TBS Marketing
TBS Marketing is a Bangkok-based digital marketing and SEO agency, legally The Business SEO Co., Ltd, serving Thai and international SMB and enterprise clients with productized SEO retainers, SEM and social media marketing, and website design across multiple industries and platforms.
- Company typePrivate
- Founded2014
- HeadquartersBangkok, Thailand
- Headcount11–50
- GTM typeB2B
- OfferingServices
What TBS Marketing does
TBS Marketing (legal entity: The Business SEO Co., Ltd) is a privately held digital marketing agency headquartered in Bangkok, Thailand, founded around 2014 and operating with a headcount in the 11-50 range. The company delivers three integrated service pillars: SEO services (on-page, off-page, local, international, SME, enterprise, e-commerce, and Thai-language SEO), SEM and social media marketing (Google Ads/PPC, display, and paid/organic social across Facebook, LinkedIn, Instagram, TikTok, Line, and email), and website design and development. These are extended by platform-specific SEO modules for WordPress, Wix, Shopify, Magento, Drupal, WooCommerce, and Squarespace, plus add-ons including SEO consulting, SEO courses, and SEO hosting. The value proposition emphasizes a white-hat methodology, bespoke per-client strategy, transparent monthly reporting, dedicated account managers, and absence of long-term contract commitments.
The agency's revenue model is predominantly retainer-based with four productized SEO tiers (Entry 25,000 THB/month, Pro 35,000 THB/month, Elite 45,000 THB/month, Diamond 60,000 THB/month), supplemented by project-based web design and managed SEM/PPC engagements. Go-to-market is sales-led and consultation-driven: free consultations, inbound website leads, and direct outreach are the primary acquisition channels, supported by a long-running content and SEO blog. Customer logos span real estate (BTS Property Group), recruitment (PRTR), construction (DACON), industrial coatings (TOA), sourcing (Source One), and a mix of SMB and e-commerce clients (Barwarchi Indian, Mike Investigations, Basketeer) across Thailand, the USA, and the UK. Documented outcomes include a 4x monthly revenue increase and 70% page-one keyword placement in the Basketeer case study.
The firm operates without disclosed institutional funding, mergers, acquisitions, partnerships, awards, patents, or regulatory actions. Co-founder Daniel Parsons leads new business development, with named client-facing staff including Alex and Simon. No formal management roster, cap table, or revenue figure is publicly disclosed in the available source material.
TBS Marketing firmographics
Firmographics- Name
- TBS Marketing
- Legal name
- The Business SEO Co., Ltd
- Website
- https://tbs-marketing.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TBS Marketing is a Bangkok-based digital marketing and SEO agency, legally The Business SEO Co., Ltd, serving Thai and international SMB and enterprise clients with productized SEO retainers, SEM and social media marketing, and website design across multiple industries and platforms.
- Ownership category
- akta.pro rank
TBS Marketing industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Paid Social Advertising (BPAFACAB)
- akta.pro secondary industry
- SMS/MMS & Messaging Marketing Services (Text, RCS, WhatsApp/OTT) (MPAAAIAB)
Keywords
Where TBS Marketing is headquartered
LocationHeadquarters
- HQ city
- Bangkok
- HQ country
- Thailand
- HQ region
- Asia
Offices1 record
Markets served
TBS Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- SEO Services (Monthly Retainer): Monthly retainer-based SEO services with tiered pricing packages ranging from entry-level (5-10 keywords) to Diamond tier (30+ keywords), billed monthly in Thai Baht
- SEM/PPC Services: Google Ads management and pay-per-click advertising services
- Web Design and Development: Website design and development services, likely project-based or one-time fees
- Social Media Marketing Services: Social media marketing including Facebook, LinkedIn, Instagram, TikTok, and Line marketing services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | ENTRY: 5-10 keywords, 1-2 pages starting from ฿25,000/month |
| Subscription | Monthly | PRO: 10-20 keywords, 2-4 pages starting from ฿35,000/month |
| Subscription | Monthly | ELITE: 20-30 keywords, 4-6 pages starting from ฿45,000/month |
| Subscription | Monthly | DIAMOND: 30 keywords, 6 pages starting from ฿60,000/month |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels9 records
TBS Marketing product offering
Product offeringCore offering
TBS Marketing is a Bangkok-based digital marketing agency that provides search engine optimization (SEO), search engine marketing (SEM/PPC), social media marketing (SMM), and website design and development services to businesses in Thailand and internationally. The company delivers tailored SEO strategies, Google Ads management, multi-platform social media campaigns, and responsive web design, with monthly retainer and tiered pricing packages. It also offers specialized Thai language SEO services, local and international SEO, and e-commerce SEO across platform-specific implementations.
Product overview
TBS Marketing is a digital marketing and SEO services company based in Bangkok, Thailand, offering a portfolio of integrated digital marketing services. The core offering consists of three main service pillars: SEO Services (encompassing on-page SEO, off-page SEO, local/international/SME/enterprise/e-commerce SEO, Thai language SEO, SEO strategy, SEO analysis, PageSpeed SEO, and SEO tools), SEM/SMM Services (covering Google Ads/PPC, display advertising, social media marketing across Facebook, LinkedIn, Instagram, TikTok, influencer marketing, email marketing, Line marketing, and Shopee MyAds), and Website Development (including responsive web design and maintenance). These are supported by platform-specific SEO modules for WordPress, Wix, Shopify, Magento, Drupal, WooCommerce, and Squarespace, plus SEO consulting, SEO courses, and SEO hosting add-ons. The company also offers vertical-specific marketing services across retail, luxury goods, jewelry, F&B, travel, hospitality, real estate, financial services, banking, fintech, legal, cannabis, construction, healthcare, and B2B/B2C sectors. Pricing is structured into four SEO tiers (ENTRY from 25,000 THB/month, PRO from 35,000 THB/month, ELITE from 45,000 THB/month, DIAMOND from 60,000 THB/month) with increasing keyword counts, page coverage, and feature depth.
Differentiator
Problem solved
Functional benefit
Products and services
- SEO Services Search engine optimization services delivered by a Bangkok-based specialist team, covering on-page SEO, off-page SEO, local SEO, international SEO, e-commerce SEO, Thai language SEO, Google SEO, SEO strategy, SEO analysis, and PageSpeed SEO for businesses seeking improved organic search rankings and ROI.
- SEM and Social Media Marketing Services Search engine marketing and social media marketing services including Google Ads (PPC, Google Display Network, display campaigns, Google Merchant Center), Facebook marketing and retargeting, LinkedIn marketing, Instagram marketing, influencer marketing, TikTok marketing, email marketing, Line marketing, and Shopee MyAds.
- Website Development Professional website design, responsive web design, and ongoing web maintenance services for businesses, delivering functional and optimized websites.
- SEO Consulting Advisory service providing bespoke SEO strategy, campaign auditing, and guidance tailored to individual client business objectives, suitable for businesses seeking expert SEO counsel.
- SEO Course Educational course teaching SEO techniques and strategies, intended for clients and learners who want to develop their own SEO capabilities.
- SEO Hosting Specialized hosting infrastructure optimized for SEO performance, site speed, and search engine indexing, targeted at businesses needing SEO-friendly hosting.
Quantifiable outcome
- Basketeer case study: 4x monthly revenue increase, 90% of revenue now from online store after 5 months of SEO campaign
- +3 more outcomes
Companies that use TBS Marketing
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles3 records
TBS Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
TBS Marketing partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
TBS Marketing competitors and assessment
Company assessmentDirect peers
- MediaOne (Singapore): Singapore-based digital marketing agency focused on SEO, SEM, and social for SMBs and enterprises. Closely comparable in service portfolio, retainer-led pricing model, and regional SEA focus.
- Primal Digital: Singapore-headquartered digital marketing agency offering SEO, content, performance marketing and web design. Direct competitor profile in terms of integrated digital services and Asia-Pacific client base.
- SEO Sherpa: Bangkok-headquartered SEO agency specializing in full-funnel organic search services for B2B and B2C clients. Most direct local comparable in geography, service mix, and target market to TBS Marketing.
- First Page Digital: Singapore-based SEO and performance marketing agency with multi-market SEA presence. Comparable in offering (SEO + paid media), agency model, and cross-border Asia client targeting.
Broad incumbents
- Dentsu Thailand: Global ad network with established Bangkok operations across media, creative, and digital. Competes with TBS for enterprise digital marketing budgets in Thailand as part of a full-service offering.
- Jellyfish (Thailand/Asia): Global digital marketing agency network with regional Asia offices. Competes for enterprise paid media, SEO, and content mandates that sit within TBS's mid-to-upper pricing tier ambitions.
- VML (Thailand): Global brand and digital agency formed from Wunderman Thompson/Y&R merger with Thailand presence. Overlaps with TBS on digital marketing, SEO/performance, and social media services for enterprise accounts.
- iProspect (Thailand/Dentsu): Dentsu's global performance marketing brand focused on SEO, paid search, and analytics. Closest incumbent competitor for TBS's SEM and SEO enterprise retention work.
- Ogilvy Thailand: WPP-owned global creative and digital advertising network with a Bangkok office. Overlaps with TBS on digital marketing, social media, and SEO within a much broader integrated communications portfolio serving enterprise clients.
Regional players
- Hakuhodo Inc. (Thailand): Japan-headquartered ad network with strong Thailand operations. Comparable as a regional incumbent offering integrated digital and SEO services to enterprise clients across APAC.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
TBS Marketing social profiles
Digital presenceTBS Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
TBS Marketing leadership team
Management profileNumber of profiles
Profiles1 record
TBS Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TBS Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TBS Marketing
What does TBS Marketing do?
TBS Marketing is a Bangkok-based digital marketing agency that provides search engine optimization (SEO), search engine marketing (SEM/PPC), social media marketing (SMM), and website design and development services to businesses in Thailand and internationally. The company delivers tailored SEO strategies, Google Ads management, multi-platform social media campaigns, and responsive web design, with monthly retainer and tiered pricing packages. It also offers specialized Thai language SEO services, local and international SEO, and e-commerce SEO across platform-specific implementations.
Is TBS Marketing a public or private company?
TBS Marketing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TBS Marketing founded?
TBS Marketing was founded in 2014. It employs 11 to 50 people.
Where is TBS Marketing based?
TBS Marketing is headquartered in Bangkok, Thailand, in the Asia region.
How does TBS Marketing make money?
Four revenue lines are on record. SEO Services (Monthly Retainer) is the primary driver. The others are SEM/PPC Services, web Design and Development and social Media Marketing Services.
Who are TBS Marketing's main competitors?
Direct peers on record are MediaOne (Singapore), Primal Digital, SEO Sherpa and First Page Digital. Broad incumbents are Dentsu Thailand, Jellyfish (Thailand/Asia), VML (Thailand), iProspect (Thailand/Dentsu) and Ogilvy Thailand. Hakuhodo Inc. (Thailand) is listed as a regional player.
Does TBS Marketing have an API?
No public API is recorded for TBS Marketing.
What industry is TBS Marketing in?
TBS Marketing's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFACAB, Paid Social Advertising, with a secondary code of MPAAAIAB, SMS/MMS & Messaging Marketing Services (Text, RCS, WhatsApp/OTT). Its NAICS code is 541810 and its SIC code is 7310.