Shiram Credit
Shriram Credit Company Limited is an RBI-registered NBFC and holding company for Shriram Group's Capital Markets businesses, offering secured digital Loans Against Securities (mutual funds and shares) to mass-affluent Indian households and operating broking, depository, AMC, and distribution subsidiaries.
- Company typePrivate
- Founded2002
- HeadquartersChennai, India
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
What Shiram Credit does
Shriram Credit Company Limited (SCCL) is a Chennai-headquartered, RBI-registered Non-Banking Financial Company (Non-Deposit Taking) and the holding entity for the Capital Markets businesses of the Shriram Group, with parent Shriram Capital Pvt. Ltd. Founded as a Shriram Group entity in 2002 and serving as the technology enabler for the cluster, SCCL provides strategic oversight, leadership, and centralized support across governance, talent, technology enablement, and brand/marketing for its subsidiaries. It also operates directly as a secured lender, with its flagship product being Loans Against Securities (LAS) extended against pledged mutual funds and shares, offered both online via a fully automated digital platform and offline through the wider Shriram Group branch network.
The core technology stack centers on a digital lending platform supporting end-to-end online loan processing for LAS, including digital KYC, instant approvals, and LTV-based underwriting (up to 50% for equity mutual funds, up to 70% for debt mutual funds, with SSL 128-bit encryption for data security). SCCL also operates the DhanLAP mobile lending app, powered by Lending Service Provider Ark Neo Financial Services, available on Android and iOS. The product portfolio is supplemented through eight wholly-owned subsidiaries: Shriram Asset Management Co. Ltd. (SEBI-regulated, listed AMC), Shriram Insight Share Brokers Ltd., Way2Wealth Brokers Pvt. Ltd. and Way2Wealth Commodities Pvt. Ltd. (stock/commodities broking and depository/RTA), Shriram Fortune Solutions Ltd. (financial product distribution), Shriram Research Pvt. Ltd. (equity research/advisory), Shriram Trustees Ltd., and Indypurse Digital Technologies Pvt. Ltd.
Revenue is generated through multiple streams: interest income from LAS (subscription/recurring model), transaction fees from stock/commodities broking, asset management fees from the AMC, distribution/transaction fees on insurance, deposits, and mutual funds, and professional services fees from research and advisory. Pricing is not publicly disclosed and is largely LTV-based and quote-based, with LAS interest rates typically lower than unsecured personal loans given the secured nature of the product. The go-to-market is hybrid: self-serve digital (website and DhanLAP app) for digitally savvy customers, and a direct field sales motion through the Shriram Group's 4,700+ offices for non-digital segments. Target customers are mass-affluent Indian households with investments in mutual funds and shares seeking liquidity without liquidating their portfolios, alongside retail investors and capital markets businesses that consume the subsidiary suite of services.
Shiram Credit firmographics
Firmographics- Name
- Shiram Credit
- Legal name
- Shriram Credit Company Limited
- Website
- https://shriramcredit.in
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Shriram Credit Company Limited is an RBI-registered NBFC and holding company for Shriram Group's Capital Markets businesses, offering secured digital Loans Against Securities (mutual funds and shares) to mass-affluent Indian households and operating broking, depository, AMC, and distribution subsidiaries.
- Ownership category
- akta.pro rank
Shiram Credit industry classification
Industry- Product category
- NBFC Lending and Capital Markets Services
- NAICS
- Nondepository Credit Intermediation (5222), Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523)
- SIC
- Finance Services (6199), Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Private Banking Lending (Securities-Backed, Real Estate, Structured Credit) (FSABADAE)
Keywords
Where Shiram Credit is headquartered
LocationHeadquarters
- HQ city
- Chennai
- HQ country
- India
- HQ region
- Asia
Offices3 records
Markets served
Shiram Credit business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Loans Against Securities Interest: Interest income generated from secured loans extended against pledged securities (mutual funds and shares). These are secured lending products where borrowers retain ownership of investments while accessing liquidity.
- Stock & Commodities Broking Services: Revenue generated through subsidiaries Way2Wealth Brokers Pvt. Ltd. and Shriram Insight Share Brokers Ltd. providing stock and commodities broking, depository, and RTA services.
- Asset Management Fees: Revenue from Shriram Asset Management Company Limited, a listed SEBI regulated asset management company offering mutual fund products.
- Financial Products Distribution: Distribution revenue from selling Life Insurance, General Insurance, Deposits, and Mutual Funds through Shriram Fortune Solutions Ltd.
- Equity Research and Investment Advisory: Revenue from research and advisory services provided through Shriram Research Pvt. Ltd.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Monthly | Loans Against Securities (Equity Mutual Funds) |
| Usage-based | Monthly | Loans Against Securities (Debt Mutual Funds) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Shiram Credit product offering
Product offeringCore offering
Shriram Credit Company Limited (SCCL) is a non-deposit taking, systemically important non-banking finance company (NBFC) registered with the RBI since 2002. It primarily extends Loans Against Securities backed by mutual fund units and shares, and also functions as a holding company for capital-markets-focused subsidiaries offering stock and commodities broking, depository services, registrar and transfer agent (RTA) services, asset management, financial product distribution, equity research, and investment advisory.
Product overview
Shriram Credit Company Limited operates as a holding company for Capital Markets businesses and serves as a lending entity registered with RBI in 2002. The company offers a unified platform of financial services through its subsidiaries and associates. The core product portfolio comprises Loans Against Securities (Mutual Funds & Shares) as the primary lending product, complemented by a suite of Capital Markets services including Stock & Commodities Broking (via Way2wealth Brokers and Shriram Insight Share Brokers), Depository & RTA Services, and Equity Research & Investment Advisory Services (via Shriram Research). Additionally, the company provides Asset Management through Shriram Asset Management Company Limited and Financial Products Distribution (Life Insurance, Deposits, General Insurance, Mutual Funds) through Shriram Fortune Solutions Ltd. The ecosystem also includes DhanLAP, a digital lending app powered by Ark Neo Financial Services, enabling instant loans against securities through mobile platforms.
Differentiator
Problem solved
Functional benefit
Brands
- DhanLAP: Digital Lending App (DLA) powered by Ark Neo Financial Services Pvt Ltd. for Loan against Mutual Funds & Shares.
Products and services
- Loans Against Securities (Mutual Funds and Shares) Loan product that allows customers to pledge mutual fund units and shares held in their demat accounts as collateral to obtain short-term funding without selling their investments, available to retail investors and mass-affluent customers.
- DhanLAP Digital Lending App Mobile-first digital channel that enables customers to apply for and manage Loans Against Securities online by pledging mutual fund units and shares through their demat accounts.
- Stock and Commodities Broking Services (Way2Wealth) Broking service operated through subsidiary Way2Wealth, providing trade execution across stock and commodity markets for retail and institutional investors.
- Depository Participant Services Depository participant services enabling clients to open and maintain demat accounts and settle securities transactions through SCCL's subsidiary infrastructure.
- Registrar and Transfer Agent (RTA) Services Registrar and transfer agent services provided through subsidiaries to maintain investor records, process transfers, and service mutual fund folios and corporate securities.
- Asset Management Services (Shriram AMC) Asset management services offered through subsidiary Shriram Asset Management Company, managing investment portfolios and mutual fund schemes for retail and institutional investors.
- Financial Products Distribution Distribution of third-party financial products such as mutual funds, insurance, and bonds to retail customers, generating commission-based revenue.
- Investment Advisory and Equity Research Services Investment advisory and equity research services delivered through subsidiaries, providing stock recommendations, market research, and portfolio advisory to retail and institutional clients.
Quantifiable outcome
- Loans disbursed within 24 hours of completing all formalities for eligible borrowers with registered Depository Participant
- +1 more outcomes
Companies that use Shiram Credit
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles2 records
Shiram Credit technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Shiram Credit partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Ark Neo Financial Services Private LimitedcoreArk Neo Financial Services is a Lending Service Provider (LSP) for Shriram Credit Company Limited, providing customer acquisition and servicing for Loan Against Mutual Funds & Shares through their DhanLAP digital lending platform. The partnership enables SCCL to offer digital loans via a fully automated online service.
- DhanLAP (Powered by Ark Neo Financial Services)coreDhanLAP is a Digital Lending App (DLA) powered by Ark Neo Financial Services, integrated with Shriram Credit Company Limited for providing Loans Against Mutual Funds & Shares. Available on Android and iOS platforms with grievance redressal mechanisms.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Shiram Credit competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks1 record
Key highlights6 records
Customer concentration
Shiram Credit financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shiram Credit leadership team
Management profileNumber of profiles
Profiles6 records
Shiram Credit subsidiaries and ownership
Company hierarchySubsidiaries8 records
Shiram Credit funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shiram Credit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shiram Credit
What does Shiram Credit do?
Shriram Credit Company Limited (SCCL) is a non-deposit taking, systemically important non-banking finance company (NBFC) registered with the RBI since 2002. It primarily extends Loans Against Securities backed by mutual fund units and shares, and also functions as a holding company for capital-markets-focused subsidiaries offering stock and commodities broking, depository services, registrar and transfer agent (RTA) services, asset management, financial product distribution, equity research, and investment advisory.
Is Shiram Credit a public or private company?
Shiram Credit is a private company. It is classified as corporate owned and is currently operating.
When was Shiram Credit founded?
Shiram Credit was founded in 2002. It employs 5,001 to 10,000 people.
Where is Shiram Credit based?
Shiram Credit is headquartered in Chennai, India, in the Asia region.
How does Shiram Credit make money?
Five revenue lines are on record. Loans Against Securities Interest is the primary driver. The others are stock & Commodities Broking Services, asset Management Fees, financial Products Distribution and equity Research and Investment Advisory.
Does Shiram Credit have an API?
No public API is recorded for Shiram Credit.
What industry is Shiram Credit in?
Shiram Credit's product category is NBFC Lending and Capital Markets Services. Its primary akta.pro industry code is FSABADAE, Private Banking Lending (Securities-Backed, Real Estate, Structured Credit). Its NAICS code is 5222 and its SIC code is 6199.