What Verbouwexpert does

Verbouwexpert is a privately held Dutch construction and renovation firm founded in 1996 by Kim Strauss and headquartered in Naarden, Netherlands, where it relocated in 2023 from its prior Amsterdam Bachstraat base. The company serves both private homeowners and commercial/institutional clients across the Randstad and Gooi regions (Amsterdam, Haarlem, Hilversum, Bussum, Laren, Naarden and surrounding municipalities), executing residential renovations, apartment and office fit-outs, kitchen and bathroom remodels, custom cabinetry, rooftop terraces, wall and floor finishes, and pre-purchase property inspections. It also operates a specialty heritage restoration practice for Rijksmonument (national monument) buildings, including the 1,200 m2 Florapark Haarlem project (1880) and Ceintuur Theater Amsterdam, coordinating with Monumentenzorg and architectural partners such as Kraal Architecten and Vlot Architecten.

The firm runs a compact, stable team of 8-10 skilled craftsmen (including Stefan with 28 years of experience, Mark with 12.5 years, and Remco as in-house furniture maker) and an apprentice, supplemented by freelance (ZZP) reinforcement. Its technical differentiation lies in specialized finish applications (Beton Ciré, Beal Mortex, Cemcolori), sustainable renovation methods (HR++/HR+++ glazing, insulation, heat pumps), domotica integration, and ornamental/craft techniques for monument restoration — capabilities protected by long-tenured talent rather than proprietary software.

Commercially, Verbouwexpert operates a quote-based project services model with no deposit required and project close conditional on customer satisfaction. Distribution is exclusively direct sales (field-based) across its regional footprint, with demand generation through a content-driven website, organic social (LinkedIn, Facebook, Instagram), BNI networking, and word-of-mouth referrals. Revenue is project-based and not publicly disclosed; the customer mix includes private individuals and a small set of long-tenured enterprise clients (notably Euronext at Beursplein 5 since 2007), and the company has no external funding, parent entity, or M&A activity on record.

Name

Verbouwexpert

Legal name

Verbouwexpert

Website

https://verbouwexpert.nl

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

Verbouwexpert is a privately held Dutch construction and renovation firm founded in 1996, serving private homeowners and commercial clients across the Randstad and Gooi regions with residential renovations, commercial fit-outs, and specialty Rijksmonument heritage restoration using a compact team of 8-10 long-tenured craftsmen.

Ownership category

akta.pro rank

Product category

Construction & Renovation Services

NAICS

Commercial and Institutional Building Construction (23622), Nonresidential Building Construction (2362)

SIC

General Bldg Contractors - Residential Bldgs (1520), General Bldg Contractors - Nonresidential Bldgs (1540)

akta.pro primary industry

Luxury Whole-Home Renovation (High-End Finishes & Custom Build) (HSAPAEAI)

akta.pro secondary industries

Renovation, Remodeling & Tenant Improvements (General Contracting) (IMAFAAAE), Kitchen Permitting, Design & Project Management (HSAPAAAK), Trim, Baseboards, Crown Molding & Finish Carpentry (HSAPAFAD)

Keywords

• Renovation services
• Construction services
• Commercial remodeling
• Residential renovation
• Heritage restoration

Headquarters

HQ city

Naarden

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Renovation and Construction Projects: One-time project-based fees for renovation and construction services. Pricing is quote-based with no deposit required. Projects range from small renovations to complete restorations of monumental buildings.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Verbouwexpert is a Dutch construction and renovation contractor operating since 1996, providing turn-key renovation, remodeling, and restoration services for private residences, commercial spaces, and Rijksmonument (national heritage) buildings. Services span core residential renovation, commercial/office fit-outs, custom cabinetry, kitchen installation, rooftop terraces, wall/floor finishing, sustainable insulation, decorative concrete finishes (Beton Ciré, Beal Mortex, Cemcolori), and pre-purchase property inspection. The firm operates primarily across the Randstad and Gooi regions of the Netherlands including Amsterdam, Haarlem, Naarden, and surrounding municipalities.

Product overview

Verbouwexpert is a construction and renovation company operating since 1996, offering a comprehensive portfolio of renovation and remodeling services. The company provides core services including residential renovation (houses, apartments), commercial and office space renovation, and monument/heritage building restoration. Their specialty services encompass custom cabinetry and interiors, kitchen installation, rooftop terrace design and construction, wall and floor finishing, sustainable construction with insulation solutions, decorative concrete finishes (Beton Ciré, Beal Mortex, Cemcolori), acoustic consulting, and pre-purchase property inspection services. The company operates in Amsterdam, Haarlem, Het Gooi (Naarden, Bussum, Hilversum, etc.), and the broader Randstad region, serving both private clients and professional organizations. They emphasize a single point of contact throughout projects and manage the full process from intake through completion, including permit handling.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Renovation (Houses, Apartments, Residences) Complete renovation and remodeling of houses, apartments, and private residences, including bathroom renovations, interior makeovers, and full-home transformations for individual homeowners in Amsterdam, Haarlem, and the Gooi region.
• Commercial & Office Space Renovation Turn-key renovation and fit-out of commercial and office spaces including system ceilings, walls, flooring, electrical work, painting, and carpentry, delivered with project management that aligns with the client's business operations.
• Custom Cabinetry & Built-in Interiors Custom-built cabinetry, wardrobes, walk-in closets, wall units, TV lifts, and built-in furniture manufactured and installed to client specifications for homes and businesses.
• Kitchen Installation, Remodeling & Renovation Installation of custom or factory kitchens with integrated plumbing, electrical, and tiling, plus kitchen remodeling and full renovation through a single point of contact.
• Rooftop Terrace Design & Construction Design, permit handling, structural calculation, and construction of rooftop terraces, from basic installations to complete outdoor kitchens with heating and furniture.
• Wall and Floor Finishing Services Wall and floor finishing including plastered walls, spray painting, cast floors, parquet, laminate, planks, and tile installation for residential and commercial projects.
• Rijksmonument & Heritage Building Renovation Restoration and renovation of Rijksmonument (national monument) and heritage buildings, including ornamental ceilings, profile replication, sliding doors, and coordination with Monumentenzorg (heritage authorities).
• Sustainable Renovation & Insulation Sustainable renovation services including floor insulation, roof insulation, double and triple glazing (HR++/HR+++), cavity wall insulation, ventilation, solar energy, and heat pump installation.
• Decorative Concrete Finishes (Beton Ciré, Beal Mortex, Cemcolori) Application of decorative concrete finishes including Beton Ciré (seamless concrete-look waterproof finish), Beal Mortex (mineral coating from 1mm), and Cemcolori (concrete stucco) for walls, floors, ceilings, showers, and pools.
• Acoustic Consulting Services Acoustic consulting for spaces including advice on isolation methods, acoustic ceilings, floor insulation, and compliance with noise regulations for hospitality and other industries.
• Pre-Purchase Property Inspection (Aankoopbegeleiding) Pre-purchase inspection and advisory service accompanying clients during property viewings to assess construction quality, estimate renovation costs, and provide expert insight into asking prices.

Quantifiable outcome

• Long-term client relationship with Euronext Beursplein 5 since 2007

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered minor and core.

• BNI (Business Network International)minorGTM or Marketing PartnerOwner Kim Strauss is a member of the Amsterdam chapter of BNI, attending weekly Friday morning networking sessions at the Olympic Stadium. This provides referrals and introductions to potential clients through the business networking organization.
• TechnoprojectcoreStrategic or Co-development PartnerCollaborating on modular and circular construction project for Ukrainian refugees community building. Technoproject is part of the project team handling a dynamic building plan based on available recycled materials.
• Vlot ArchitectencoreStrategic or Co-development PartnerArchitecture firm collaborating on the community building project for Ukrainian refugees, developing dynamic building designs based on available materials.
• Kraal ArchitectencoreStrategic or Co-development PartnerArchitecture firm collaborating on Bloemendaal villa renovation project, working together to achieve seamless integration of modern elegance and functional design.
• Monumentenzorg (Monuments Registry)minorOthersCoordination with Monuments Registry when renovating Rijksmonument (national monuments) to ensure compliance with heritage preservation requirements.

Scale indicators4 records

Recent moves11 records

Expansion highlights6 records

Broad incumbents

• Heijmans N.V. Major Dutch construction and real estate company (Euronext-listed) executing large residential, commercial, and infrastructure projects across the Netherlands. Operates broadly in the same renovation and construction services category but at vastly larger scale.
• VolkerWessels: Large Dutch construction group covering residential, commercial, and infrastructure construction. Touches the same Dutch renovation/Renovatie market but serves a fundamentally different (larger institutional) customer segment.
• Dura Vermeer: Major Dutch construction and real estate developer operating across residential, commercial, and infrastructure. Competes for the same commercial renovation market in Randstad area, but at substantially larger scale and broader portfolio.
• TBI Holdings (Koopmans / ERA Contour): TBI group of Dutch construction companies including residential and commercial builders. Operates at larger scale across the Netherlands with overlapping general contracting and renovation capabilities.
• BAM Bouw en Vastgoed: Royal BAM Group's Dutch construction arm, executing major commercial, residential, and civil construction. Overlapping service offering but serving institutional and large-scale customers rather than high-end boutique renovations.

Emerging players

• KlusVisie / Zoofy: Dutch online platform for matching homeowners with handymen and small renovation professionals. Adjacent/tangential competitor for small-scale residential renovations and maintenance work in the same Dutch market.

Regional players

• Aannemersbedrijf W. Hoogendoorn: Amsterdam-based regional renovation and small construction firm targeting similar private-homeowner and small-commercial customers in the Randstad region. Closely comparable scale, customer profile, and residential renovation focus.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Verbouwexpert-100063772761862
• LinkedInlinkedin.com/company/verbouwexpert
• Instagraminstagram.com/verbouwexpert

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Verbouwexpert