Tecno-How
Tecno-How is a Brazilian family-owned distributor founded in 1983 that exclusively represents 40+ international precision manufacturing equipment brands — covering machining, grinding, additive manufacturing, and surface treatment — for industrial customers across Brazil and South America.
- Company typePrivate
- Founded1983
- HeadquartersValinhos, Brazil
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Tecno-How does
Tecno-How is a Brazilian family-owned industrial equipment distributor founded in 1983 and headquartered in Valinhos, São Paulo. The company represents 40+ international brands of high-precision manufacturing machinery — including Hermle, Kern, Schaublin, Studer, Mägerle, Blohm, Jung, Walter, Ewag, IMSA, IEPCO, and GE Colibrium Additive — and serves industrial customers across Brazil and South America. Its product portfolio spans four technology clusters: precision machining (vertical machining centers, micro/nano-machining centers, high-precision lathes, deep drilling machines); grinding and tool machining (cylindrical, surface, profile, and tool grinding/erosion/laser systems); additive manufacturing (Electron Beam Powder Bed Fusion, Laser Powder Bed Fusion, Binder Jet printers, and AP&C advanced metal powders); and surface treatment (IEPCO micro-blasting systems).
The business model is that of a high-touch industrial equipment reseller: Tecno-How sells capital equipment via direct enterprise sales with technical consulting, installation, and after-sales service, supplemented by spares and ongoing technical assistance. Pricing is quote-based and not publicly disclosed, consistent with low-volume, high-value enterprise transactions. Verticals served include medical and dental (implants, surgical instruments, prosthetics), aerospace (turbines, lightweight structures), tool manufacturing (PCD and carbide tooling), automotive, oil and gas, jewelry, energy, optics, and prototyping. The company holds exclusive distribution rights in Brazil and South America for most of its represented brands, and is the exclusive representative for Colibrium Additive's EB-PBF systems in Argentina.
Operationally, Tecno-How is a micro-organization with 1–10 employees, no disclosed funding, no subsidiaries, and no public M&A or leadership transition signals. Revenue is not publicly disclosed. Its strategic positioning rests on long-standing OEM distribution agreements, multi-decade customer relationships in Brazilian heavy industry, and a bundled equipment-plus-service offering that anchors switching costs for installed systems.
Tecno-How firmographics
Firmographics- Name
- Tecno-How
- Legal name
- Tecno-How
- Website
- https://tecnohow.com.br
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Tecno-How is a Brazilian family-owned distributor founded in 1983 that exclusively represents 40+ international precision manufacturing equipment brands — covering machining, grinding, additive manufacturing, and surface treatment — for industrial customers across Brazil and South America.
- Ownership category
- akta.pro rank
Tecno-How industry classification
Industry- Product category
- Industrial Machinery Distribution
- NAICS
- All Other Industrial Machinery Manufacturing (333248), Cutting Tool and Machine Tool Accessory Manufacturing (333515), Industrial Machinery Manufacturing (3332)
- SIC
- Machine Tools, Metal Cutting Types (3541), General Industrial Machinery & Equipment, Nec (3569), Special Industry Machinery, Nec (3559)
- akta.pro primary industry
- Metal Cutting Tools, Tooling & Workholding (Cutters, Inserts, Chucks, Fixtures) (IMAHADAB)
Keywords
Where Tecno-How is headquartered
LocationHeadquarters
- HQ city
- Valinhos
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Tecno-How business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Equipment Sales: Sale of high-precision industrial machinery including CNC machining centers, grinding machines, EDM, and additive manufacturing systems from international brand partners.
- Technical Support and Services: Technical assistance and service support for supplied equipment, including installation, maintenance, and spare parts supply.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Tecno-How product offering
Product offeringCore offering
Tecno-How distributes and provides technical support for high-precision industrial manufacturing equipment from leading international brands (including Hermle, Kern, Schaublin, Walter, Ewag, Studer, Mägerle, Blohm, Jung, GE Colibrium Additive, AP&C, IMSA, and IEPCO) to industrial manufacturers in Brazil and South America. The company's offering covers machining centers, grinding machines, EDM, additive manufacturing systems (EB-PBF, L-PBF, Binder Jet), metal powders, and surface treatment equipment, bundled with installation, maintenance, and spare-parts services.
Product overview
Tecno-How is a family-owned company founded in 1983, headquartered in Valinhos/SP, Brazil, that distributes high-quality industrial manufacturing equipment and provides complete solutions for modern manufacturing processes in the Brazilian and South American markets. Their portfolio consists of four main product categories: (1) Machining - Hermle vertical machining centers, Kern micro machining centers and nanotechnology systems, Schaublin high precision CNC and conventional lathes, and IMSA deep drilling machines; (2) Grinding and Sharpening - Walter and Ewag tool grinding/eroding/laser processing/measurement machines, Studer cylindrical grinders, and Mägerle/Blohm/Jung surface and profile grinders; (3) Additive Manufacturing - GE Colibrium Additive systems including EB-PBF (Electron Beam Powder Bed Fusion), L-PBF (Laser Powder Bed Fusion), and Binder Jet printers, along with AP&C advanced metal powders; (4) Surface Treatment - IEPCO micro-blasting equipment. The company operates as a technical representative and distributor for these international brands, providing both equipment sales and technical assistance services across sectors including dental, medical, optics, energy, jewelry, oil and gas, aerospace, automotive, tooling, prototyping, and machining.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Up to 50% lower production cost per part with EBM technology compared to laser-based processes
- +1 more outcomes
Companies that use Tecno-How
Customer profileSegments9 records
Ideal customer profiles1 record
Tecno-How technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Tecno-How partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- HermlecoreGerman manufacturer of high-precision vertical machining centers. Tecno-How serves as exclusive distributor for Hermle products in Brazil and South America, representing their line of precision CNC machining centers.
- Colibrium Additive (GE)coreGlobal leader in additive manufacturing technology, formerly GE Additive. Tecno-How represents their complete line including L-PBF printers, EB-PBF (EBM) systems, and metal powders in South America. Tecno-How is the exclusive representative for EB-PBF in Argentina.
- WaltercoreGerman manufacturer of CNC machines for tool grinding, erosion, laser processing, and measurement. Part of UNITED GRINDING group. Tecno-How distributes Walter products for tool machining applications.
- KerncoreSwiss-German manufacturer of micro-machining centers and nanotechnology equipment. With over 45 years of market recognition, Kern produces ultra-precise machining centers from micro to nano scale. Tecno-How represents Kern products in Brazil.
- SchaublincoreSwiss manufacturer of the world's most precise lathes for diverse applications. Produces both CNC and conventional high-precision turning machines. Tecno-How distributes Schaublin precision lathes.
- StudercoreSwiss market and technology leader in universal cylindrical, external and internal grinding, as well as non-circular grinding. Fritz Studer AG founded in 1912, with approximately 24,000 systems delivered worldwide. Tecno-How represents Studer cylindrical grinding machines.
- MägerlecoreSwiss manufacturer of surface and profile grinding machines known for precision, reliability, and economy. Part of UNITED GRINDING group. Tecno-How distributes Mägerle grinding equipment.
- BlohmcoreGerman manufacturer of surface and profile grinding machines developed in Hamburg with high quality standards. Part of UNITED GRINDING group. Tecno-How distributes Blohm grinding equipment.
- JungcoreGerman manufacturer of surface and profile grinding machines developed in Hamburg with extensive know-how from solutions implemented worldwide. Part of UNITED GRINDING group. Tecno-How distributes Jung grinding equipment.
- EwagcoreGerman manufacturer of tool grinding and laser processing equipment. Partnered with Walter as a system and solution provider for tool machining. Part of UNITED GRINDING group. Tecno-How distributes Ewag products.
- IMSAminorItalian manufacturer specializing in deep drilling machines for industrial applications. Tecno-How distributes IMSA deep drilling equipment in Brazil.
- IEPCOminorSwiss company with over 40 years of experience in mechanical and galvanic surface treatments. Produces micro-blasting systems (PEENMATIC, MICROPEEN), filtration systems, and HARDALLOY surface coatings. Tecno-How distributes IEPCO products.
- AP&C (Advanced Powders & Coatings)coreA Colibrium Additive company with over 10 years of experience working with major biomedical and aerospace OEMs. Specializes in advanced plasma atomization (APA) for producing spherical metal powders for additive manufacturing, including titanium and high-melting-point alloys. Tecno-How represents AP&C metal powders.
- UNITED GRINDINGcoreOne of the largest machine tool manufacturers in the world with approximately 5,000 employees in over 50 production, service, and sales locations globally. Organized in two divisions: UNITED GRINDING (grinding, tool machining, additive manufacturing) and UNITED MACHINING (EDM, high-speed milling, laser technology). Tecno-How represents multiple UNITED GRINDING brands including Walter, Ewag, Mägerle, Blohm, Jung, and Studer.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Tecno-How competitors and assessment
Company assessmentBroad incumbents
- Makino: Global machine tool OEM producing horizontal/vertical machining centers, EDM and metal AM systems. Comparable via its mix of high-precision machining and AM products sold through local distributors to similar end markets (aerospace, medical, automotive).
- GF Machining Solutions: Division of Georg Fischer offering CNC milling, EDM, laser texturing, and additive manufacturing systems with direct sales and service across Latin America. Comparable because its product portfolio (machining, EDM, AM) overlaps heavily with Tecno-How's principals.
- UNITED GRINDING Group: Parent of several Tecno-How principal brands (Walter, Ewag, Studer, Mägerle, Blohm, Jung) and a ~5,000-employee global machine tool leader. Relevant as both a key supplier and a potential competitor if it chose to bypass regional distributors in South America.
- Hardinge Inc. US-based supplier of precision CNC lathes, machining centers and grinding machines with a global distributor network including Latin America. Similar go-to-market of premium machines sold through regional channel partners into high-precision industrial customers.
- Mitsubishi Materials (Machining Solutions): Global supplier of cutting tools and small machining centers with Latin American distribution. Comparable in distributing precision tooling/machining solutions to the same industrial verticals (aerospace, automotive, medical) that Tecno-How serves.
Direct peers
- Indústrias Romi S.A. Leading Brazilian manufacturer and distributor of machine tools (CNC lathes, machining centers) and plastic processing equipment. Like Tecno-How, it serves the Brazilian industrial base with precision manufacturing equipment, though as a vertically integrated manufacturer rather than a multi-brand distributor.
Others
- Colibrium Additive (a GE Aerospace company): Principal supplier of the metal AM (EB-PBF, L-PBF, Binder Jet) systems that Tecno-How distributes in South America. Relevant as the principal-partner relationship most critical to Tecno-How's additive manufacturing business line.
Regional players
- Imes Group: Spanish-headquartered distributor of high-end machine tools, metrology and industrial 3D printing equipment with reach into Iberia and Latin America. Comparable as a multi-brand regional distributor of similar premium European precision brands.
- Trimex Industrial: Distributor of industrial machinery, tooling and metrology solutions serving Latin American manufacturers. Comparable to Tecno-How as a regional multi-brand industrial equipment distributor targeting precision machining and tooling customers in the region.
- Eriez Magnetics (Latin America operations): Industrial equipment manufacturer with dedicated Latin American distribution and service operations for separation, metalworking and materials handling equipment. Comparable regional distribution and service model into Brazilian industrial accounts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Tecno-How social profiles
Digital presenceTecno-How financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tecno-How leadership team
Management profileNumber of profiles
Tecno-How funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tecno-How M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tecno-How
What does Tecno-How do?
Tecno-How distributes and provides technical support for high-precision industrial manufacturing equipment from leading international brands (including Hermle, Kern, Schaublin, Walter, Ewag, Studer, Mägerle, Blohm, Jung, GE Colibrium Additive, AP&C, IMSA, and IEPCO) to industrial manufacturers in Brazil and South America. The company's offering covers machining centers, grinding machines, EDM, additive manufacturing systems (EB-PBF, L-PBF, Binder Jet), metal powders, and surface treatment equipment, bundled with installation, maintenance, and spare-parts services.
Is Tecno-How a public or private company?
Tecno-How is a private company. It is classified as family owned and is currently operating.
When was Tecno-How founded?
Tecno-How was founded in 1983. It employs 1 to 10 people.
Where is Tecno-How based?
Tecno-How is headquartered in Valinhos, Brazil, in the Latin America region.
How does Tecno-How make money?
Two revenue lines are on record. Equipment Sales are the primary driver. The others are technical Support and Services.
Who are Tecno-How's main competitors?
Broad incumbents on record are Makino, GF Machining Solutions, UNITED GRINDING Group, Hardinge Inc. and Mitsubishi Materials (Machining Solutions). Indústrias Romi S.A. is listed as a direct peer. Colibrium Additive (a GE Aerospace company) is listed as an others. Regional players are Imes Group, Trimex Industrial and Eriez Magnetics (Latin America operations).
Does Tecno-How have an API?
No public API is recorded for Tecno-How.
What industry is Tecno-How in?
Tecno-How's product category is Industrial Machinery Distribution. Its primary akta.pro industry code is IMAHADAB, Metal Cutting Tools, Tooling & Workholding (Cutters, Inserts, Chucks, Fixtures). Its NAICS code is 333248 and its SIC code is 3541.