RMG

What RMG does

RMG Corporation (株式会社RMG), headquartered in Shizuoka City, Japan, and originally founded in October 2012 as Ryu-medical Group before rebranding in October 2020, is a privately held Japanese healthcare company operating across three business verticals — medical, nursing care, and preventive health — under a single integrated organizational umbrella. The medical vertical consists of dental clinic management services, including staffing and dispatch, human resources, financial management support, marketing, and new-practice establishment assistance; the anchor facility is the founder-operated 小嶋デンタルクリニック (Kojima Dental Clinic). The nursing care vertical runs rehabilitation-focused daycare services (リハビリ特化型デイサービス, operated under the brand "Ryu Medical Training Day") staffed with physical, occupational, and speech therapists dispatched from partner rehabilitation hospitals, serving post-discharge patients under Japan's long-term care insurance framework.

The preventive health vertical is a multi-brand consumer business: パワグラ (Power Granola), a proprietary high-protein, low-GI men's granola with added iron, zinc, and fiber, sold in four flavors (Soy/vegan, Maple, Cocoa, Strawberry) through e-commerce (BASE, Rakuten, Amazon), Gold's Gym stores nationwide, and 15+ consignment locations; Mr.green, a low-carb salad bowl restaurant in Shizuoka's Gofukucho district; 09%, a healthy fried-chicken delivery and takeout brand that began franchise recruitment in 2022; Gochi弁, a corporate bento delivery service; and Personal Cooking, one-on-one nutrition coaching by registered dietitians for athletes and patients with medical conditions. The dental and rehabilitation businesses are delivered through direct B2B outreach and clinical referrals, while the consumer brands employ direct-to-consumer e-commerce, owned retail, channel partners, sports-team sponsorships (Belltex Shizuoka, GSA), and community engagement programs including welfare donations.

RMG employs 11-50 staff (45 reported as of September 2020) and operates from a single Shizuoka headquarters. The company is founder/management controlled with Representative Director 齋藤啓允 (Saito Hironobu), has registered capital of ¥5M, has no disclosed venture or institutional funding rounds, and is not publicly listed. Revenue is generated through a mix of management service fees, long-term care insurance reimbursement for rehabilitation daycare, unit CPG sales, restaurant/food service sales, and franchise fees. No pricing tiers, financials, or proprietary technology stack are publicly disclosed.

Name

RMG

Legal name

株式会社RMG

Website

https://rmg-co.jp

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Integrated Healthcare Services

NAICS

Administrative Management and General Management Consulting Services (541611)

SIC

Services-Management Services (8741), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

RCM Outsourcing & Managed Billing Services (HLACACAN)

akta.pro secondary industry

Patient Billing, Statements & Payment Processing (HLACACAG)

Keywords

• Dental clinic management
• Rehabilitation daycare services
• Preventive healthcare nutrition
• Consumer packaged goods
• Food-based prevention

Headquarters

HQ city

Shizuoka

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Healthcare services - dental clinic management: Comprehensive dental clinic management including staffing, HR, financial management, and marketing support. Revenue generated through management fees and service contracts with clinic operators. Also includes franchise (FC) model support from establishment through potential sale.
2. Rehabilitation daycare services: Rehabilitation-focused daycare (通所介護) services for patients recovering from hospital stays. Operates as a fee-for-service care model under Japan's long-term care insurance system.
3. Consumer packaged goods - パワグラ granola: Sale of protein-fortified granola through e-commerce (BASE, Rakuten, Amazon), retail consignment at 15+ partner locations, and direct sales at company events. Revenue from unit product sales at retail price points.
4. Restaurant and food service operations: Operation of restaurant/retail food brands: Mr.green (low-carb salad bowl chain) and 09% (fried chicken with broccoli, delivery/takeout). Revenue from direct consumer food sales at physical locations and through delivery platforms.
5. Diet and nutrition coaching - Personal Cooking: One-on-one nutrition coaching by registered dietitians for athletes, individuals with medical conditions, and children's nutrition education. Billed per session or course.
6. Franchise system - 09%: Franchise partnership model for the 09% food brand. Franchise fee revenue from recruiting franchisee operators starting 2022.

Go-to-market motion4 records

Distribution channels8 records

Marketing channels8 records

Core offering

RMG (株式会社RMG) operates an integrated multi-vertical healthcare business spanning three divisions: Medical (dental clinic management, staffing, and financial support), Nursing Care (rehabilitation-focused daycare for post-hospital patients), and Prevention (consumer food products and nutrition services including high-protein granola, low-carb salad bowl restaurants, healthy takeout/delivery meals, corporate bento, and personalized nutrition coaching).

Product overview

株式会社RMG operates a multi-segment healthcare business comprising three main divisions: Medical (dental clinic management, staffing, and financial services), Nursing Care (rehabilitation-focused daycare services), and Prevention (food-based health services). The prevention business includes Power Granola (high-protein men's granola), Mr.green (low-carb salad bowl restaurants), 09% (healthy fried chicken takeout/delivery), Gochi弁 (corporate bento service), and Personal Cooking (nutrition coaching). The company positions itself at the intersection of healthcare, nursing care, and preventive health through diet, with a mission to extend healthy life expectancy.

Differentiator

Problem solved

Functional benefit

Brands

• パワグラ (Power Grano): 高タンパク質グラノーラ - High-protein granola for athletes and health-conscious men, providing protein, iron, and zinc
• Mr.green
• 09%
• Gochi弁
• Ryu-medicalトレーニングデイ

Products and services

• パワグラ (Power Granola / Pawagura) High-protein men's granola fortified with iron and zinc, low glycemic index for sustained energy. Available in four flavors: Soy (vegan/maple), Maple, Cocoa, and Strawberry. Sold via e-commerce and retail.
• Mr.green Low-carb salad bowl specialty restaurant chain promoting a 'food as medicine' philosophy, offering fresh vegetable and meat bowls as a healthy fast-food alternative.
• 09% Takeout and delivery-only restaurant brand offering healthy fried chicken and nutritious meals designed to help consumers maintain low body fat percentages.
• Gochi弁 (Gochi Bento) Corporate bento lunch delivery service providing healthy meals for businesses and employee wellness programs.
• パーソナルクッキング (Personal Cooking)

Quantifiable outcome

• 10,000+ meals sold within 6 months of general release
• +2 more outcomes

Named customers15 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• 一般社团法人グローバルスポーツアカデミー (GSA)coreStrategic or Co-development Partner · 6 November 2020Sponsorship agreement with GSA, a sports and education organization focusing on soccer and language education for children. RMG provides food-based preventive health services and パワグラ granola to GSA athletes. Enables athlete nutrition programs and product distribution to junior athletes.
• 税理士法人アークネットcoreImplementation/ SI/ Consulting PartnerRMG's affiliated tax accountant corporation providing financial management support for dental clinic clients. Offers investment optimization, employee balance, and tax savings recommendations for clinic operators managed by RMG.
• 、医療法人社団清明会 静岡リハビリテーション病院coreStrategic or Co-development PartnerPartnership with Shizuoka Rehabilitation Hospital for staffing coordination. The hospital dispatches physical therapists, occupational therapists, and speech-language pathologists to RMG's rehabilitation daycare facilities, enabling continuity of care for post-hospital patients.
• ベルテックス静岡 (Belltex Shizuoka)coreGTM or Marketing PartnerSponsorship of Belltex Shizuoka basketball team starting November 2022. RMG sells パワグラ products at home games. Partnership enhances brand visibility at local sporting events and reaches sports-oriented consumer demographics.
• 小嶋デンタルクリニックcoreStrategic or Co-development PartnerCore dental clinic operated by RMG founder Dr. Kojima. Serves as the anchor medical facility for RMG's dental practice management model. Expanded and renovated in February 2017 with additional treatment units.
• ほんまファミリークリニックminorOthersListed as a key business partner/clinic in RMG's corporate profile. Nature of partnership not explicitly detailed.
• 宇野皮膚科minorOthersListed as a key business partner/medical clinic in RMG's corporate profile. Nature of partnership not explicitly detailed.
• 社会福祉法人 駿河会minorOthersListed as a major client/partner in RMG's corporate profile. Welfare corporation providing care services in the Shizuoka region.
• 株式会社アースminorOthersListed as a key business partner in RMG's corporate profile. Nature of partnership not explicitly detailed.
• 株式会社ジャクソンminorOthersListed as a key business partner in RMG's corporate profile. Nature of partnership not explicitly detailed.
• 株式会社 アークメディアminorOthersListed as a key business partner in RMG's corporate profile. Nature of partnership not explicitly detailed.
• PULCLE (シェアサイクリング)minorOthersShared cycling service (PULCLE) station installed at Kojima Dental Clinic. Partnership provides mobility access for clinic patients and demonstrates community health integration.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Nichii Gakkan Company: Large Japanese nursing care and healthcare services conglomerate operating facilities and staffing services nationwide. Comparable to RMG's nursing care vertical but at much greater scale and geographic breadth.
• Calbee, Inc. One of Japan's largest snack and cereal companies with extensive national distribution and marketing capabilities. Comparable to RMG's consumer packaged food business (Power Granola) as a broad incumbent in the Japanese food market.
• Benesse Style Care Co., Ltd. Major Japanese elderly care services provider offering assisted living, daycare, and home care. Comparable to RMG's rehabilitation-focused daycare model but operates at significantly larger national scale.
• Welcia Holdings Co., Ltd. Major Japanese drugstore and pharmacy chain with integrated healthcare services. Comparable to RMG's integrated preventive health vision but operates as a retail pharmacy platform at national scale.
• Yakult Honsha Co., Ltd. Major Japanese health-focused beverage and food company built on probiotic and preventive-health positioning. Comparable to RMG's preventive nutrition mission and consumer health food branding strategy.
• Ezaki Glico Co., Ltd. Large Japanese confectionery and food company with health-oriented product lines and established nationwide distribution. Comparable to RMG's consumer packaged goods ambitions at much greater corporate scale.

Direct peers

• SMS Co., Ltd. Japanese healthcare staffing and clinic management company providing medical personnel dispatch and clinic operations support. Directly comparable to RMG's dental clinic staffing and management-as-a-service business model.
• Tsukui Corporation: Japanese home healthcare and rehabilitation services company operating a network of daycare and home-visit care facilities. Directly comparable to RMG's rehabilitation-focused daycare business serving post-hospital patients.

Emerging players

• Welby Inc. Japanese digital health management platform helping patients with chronic conditions track health metrics and connect with providers. Emerging player with partial overlap in RMG's preventive health and patient management vision.
• Earth Corporation: Japanese consumer health and household products manufacturer with growing health supplement and wellness segments. Adjacent player overlapping with RMG's consumer health product positioning in Japan.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/power_granola

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RMG