paid tiers. Represents a significant competitive threat at the low end, with a powerful open-source content management ecosystem that overlaps with Website Pros' CMS-free builder approach.

Others

• Newfold Digital (Corporate Parent): Parent company of Website Pros / Network Solutions / Web.com, providing shared infrastructure and operational scale across multiple web presence brands. Relevant as the corporate parent whose strategy and capital allocation directly shape Website Pros' competitive trajectory.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds3 records

Investors9 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Website Pros