SHOTT Beverages

What SHOTT Beverages does

SHOTT Beverages is a New Zealand-based, privately held beverage manufacturer founded in 2007 and headquartered in Petone. The company produces fruit and coffee syrups and concentrates, with its product positioning centered on the use of real ingredients and a proprietary cold brewing process. It operates with 101-250 employees from a single production base, indicating an established mid-sized manufacturing operation rather than a startup or commodity-scale player.

The company's product portfolio targets the foodservice and hospitality channel, where syrups and concentrates are used as building blocks for coffee, cocktails, and other prepared beverages. Its emphasis on cold brewing technology and a "real ingredients" formulation points to a deliberate differentiation strategy aimed at quality-conscious cafe, bar, and hotel operators rather than price-sensitive commodity buyers. The company is founder-led, with Tami Louisson identified as founder and director. Beyond the headline product positioning, the source data does not enumerate specific SKUs, product families, packaging formats, or technical process specifications.

The business model is not explicitly disclosed in the available material: there is no public pricing information, no documented revenue figure, no identified distribution channel mix, and no named customer accounts. Based on the product category (B2B beverage inputs), the mid-sized headcount, and the .co.nz/.com dual web presence, the most plausible revenue mechanics are wholesale distribution to foodservice operators, with some direct or distributor-led international sales. Specific pricing models, customer segments, and channel economics are not supported by the input and would require primary-source diligence.

Name

SHOTT Beverages

Legal name

SHOTT Beverages

Website

https://shott.co.nz

Company type

Private

Founded year

2007

Headcount range

101–250 employees

Short description

SHOTT Beverages is a New Zealand-based, founder-led manufacturer founded in 2007 that produces fruit and coffee syrups and concentrates using real ingredients and cold brewing technology, primarily serving foodservice and hospitality operators.

Ownership category

akta.pro rank

Product category

Beverage Syrups and Concentrates

NAICS

Flavoring Syrup and Concentrate Manufacturing (31193), Coffee and Tea Manufacturing (311920), Beverage Manufacturing (3121)

SIC

Miscellaneous Food Preparations & Kindred Products (2090), Beverages (2080)

akta.pro primary industry

Coffee & Tea Concentrates (Liquid, Extracts, Syrups) (AFAFAGAC)

akta.pro secondary industries

Soft Drink & Carbonated Beverage Syrups (AFAFAGAA), Coffee & Tea Concentrates, Syrups & Extracts (CRADAHAI)

Keywords

• Fruit syrups
• Coffee syrups
• Beverage concentrates
• Cold brew concentrates
• Flavor syrups

Headquarters

HQ city

Petone

HQ country

New Zealand

HQ region

Oceania

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Core offering

SHOTT Beverages manufactures fruit and coffee syrups and concentrates formulated with real ingredients and produced using cold brewing technology. The company supplies its syrups and concentrate products to food service and beverage operators for use in making flavored drinks.

Product overview

SHOTT Beverages is a beverage company. Based on the available source data, no specific product names, modules, or product portfolio details are provided.

Differentiator

Problem solved

Functional benefit

Products and services

• Fruit Syrups
• Coffee Syrups
• Cold Brew Concentrates

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights2 records

Direct peers

• Monin: French-headquartered global leader in premium flavoring syrups for cafés, bars, and foodservice. Directly comparable to SHOTT across fruit and coffee syrup SKUs and B2B operator channel.
• 1883 Maison Routin: French syrup and sauce brand serving the hospitality channel worldwide. Directly competes in the premium fruit and specialty syrup category that anchors SHOTT's portfolio.
• DaVinci Gourmet: Specialty syrups, sauces, and coffee-based mixes targeted at cafés and foodservice operators. Strong overlap with SHOTT's coffee concentrates and flavor syrup categories.
• Torani: US-based manufacturer of flavored syrups and sauces sold into cafés, specialty coffee operators, and retail. Overlaps with SHOTT's fruit syrup line and foodservice go-to-market model.
• Fontana Flavors: US manufacturer of flavored syrups and beverage concentrates for foodservice and retail. Comparable product mix to SHOTT's fruit syrup and coffee concentrate range.

Regional players

• Dilmah: Sri Lanka-based vertically integrated tea producer with tea concentrates and extracts for foodservice. Comparable in tea/coffee concentrates production but focused on tea, with primary geographic presence outside SHOTT's NZ/Australia core.

Broad incumbents

• Kerry Group: Global taste and nutrition giant with broad beverage and food ingredient offerings. Operates adjacent to SHOTT's concentrates/syrups space across coffee and fruit flavor systems at much larger scale.
• Givaudan: World's largest flavors and fragrances company serving beverage manufacturers. Sets competitive pricing and product standards for the concentrates/syrups category SHOTT operates in.
• Tate & Lyle: Major ingredient producer with a beverage and syrups portfolio including coffee and specialty sweeteners. Indirect competitor and supply-chain counterparty for SHOTT's category.

Emerging players

• Califia Farms: Specialty plant-based and cold brew coffee brand with strong presence in cafés and retail RTD. Partial overlap with SHOTT's cold-brewed coffee concentrate proposition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/shott-beverages-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SHOTT Beverages